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The Line (animation studio)

{{Short description|British animation studio}}

{{Infobox company

| name = The Line, LLP

| type = Animation studio

| logo = The Line (animation studio) logo.png

| foundation = {{start date and age|2013}}

| founders = Sam Taylor
Bjorn-Erik Aschim
Wesley Louis
James Duveen
Max Taylor
Tim McCourt

| location = London, England, United Kingdom

| key_people = {{ubl|Sam Taylor|Bjorn-Erik Aschim|Wesley Louis|James Duveen|Max Taylor|Tim McCourt}} (founders)

| industry = Animation

| products = {{ubl|Song Machine|}}

| operating_income =

| net_income =

| num_employees =

| subsid =

| homepage = https://www.thelineanimation.com

}}

The Line, LLP is an independent animation studio based in London, England.{{Cite web|url=https://www.hollywoodreporter.com/news/vice-media-expands-indonesia-945177|title=Vice Media Expands to Indonesia|website=The Hollywood Reporter|date=7 November 2016 }} Specializing in 2D animation, The Line was founded in 2013 by a team of six animators; Sam Taylor, Wesley Louis, Bjorn-Erik Aschim, James Duveen, Max Taylor, and Tim McCourt.{{Cite news|last=Elder|first=Saljae|date=6 November 2020|title=How anime short The Mighty Grand Piton puts Caribbean culture at the forefront|work=Fader|url=https://www.thefader.com/2019/05/09/how-anime-short-the-mighty-grand-https://www.thefader.com/2019/05/09/how-anime-short-the-mighty-grand-piton-puts-caribbean-culture-at-the-forefrontpiton-puts-caribbean-culture-at-the-forefront}}{{Cite web|url=https://beta.companieshouse.gov.uk/company/OC410877/officers|title=THE LINE ANIMATION LLP - Officers (free information from Companies House)|website=beta.companieshouse.gov.uk}} The studio have produced advertisements for a number of brands and produced music videos for bands such as Gorillaz and N.A.S.A.

Overview

The Line's first film together was the animated short ‘’Everything I Can See From Here’’, which was nominated for a British Short Animation BAFTA award in 2014.{{Cite web|url=https://www.bfi.org.uk/news/baftas-2014-nominations-full|title=BAFTAs 2014: the nominations in full|website=British Film Institute|date=8 January 2014 }} The studio is best known for its work with the British virtual band Gorillaz and producing the band’s 2020 web series Song Machine{{Cite news|last=Codega|first=Linda|date=7 February 2020|title=Don't count on The Gorillaz to show the same thing twice|work=Shots|url=https://www.shots.net/news/view/dont-count-on-the-gorillaz-to-show-the-same-thing-twice|access-date=6 November 2020}} and the music video for Humility in 2018.{{Cite web|last=Bourton|first=Lucy|date=1 June 2018|title=What links Jack Black and Jamie Hewlett? It's the new Gorillaz video!|url=https://www.itsnicethat.com/news/jamie-hewlett-gorillaz-humility-animation-010618|access-date=6 November 2020|website=It's Nice That}} The studio are also behind the music video for the song Giants by True Damage, another virtual band created for the video game League of Legends.{{Cite news|last=Summers|first=Nick|date=12 November 2019|title=Why does Riot Games keep making virtual bands?|work=Engadget|url=https://www.engadget.com/2019-11-12-league-legends-true-damage-virtual-bands.html|access-date=6 November 2020}} In 2013 they also produced the official music video for the single "Easy" by Porter Robinson and Mat Zo.{{Cite web|url=https://www.vice.com/en/article/get-lost-for-a-few-moments-in-this-futuristic-anime-music-video/|title=Get Lost For A Few Moments In This Futuristic Anime Music Video|first=Kevin|last=Holmes|date=March 18, 2013}} They have also produced advertisements for various brands including Nickelodeon, Virgin Media,{{Cite news|last=Gianatasio|first=David|date=7 July 2016|title=Ad of the Day: 9.58 Seconds Lasts a Lifetime in Usain Bolt's New Ad for Virgin Media|work=Ad Week|url=https://www.adweek.com/brand-marketing/ad-day-958-seconds-lasts-lifetime-usain-bolts-new-ad-virgin-media-172425/|access-date=6 October 2020}} Gucci,{{Cite news|last=Morohan|first=George|date=2 October 2018|title=Rothco wins Irish agency of the year at Kinsale Shark Awards|work=Extra|url=https://extra.ie/2018/10/02/business/media/rothco-wins-irish-agency-of-the-year-at-kinsale-shark-awards}} Doritos,{{Cite news|date=8 September 2018|title=Doritos Flavours Collide in Stylish Hand Drawn Ad|work=On Animation|url=https://onanimation.com/2018/09/08/doritos-flavours-collide-in-stylish-hand-drawn-ad/}} Viceland, Freeview,{{Cite news|date=6 October 2015|title=Freeview Play: Set Yourself Free|work=Shots|url=https://www.shots.net/news/view/88372-freeview-play-set-yourself-free}} YT Izzo,{{Cite news|last=Smurthwaite|first=James|date=8 October 2020|title=Interview: YT Industries' Founder Markus Flossman on Christopher Walken, COVID, and Brick & Mortar Shops|work=Pink Bike|url=https://www.pinkbike.com/news/interview-yt-founder-markus-flossman-on-brick-and-mortar-shops-christopher-walken-and-covid.html|access-date=6 November 2020}} and others.{{Cite web|title=Animation Studio {{!}} Anime Studio {{!}} OUR WORK {{!}} The Line Animation|url=https://www.thelineanimation.com/work|access-date=6 November 2020}}

History

The Line began in 2013 when the founders rented a studio in East London to work on their material. The first time that all six founders worked on a project together was the music video for the single “Easy” by Porter Robinson and Mat Zo. After being satisfied with the experience and its result, the group decided to continue working together as a collective. The Line's first short film, ‘’Everything I Can See From Here’’ was nominated for a BAFTA Award for British Short Animation in 2014 and the exposure from the nomination was followed by a series of opportunities and offers for collaborations from various brands.

Filmography

=Web series=

=Music Videos=

class="wikitable"
Year

! Artist

! Song Title

2010

| N.A.S.A.

| “Strange Enough"

2013

| Porter Robinson and Mat Zo

| "Easy"

2018

| Gorillaz

| "Humility"

2019

| True Damage

| "Giants"

=Advertisements=

Awards

  • LAMVF Best Animated Video{{citation needed|date=September 2019}}
  • BAFTA British Short Animation 2014 (nomination){{citation needed|date=September 2019}}

References

{{Reflist}}

External links

  • [http://www.thelineanimation.com The Line's website]
  • [https://vimeo.com/thelineanimation The Line's Vimeo page]

{{Animation industry in the United Kingdom}}

{{Authority control}}

{{DEFAULTSORT:Line, The}}

Category:British animation studios

Category:British companies established in 2013

Category:2013 establishments in England

{{animation-studio-stub}}