Tony Lit

{{Short description|British-Indian politician and Managing Director of Sunrise Radio}}

{{Use dmy dates|date=September 2019}}

{{Use British English|date=September 2019}}

Tony Lit MBE is a British-Indian politician and Managing Director of Sunrise Radio.{{Cite news |url=https://www.theguardian.com/media/2005/aug/29/mondaymediasection8 |title=How to be ... Tony Lit |last=Harris |first=Rob |date=29 August 2005 |work=The Guardian |access-date=28 December 2018}}{{Cite web|url=https://www.bizasialive.com/sunrise-radio-wins-award-for-step-up-to-cancer-campaign-in-september-18/|title=Sunrise Radio wins award for Step up to Cancer campaign in September '18|date=2019-07-08|website=BizAsia |language=en-GB|archive-url=|archive-date=|access-date=2019-07-08}}{{Cite web|url=https://www.bizasialive.com/sunrise-radio-announce-summer-of-mela-events/|title=Sunrise Radio announces summer of mela events|date=2019-07-09|website=BizAsia |language=en-GB|access-date=2019-07-10}}{{Cite web|url=https://asianmediaawards.com/sunrise-radio-celebrate-30-years-with-win-at-amas/|title=Sunrise Radio Celebrate 30 Years with Win at AMA’s|date=2019-10-28|website=Asian Media Awards|language=en-GB|access-date=2019-11-06}}{{Cite web|title=Sunrise Radio gets behind Barnardo's Crisis Appeal|url=https://www.bizasialive.com/sunrise-radio-gets-behind-barnardos-crisis-appeal/|date=2020-05-04|website=BizAsia |language=en-GB|access-date=2020-05-05}}{{Cite web|date=2021-02-23|title=Sunrise Radio picks up BAM's Station of the Year award|url=http://www.bizasialive.com/sunrise-radio-picks-up-bams-station-of-the-year-award/|access-date=2021-03-09|website=BizAsia |language=en-GB}}{{Cite web|date=2021-04-27|title=Prince Charles’ Charity British Asian Trust Seeks ‘Oxygen For India’ - Asian News from UK|url=https://asianlite.com/2021/top-news/prince-charles-charity-british-asian-trust-seeks-oxygen-for-india/|access-date=2021-05-10|language=en-US}}{{Cite web|date=2021-04-27|title=British Asian Trust launches emergency Covid-19 appeal for India|url=https://www.bizasialive.com/british-asian-trust-launches-emergency-covid-19-appeal-for-india/|access-date=2021-05-10|website=BizAsia |language=en-GB}}{{Cite web |date=2022-02-01 |title=Sunrise Radio continues its support for heart charity |url=https://www.bizasialive.com/sunrise-radio-continues-its-support-for-heart-charity/ |access-date=2022-03-03 |website=BizAsia |language=en-GB}} He was appointed MBE in the 2019 New Year Honours for services to the British-Asian community.{{Cite news |url=https://www.richmondandtwickenhamtimes.co.uk/news/17323752.all-the-south-west-londoners-awarded-an-mbe-this-year/ |title=All the south west Londoners awarded an MBE this year |last=Frot |first=Mathilde |date=28 December 2018 |work=Richmond and Twickenham Times |access-date=28 December 2018}}{{Cite web|url=https://www.thegazette.co.uk/notice/3176939|title=Order of the British Empire|date=29 December 2018|website=The London Gazette|archive-url=|archive-date=|access-date=29 January 2019}}{{Cite web|url=https://www.bizasialive.com/tony-lit-awarded-mbe-in-new-years-honours-list/|title=Tony Lit awarded MBE in New Years Honours list|last=Baddhan|first=Lakh|date=29 December 2018|website=Biz Asia Live|archive-url=|archive-date=|access-date=29 January 2018}}

File:Tony Lit.jpg

Lit has worked in radio, TV and events. Based at Sunrise Radio Hounslow office he works with Chairman Gurdev Jassi, building on Sunrise Radio's recent success, overseeing strategy and revenue growth.

Lit joined Sunrise Radio from Sony Entertainment TV Asia where he was Vice President Business Head UK & Europe Sony Entertainment Network three Channels. During his time at Sony, Lit was instrumental in the last few years of business success at the network, across sales & channel distribution and expansion of the network of channels distributed via Talk Talk & Virgin in the UK and across many other platforms in Europe.{{Cite web|url=https://www.bizasialive.com/tony-lit-named-new-md-of-sunrise-radio/|title=Tony Lit named new MD of Sunrise Radio|last=Baddhan|first=Raj|date=8 September 2014|website=Biz Asia Live|archive-url=|archive-date=|access-date=29 January 2019}}

The inaugural British Asian Media (BAM) Awards saw the media fraternity come together to celebrate and felicitate diversity and campaigns which empower the South Asian media industry. The Media Impact of the Year Award was conferred upon Lit for his contribution to the British Asian media industry in January 2019.{{Cite web|url=https://www.britishasianmediaawards.com/blog/bamawards/|title=BAM Awards|date=8 February 2019|website=The First British Asian Media Awards Felicitates Diversity Within the Media Industry|archive-url=|archive-date=|access-date=15 February 2019}}

