Twistys
{{short description|Canadian adult film studio}}
{{Use mdy dates|date=October 2016}}
{{Infobox company
| name = Twistys
| logo = Twistys logo.svg
| logo_size =
| type = Private Subsidiary
| predecessor =
| successor =
| defunct =
| fate =
| area_served = Worldwide
| key_people = Feras Antoon (CEO),{{cite news|last1=Vailles|first1=Francis|title=Deux Rois de la Porno Parmi les Cibles de l'AMF|language=fr|trans-title=Two Porn Barons among the Targets of the AMF|url=https://plus.lapresse.ca/screens/e8eec84a-870e-4cfe-8bc0-3e3b5b918515%7CpTd61friXs-d.html |access-date=31 October 2016|agency=La Presse|publisher=Nuglif|date=March 24, 2016}}
David Tassilo (COO)
Lenc Sterili (CEO)
| industry = Pornography
| genre = Hardcore and Softcore
| products = Pornographic films
| services =
| revenue =
| operating_income =
| net_income =
| aum =
| assets =
| equity =
| owner =
| num_employees =
| parent = Aylo
| divisions =
| subsid =
| homepage = [https://www.twistys.com/ Twistys]
| footnotes =
| intl =
| location = Montreal, Quebec, Canada
| locations =
| foundation = {{start date and age|2012|11|01}}{{cite web|url=http://whois.domaintools.com/twistys.com |title=twistys.com - WHOIS|work=WHOIS|year=2016|access-date=2016-11-12}}
| founders = Aylo
| market cap =
}}
Twistys is a major adult film studio, producing its eponymous pornography website, Twistys.com, a variety site that caters to many different preferences.{{cite web|last1=P|first1=Christopher|title=Montreal is a cornerstone of the porn empire|url=http://cultmontreal.com/2015/02/montreal-porn/|date=17 February 2015|website=Cult Mtl|access-date=12 November 2016|archive-date=November 10, 2016|archive-url=https://web.archive.org/web/20161110044201/http://cultmontreal.com/2015/02/montreal-porn/|url-status=dead}}
The site Twistys.com launched in 2001. While occasionally featuring girl-girl and hardcore, the site predominantly focused on softcore pornography and solo content. After its acquisition by Aylo in 2011, the site shifted its focus to include more hardcore boy-girl content. However, by 2019, the site shifted back to a focus on "all girl" content, hosting girl-girl (lesbian) and solo, or, as advertised, "Lesbian Glam Porn."{{cite web |last1=Yagielowicz |first1=Stephen |title=Twistys Rebrands as All-Girl Mega Site |url=https://www.xbiz.com/news/243432/twistys-rebrands-as-all-girl-mega-site |date=16 April 2019 |website=XBIZ |access-date=3 February 2021}}
About
The Twistys website was acquired by Mindgeek in 2011.{{cite web|title=Manwin Acquires Twistys and Sister Sites|url=http://business.avn.com/articles/technology/Manwin-Acquires-Twistys-and-Sister-Sites-437736.html|website=AVN|publisher=AVN Media Network|access-date=12 November 2016|url-status=bot: unknown|archive-url=https://web.archive.org/web/20140820171923/http://business.avn.com/articles/technology/Manwin-Acquires-Twistys-and-Sister-Sites-437736.html|archive-date=August 20, 2014|df=mdy-all}} Prior to MindGeek's acquisition, Twistys, along with sister sites: GayTube, SexTube and TrannyTube, belonged to Carsed Marketing.{{citation needed|date=February 2021}} The Twisty's website is distinctive due to its softer approach to pornography. Despite elements of hardcore content, much of Twistys' content feature softcore pornography as well. The majority of content is accessible with a monthly membership. Its popularity is heightened by the fact that the site is updated daily, adding new material to the database constantly.{{cite web|title=Official Twistys HD Porn Videos|url=http://www.twistys.com/tour/videos/|archive-url=https://web.archive.org/web/20161103075248/http://www.twistys.com/tour/videos/|archive-date=3 November 2016|website=Twistys|access-date=12 November 2016}}
Twistys regularly published content from prominent photographers and videographers, most notably Dean Capture,(January 27, 2006). [https://www.xbiz.com/news/13104/twistys-announces-exclusive-contract-with-dean-capture Twistys Announces Exclusive Contract with Dean Capture]. XBIZ. Retrieved April 26, 2022. Tammy Sands,(July 12, 2010). Glamour, [https://www.xbiz.com/news/122728/glamour-adult-photographer-tammy-sands-taking-on-new-clients Adult Photographer Tammy Sands Taking on New Clients]. XBIZ. Retrieved April 26, 2022. and Holly Randall.Alejandro Freixes (October 14, 2016). [https://www.xbiz.com/news/213278/qa-holly-randall-lights-erotic-prisms Q&A: Holly Randall Lights Erotic Prisms]. XBIZ. Retrieved April 26, 2022.
