This is Euphoria
{{Infobox song
| name = This is Euphoria
| cover = Ruslana This is Euphoria single cover.jpg
| alt =
| type = single
| artist = Ruslana
| album = My Boo! (Together)
| released = 7 August 2013 (Belgium)
| recorded = Stockholm, Sweden
| studio =
| venue =
| genre = Pop
| length = 3:57
| label = EMI
| writer = Ruslana, Stefan Örn
| producer = Ruslana, Stefan Örn
| chronology = Ruslana
| prev_title = Moon of Dreams
| prev_year = 2008
| next_title =
| next_year =
| misc = {{Extra chronology
| artist = Ruslana Ukrainian
| type = singles
| prev_title = Miy brat
| prev_year = 2012
| title = Eyforija
| year = 2012
| next_title =
| next_year =
}}
}}
"This is Euphoria" ({{langx|uk|Це – Ей-Форі-Я!, It's Euphoria}}) is a single released by Ruslana, featured on her 2013 studio album My Boo! (Together). {{cite web|url=https://itunes.apple.com/us/album/this-is-euphoria-single/id686646875|title=This is Euphoria on iTunes |publisher=iTunes |date=2013-09-08|accessdate=2013-09-28}}{{dead link|date=March 2025|bot=medic}}{{cbignore|bot=medic}} The arrangement and recording were done in Stockholm, Sweden.{{cite web|url=http://escxtra.com/2012/12/ruslana-this-is-eurphoria/|title=Ruslana 'This is Euphoria' |publisher=escXtra.com |date=2013-09-08|accessdate=2013-09-28}}
Music video
The music video differs from all the previous clips of Ruslana as she attempts to raise awareness about the social problems of Ukraine, especially the lawlessness.{{cite web|url=http://censor.net/photo_news/225978/symbol_of_ukraine_is_prison_singer_ruslana_held_a_press_conference_in_handcuffs_and_under_guard_photo|title=Symbol of Ukraine is Prison! Singer Ruslana Held a Press Conference in Handcuffs and Under Guard. Source: http://censor.net/p225978 |publisher=censor.net |date=2013-09-08|accessdate=2013-09-28}}
The action is set in the near future of the country when the lives of every citizen is affected by the corrupt judicial system. Ruslana is thrown into jail on political reasons but she doesn't give up and fights until she brakes out thanks to her state of euphoria.
The video was shot inside a former political jail located within the Kyiv Fortress.
Chart performance
| class="wikitable sortable"
!align="center"|Chart !align="center"|Peak |
| align="left"|Europe (Official Top 100){{cite web|url=http://top40-charts.com/songs/full.php?sid=35164&sort=chartid |title=Charts |publisher=Charts |date=2013-09-08|accessdate=2013-09-28}}
|align="center"|80 |
| align="left"|Ukraine (Airplay){{cite web|url=http://top40-charts.com/songs/full.php?sid=35164&sort=chartid |title=Charts |publisher=Charts |date=2013-09-08|accessdate=2013-09-28}}
|align="center"|9 |
| align="left"|Ukraine (FDR top 20)
|align="center"|4 |
Release history
| class="wikitable"
! Region ! Date ! Format |
| Belgium{{cite web|url=http://www.escflashmalta.com/index.php/music-news/international-music-news/item/3155-ukraine-euphoric-ruslana-amazes-crowd-in-belgium |title=Euphoric Ruslana amazes crowd in Belgium| publisher=escflashmalta.com |date=2013-09-08|accessdate=2013-09-28}}
| 7 August 2013 | Digital download |