Tustin Playbox

Prior to 1952, there were only two theatre groups operating along the coast south of Los Angeles, the area covered by Orange and San Diego counties: the Laguna Beach Playhouse, founded in 1920, which had a dedicated building for its venue; and the now famous La Jolla Playhouse, founded in 1947, which used the auditorium of La Jolla High School for its productions through the early 1960s. The burgeoning growth in this area after 1945 convinced one local resident that there was a potential audience for a third theatre group.

May Rose Borum founded the Tustin Playbox in June 1952.{{cite news |title=Tustin Playbox to Present Summer Stock Plays with Center Staging |work=The Tustin News |date=June 27, 1952 |location=Tustin, California |page=1 |via = Newspapers.com}} She was a former Tustin High School English and Drama teacher, who had gone on to teach Drama at Los Angeles City College (LACC). She had prior associations with professional stage productions in the Los Angeles area, but was not herself a performer.

Borum convinced the Tustin Elementary School District to allow her to use the then new auditorium building at the Tustin Grammar School for staging plays in the summer when the school was closed. (The former Grammar School Auditorium building, at 300 South C Street, was converted to the Tustin Unified School District Administration Center in 1961–1962).{{cite news |title=$200,000 Replacement of Elementary Auditorium |work=The Tustin News |date=July 27, 1961 |location=Tustin, California |page=7 |via = Newspapers.com}} The contract approved by the district charged $25 weekly rental and placed restrictions on what facilities could be used at the school.{{cite news |title=Forward Contract to Tustin Playbox for Auditorium |work=The Tustin News |date=March 13, 1953 |location=Tustin, California |page=1 |via = Newspapers.com}}

Because the auditorium building was small and doubled as a gymnasium, there was no raised stage or proscenium. Productions would have to be mounted using center staging, more often called "Theatre in the round". The adjacent Home Economics room served as the makeup and dressing area. A sixteen year old volunteer, Steve Atherton, designed and built a lighting system and served as the electrician for the troupe.{{cite news |title=Summer Theater on at Tustin |work=Los Angeles Times |date=July 4, 1954 |location=Los Angeles, California |page=92 |via = Newspapers.com}} Another volunteer, Nancy Christensen, provided accompaniment on a small organ for the occasional musical.{{cite news |title=Tustin Has Music Hit |work=Los Angeles Times |date=July 10, 1953 |location=Los Angeles, California |page=59 |via = Newspapers.com}}

Borum brought two of her LACC drama students along for the first season. Ray Aghayan, an established designer-director for small theaters, would fulfill the same roles in Tustin.{{cite news |title=Director-Designer Ray Aghayan Signed for Local Summer Theater |work=The Tustin News |date=July 4, 1952 |location=Tustin, California |page=2 |via = Newspapers.com}} Jacquelyn Sue Browne, who had won an LACC award for Best Actress, would play female leads under the stage name "Cathy Browne" (which she later changed to "Kathie Browne").{{cite news |title=Playbox Stars to Wed Nov. 22 |work=The Tustin News |date=November 20, 1953 |location=Tustin, California |page=3 |via = Newspapers.com}}

Plays were presented Tuesday through Saturday evenings, with a two-week run for each play. The plays were all stock work from recent decades; no original productions were mounted the first two years. Only three already notable actors appeared in the first two seasons: Bobs Watson, Tony Carbone, and Beverly Long. A few younger performers would later become well known in other mediums: Cathy Browne, Zeev Buffman, and Sherwood Price. The rest of the casts those first two seasons were local amateurs.

