Tsamma juice

{{Use mdy dates|date=April 2018}}

{{Infobox product

| title = Tsamma juice

| image = Tsamma logo 2018.png

| image_size =

| caption = Tsamma juice logo

| alt =

| type = Fruit juice

| inventor =

| inception = {{start date|2014}}

| manufacturer = Frey Farms

| available = Available

| current supplier =

| last production =

| models =

| website = {{url|tsammajuice.com}}

| notes =

}}

Tsamma juice ({{IPAc-en|ˈ|s|ɑː|m|ə}} {{respell|SAH|mə}}){{cite news|url=http://fortune.com/2014/10/08/watermelon-juicing-craze/|title=Can watermelon squeeze into the juicing craze?|work=Fortune|date=October 8, 2014|access-date=March 15, 2018}} is a brand of watermelon juice, produced by Frey Farms since 2014. The juice is also available ready-mixed with coconut water or blueberry juice.

The brand is named after Tsamma, a local name for a type of watermelon found in sub-Saharan Africa, said to be "the Mother of all watermelon varieties"; however, the juice is farmed from watermelons grown in the Midwest and Southern United States. The production farms cover a total of {{convert|7000|acre}} of watermelons, and also house a major national supplier of pumpkins.{{cite journal|url=http://www.producenews.com/news-dep-menu/test-featured/13441-tsamma-watermelon-juice-is-new-on-the-market|title=Tsamma watermelon juice is new on the market|journal=Produce News|date=July 3, 2014|access-date=March 15, 2018}}

History

The juice was first produced by company founder Sarah Frey, aged 16, following a traditional family recipe. She established a full-time business after graduating from high school, realizing there was no commercial distributor of watermelon juice, and was shipping to 150 stores by the end of the first year of production. Frey has suggested that the juice could be a suitable replacement for coconut water.{{cite journal|url=https://www.foodbusinessnews.net/articles/11057-is-watermelon-juice-poised-to-be-the-next-coconut-water|title=Is watermelon juice poised to be the next coconut water?|journal=Food Business News|date=December 27, 2017|access-date=March 15, 2018}}{{cite journal|url=http://www.freshplaza.com/article/190214/US-Homegrown-hydration-made-from-mother-of-all-melons|title=Homegrown hydration made from 'mother of all melons'|journal=Fresh Plaza|date=February 27, 2018|access-date=March 15, 2018}}

References

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