The Twistys website is most notable for its "Treat of the Month." Since 2005, Twistys Treat of the month highlights a featured model with appearances in interviews, pictorials, and videos throughout the month.{{cite web |title=TwistysCash Announces Twistys Treat of the Month |date=12 September 2005 |url=https://www.xbiz.com/news/10274/twistyscash-announces-twistys-treat-of-the-month |website=XBIZ}} The Treat of the Month was also featured on a Q and A session on the members forum, offering Twistys subscribers the opportunity to interact with Treats. In 2009, Twistys launched its first Twistys Treat of the Year contest where site members could vote from among the Treats of the Month for Treat of the Year. The winner would receive a cash prize and would receive an additional feature on the website.{{cite web |last1=Yagielowicz |first1=Stephen |title=Twistys Offers 'Treat of the Year' Contest |date=16 April 2009 |url=https://www.xbiz.com/news/107233/twistys-offers-treat-of-the-year-contest |website=XBIZ}} In 2012, Twistys signed three former Twistys Treats of the Month to exclusive one-year contracts: Taylor Vixen, Emily Addison, and Brett Rossi. During the contract period, the models were featured extensively on the website and represented the Twistys brand.{{cite web |last1=Pardon |first1=Rhett |title=Twistys Signs 3 Stars to Exclusive Deals |date=3 July 2012 |url=https://www.xbiz.com/news/150743/twistys-signs-3-stars-to-exclusive-deals |access-date=4 February 2021|website=XBIZ}}
In 2018, Twistys signed an exclusive Twistys girl-girl contract with cam model Molly Stewart, signaling a return to the glamour and girl-focused content for which the website had been associated.{{cite web |last1=Adams |first1=JC |title=Molly Stewart Inks Exclusive Twistys GG Contract |date=25 September 2018 |url=https://www.xbiz.com/news/238950/molly-stewart-inks-exclusive-twistys-gg-contract |website=XBIZ |access-date=4 February 2021}}
Content
Originally, Twistys.com principally focused on softcore pornography with genres in solo masturbation film, glamour photography, and girl-girl (lesbian content), being one of the first websites principally focused on "all girl" content."[https://tugbro.com/twistys-review/ Twistys Review: Is Twistys Worth it?]". Tug Bro. Retrieved April 26, 2022. From 2011 to 2019, the site moved to include more hardcore (boy-girl) content. Since 2020, Twistys pivoted back to "all girl" softcore glamour and lesbian content.JC Adams (January 14, 2020). [https://www.xbiz.com/news/249600/molly-stewart-wins-twistys-1st-treat-of-the-year-honors Molly Stewart Wins Twistys' 1st 'Treat of the Year' Honors]. XBIZ. Retrieved April 26, 2022.
