Stylumia

{{Short description|Fashion based software company}}

{{Orphan|date=September 2023}}

{{Undisclosed paid|date=September 2020}}

{{Use dmy dates|date=November 2022}}

{{Use Indian English|date=November 2022}}

{{Infobox company

| name = Stylumia

| logo =

| type = Private

| founder = Ganesh Subramanian

| area_served = Worldwide

| key_people = Ganesh Subramanian (CEO){{cite news |last1=Chengappa |first1=Sangeetha |title=Fashion intelligence start-up Stylumia expands to the UK, Australia and New Zealand |url=https://www.thehindubusinessline.com/companies/fashion-intelligence-start-up-stylumia-expands-to-the-uk-australia-and-new-zealand/article33905076.ece |access-date=17 April 2021 |work=@businessline |language=en}}

| industry = Software as a service

| services = AI for Fashion
Retail Intelligence

| foundation = December 2015

| parent = Stylumia Intelligence Technology Private Limited

| location_city = Bangalore

| location_country = India

| homepage = {{URL|https://www.stylumia.ai}}

}}

Stylumia is an Indian software as a service company based in Bangalore, Karnataka.{{cite web |title=Stylumia Powers Competitive Retail Advantage |url=https://news.sap.com/2021/04/stylumia-data-intelligence-retail-advantage/ |website=SAP News Center |access-date=27 April 2021 |date=21 April 2021}} Stylumia is better known for providing artificial intelligence-driven fashion analytics tools to apparel industries.{{cite news |title=Fashion intelligence startup Stylumia enters UK & Europe – ET Retail |url=https://retail.economictimes.indiatimes.com/news/industry/fashion-intelligence-startup-stylumia-enters-uk-europe/60890605 |accessdate=2 July 2020 |work=The Times of India |language=en}}{{cite news |last1=Chengappa |first1=Sangeetha |title=Stylumia reduces fashion industry's carbon footprints by 60 million garments per annum |url=https://www.thehindubusinessline.com/companies/stylumia-aims-to-reduce-customers-carbon-footprints-to-60-million-garments-per-annum/article30185969.ece?|accessdate=7 July 2020 |work=Business Line}}{{cite news |last1=Sharma |first1=Nishant |title=How Myntra's ex-COO is helping retailers decode fashion trends with new venture Stylumia |url=https://www.techcircle.in/2016/05/24/how-myntras-ex-coo-is-helping-retailers-decode-fashion-trends-with-new-venture-stylumia |accessdate=2 July 2020 |work=Techcircle |date=24 May 2016}}

Formation and services

In 2015, the Stylumia was founded by an entrepreneur, Ganesh Subramanian.{{cite news |last1=Galer |first1=Susan |title=SAP BrandVoice: Fashion Tech India: Real-Time AI Data Drives Competitive Retail Advantage |url=https://www.forbes.com/sites/sap/2021/03/30/fashion-tech-india-real-time-ai-data--drives-competitive-retail-advantage/?sh=2876dac74415 |access-date=13 April 2021 |work=Forbes |language=en}}{{cite web |last1=Zaharov-Reutt |first1=Alex |title=iTWire - EVANPOYNT and Stylumia partner exclusively for the Australian and New Zealand Markets |url=https://itwire.com/resellers/evanpoynt-and-stylumia-partner-exclusively-for-the-australian-and-new-zealand-markets.html |website=itwire.com |access-date=17 April 2021 |language=en-gb}}{{cite news |title=How To Use Data to Build a Better Brand |url=https://www.businessoffashion.com/videos/technology/how-to-use-data-to-build-a-better-brand |access-date=17 April 2021 |work=The Business of Fashion |date=3 March 2021}} Since its inception, the company has developed several market Intelligence tools for fashion industry.{{cite book |title=Fibre2Fashion – Textile Magazine – February 2016 |date=2016 |publisher=Fibre2Fashion |url=https://books.google.com/books?id=J6WrDwAAQBAJ&dq=Stylumia&pg=PA47 |accessdate=2 July 2020 |language=en}}{{cite news |title=Myntra's Ex-COO Ganesh Subramanian plans a technology firm to track fashion trends |url=https://www.indianretailer.com/article/technology/back-end/Myntra-s-Ex-COO-Ganesh-Subramanian-plans-a-technology-firm-to-track-fashion-trends.a4298/ |accessdate=2 July 2020 |work=Indian Retailer |language=en-in}}{{cite news |last1=Taylor |first1=Glenn |title=Lifestyle Trends Shift Denim Spend to Stretch and 'Self-Sizing' |url=https://sourcingjournal.com/denim/denim-trends/stylumia-mens-stretch-pepe-jeans-lifestyle-trends-self-sized-commoditization-218509/ |accessdate=7 July 2020 |work=Sourcing Journal |date=1 July 2020}} In 2016, Stylumia has introduced artificial intelligence based tools for fashion trend forecasting, demand prediction, predictive distribution and design generation.{{cite news |last1=Bhattacharjee |first1=Nivedita |title=Stylumia predicts fashion trends |url=https://www.techinasia.com/stylumia-predicts-fashion-trends |accessdate=7 July 2020 |work=www.techinasia.com}}{{cite news |title=Startups like Threadsol, Stylumia are helping apparel makers cut costs – ETtech |url=https://tech.econmictimeos.indiatimes.com/news/startups/startups-like-threadsol-stylumia-are-helping-apparel-makers-cut-costs/53954977 |accessdate=2 July 2020 |work=The Times of India |language=en}}{{cite news |title=Is Fashion Ready for the AI Revolution? |url=https://www.businessoffashion.com/articles/fashion-tech/is-fashion-ready-for-the-ai-revolution |accessdate=7 July 2020 |work=The Business of Fashion |date=7 April 2016}}{{cite news |last1=Marr |first1=Bernard |title=Three AI And Tech Trends That Will Transform The Fashion Industry |url=https://www.forbes.com/sites/bernardmarr/2021/03/26/three-ai-and-tech-trends-that-will-transform-fashion-industry/?sh=4a56db1d746c |access-date=13 April 2021 |work=Forbes |language=en}} In 2017, Stylumia expanded their business to Europe.{{cite news |last1=Crossley |first1=Isabelle |title=Stylumia to enter European markets |url=https://in.fashionnetwork.com/news/Stylumia-to-enter-european-markets,874406.html |accessdate=2 July 2020 |work=FashionNetwork.com |language=en-IN}} In 2020, Stylumia expanded their business to North America.{{cite news |last1=Chengappa |first1=Sangeetha |title=Stylumia ropes in Sanjay Mehra to head North America business |url=https://www.thehindubusinessline.com/news/stylumia-ropes-in-retail-heavyweight-sanjay-mehra-to-head-its-north-america-business/article32669093.ece |access-date=17 April 2021 |work=@businessline |language=en}}

