Violet Grey

{{Short description|Beauty Retailer}}

{{Notability|1=Companies|date=October 2024}}

{{Infobox company

| name = Violet Grey

| logo =

| foundation = 2013

| founder = Cassandra Grey

| location = Los Angeles

| industry = Consumer goods

| products = Beauty

| homepage = {{URL|https://www.violetgrey.com}}

}}

Violet Grey is a Los Angeles based luxury beauty products retailer and content site founded in 2013 by Cassandra Grey.{{Cite web|url=https://wwd.com/beauty-industry-news/beauty-features/cassandra-grey-store-closure-1234786867/|title=Cassandra Grey Pivots Amid Store Closure|first1=Ryma|last1=Chikhoune|date=March 26, 2021}} The company combines magazine style content and shopping for beauty products.{{Cite web|url=https://www.forbes.com/sites/yolarobert1/2018/09/25/how-cassandra-grey-built-violet-grey-without-going-to-business-school/|title=How Cassandra Grey Built Violet Grey Without Going To Business School|first=Yola|last=Robert|website=Forbes}} Violet Grey hosts a magazine style blog called the Violet Files, where beauty insiders and celebrities discuss the products they use. In March 2021 this was presented as a 16-question interview with Virgil Abloh{{Cite web|url=https://www.glossy.co/beauty/violet-grey-focuses-on-2-0-version-on-heels-of-new-content-series/|title='Violet Grey 2.0': The luxury beauty retailer charts a new path to growth|date=March 1, 2021}}