Search Engine Watch

{{short description|Digital marketing blog}}

{{multiple issues|

{{More citations needed|date=August 2007}}

{{Update|date=January 2018}}

}}

{{Infobox website

| name = Search Engine Watch

| logo = SearchEngineWatch.gif

| logo_size = 250px

| logocaption =

| screenshot =

| collapsible =

| collapsetext =

| caption =

| url = {{URL|https://searchenginewatch.com}}

| commercial =

| type =

| registration =

| language = English

| num_users =

| content_license =

| content_licence =

| programming language =

| owner = Blenheim Chalcot

| author = Danny Sullivan

| editor = Kamaljeet Kalsi (Commissioning & Production Editor, ClickZ & Search Engine Watch), Natasha Prayag (Head of Content){{cite web |title=About Us |url=https://www.searchenginewatch.com/about-us/ |website=Search Engine Watch |access-date=14 August 2023}}

| launch_date = {{Start date and age|1996|df=no}}

| alexa =

| revenue =

| current_status =

| footnotes =

}}

Search Engine Watch (SEW) provides news and information about search engines and search engine marketing.{{Cite news|url=https://www.nytimes.com/2006/01/28/technology/the-crumbs-you-leave-behind.html|title=The Crumbs You Leave Behind|last=Mitchell|first=Dan|date=2006|work=The New York Times|access-date=2018-01-05|language=en-US|issn=0362-4331}}

Search Engine Watch was started by Danny Sullivan in 1996. In 1997, Sullivan sold it for an undisclosed amount to Mecklermedia (now WebMediaBrands). In 2005, the website and related Search Engine Strategies conference series were sold to Incisive Media for $43 million. On November 30, 2006, Danny Sullivan left Search Engine Watch, after his resignation announcement on August 29, 2006.[http://blog.searchenginewatch.com/blog/060829-063058 Stepping Down From Search Engine Watch] {{webarchive|url=https://web.archive.org/web/20060901115553/http://blog.searchenginewatch.com/blog/060829-063058 |date=2006-09-01 }} Rebecca Lieb was named editor-in-chief the following month.

In 2015, Incisive Media sold SES, Search Engine Watch, and ClickZ to Blenheim Chalcot.{{Cite web| title = Incisive Media's ClickZ, SES & Search Engine Watch Acquired By Blenheim Chalcot| work = Marketing Land| date = 21 April 2015| accessdate = 2015-05-06| url = http://marketingland.com/incisive-medias-clickz-ses-and-sew-acquired-by-london-based-blenheim-chalcot-125871}}

Google's Matt Cutts has called Search Engine Watch "a must read." Yahoo's Tim Mayer has said that it is the "most authoritative source on search."{{cite news|publisher=usatoday.com|accessdate=2007-08-30|date=August 1, 2006|title=Got a search engine question? Ask Mr. Sullivan|url=https://www.usatoday.com/money/industries/technology/2006-08-01-sullivan-search_x.htm | first=Jefferson | last=Graham}}