This Time (Pia Toscano song)
{{Infobox song
| name = This Time
| cover = PiaToscanoThisTimecover.jpg
| alt =
| border = yes
| type = single
| artist = Pia Toscano
| album =
| released = July 11, 2011
| recorded = 2011
| studio =
| venue =
| genre = Pop
| length = 3:09
| label = Interscope
| writer = Brian Kennedy, Ester Dean, Brett James, Dante Jones{{Cite web |url=http://repertoire.bmi.com/title.asp?blnWriter=True&blnPublisher=True&blnArtist=True&keyID=13152645&ShowNbr=0&ShowSeqNbr=0&querytype=WorkID |title=BMI | Repertoire Search |archive-url=https://archive.today/20120714084330/http://repertoire.bmi.com/title.asp?blnWriter=True&blnPublisher=True&blnArtist=True&keyID=13152645&ShowNbr=0&ShowSeqNbr=0&querytype=WorkID |archive-date=14 July 2012 |url-status=dead}}
| producer = Brian Kennedy,{{Cite web|url=http://ryanseacrest.com/2011/07/11/world-premiere-listen-to-pia-toscanos-new-single-this-time-audio/|title = On Air with Ryan Seacrest - News & more from the live radio show}} Ester Dean
| prev_title =
| prev_year =
| next_title = Pyro
| next_year = 2016
}}
"This Time" is the debut single of American recording artist and American Idol season 10 finalist, Pia Toscano. It was her only release under Interscope before she announced she had parted ways on September 4, 2012.{{cite news| url=https://www.hollywoodreporter.com/idol-worship/american-idol-pia-toscano-interscope-part-ways-367684 | work=The Hollywood Reporter | first=Shirley | last=Halperin | title='American Idol's' Pia Toscano Parts Ways With Interscope, 19 Recordings (Exclusive) | date=September 4, 2012}}
Promotion
The song was first performed on the American Idol tour in Salt Lake City, Utah on July 5, 2011. It was premiered on On Air with Ryan Seacrest on July 11, 2011 and digitally released on July 13, 2011. The following day it was announced via Twitter that Toscano is filming a music video for the song. She performed the song the August 4, 2011 episode of So You Think You Can Dance. The music video for the song premiered on August 9.{{cite web|title="This Time" Teaser |url=https://www.youtube.com/watch?v=bv4lAw3iYMg&feature=player_embedded |work=YouTube|publisher=YouTube|accessdate=August 5, 2011}}
Music video
The music video for the song premiered on August 9, 2011 on Vevo and as a free download on the iTunes Store.{{cite web|title=This Time Music Video|url=https://music.apple.com/us/music-video/this-time/455288935 |work=iTunes|date=January 2011 |publisher=2011 Apple, Inc.|access-date=August 9, 2011}} It features Toscano singing in a car, a field, the beach, and the city.
Critical reception
The song has received positive to mixed reviews by critics. Joseph Brannigan Lynch of Entertainment Weekly says "it's the kind of song we can expect to hear Rachel Berry singing the next time Finn screws up: sad, relatable, and a touch awe-inspiring.{{cite news| url=http://music-mix.ew.com/2011/07/11/pia-toscano-debut-single-this-time/ | title=Pia Toscano's 'This Time' single set for release }} Chris Willman of Los Angeles Times gave the song a more negative review, saying Pia "sings the hell out of it, of course"; he calls the song itself "a compendium of comeback cliches that almost reads like a parody of the whole I-will-survive genre."{{cite news |title=Review: 'Idol' alum Pia Toscano's single 'This Time' |author=Chris Willman |date=July 11, 2011 |url=https://www.latimes.com/entertainment/sns-rt-us-music-piatoscanotre76a7et-20110711,0,6673167.story |url-status=dead |archiveurl=https://web.archive.org/web/20110715200548/http://www.latimes.com/entertainment/sns-rt-us-music-piatoscanotre76a7et-20110711,0,6673167.story |archivedate=July 15, 2011 }} Jillian Mapes and Sarah Maloy of Billboard say "Lyrically, Toscano finds her strength -- from what sounds to be an emotionally or even physically abusive relationship -- on the midtempo pop ballad."{{Cite magazine|url=https://www.billboard.com/articles/news/469287/idols-pia-toscano-debuts-first-single-this-time-listen|title = 'Idol's' Pia Toscano Debuts First Single 'This Time': Listen| magazine=Billboard }}
Commercial performance
In its debut week, the single sold 19,000 copies.{{cite news| url=http://content.usatoday.com/communities/idolchatter/post/2011/07/idol-track-sales-carrie-underwood-pia-toscano-and-more/1 | work=USA Today | date=July 21, 2011| title='Idol' track sales: Carrie Underwood, Pia Toscano and more }} After her performance on So You Think You Can Dance, sales went up by 21,000, bringing the total as of to 51,000.{{cite news| url=http://content.usatoday.com/communities/idolchatter/post/2011/08/pia-toscanos-single-sales-spike-after-sytycd-appearance/1 | work=USA Today | date=August 12, 2011| title=Pia Toscano's single sales spike after 'SYTYCD' appearance }} The number of digital sales as of August 16, 2011 is 65,000.{{cite news| url=http://content.usatoday.com/communities/idolchatter/post/2011/08/scotty-mccreerys-single-goes-gold/1#uslPageReturn | work=USA Today | date=August 17, 2011| title=Scotty McCreery's single goes gold, Lauren Alaina's sales double after 'GMA' }}
Charts
| class="wikitable sortable plainrowheaders" style="text-align:center"
|+Chart performance for "This Time" |
| scope="col"| Chart (2011)
! scope="col"| Peak |
|---|
| {{single chart|Billboardbubbling100|4|artist=Pia Toscano|rowheader=true|accessdate=September 25, 2018}} |
| scope="row"|US Heatseekers Songs (Billboard){{cite web|url={{BillboardURLbyName|artist=pia toscano|chart=Heatseekers Songs}}|title=Pia Toscano Chart History (Heatseekers Songs)|publisher=Billboard|accessdate=April 6, 2021}}
| style="text-align:center;"| 16 |
Release history
| class="wikitable plainrowheaders" |
| scope="col" | Country
! scope="col" | Date ! scope="col" | Format ! scope="col" | Label |
|---|
| scope="row" rowspan="2"| United States
| July 11, 2011 | Radio airplay | rowspan="3"| Interscope |
| July 13, 2011
| rowspan="2"|Digital download |
| scope="row" | Australia
| July 15, 2011 |