Trulia

Trulia's founders British Pete Flint and Finnish Sami Inkinen met at Stanford Graduate School of Business. In 2004, while looking for off-campus housing amidst studying for his MBA, Flint was surprised to discover that the local real estate information available online was often insufficient, out of date or both.{{cite news|last=Carey|first=Pete|title=Mercury News interview: Trulia CEO Peter Flint|url=http://www.mercurynews.com/business/ci_21811772/mercury-news-interview-trulia-ceo-peter-flint|accessdate=14 November 2012|newspaper=Mercury News|date=12 October 2012}} Flint and Inkinen took this opportunity to simplify the process of finding a new home through technology.{{cite news|title=Meet the Boss: Sami Inkinen, COO, Trulia|url=http://www.sfgate.com/business/meettheboss/article/Meet-the-Boss-Sami-Inkinen-COO-Trulia-3176725.php|accessdate=13 November 2012|newspaper=SFGate|date=2010-08-29}} Flint was the CEO and Chairman from inception to acquisition. Trulia was incorporated on the 1st of June 2005.

In September 2005, Trulia launched its beta product, originally only serving properties in California. Soon after, with growing demand from listing agents wanting to give their listings more visibility nationwide, Trulia rolled out across the US less than a year later.{{cite web |last= Marshall |first= Matt |title= A new housing site. Oh, and Dogster may be profitable! |url= http://www.siliconbeat.com/entries/2005/09/29/a_new_housing_site_oh_and_dogster_may_be_profitable.html |archive-url= https://web.archive.org/web/20051108093123/http://www.siliconbeat.com/entries/2005/09/29/a_new_housing_site_oh_and_dogster_may_be_profitable.html |url-status= dead |archive-date= November 8, 2005 |publisher= |work= Silicon Beat |accessdate= 13 November 2012 }}

In July 2012, Trulia filed for an initial public offering and stated they would trade on the New York Stock Exchange under the symbol TRLA.{{cite web| publisher= United States Securities and Exchange Commission| date= August 17, 2012| title= Form S-1 Registration Statement| url= https://www.sec.gov/Archives/edgar/data/1349454/000119312512359749/d352334ds1.htm| website= SEC.gov| access-date= }} In August 2012, Trulia revealed they would plan to raise up to $75 million in the IPO.{{cite web| last= Wauters| first= Robin| date= August 17, 2012| title= Online real estate firm Trulia files S-1, plans to raise $75 million in IPO| url= https://thenextweb.com/insider/2012/08/17/online-real-estate-firm-trulia-files-s-1-plans-raise-75-million-ipo/| website= thenextweb.com| publisher=| access-date= }} The IPO was priced at $17 per share, and began trading on September 20, 2012 at an opening price of $22.10.{{cite news| last= Tsukayama| first= Hayley| date= September 20, 2012| title= Trulia IPO pops on debut, keeps climbing| url= https://www.washingtonpost.com/business/technology/trulia-ipo-pops-on-debut-keeps-climbing/2012/09/20/e2f56d14-032d-11e2-91e7-2962c74e7738_story.html| newspaper= The Washington Post| access-date= }}

In May 2013, Trulia announced plans to acquire Market Leader Inc. (based in Kirkland, Washington) for $355 million, expanding its offerings for real estate agents.{{Cite web |url= https://www.bloomberg.com/news/articles/2013-05-08/trulia-to-acquire-market-leader-for-355-million| title= Trulia to Acquire Market Leader for $355 Million| last= Levy |first= Ari| website=Bloomberg L.P.| date= May 8, 2013| access-date= }} The acquisition officially closed on August 20, 2013.

On July 28, 2014, Zillow announced a deal to buy Trulia for $3.5 billion.{{cite news|url=https://dealbook.nytimes.com/2014/07/28/zillow-to-buy-trulia-for-3-5-billion/|title=Zillow to Buy Trulia for $3.5 Billion in All-Stock Deal|date=28 July 2014|work=The New York Times}} The deal closed February 17, 2015.{{Cite web|url=https://www.geekwire.com/2015/zillow-closes-2-5-billion-acquisition-of-trulia-plans-to-cut-350-staffers/|title=Zillow closes $2.5 billion acquisition of Trulia, plans to cut 350 staffers|last=Cook|first=John|website=GeekWire|date=17 February 2015 }}

As of February 2019, Trulia's offices are at 535 Mission Street in San Francisco.{{Cite news|url = http://www.sfgate.com/bayarea/article/S-F-s-newest-office-tower-shows-poise-in-a-5894152.php|title = S.F.'s newest office tower shows poise in a time of flash|last = King|first = John|date = November 14, 2014|work = San Francisco Chronicle}}

Trulia offers a variety of real estate and neighborhood products and services for consumers and realtors.{{Cite web |url= https://www.builderonline.com/builder-100/marketing-sales/trulia-now-offering-neighborhood-intel-from-neighbors_o| title= Trulia Now Offering Neighborhood Intel--From Neighbors | website= BuilderOnline.com| publisher= | date= March 19, 2018| access-date= March 23, 2022}}

In addition to its Android and iOS For Sale and Rentals apps, Trulia features:

;Trulia Neighborhoods :

