Storify

{{Use mdy dates|date=November 2011}}

{{Infobox website

| name = Storify Inc.

| foundation = San Francisco, California, U.S.

| founder = Xavier Damman
Burt Herman

| location = 149 9th St., Suite 404 San Francisco, CA 94103{{cite web | url=http://storify.com/about | title=About us | website=Storify.com | archive-url=https://web.archive.org/web/20111029133457/http://storify.com/about | archive-date=October 29, 2011 | url-status=dead }}

| key_people = Xavier Damman (CEO){{cite web | url=http://storify.com/about#team | title=The Team | website=Storify.com | archive-url=https://web.archive.org/web/20120723133827/http://storify.com/about#team | archive-date=July 23, 2012 | url-status=dead }}

| industry = Internet

| website_type = Social network service, Journalism, Blogging, Consumer web

| advertising =

| num_users =

| language = English

| registration = Sign up using Twitter, Facebook, or create free account

| launch_date = 2010

| current_status = Shut down

| screenshot =

| caption =

| parent = Adobe Systems{{cite web|url=https://techcrunch.com/2013/09/09/livefyre-acquires-storify/|title=Livefyre Acquires Storify, Says The Social Curation Service Will Still Operate As Standalone Product|last1=Ha|first1=Anthony|date=9 September 2013|publisher=TechCrunch|accessdate=1 October 2014}}{{cite web|url=http://mashable.com/2013/09/09/livefyre-acquires-storify/|title=Livefyre Acquires Social Storytelling Tool Storify|last1=Popescu|first1=Adam|date=9 September 2013|publisher=Mashable|accessdate=1 October 2014}}

| url = [https://web.archive.org/web/20171116025112/https://storify.com/ Storify.com]

}}

Storify was a social network service that let the user create stories or timelines using social media such as Twitter, Facebook and Instagram. Storify was launched in September 2010, and had been open to the public since April 2011. Storify was shut down on May 16, 2018.{{cite web|url=https://storify.com/faq-eol|title=FAQ: Storify End-of-Life| website=Storify.com |access-date=December 12, 2017|archive-date=December 12, 2017|archive-url=https://web.archive.org/web/20171212163903/https://storify.com/faq-eol|url-status=dead}}

In September 2013, Storify was acquired by Livefyre,{{cite web | url=https://techcrunch.com/2013/09/09/livefyre-acquires-storify/|title=Livefyre Acquires Storify| website=TechCrunch |date=September 9, 2013 | archive-url=https://archive.today/20141001205914/http://techcrunch.com/2013/09/09/livefyre-acquires-storify/ | archive-date=October 1, 2014 | url-status=live }} in turn acquired by Adobe Systems in May 2016.{{cite web|url=http://www.cnet.com/news/adobe-buys-livefyre-to-turn-your-awful-internet-comments-into-money/|title=Adobe buys Livefyre to turn your awful Internet comments into money|last=Sherr|first=Ian|work=CNET|date=2016-03-05|accessdate=2016-04-05}} The standalone service was discontinued on May 16, 2018, with users being directed to "Storify 2" as part of the Adobe Experience Manager Livefyre product.

