TrackR
{{short description|Key finder}}
{{about|the key finder|the police dog|Trakr}}
{{Infobox company
| name = TrackR
| logo = TrackR logo.png
| type = Private
| industry =
| location = Santa Barbara, California, U.S.
| founded = {{start date and age|2009}}
| products =
| founders = Chris Herbert
Christian Smith
| parent =
| website = {{url|https://thetrackr.com}}
}}
TrackR was a commercial key finder that assisted in the tracking of lost belongings and devices.{{cite news|url=https://www.pcmag.com/article2/0,2817,2498629,00.asp|title=TrackR Bravo|work=PCMag}} Trackr was produced by the company Phone Halo{{cite web|url=https://www.networkworld.com/article/747102/security-phone-halo-s-trackr-devices-make-it-harder-to-lose-your-stuff.html|title=Phone Halo's TrackR devices make it harder to lose your stuff|first=Mark|last=Gibbs|website=NetworkWorld|date=12 November 2013}} and was inspired by the founders' losing their keys on a beach during a surfing trip.{{Cite news|url=https://www.thehardwareentrepreneur.com/how-hardware-startups-product-goes-viral-christian-smith-trackr/|title=How a hardware startup's product goes viral, with Christian Smith of TrackR, USA|last=Horvath|first=Balint|date=2017-08-16|work=The Hardware Entrepreneur|access-date=2017-09-08|language=en-US}}
The founders of Phone Halo began working on TrackR in 2009. In 2010, they founded the company and launched the product.{{cite web|url=https://www.thetrackr.com/team|title=Download. Attach. Find. Keep track of everything with TrackR|website=TrackR}}
In Winter 2018, TrackR rebranded itself to Adero, as part of changing its focus to other uses for its tracking technology, taking TrackR beyond the Bluetooth fobs that had been the core of its service.{{Cite web|url=https://techcrunch.com/2018/10/19/trackr-adero/|title=TrackR is rebranding to Adero as it looks beyond small devices to track lost items|website=TechCrunch|date=19 October 2018 |language=en-US|access-date=2018-12-18}} TrackR shut down its services and removed its apps in August 2021.{{Cite web|url=https://www.thetrackr.com/|title=TrackR website}}
Overview
The device contains a lithium battery that needs to be changed about once a year by the user. It communicates its current location via Bluetooth 4.0, to an Android 4.4+ or iOS 8.0+ mobile device on which the TrackR app is installed and running. This feature is referred to as "Crowd Locate", since each device will report its location to all other TrackR devices in range, including those that are neither owned nor registered by the user. This feature is useful because the app must be installed and running on a nearby Bluetooth enabled device for any device's location to be relayed.
As of August 2017, over 5 million TrackR devices had been sold.
As of August 2021, the official website stated that the manufacturer has discontinued App support for both Apple and Android devices.
Technical data
For Trackr Bravo, the producer published the following data as of August 2017:[https://www.thetrackr.com/tech-specs Technical Specifications] thetrackr.com, retrieved 29 August 2017.