In August 2018, Trulia launched Trulia Neighborhoods to enable home buyers, sellers, and renters to find information about a particular neighborhood.{{Cite web|url=https://www.fastcompany.com/90214922/trulias-new-feature-is-like-netflix-for-neighborhoods|title=Trulia is building the Netflix for neighborhoods |last=Mark |first= Wilson |website= Fast Company | date= August 14, 2018 | access-date= March 23, 2022}} The feature provides original photography, drone footage, reviews from local residents, and facts about each area.{{Cite web |url= https://venturebeat.com/2018/08/14/trulia-neighborhoods-gives-homebuyers-a-drones-eye-view-on-their-new-neighborhood/ |title= Trulia Neighborhoods gives homebuyers a drone's eye view on their new neighborhood |last= Kyle |first= Wiggers |website=VentureBeat.com | publisher= | date= August 14, 2018| access-date= March 23, 2022}}

;What Locals Say :

In March 2018, Trulia launched What Locals Say, which allows home buyers, sellers, and renters to find information on what local residents think about the neighborhood they live in through polls and reviews.{{Cite web|url=https://www.digitaltrends.com/home/trulia-what-locals-say/| title= Trulia's 'What Locals Say' feature gives homebuyers neighborhood insights|last=Chang |first=Lulu | date= March 19, 2018 |website= DigitalTrends.com| publisher= | access-date= March 23, 2022}}

; Local Legal Protections :

In February 2018, Trulia launched a service called Local Legal Protections.{{Cite web|url=https://www.fastcompany.com/40527652/trulia-now-surfaces-data-on-lgbt-protections-as-you-search-for-houses |title=Trulia now surfaces data on LGBT protections as you search for houses| website= Fast Company | date= February 7, 2018| access-date= March 23, 2022}} It provides information on local nondiscrimination laws for housing, employment, and public accommodations alongside property listings based on data collected by research nonprofit Movement Advancement Project.{{Cite web|url=https://techcrunch.com/2018/02/07/trulia-lgbt-listings-real-estate-local-legal-protections/ |title= Trulia adds an LGBTQ section with local non-discrimination laws to its home listings|last=Hatmaker |first= Taylor| website= TechCrunch.com | date= February 7, 2018| publisher= Yahoo| access-date= March 23, 2022}}

Trulia provides price trend information by using listing and public data which shows how the price of a home has changed over a period of time as well as comparing that house price with other homes in the same ZIP code, city, county, or state.{{cite news|last=Mary|first=Umberger|title=Testing some of the top home-search sites|url=http://articles.latimes.com/2008/jul/20/realestate/re-online20/2|archive-url=https://web.archive.org/web/20160306060835/http://articles.latimes.com/2008/jul/20/realestate/re-online20/2|url-status=dead|archive-date=March 6, 2016|accessdate=13 November 2012|newspaper=Los Angeles Times|date=2008-06-20}}

Trulia previously featured a crime map with data sourced from [https://www.crimereports.com/ CrimeReports.com] and SpotCrime.com, which aggregate crime data from law enforcement agencies and news reports.{{Cite web|url=https://www.digitaltrends.com/home/best-apartment-finder-apps/|title=Get your next home with the best apartment-finder apps|last=Liu|first=Gia|website=Digital Trends|date=14 December 2020 }}{{Cite journal|url=https://slate.com/business/2018/08/trulia-neighborhoods-aims-to-be-the-definitive-database-of-american-neighborhoods.html|title=An Encyclopedia of Neighborhoods|last=Grabar|first=Henry|journal=Slate|date=16 August 2018 }} In 2022, citing "bias in real estate", Trulia removed the crime data.{{cite web |last1=Bishop |first1=Todd |title=Trulia to drop neighborhood crime data from home listings, after Redfin speaks out against practice |url=https://www.msn.com/en-us/money/realestate/trulia-to-drop-neighborhood-crime-data-from-home-listings-after-redfin-speaks-out-against-practice/ar-AAS3X46 |website=GeekWire |publisher=MSN |access-date=17 July 2022}}

Information on local schools and amenities is provided for each property listed on Trulia. The school map includes [https://www.greatschools.org/ GreatSchools] data, such as each school's name, grades taught, and the GreatSchools score. School and district boundaries are provided by Maponics. The amenities map is powered by Yelp data.{{Cite web|url=https://www.inman.com/2015/01/21/trulia-addressreport-spotlighting-local-amenities-with-yelp-integration/|title=Trulia, AddressReport spotlighting local amenities with Yelp integration|website=Inman}}

Interactive Commuter and Transit maps show the driving or commute times from any given point in the United States.{{cite web|last=Hutchings|first=Emma|title=Heat Map Visualizes Your Daily Commute|date=29 June 2012 |url=http://mashable.com/2012/06/29/trulia-commute-map/|publisher=Mashable|accessdate=14 November 2012}} Using data from [https://www.openstreetmap.org/#map=4/38.01/-95.84 OpenStreetMap] and GTFS feeds, a visual representation of commute times is projected onto a geographical map.{{cite web|last=Wilson|first=Mark|title=Trulia's New Maps Show Your Commute Time From Your New House|url=http://www.fastcodesign.com/1670124/trulias-new-maps-show-your-commute-time-from-your-new-house|publisher=Fast Company|accessdate=14 November 2012}} This provides the ability to see at a glance how far one can travel from any given property in a given amount of time.

{{reflist}}

• {{Official website|http://www.trulia.com/}}

{{Online real estate databases}}

{{Real estate}}

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Category:Online real estate databases

Category:Companies based in San Francisco

Category:Real estate companies established in 2005

Category:Companies formerly listed on the New York Stock Exchange

Category:Universal Windows Platform apps

Category:American real estate websites

Category:Internet properties established in 2005

Category:2015 mergers and acquisitions

Category:American corporate subsidiaries

Category:2012 initial public offerings