SUP Media

{{Short description|Russian media company}}

{{Infobox company

| name = SUP Media

| logo = SUP Media Logo.gif

| type = Privately held

| genre = Online Media Company

| foundation = 2006

| founder = Alexander Mamut, Andrew Paulson

| location_city = Moscow

| location_country = Russia

| location =

| locations =

| area_served =

| key_people = Andrew Paulson, Chairman
Annelies van den Belt, CEO
Benjamin Wegg-Prosser, Director of Corporate Development
Edward Shenderovich, Director of Strategic Development

| industry = Internet

| num_employees = 300

| homepage = {{URL|http://sup.com/}}

}}

SUP (Russian: СУП, which means 'soup') is an international online media company, founded in Moscow in mid-2006 by Andrew Paulson and Alexander Mamut. Its ownership is split between Mamut, Kommersant Publishing House and management.

SUP's first major announcement was a licensing agreement with Six Apart that gave SUP rights to use the LiveJournal brand, as well as operate portions of the LiveJournal service for LiveJournal's Russian users.{{cite news| first = Clint| last = Boulton

|url=http://www.eweek.com/c/a/Messaging-and-Collaboration/Six-Apart-Sells-LiveJournal-to-Russias-SUP/

|title=Six Apart Sells LiveJournal to Russia's SUP

|publisher=Ziff Davis Enterprise, Inc.|date=2007-12-03}} SUP subsequently purchased LiveJournal outright from its previous owners, Six Apart. Since its launch SUP has grown through acquisition and organically. In June 2008 Kommersant, a leading Russian media company, acquired a significant minority stake in the business.

SUP is split into two business divisions, one is SUP Media, which includes Gazeta.ru (a popular online news site); Championat.com (an online sports site); and LiveJournal.com (a widely used{{citation needed|date=April 2014}} blogging platform). The other business line is SUP Advertising, which includes +SOL (an online sales house which sells SUP's inventory, Russian media sites and foreign media sites including Yahoo, the BBC, Last.fm and a number of newspaper sites) and Victory SA, a digital marketing agency.

In 2013, SUP was merged with Rambler.