{{cot|Specifications}}
| class="wikitable" style="text-align:center;" |
| colspan="1" |
!colspan="4" | TrackR !colspan="1" | Tracker !colspan="3" | tile !colspan="1" | Slightech !colspan="2" | Chipolo !colspan="1" | XYFinditxyfindit.com !colspan="2" | Lapa !colspan="3" | PebbleBee |
|---|
| width="130"|
! width="90"| Wallet (TrackR) ! width="90"| Bravo G1 (TB001) (no ringer hole) ! width="90"| Bravo G2 (1 ringer hole) ! width="90"| Pixel ! width="90"| Sticker{{Cite web| url=https://www.youtube.com/watch?v=gTeOjnJbTk0 | title=Tracker Sticker - Official Video | website=www.youtube.com| date=2014-07-31}} ! width="90" | tile G2 (3 ringer holes) ! width="90" | Chipolo {{cite web|url=http://projectramos.com/tile-vs-chipolo-vs-trackr-comparison-test/|title=Tile vs Chipolo vs TrackR Comparison Test|date=31 August 2016|publisher=}} ! width="90" | Chipolo Plus ! width="90" | XY3 ! width="90" | Lapa (G1) ! width="90" | Lapa 2 {{cite web|url=https://www.youtube.com/watch?v=9J_FO6li7nY|title=Lapa 2 Bluetooth Item Finder - unboxing and first look|last=ModernDayFamilyMan|date=19 March 2016|publisher=|via=YouTube}} ! width="90" | PebbleBee Stone {{cite web|url=https://www.youtube.com/watch?annotation_id=annotation_3341341241&feature=iv&src_vid=9J_FO6li7nY&v=wh626jBk_hU|title=PEBBLE BEE STONE - Unboxing and Honest First Test|last=ModernDayFamilyMan|date=1 March 2016|publisher=|via=YouTube}} |
| align=left| Sold since
|align="center"| |align="center"| ca. Jan 2015[http://newatlas.com/trackr-bravo-item-tracking-device/32540/ TrackR bravo is claimed to be the thinnest item-tracking device ever] newatlas.com, 13 June 2014. retrieved 30 August 2017. |align="center"| ca. Oct 2016 |align="center"| <= Aug 2017 |align="center"| ca. Jul 2014 |align="center"| ca. Oct 2016 |align="center"| <= Aug 2017 |align="center"| <= Aug 2017 |align="center"| discontinued |align="center"| |align="center"| |align="center"| <= Aug 2016 |align="center"| |align="center"| Mar 2016 |align="center"| ca. Oct 2014 |align="center"| ca. Mar 2016 |align="center"| ca. Dec 2016 |
| align=left| Case material
|align="center"| black plastics |align="center" colspan="2"| colored anodized aluminium |align="center"| black plastics |align="center"| black plastics |align="center"| white plastics |align="center"| white plastics |align="center"| white plastics |align="center"| colored |align="center"| |align="center"| |align="center"| colored |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| white or blk plastics in metal cylinder |
| align=left| Diameter
|align="center"| 65x40 mm bowed rectangular |align="center" colspan="2"| 31 mm (1.22") + eyelet |align="center"| 26.2 mm (1.03") |align="center"| 24 mm (0.98") |align="center"| (>34x>34 mm) square + big hole |align="center"| 34x34 mm square + hole |align="center"| 54x54 mm square (no hole) |align="center"| oval + eyelet |align="center"| |align="center"| |align="center"| hexagonal |align="center"| |align="center"| |align="center"| |align="center"| triangle round |align="center"| ca. 25 mm |
| align=left| Thickness
|align="center"| 4 mm |align="center" colspan="2"| 3.5 mm (0.14") |align="center"| 5.6 mm (0.22") |align="center"| 4.1 mm (0.16") |align="center"| |align="center"| 4,65 mm |align="center"| 2,4 mm |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| pebble-like + silicon sleeve |align="center"| ca. 10 mm |
| align=left| Weight (incl. batt.)