Browne was very popular with the Tustin audience, playing one of the female leads in nearly every production those first two seasons. Price, who had a touring company background, was brought on for the second season and proved popular with both the audience and Browne.Price's birth name was Frank Sherwood Gell; his early credits from 1948 were as Sherwood Gell, eventually changing to Sherwood Price in 1952. Browne and Price announced their engagement at the close of the second season, marrying in November 1953.Sherwood P Gell in the California, U.S., Marriage Index, 1949-1959, retrieved from [https://www.ancestry.com/ Ancestry.com]

Borum turned over the producer role to newlyweds Browne and Price during spring 1954, as she had a commitment to produce a play at the Ivar Theatre in Hollywood that summer.{{cite news |title=Stock Will Reopen in Tustin |work=Los Angeles Times |date=May 1954 |location=Los Angeles, California |page=88 |via = Newspapers.com}}{{cite news |title='Not For Burning' Hailed Prior to Ivar Engagement |work=Los Angeles Times |date=June 25, 1954 |location=Los Angeles, California |page=85 |via = Newspapers.com}} She took designer/director Ray Aghayan with her (they were married from 1955 to 1971).May Rose Borum in the California, U.S., Divorce Index, 1966-1984, retrieved from [https://www.ancestry.com/ Ancestry.com] The new producers were granted a two-year lease, which in August 1955 was renewed as a three-year lease.{{cite news |title=Board of Trustees Hold Annual Budget Hearing Meeting |work=The Tustin News |date=August 11, 1955 |location=Tustin, California |page=1 |via = Newspapers.com}}

Browne and Price expanded the number of plays performed each season from four to five, retaining the two week run of each. They also instituted a series of five original children's plays, written by Sadie Hurwitz, to be performed on Saturday afternoons, which would also change every other week. From previous experience Price knew these matinees were moneymakers, at a time when less than half of American homes owned television sets. Local amateurs and drama school apprentices provided the cast for the matinees, while by 1956 leads for the evening productions were all professional actors.{{cite news |title="Picnic" Opens Summer Season for Tustin Playbox Actors |work=The Tustin News |date=May 24, 1956 |location=Tustin, California |page=9 |via = Newspapers.com}} This had its drawbacks; the producers could not afford to hire understudies. When the star of one 1956 play was delayed on a television set in Burbank, the audience chose to wait two hours rather than accept their admission charge back.{{cite news |title=Notes on Our Cuffs |work=The Los Angeles Times |date=July 29, 1956 |location=Los Angeles, California |page=139 |via = Newspapers.com}}

The producers also experimented with winter matinees for children and a winter play for families put on at the Tustin High School auditorium. Another innovation was a Sunday night revival of Victorian theatre, with a melodrama and musical variety acts. They also presented the only original evening production ever done at the Playbox, a musical revue called Line Up the Girls!, written by locals Bob Bowers and Sadie Hurwitz.{{cite news |title=Music Revue at Tustin to Cap Season |work=The Los Angeles Times |date=August 14, 1955 |location=Los Angeles, California |page=135 |via = Newspapers.com}}

The Tustin Playbox depended on community support in the form of volunteers, who handled the technical aspects of productions, and sponsors, who arranged summer housing for visiting actors and used their influence to ensure the school district remained amenable to renting its facilities.{{cite news |last=Moses |first=Bill |title=Tustin Turn-Ups |work=The Tustin News |date=May 14, 1959 |location=Tustin, California |page=1 |via = Newspapers.com}}

The most vital local support for the Tustin Playbox came from the owners of The Tustin News, William and Lucille Moses. Their weekly newspaper provided coverage for all of the producer's forthcoming plans and actual productions, and in later seasons Lucille Moses would provide reviews under her own byline. The paper also gave space to covering the growing screen careers of Browne and Price.

A number of Tustin residents formed the Tustin Playbox Association with two primary aims: to find or build a nearby permanent venue for the performing company, and to sponsor year-round performances.{{cite news |title=Year Round Shows Goal of Playbox at Tustin |work=Los Angeles Times |date=December 12, 1954 |location=Los Angeles, California |page=163 |via = Newspapers.com}} The producers encouraged this effort, but neither aim was ever achieved.