Twistys currently advertises itself as "Lesbian Glam Porn". The site is best known for its glamour photography, softcore pornography, and girl-girl (lesbian) films. Scenes most notably feature models in various outfits erotically undressing, masturbating, and engaging the viewers with "dirty talk". Girl-girl films feature erotic scenarios with complex and glamorous set designs and lesbian fantasies.
Twistys is notable for its focus on porn stars providing interviews and biographies to encourage member engagement with featured models on the site.(September 12, 2005). [https://www.xbiz.com/news/10274/twistyscash-announces-twistys-treat-of-the-month TwistysCash Announces Twistys Treat of the Mont] h. XBIZ. Retrieved April 26, 2022.
Twistys Treat of the Year Controversy
In 2014, Twistys.com became embroiled in a controversy between the company and subscribers when users on the Members Forum at Twistys pointed out irregularities in their "Treat of the Year" contest, an annual competition where fans vote for their favorite Twistys Treat of the Month of the previous year. Several forum users pointed out the significant delay in announcing the winner and runner-up, when in prior years the winners were announced immediately after the conclusion of voting. Subsequently, in March 2014, the results were announced with Nicole Aniston winner and Vanessa Veracruz runner-up.
However, forum users were quick to point out that the winners announced were not in line with preliminary votes shown before the contest ended, showing Vanessa Veracruz, a girl-girl performer winning. Speculation among users suggested Twistys.com of fixing votes to ensure two boy-girl models would win the contest and trip to Costa Rica for the "Treat of the Year" shooting. Subsequently, Twistys.com replaced Vanessa Veracruz as runner-up and announced Madison Ivy. Users suspected that when a girl-girl model received the most votes among site members, Twistys.com invalidated the results and selected Nicole Aniston and Madison Ivy (two boy-girl performers) as the winners.{{cite web |title=Twistys Treat of the Year Contest Sparks Outrage |url=http://therealpornwikileaks.com/twistys-treat-year-contest-sparks-outrage/ |website=TRPWL |date=March 15, 2014 |access-date=3 February 2021}} Vanessa Veracruz was exclusively a girl-girl performer. Accordingly, this was part of a shift within the company to transition the site to "harder" content, rather than the soft pornography for which Twistys.com had been known. Insiders reported that a VP declared that the "Twistys Treat of the Year" filming in Costa Rica would require boy-girl scenes.
Twistys.com faced backlash from subscribers, especially on the Members Forum. In response, Twistys.com subsequently took down the Members Forum at Twistys, leading several subscribers to cancel their membership. This led to calls by subscribers and Vanessa Veracruz to boycott Twistys.com and support ethical business behavior.{{cite web |last1=Dan C |title=Vanessa Veracruz Robbed by Twistys |url=https://www.die-screaming.com/vanessa-veracruz-twistys-scandal-333877/ |website=Die Screaming |access-date=3 February 2021}} In the end, Nicole Aniston and Madison Ivy remained "Treat of the Year" and runner-up, leaving many fans of the site disgruntled and leading to the resignation of Twistys production manager Rob who cited the controversy as the reason.