Stylumia has helped "reduce fashion industry's carbon footprints by 60 million garments per annum."{{cite news |last1=Crossley |first1=Isabelle |title=Stylumia to expand Asian operations over the next 12 months |url=https://in.fashionnetwork.com/news/Stylumia-to-expand-asian-operations-over-the-next-12-months,1166967.html |accessdate=7 July 2020 |work=FashionNetwork.com |language=en-IN}}

The company has been recognised for its sustainability efforts and was chosen as one of the six circular change makers in 2019.{{cite web |last1=Banerjee |first1=Sanhati |title=Circular Changemakers: Technology Meets Thought |url=https://thevoiceoffashion.com/sustainability/responsible-fashion/circular-changemakers-technology-meets-thought-3007 |website=thevoiceoffashion.com |accessdate=7 July 2020 |language=en}}

In 2019, Stylumia was selected for the Target Accelerator Program to support Target's global business strategy.{{cite news |title=10 startups selected for cohort 7 of the Target Accelerator Program |url=https://economictimes.indiatimes.com/small-biz/startups/newsbuzz/10-startups-selected-for-cohort-7-of-the-target-accelerator-program/articleshow/70841921.cms?from=mdr |accessdate=7 July 2020 |work=The Times of India |date=28 August 2019}}{{cite news |title=Meet The 10 Indian Startups In Target Accelerator Programme's 7th Cohort |url=https://inc42.com/buzz/here-are-the-10-startups-part-of-target-accelerator-program/ |accessdate=2 July 2020 |work=Inc42 Media |date=26 August 2019}}

Recognition

  • Nasscom Emerge50 Product, 2019{{cite book |title=NASSCOM Emerge 50 |page=63 |url=https://www.nasscom.in/emerge50/Emerge50_Award_Booklet.pdf |accessdate=7 July 2020}}
  • Amazon AI Conclave Award – Retail, 2019
  • Circular Changemaker by Fashion for Good, 2019{{cite news |last1=Ghoroi |first1=Trisha |title=Towards a sustainable future |url=https://www.asianage.com/life/fashion/240819/towards-a-sustainable-future.html |accessdate=7 July 2020 |work=The Asian Age |date=24 August 2019}}
  • Aegis Graham Bell Award{{cite web |title=Winners and finalists for the 11th Edition of Aegis Graham Bell Awards (Virtual) declared |url=https://www.aninews.in/news/business/business/winners-and-finalists-for-the-11th-edition-of-aegis-graham-bell-awards-virtual-declared20210302182542/ |website=ANI News |access-date=27 April 2021 |language=en}}{{cite web |title=Finalist of 10th edition of Aegis Graham Bell Awards |url=http://bellaward.com/finalists/ |website=Aegis Graham Bell Awards |access-date=27 April 2021}}

References

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