With each new season, the reputation of the Tustin Playbox grew, bringing in full houses.{{cite news |title=SRO Sign Out for 'Tender Trap' |work=The Tustin News |date=August 9, 1956 |location=Tustin, California |page=6 |via = Newspapers.com}} Tustin lay near existing road, rail, and bus networks, allowing easy access for actors coming from Hollywood and audiences from all directions. Its nearest competitor, the Laguna Beach Playhouse, had suffered a mid-season breakdown in 1955 when its production company dissolved, and was off to a late start for the 1956 season.{{cite news |last=Schallert |first=Edwin |title=Summer Theater Booming |work=Los Angeles Times |date=June 10, 1956 |location=Los Angeles, California |page=119 |via = Newspapers.com}}

As actors, Browne and Price began receiving parts in television shows and films from producers who had seen their performances.{{cite news |title=Playbox Producers Going East for Parleys, TV Work |work=The Los Angeles Times |date=September 11, 1955 |location=Los Angeles, California |page=104 |via = Newspapers.com}} As producers, they were recruited by the Laguna Beach community to also take over the Playhouse, which they agreed to do for the 1957 season only.{{cite news |last=Schallert |first=Edwin |title=Brisk Openings Ahead for Straw Hat Season |work=Los Angeles Times |date=June 13, 1957 |location=Los Angeles, California |page=119 |via = Newspapers.com}}

The Playbox benefited from drawing quality stage directors, including William Schallert, Robert Cornthwaite, and Joseph Sargent. Price's best friend, upcoming actor Robert Vaughn, also lent a hand at directing. Actress Nancy Hadley had received a significant boost to her television work after appearing in several plays at Tustin during the 1954 season.

Standing room only crowds at many Tustin productions drove Price to negotiate with the school district to begin using the much larger auditorium of Tustin High School for the eighth season (1959).{{cite news |title=Tustin Paybox to Open Season at High School |work=Los Angeles Times |date=May 3, 1959 |location=Los Angeles, California |page=226 |via = Newspapers.com}} This had a raised stage, curtains, lighting, and backstage areas, enabling the company to abandon center staging. The school district also wanted to repurpose the now outdated Tustin Grammar School. The district's student population had increased tenfold since 1952 and new elementary schools had been built; the small Grammar School would soon be converted to a year-round administration center.

Another change for this season was the near disappearance of Cathy Browne from performances and production credits. She did only two plays that summer, under her new billing of "Kathie Browne", while advertisements now read "Sherwood Price Productions". The Playbox also offered a sixth play this year, an end-of-season performance of Gigi starring Browne and Robert Vaughn, who also directed it.{{cite news |last=Dunlap |first=Velma |title='Gigi' Proves Delightful in Tustin |work=Los Angeles Times |date=August 31, 1959 |location=Los Angeles, California |page=26 |via = Newspapers.com}}

For the ninth season (1960), Price split his efforts between the Tustin Playbox and a new venue in Fullerton, California. The "Fullerton Music Playhouse" would present Broadway musicals with full sets, props, and costumes. Price hired Werner Klemperer to direct the five plays planned for Tustin, and Joseph Sargent to stage the five musicals in Fullerton. That spring, all three men held a round table discussion with a local social club on current theater trends.{{cite news |title=Stage Talk |work=The Tustin News |date=April 21, 1960 |location=Tustin, California |page=12 |via = Newspapers.com}} Price also hired a general manager for each location.{{cite news |title=Reed For Tustin |work=The Valley Times |date=June 18, 1960 |location=Van Nuys, California |page=11 |via = Newspapers.com}}

The end came unexpectedly for the Tustin Playbox. On Saturday, July 9, 1960, Orange County Deputy Sheriffs attached the Tustin Playbox as part of a larger lawsuit against Sherwood Price Productions.{{cite news |title=Playbox Closes By Attachment |work=The Tustin News |date=July 14, 1960 |location=Tustin, California |page=3 |via = Newspapers.com}} While the Playbox itself was financially solvent, Price had overextended his resources by opening the Fullerton Music Playhouse. Instead of creating a separate production company for the new venture, he had included it with the existing Tustin Playbox business organization. Creditors complained of overdue payments for the Fullerton business, and both venues were shut down as a result.

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Category:Theatre companies in California

Category:Performing groups established in 1952

Category:1952 establishments in California

Category:Performing groups disestablished in 1960

Category:1960 disestablishments in California

Category:Tustin, California

Category:Organizations based in Orange County, California

Category:Culture of Orange County, California

Category:Community theatre

Category:Theatre company production histories