Veruli

{{Use dmy dates|date=March 2023}}

{{Use Indian English|date=March 2023}}

{{Infobox film

| image = Veruli poster.jpg

| caption = Theatrical release poster

| director = P. Amudhavanan

| writer = P. Amudhavanan

| producer = P. Amudhavanan

| starring = Abhishek Vinod
Syed Subahan
Ravi Prakash

| cinematography = Siva Prabhu
Gavaskarraju

| editing = Gavaskarraju

| music = V. M. Dinesh Raja
R. S. Raj Prathap

| studio = Team A Ventures

| released = {{Film date|2017|06|16|df=y}}

| country = India

| language = Tamil

}}

Veruli ({{Translation|Scarecrow}}) is a 2017 Indian Tamil-language action thriller film produced, written and directed by P. Amudhavanan. Starring Abhishek Vinod, Syed Subahan, Ravi Prakash and Archana Singh, the film's original score and soundtrack were composed by V. M. Dinesh Raja and R. S. Raj Prathap, and has cinematography by Siva Prabhu.{{Cite web |last=Sangeetha |first=P. |date=12 June 2016 |title=Veruli is based on real- life incidents in Tamil Nadu |url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/veruli-is-based-on-real-life-incidents-in-tamil-nadu/articleshow/52713597.cms |url-status=live |archive-url=https://web.archive.org/web/20160616011107/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/veruli-is-based-on-real-life-incidents-in-tamil-nadu/articleshow/52713597.cms |archive-date=16 June 2016 |access-date=3 March 2023 |website=The Times of India}}

The film's plotline revolved on potholes in India which have become death traps. The film had a theatrical release across Tamil Nadu on 16 June 2017.{{Cite web |last=Sangeetha |first=P |date=6 June 2021 |title=Director Amudhavanan's Quota bags Best Film award at IIFF |url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/director-amudhavanans-quota-bags-best-film-award-at-iiff/articleshow/83283596.cms |url-status=live |archive-url=https://web.archive.org/web/20210705070057/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/director-amudhavanans-quota-bags-best-film-award-at-iiff/articleshow/83283596.cms |archive-date=5 July 2021 |access-date=3 March 2023 |website=The Times of India}}{{Cite web |last=Rajendran |first=Gopinath |date=11 November 2020 |title=Quota will be India's first film on gymnastics, says director Amudhavanan |url=https://www.newindianexpress.com/entertainment/tamil/2020/nov/11/quota-will-be-indias-first-film-on-gymnastics-says-directoramudhavanan-2222054.html |url-status=live |archive-url=https://web.archive.org/web/20210513001211/https://www.newindianexpress.com/entertainment/tamil/2020/nov/11/quota-will-be-indias-first-film-on-gymnastics-says-directoramudhavanan-2222054.html |archive-date=13 May 2021 |access-date=3 March 2023 |website=The New Indian Express}}

Plot

{{no plot|date=March 2023}}

Cast

{{cast listing|

}}

Production

The film's director, Amudhavanan, who had previously worked on several short films, chose to make his first film on the topic of road safety.{{Cite web |date=20 May 2016 |title=This one is about road safety |url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/this-one-is-about-road-safety/articleshow/52345921.cms |url-status=live |archive-url=https://web.archive.org/web/20160523162552/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/this-one-is-about-road-safety/articleshow/52345921.cms |archive-date=23 May 2016 |access-date=3 March 2023 |website=The Times of India}} He quit his job at Tata Motors to make the film. Principal photography commenced on 8 April 2016 in Chennai. The film was shot in Chennai, Chittoor, Coimbatore and Kerala and was completed within 40 days by June 2016.{{Cite news |title=Veruli |url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/previews/veruli/articleshow/59161544.cms |url-status=live |archive-url=https://web.archive.org/web/20181007051851/https://timesofindia.indiatimes.com/entertainment/tamil/movies/previews/veruli/articleshow/59161544.cms |archive-date=7 October 2018 |access-date=3 March 2023 |website=The Times of India}}{{Cite web |last=Jeshi |first=K. |date=15 June 2016 |title=A Coimbatore special |url=https://www.thehindu.com/features/metroplus/A-Coimbatore-special/article14424024.ece |url-status=live |archive-url=https://web.archive.org/web/20210517154112/https://www.thehindu.com/features/metroplus/A-Coimbatore-special/article14424024.ece |archive-date=17 May 2021 |access-date=3 March 2023 |website=The Hindu}}