Operations
Twistys.com, along with a large number of other well-known pornographic websites, is maintained and managed by MindGeek. The website ranks as the fourth most popular of MindGeek's network of porn sites.{{cite web|title=MindGeek Company Profile|url=http://www.thebestporn.com/review_company.html?id=2768|website=The Best Porn|publisher=TheBestPorn.com|access-date=6 November 2016|archive-date=December 20, 2014|archive-url=https://web.archive.org/web/20141220044537/http://www.thebestporn.com/review_company.html?id=2768|url-status=dead}} When Twistys was originally acquired, Mindgeek was then-known as Manwin.{{cite web|last1=Auerbach|first1=David|title=How a (Canadian-founded) company you've never heard of took control of the porn industry|url=http://news.nationalpost.com/news/how-a-canadian-founded-company-youve-never-heard-of-took-control-of-the-porn-industry |website=National Post|publisher=Postmedia Network|access-date=31 October 2016}}
The name change came shortly after managing partner, Fabian Thylman, stepped down. Thylman had first acquired the company after purchasing the assets from the original founders of Mansef.{{cite news|last1=P|first1=Christopher|title=Montreal is a cornerstone of the porn empire|url=http://cultmontreal.com/2015/02/montreal-porn/|access-date=9 November 2016|agency=Cult Mtl|date=February 2015|archive-date=November 10, 2016|archive-url=https://web.archive.org/web/20161110044201/http://cultmontreal.com/2015/02/montreal-porn/|url-status=dead}} In 2013, he sold his stakes to Feras Antoon and David Tassillo, the senior management of the company.{{cite web|last1=Ohr|first1=Thomas|title=Interview with Fabian Thylmann|url=http://www.eu-startups.com/2016/09/interview-with-fabian-thylmann-the-german-entrepreneur-who-once-built-the-biggest-adult-entertainment-company-in-the-world/ |website=EU Startups|date=September 15, 2016 |access-date=31 October 2016}} The company then merged with RedTube, a large porn tube site, thus creating MindGeek.{{cite web|last1=South|first1=Mike|title=Manwin Isnt Buying RedTube|url=http://www.mikesouth.com/mike-south-commentary/manwin-isnt-buying-redtube-7916/|website=Mike South|access-date=27 October 2016|url-status=dead|archive-url=https://web.archive.org/web/20160509080047/http://www.mikesouth.com/mike-south-commentary/manwin-isnt-buying-redtube-7916/|archive-date=May 9, 2016|df=mdy-all}}
Twistys Treats of the Year
Adult star Bree Olson was voted the first Twistys Treat of the Year in 2009.Edward Duncan (June 2, 2009). "[https://avn.com/business/articles/technology/bree-olson-named-first-twistys-treat-of-the-year-341354.html Bree Olson Named First Twistys Treat of the Year]." XBIZ. Retrieved April 26, 2022.
Winners, who received the most member votes, were crowned Twistys Treat of the Year and received a $10,000 cash prize, a custom Rolex watch worth $5,000, all expensed paid shooting for Twistys.com, and one year of model promotions on Twistys.com.Stephen Yagielowicz (April 16, 2009). [https://www.xbiz.com/news/107233/twistys-offers-treat-of-the-year-contest Twistys Offers 'Treat of the Year' Contest]. XBIZ. Retrieved April 26, 2022.
Twistys has not announced a Treat of the Year since 2019.
class="wikitable"
|+ Twistys Treat of the Year | |||
2009: Bree Olson | 2010: Heather Vandeven | 2011: Emily Addison | 2012: Taylor Vixen |
2013: Mia Malkova | 2014: Nicole Aniston | 2015: Ariana Marie | 2016: August Ames |
2017: Riley Reid | 2018: Elena Koshka | 2019: Molly Stewart |
Statistics
As of January 2020, Twistys.com has a traffic ranking of 36,392.{{cite web|url=https://www.alexa.com/siteinfo/twistys.com#trafficstats|title=Twistys Alexa Ranking|last=|first=|date=|website=|publisher=Alexa.com|url-status=dead|archive-url=https://web.archive.org/web/20190723050701/https://www.alexa.com/siteinfo/twistys.com#trafficstats|archive-date=July 23, 2019|access-date=January 3, 2020}}
Sub-Networks
There are currently ten websites operating under Twistys which feature thematically different aspects in terms of storylines and sexual preferences. They also vary between hard and softcore in order to cater to different tastes. Some examples include the following:{{cite web|title=Hottest Porn Sites by Twistys|url=http://www.twistys.com/tour/sites/|website=Twistys|publisher=MindGeek|access-date=12 November 2016}}
- Whengirlsplay.com
- Momknowsbest.com
- Twistyshard.com
- Nicolegraves.com
References
{{Reflist|30em}}