|align="center"| |align="center"| |align="center"| |align="center"| |align="center"| 4.5 g (0.15 oz) |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |
| align=left| Attachment
|align="center"| |align="center" colspan="2"| bent eyelet |align="center"| loop (thread) |align="center"| |align="center"| big hole |align="center"| smaller hole |align="center"| (no hole) |align="center"| eyelet |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| thru cylinder |
| align=left| Battery type
|align="center"| 2x CR2016 |align="center"| CR1616 |align="center"| CR1620 |align="center"| CR2016 |align="center"| CR2016 |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| CR2032 |
| align=left| Battery life
|align="center"| 2 years |align="center" colspan="2"| 1 year |align="center"| 1 year |align="center"| 1 year |align="center"| 1 year |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |
| align=left| Battery exchange
|align="center"| by user |align="center"| by user |align="center"| by user |align="center"| by user |align="center"| by user |align="center"| not discounted exchange of device |align="center"| ? |align="center"| ? |align="center"| ? |align="center"| by user |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |
| align=left| Bluetooth
|align="center"| 4.0 |align="center" colspan="2"| BLE 4.0 |align="center"| BLE 4.0 |align="center"| BLE 4.0 |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |
| align=left| Bluetooth range
|align="center"| up to 30 m (100 ft) |align="center"| less than G2 |align="center"| up to 30 m (100 ft)[https://www.youtube.com/watch?v=iNvO6VIxpWI TILE vs. TrackR Bravo - Distance Testing - 2nd Generatiosn] 21 October 2016 |align="center"| up to 30 m (100 ft) |align="center"| up to 30 m (100 ft) |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |
| align=left| Device Ringer Volume
|align="center"| Up to 92 dB |align="center"| less than 2nd ed. |align="center"| Up to 82 dB |align="center"| Up to 90 dB |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| "loud" |
| align=left| Remarks
|align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| tile has 5 mio. units sold{{cite web|url=https://wiki.ezvid.com/best-key-finders|title=Top 10 Key Finders of 2018 - Video Review|website=wiki.ezvid.com}} |align="center"| MacOSX 10.10+, water sleeve |align="center"| remote camera shutter; App off: iOS is active{{cite web|url=https://www.youtube.com/watch?v=yXrfi0EmfqA |archive-url=https://ghostarchive.org/varchive/youtube/20211221/yXrfi0EmfqA |archive-date=2021-12-21 |url-status=live|title=THE IMPOSSIBLE FEATURE THAT NO OTHER BLUETOOTH TRACKER HAS|last=ModernDayFamilyMan|date=1 December 2016|publisher=|via=YouTube}}{{cbignore}} |align="center"| |align="center"| water resistant |align="center"| |align="center"| |align="center"| |align="center"| |align="center"| heavier, long range |
| align="center" colspan="18" style="font-size: 8pt"| CR1620 (16 mm diameter, 2.0 mm height); G1 = Generation/Edition 1, ... |
| align="center" colspan="18" style="font-size: 8pt"| Further or older editions: tile SPORT; Pebble Bee: Honey, Finder; key finders: https://wiki.ezvid.com/best-key-finders |
{{cob}}
See also
References
{{Reflist}}
Further reading
- {{cite web | last=Martin | first=Jim | title=Attach a TrackR to your keys and you should never lose them again | website=PC Advisor | date=January 12, 2016 | url=http://www.pcadvisor.co.uk/review/digital-home/trackr-bravo-review-3633237/ | access-date=June 10, 2016}}
- {{cite web| url= https://techcrunch.com/2015/03/23/the-trackr-bravo-keeps-you-from-misplacing-your-valuables/ |website=TechCrunch|date=March 23, 2015|title=the-trackr-bravo-keeps-you-from-misplacing-your-valuables}}
- {{cite web| url=http://www.pcworld.es/analisis/trackr-bravo-no-pierdas-y-localiza-objetos-importantes |website=PC World España|title=trackr-bravo-no-pierdas-y-localiza-objetos-importantes}} {{in lang|es}}
- {{cite web| url=http://www.pcadvisor.co.uk/review/digital-home/trackr-bravo-review-3633237/ |website=PC Advisor|title=trackr-bravo-review}}
- {{cite web| url=http://www.cnet.com/news/alexa-where-are-my-keys-trackr-syncs-with-amazon-echo-to-help-you-find-your-stuff/ |website=CNET|title=alexa-where-are-my-keys-trackr-syncs-with-amazon-echo-to-help-you-find-your-stuff}}
- {{cite web| url=http://www.electronics-eetimes.com/news/tracking-your-assets-through-peer-peer-iot-networks |website=EE Times|title=tracking-your-assets-through-peer-peer-iot-networks|date=14 April 2016 }}
- {{cite web| url=http://www.kiplinger.com/article/spending/T057-C000-S002-tech-tools-to-keep-you-from-losing-your-keys.html |website=Kiplinger|title=tech-tools-to-keep-you-from-losing-your-keys|date=7 June 2016 }}
Category:Companies based in Santa Barbara, California
Category:Defunct technology companies based in California
Category:American companies established in 2009