Lit and British Prime Minister Boris Johnson attended Milton Keynes Gurdwara ahead of Diwali and to celebrate the auspicious 550th Birth Anniversary of Sri Guru Nanak Dev Ji.{{Cite web|url=https://www.bizasialive.com/in-picture-tony-lit-meets-boris-johnson-during-festive-period/|title=In Picture: Tony Lit meets Boris Johnson during festive period|date=2019-10-25|website=BizAsia |language=en-GB|access-date=2019-11-06}}

Lit addressed at the Drive to Digital 2019 Conference held on 30 October at The British Library Knowledge Centre, giving them a background of Sunrise Radio from launch in 1989 to present day and how digital innovation had allowed him to grow and develop Sunrise Radio nationally. {{Cite web|url=https://radiotoday.co.uk/2019/10/drive-to-digital-event-celebrates-radio-and-audio-progress/|title=Drive to Digital event celebrates radio and audio progress|website=RadioToday|language=en-GB|access-date=2019-11-06}} {{Cite web|url=https://getdigitalradio.com/automotive-speakers-announced-for-drive-to-digital-2019|title=Automotive speakers announced for Drive to Digital 2019|date=2019-09-12|website=Digital Radio UK|access-date=2019-11-06}}

Lit was officially unveiled as a new Ambassador for CRY on 21 January 2020.{{Cite web|url=https://www.c-r-y.org.uk/new-ambassador-tony-lit-mbe-managing-director-of-sunrise-radio-pledges-to-raise-awareness-of-cry-to-the-british-asian-community-through-year-long-media-partnership/|title=New Ambassador Tony Lit MBE - Managing Director of Sunrise Radio – pledges to “raise awareness of CRY to the British Asian community” through year-long media partnership|date=2020-01-21|website=c-r-y.org.uk|language=en-GB|access-date=2020-01-22}} Tony first approached CRY following the sudden death of the only son of a family friend from a previously undiagnosed heart condition. He was aged just 17 and was a fit and sporty young man, with his death sending shockwaves throughout his local community and beyond.  As a father of 3, Tony was deeply moved by this tragedy and pledged, “whatever support Sunrise Radio and I can give personally, over and above, I shall do so.” {{Cite web|url=https://www.c-r-y.org.uk/ambassadors/|title=Ambassadors|website=c-r-y.org.uk|language=en-GB|access-date=2020-01-23}}{{Cite web|url=https://www.bizasialive.com/cardiac-risk-in-the-young-announces-12-month-tie-up-with-sunrise-radio/|title=Cardiac Risk in the Young announces 12-month tie-up with Sunrise Radio|date=2020-01-21|website=BizAsia |language=en-GB|access-date=2020-01-22}}

Tony Lit was named the 'Outstanding Sikh Award' winner at the British Sikh Awards 2023.{{Cite web |date=2023-06-01 |title=Sunrise Radio's Tony Lit MBE picks up 'Outstanding Sikh Award' |url=https://www.bizasialive.com/sunrise-radios-tony-lit-mbe-picks-up-outstanding-sikh-award/ |access-date=2023-06-01 |website=www.bizasialive.com |language=en-GB}}{{Cite web |date=2023-06-05 |title=Tony Lit MBE wins top award at British Sikh Awards 2023 |url=https://radiotoday.co.uk/2023/06/tony-lit-mbe-wins-top-award-at-british-sikh-awards-2023/ |access-date=2024-03-20 |website=RadioToday |language=en-GB}}

Asian Standard News recognized Tony Lit as one of the most influential figures in London for the year 2023.{{Cite web |date=2024-01-19 |title=Asian Standard London (19 Jan 2024) by Asian Standard News - Issuu |url=https://issuu.com/asiansundaynewspaper/docs/asian_standard_london_19_jan_2024 |access-date=2024-01-29 |website=issuu.com |language=en}}

Tony Lit had the opportunity to interview the first British Asian Prime Minister, Rishi Sunak, at 10 Downing Street for Sunrise Radio.{{Cite web |date=2024-04-30 |title=Sunrise Radio to air exclusive interview with Prime Minister Rishi Sunak |url=https://www.bizasialive.com/sunrise-radio-to-air-exclusive-interview-with-prime-minister-rishi-sunak/ |access-date=2024-04-30 |website=www.bizasialive.com |language=en-GB}}

Tony Lit won Interview of the Year 2025 at the British Asian Media Awards for his exclusive interview with former British Prime Minister Rishi Sunak at Number 10 Downing Street in May 2024 — marking a first for British Asian Media in securing access to a sitting Prime Minister.{{Cite web |date=2025-03-03 |title=Sunrise Radio wins Radio Station of the Year award |url=https://www.bizasialive.com/sunrise-radio-wins-radio-station-of-the-year-award/ |access-date=2025-03-10 |language=en-GB}}