SalesforceIQ

{{Short description|American software company}}

{{Infobox company

| name = SalesforceIQ

| logo = SalesforceIQ logo.svg

| foundation = 2011

| defunct = 2014

| fate = Acquired by salesforce.com

| founder = Adam Evans, Steve Loughlin

| location_city = Palo Alto, California

| location_country = United States

| industry = Customer Relationship Management

| products = Cloud-Based customer relationship management

| homepage = {{URL|http://salesforceiq.com}}

}}

SalesforceIQ (formerly RelateIQ), a subsidiary of Salesforce.com, was an American software company based in Palo Alto, California{{cite news|last=Rusli|first=Evelyn|date=2013-06-12|title=Your New Secretary: An Algorithm|newspaper=The Wall Street Journal|url=https://www.wsj.com/articles/SB10001424127887323949904578539983425941490?KEYWORDS=relateiq|accessdate=2013-07-08}}

Acquired by salesforce.com in 2014 for close to $400 million,{{cite web|author= |url=https://online.wsj.com/articles/salesforce-com-agrees-to-acquire-relateiq-in-390-million-deal-1405096071/ |title=Salesforce.com Agrees to Acquire RelateIQ for About $390 Million |publisher=Wall Street Journal |date=2014-07-11 |accessdate=2014-08-15}} the company's product was retired in 2020.{{cite web |url=https://help.salesforceiq.com/ |accessdate=30 August 2020|title=SalesforceIQ Help Page|archive-url=https://web.archive.org/web/20200830060315/https://help.salesforceiq.com/|archive-date=2020-08-30}}

Technology

Unlike traditional relationship management systems, which rely on data input by users to keep their teams informed and run predictive analytics, SalesforceIQ's platform automatically isolates and analyzes a user's professional emails and other interactions. In combining this data with information gleaned from other sources, such as LinkedIn and Facebook, SalesforceIQ leverages data science "to comb through emails, analyze them, and offer reminders and suggestions to busy salespeople."{{cite news|last=Novet|first=Jordan|date=2013-12-03|title=Startups fatten up Salesforce.com with analytics and data|newspaper=VentureBeat|url=https://venturebeat.com/2013/12/03/startups-fatten-up-salesforce-com-with-analytics-and-data/|accessdate=2013-12-10}}

In March 2014, the company released "Closest Connections", a feature that "automates a normally time-consuming—and potentially erroneous—sales process" by identifying warm introductions for potential prospects based on real activity happening within a team's email inboxes, phones, calendars, and social networks.{{cite news|last=Novet|first=Jordan|title=RelateIQ identifies the best employee to contact each new sales lead|url=https://venturebeat.com/2014/03/22/relateiq-identifies-the-best-employee-to-contact-each-new-sales-lead/|newspaper=VentureBeat|date=2014-03-22}}

History

The company was founded in July 2011 by Adam Evans and Steve Loughlin. At the end of July 2013, the company hired data scientist DJ Patil as VP of Product.{{cite web|author= |url=https://techcrunch.com/2013/07/31/greylocks-data-scientist-in-residence-dj-patil-joins-enterprise-relationship-manager-relateiq-as-vp-of-product/ |title=Greylock's Data Scientist In Residence DJ Patil Joins Enterprise Relationship Manager RelateIQ As VP Of Product |publisher=TechCrunch |date=2013-07-31 |accessdate=2013-10-02}}

As part of the 2015 Dreamforce conference, RelateIQ was rebranded as SalesforceIQ.{{cite news |last=Ungerleider |first=Neal |date=2015-09-15 |title=RELATEIQ, SALESFORCE'S $390 MILLION "SIRI FOR BUSINESS," GROWS UP |url=https://www.fastcompany.com/3051088/elasticity/relateiq-salesforces-390-million-siri-for-business-grows-up |archive-url=https://web.archive.org/web/20151005100712/https://www.fastcompany.com/3051088/elasticity/relateiq-salesforces-390-million-siri-for-business-grows-up |archive-date=2015-10-05 |accessdate=2015-09-18 |newspaper=FastCompany}}

On March 13, 2020, the SalesforceIQ product was retired.{{cite web |url=https://help.salesforceiq.com/ |accessdate=30 August 2020|title=SalesforceIQ Help Page|archive-url=https://web.archive.org/web/20200830060315/https://help.salesforceiq.com/|archive-date=2020-08-30}}

References