Sidaction

{{Short description|Annual French AIDS awareness charity event}}

{{For|other things named Sida|Sida (disambiguation){{!}}Sida}}

{{Expand French|Sidaction|date=January 2010}}

Sidaction is a major French public event that started in 1994 in France for raising awareness and collecting charitable funds for AIDS. It donates important sums to various AIDS charities, HIV/AIDS research, institutions specializing in medical care and social aid for those suffering of HIV/AIDS in France and internationally. In 2007, for example, Sidaction allocated donations to 111 programs in 29 countries. Sidaction was presided by Pierre Bergé and its vice-president is Line Renaud. After Bergé's death in September 2017, Françoise Barré-Sinoussi was assigned as new president.

Fundraising

Sidaction has launched various initiatives in order to raise funds for its projects. It also has an on-line shop selling items including clothing which contains advertising, drawing attention to the charity. In 2008 the French underwear manufacturer Hom, which is part of the Triumph International brand, launched a special edition of men's maxi brief which incorporated a condom pocket, supplied complete with condom, and included a waistband with the words 'Safe love' with the red ribbon symbol on one leg. For each brief sold, the manufacturer donated €1 to the charity.{{cn|date=March 2022}}

References

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