Trimulcast
{{Short description|Three radio stations that play the same feed}}
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In broadcasting, a trimulcast is a cluster of three radio and/or television stations and/or translators that play the same feed. Normally this is done in order to have full coverage of a certain area. Some stations use this technique to provide rimshot coverage into a major market by broadcasting on the outskirts from three different locations, or combine multiple low power television stations in an attempt to provide the equivalent coverage of one full-power station.
Examples
- WGVX/WLUP/WWWM in Minneapolis, Minnesota make up Soft AC station Love 105 FM.
- KRXV, KHWY, and KHYZ cover the Mojave Desert from Barstow to Laughlin and Las Vegas, Nevada; they target listeners travelling to the two cities on Interstate 15 and Interstate 40 from Southern California, with their advertising focusing on businesses, resorts, and events in Southern Nevada.{{cite web |author=Scott Fybush |date=April 2005 |title=Radio on the Road to Las Vegas |url=http://www.rwonline.com/reference-room/special-report/06_rwf_nab_highway.shtml |url-status=usurped |archive-url=https://web.archive.org/web/20061231075356/http://www.rwonline.com/reference-room/special-report/06_rwf_nab_highway.shtml |archive-date=2006-12-31 |access-date=2007-04-14 |publisher=RWOnline}}
- KBPI/KBPL/K300CP on 107.9 frequency cover the Colorado Interstate 25 corridor.{{Cite news|url=https://radioinsight.com/headlines/121387/iheart-begins-three-market-format-shuffle-cheyenne/|title=KBPI Moves To 107.9 As Three Station Trimulcast In Denver, Fort Collins & Colorado Springs|date=2017-12-11|work=RadioInsight|access-date=2017-12-21|language=en-US}}
- In 1996, WBMA-LP/WCFT-TV/WJSU-TV formed a television trimulcast in the Anniston/Birmingham/Tuscaloosa, Alabama area to replace WBRC as the market's ABC affiliate when it switched to Fox. While owner Allbritton Communications had acquired the full-powered WCFT and WJSU in Tuscaloosa and Aniston to serve as a simulcast covering the region, at the time Nielsen regarded all three cities as separate media markets—meaning that they were both considered out-of-market stations in Birmingham (and thus ineligible to be counted in local ratings). As a workaround, WBMA-LP was added to the arrangement, and classified as the originating station for WCFT and WJSU; the stations' on-air branding suggested otherwise, using WCFT and WJSU's channel numbers as "ABC 33/40".
- Since 2024, DZOE-TV/DZMV-TV/DZBB-TV in Metro Manila, Philippines, along with DXEV-DTV/DXAL-TV/DXDZ-TV in Cagayan de Oro, also in the Philippines, formed a television trimulcast of ABS-CBN Studios' noontime variety show It's Showtime every Monday to Saturday from 12:00 noon until 2:30 pm. At the same time, DZOE/DZMV/DWKC-DTV also in Metro Manila, Philippines, formed a television trimulcast of ABS-CBN News' primetime news program TV Patrol every night. Whereas, DXET-TV/DXWW-TV/DXAN-TV in Davao City, also in the Philippines, formed a television trimulcast of several TV5's programs, such as TVJ Productions-produced noontime variety show Eat Bulaga!.
References
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