User:Dariakovalchuk/SmartPPC EVO

{{Notability|date=May 2009}}

{{Advert|date=May 2009}}

{{Infobox Software

| name = SmartPPC Evolution

| logo =

| screenshot =

| caption = SmartPPC EVO Administrator Interface

| developer = Orbitscripts

| latest_release_version =

| latest_release_date =

| latest_preview_version =

| latest_preview_date =

| operating_system = Linux

| platform =

| genre =

| license = Commercial

| website = [http://www.orbitscripts.com/]

}}

SmartPPC EVO (Evolution) is a commercial ad serving software developed by Orbitscripts company. Created as a back-end system it provides ad management features that help to convert websites traffic into profit. Administrator is enabled to serve ads directly from his own advertisers, from various XML feeds ( Miva, Abcsearch, 7Search, Marchex, SearchFeed, ValueClick, etc.) and from ad networks (Google AdSense, AdBrite, Yahoo! Publisher Network, etc.).

For advertisers SmartPPC EVO offers a complete solution for creating and managing advertising campaigns.

Main Features

= Administrator features =

  • Ad publishing. Administrator can place ads on an unlimited number of websites defining ad channels where ads will be displayed
  • Visitor security methods. Integrated algorithms allow Administrator to filter out fraudulent clicks or undesirable visitors
  • Data-rich reports that allow analyzing system efficiency and getting statistics
  • Contextual and multi-keyword ads from feeds

And many others.

= Advertiser features =

  • Creation of campaigns containing text and image ads
  • Geo and language targeting
  • Ads scheduling
  • Powerful reporting tool

And many others.........

History

SmartPPC EVO is a new branch in SmartPPC software created by Orbitscripts.

Orbitscripts founded in 2001 specializes in ad serving systems, web crawler applications, metasearch engines and affiliate networks development.

SmartPPC products started with [http://orbitscripts.com/smartppc-lite-overview.html Lite version] (free source code script). Then sequentially appeared Standard, Pro, and Power (4th generation the pay-per-click search engine) versions. [http://orbitscripts.com/smartppc-power.html SmartPPC Power] obtains a set of plug-ins extending its functional.

SmartPPC EVO was released in May, 2009.

Technology

SmartPPC EVO is written in PHP, C++, Perl, and uses MySql, PostgreSQL database.

See also

CPM - Cost Per Mille

CPC - Cost Per Click

Internet marketing

CTR - Click-trough rate

References

1. [http://www.onlineprnews.com/news/1869-1244112379-smartppc-evo-ad-serving-solution-released.html SmartPPC EVO Press release]

2. [http://www.hotscripts.com/listing/smartppc-evo-your-own-ad-serving-software-a-la-google-adwords/ SmartPPC EVO on HotScripts.com]