Use

Media organizations used Storify in coverage of ongoing news stories such as elections,{{cite news |last=Tenore|first=Mallary Jean| url=http://www.poynter.org/how-tos/digital-strategies/151883/25-ways-to-use-facebook-twitter-storify-to-improve-election-coverage/|title=25 ways to use Facebook, Twitter & Storify to improve political coverage|website=Poynter.org|access-date=27 May 2012|date=11 November 2011|archive-url=https://web.archive.org/web/20111104041644/http://www.poynter.org:80/how-tos/digital-strategies/151883/25-ways-to-use-facebook-twitter-storify-to-improve-election-coverage/|archive-date=2011-11-04}} meetings and events.{{cite news|last=Zak|first=Elana|title=How Journalists Can Use Storify To Cover Any Type Of Meeting|url=http://www.mediabistro.com/10000words/how-to-use-storify-to-cover-a-meeting-workshop-or-event_b9068|work=Mediabistro|date=9 December 2011| archive-url=https://archive.today/20130128141744/http://www.mediabistro.com/10000words/how-to-use-storify-to-cover-a-meeting-workshop-or-event_b9068 | archive-date=January 28, 2013 | url-status=dead }} Poynter.org recommended using Storify for covering social movements, breaking news, internet humor and memes, reactions and conversations, and extreme weather.{{cite news | title=The 5 types of stories that make good Storifys |website=Poynter.org|url=http://www.poynter.org/how-tos/newsgathering-storytelling/153697/the-5-types-of-stories-that-make-good-storifys/|last=Tenore|first=Mallary Jean|date=21 November 2011|access-date=27 May 2012| archive-url=https://archive.today/20120908030950/http://www.poynter.org/how-tos/newsgathering-storytelling/153697/the-5-types-of-stories-that-make-good-storifys/ | archive-date=September 8, 2012 | url-status=dead }} CBC used Storify to cover the 2011 London riots, TRT World used Storify to cover the UK general election 2015 and Al Jazeera has a show called The Stream that collected perspectives on news stories using Storify.{{cite web|url=http://stream.aljazeera.com/|title=The Stream |publisher=Al Jazeera|access-date=27 May 2012}}

Features

The main purpose of Storify was to allow users to create stories by importing content from various forms of media into a timeline. Users were able to search for content related to their story from sources such as YouTube, Twitter (one of the more popular ones), Instagram, Flickr, and Google, as well as other stories on Storify, and then drag that content into their own Storify story timelines. Users could add comments to the links that they provided within their stories, and could also embed URLs in their stories. Users could also embed their own Storify stories for content syndication elsewhere on the internet.

History

Storify launched its private beta as a finalist at TechCrunch Disrupt in September 2010. It won the Startup Accelerator at South by Southwest in 2011. The company received $2 million in funding from Khosla Ventures.{{cite news|url=https://www.nytimes.com/2011/04/25/technology/internet/25storify.html |title=Filtering the Social Web to Present News Items|work=The New York Times|last=Cain Miller|first=Claire|date=24 April 2011|accessdate=27 May 2012}} Storify's public beta went live in late April 2011. TIME rated Storify as one of the 50 best websites of 2011.{{cite magazine|url=http://www.time.com/time/specials/packages/article/0,28804,2087815_2088159_2088158,00.html |archive-url=https://web.archive.org/web/20110817105010/http://www.time.com/time/specials/packages/article/0,28804,2087815_2088159_2088158,00.html |url-status=dead |archive-date=August 17, 2011 |title=The 50 Best Websites of 2011 - Storify|last=McCracken|first=Harry|date=16 August 2011|magazine=Time|accessdate=27 May 2012}}

The concept was created in 2010 by co-founders Burt Herman and Xavier Damman. The website got its current name from the obsolete, former dictionary word: storify. Storify means "to form or tell stories". Burt Herman worked as a correspondent at the Associated Press where the word storify was regularly used by editors.{{cite web|url=http://storify.com/storifyfaq/frequently-asked-questions|title=Frequently Asked Questions | website=Storify.com | archive-url=https://archive.today/20120722005649/http://storify.com/storifyfaq/frequently-asked-questions | archive-date=July 22, 2012 | url-status=dead }}

On December 12, 2017, Storify announced that no new accounts could be created as of that date, and that its standalone website would be shut down effective May 16, 2018, as it only supports the "Storify 2" version built into the enterprise Adobe Experience Manager Livefyre product.{{Cite news|url=https://techcrunch.com/2017/12/12/storifys-standalone-service-is-shutting-down-next-year/|title=Storify's standalone service is shutting down next year | last=Heater | first=Brian | date= | work=TechCrunch | access-date=2017-12-12 | language=en}}

Traffic information

As of October 2014, Storify had a global Alexa rank of #3,961 and over 50,000 sites linking in. Internet averages indicated that most Storify users were women between 25 and 34 years of age who had no children and browsed the site from work.{{cite web|url=https://www.alexa.com/siteinfo/storify.com|title=Storify.com Traffic, Demographics and Competitors|publisher=Alexa Internet|accessdate=1 October 2014|archive-date=October 2, 2018|archive-url=https://web.archive.org/web/20181002141658/https://www.alexa.com/siteinfo/storify.com|url-status=dead}}

References

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