Singer Syed Subhahan made his debut as an actor with this film and portrayed the son of K. Bhagyaraj's character. He was approached by the director Amudhavanan, who was impressed by Syed's speeches on social issues during his participation in the Super Singer reality show.{{Cite web |last=Jeshi |first=K. |date=1 July 2016 |title=Reaching for the high notes |url=https://www.thehindu.com/entertainment/Reaching-for-the-high-notes/article14465318.ece |url-status=live |archive-url=https://web.archive.org/web/20200406143735/https://www.thehindu.com/entertainment/Reaching-for-the-high-notes/article14465318.ece |archive-date=6 April 2020 |access-date=3 March 2023 |website=The Hindu}}{{Cite web |date=4 January 2020 |title=The first look of Trip is here |url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/the-first-look-of-trip-is-here/articleshow/73095508.cms |url-status=live |archive-url=https://web.archive.org/web/20210110205910/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/the-first-look-of-trip-is-here/articleshow/73095508.cms |archive-date=10 January 2021 |access-date=3 March 2023 |website=The Times of India}}{{Cite web |date=29 June 2016 |title=Syed Subahan to make his film debut |url=https://timesofindia.indiatimes.com/tv/news/tamil/syed-subahan-to-make-his-film-debut/articleshow/52956051.cms |url-status=live |archive-url=https://web.archive.org/web/20210606024918/https://timesofindia.indiatimes.com/tv/news/tamil/syed-subahan-to-make-his-film-debut/articleshow/52956051.cms |archive-date=6 June 2021 |access-date=3 March 2023 |website=The Times of India}} The film was among actor Shanmugasundaram's final films, as he died in August 2017.{{Cite web |date=15 August 2017 |title='Bowlinga, fieldinga?': Veteran Kollywood actor Shanmugasundaram is no more |url=https://www.thenewsminute.com/article/bowlinga-fieldinga-veteran-kollywood-actor-shanmugasundaram-no-more-66809 |url-status=live |archive-url=https://web.archive.org/web/20210624211837/https://www.thenewsminute.com/article/bowlinga-fieldinga-veteran-kollywood-actor-shanmugasundaram-no-more-66809 |archive-date=24 June 2021 |access-date=3 March 2023 |website=The News Minute}}

Soundtrack

The music was composed by V. M. Dinesh Raja and R. S. Raj Prathap.{{Cite web |title=Veruli (Original Motion Picture Soundtrack) |url=https://open.spotify.com/album/3gKO9PHhum28CwvUneoX7G |url-status=live |archive-url=https://web.archive.org/web/20210625194541/https://open.spotify.com/album/3gKO9PHhum28CwvUneoX7G |archive-date=25 June 2021 |access-date=3 March 2023 |website=Spotify}}

{{Track listing

| headline = Track listing

| extra_column = Singer(s)

| title1 = Mazhai Kalathil

| note1 =

| lyrics1 =

| extra1 = Syed Subahan

| length1 =

| title2 = Rottu Mela

| note2 =

| lyrics2 =

| extra2 = Syed Subahan, Aparna Narayanan

| length2 =

| title3 = Hey Thozha

| note3 =

| lyrics3 =

| extra3 = Aparna Narayanan, Sai Neysan, Dinesh Raja

| length3 =

| title4 = Kaal Mela

| note4 =

| lyrics4 =

| extra4 = Syed Subahan, Aparna Narayanan

| length4 =

| title5 = Malar Kannukulla

| note5 =

| lyrics5 =

| extra5 = Aparna Narayanan

| length5 =

}}

Marketing

A promotional event for the film was held in January 2017, and was notable for being "paperless". No papers or banners promoting the film were created, and guests were asked to use their smartphone instead and use the SHAREit app to promote the film. Amudhavanan noted "we want to motivate our audience to be socially responsible and want them to travel with us till the release of the movie".{{Cite web |last=Jeshi |first=K. |date=21 January 2017 |title=A social event |url=https://www.thehindu.com/todays-paper/tp-features/tp-metroplus/A-social-event/article17071395.ece |url-status=live |archive-url=https://web.archive.org/web/20210626233228/https://www.thehindu.com/todays-paper/tp-features/tp-metroplus/A-social-event/article17071395.ece |archive-date=26 June 2021 |access-date=3 March 2023 |website=The Hindu}}

Release and reception

The film had a theatrical release across Tamil Nadu on 16 June 2017. A reviewer from Maalai Malar gave the film a middling review, while noting the screenplay improves as the film develops.{{Cite web |date=19 June 2017 |title=வெருளி |url=http://cinema.maalaimalar.com/cinema/review/2017/06/19133214/1091683/Veruli-movie-review.vpf |url-status=dead |archive-url=https://web.archive.org/web/20210228014713/https://cinema.maalaimalar.com/cinema/review/2017/06/19133214/1091683/Veruli-movie-review.vpf |archive-date=28 February 2021 |access-date=3 March 2023 |website=Maalai Malar |language=ta}} Following the film's release, Amudhavanan announced that profits from the film would be spent for social causes and to create awareness on road safety.{{Cite web |title=Veruli film director vows to donate part of the film's profit for social causes. |url=https://simplicity.in/coimbatore/english/news/14753/Veruli-film-director-vows-to-donate-part-of-the-filmamp039s-profit-for-social-causes |url-status=live |archive-url=https://web.archive.org/web/20210705065333/https://simplicity.in/coimbatore/english/news/14753/Veruli-film-director-vows-to-donate-part-of-the-filmamp039s-profit-for-social-causes |archive-date=5 July 2021 |access-date=3 March 2023 |website=Simplicity.in|date=30 June 2017 }}

References

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