WLRQ-FM
{{Use mdy dates|date=January 2025}}
{{Infobox radio station
| name = WLRQ-FM
| logo = Lite Rock 99.3 WLRQ logo.png
| logo_size = 159px
| city = Cocoa, Florida
| area = Space Coast
| branding = Lite Rock 99.3
| frequency = 99.3 MHz {{HD Radio}}
| airdate = {{start date|1982|06|23}} (as WEZY-FM)
| format = Adult contemporary
| erp = 50,000 watts
| haat = {{convert|150|m|ft|sp=us}}
| class = C2
| facility_id = 20372
| coordinates = {{coord|28|16|42.00|N| 80|42|3.00|W|region:US-FL_type:landmark|display=inline,title}}
| callsign_meaning = "Lite Rock"
| former_callsigns = WEZY-FM (1982–1988)
| affiliations = Premiere Networks
| owner = {{nowrap|iHeartMedia, Inc.}}
| licensee = iHM Licenses, LLC
| sister_stations = WFKS, WMMB, WMMV
| webcast = [https://www.iheart.com/live/lite-rock-993-549/ Listen Live]
| website = [https://literock993.iheart.com/ literock993.iheart.com]
| licensing_authority= FCC
}}
WLRQ-FM (99.3 MHz "Lite Rock 99.3") is a commercial radio station licensed to Cocoa, Florida, and serving the Space Coast including Melbourne and Brevard County. The station is owned by {{nowrap|iHeartMedia, Inc.}}.{{cite web|url=http://www.fcc.gov/fcc-bin/fmq?call=WLRQ-FM |title=WLRQ-FM Facility Record |work=United States Federal Communications Commission, audio division }} It broadcasts an adult contemporary radio format, switching to Christmas music for much of November and December. On weekdays, WLRQ-FM carries syndicated shows from John Tesh "Intelligence for Your Life" in middays and Delilah's request and dedication show in the evening. Saturday mornings feature the Ellen K show from co-owned KOST Los Angeles.
WLRQ-FM has an effective radiated power (ERP) of 50,000 watts.[https://radio-locator.com/cgi-bin/finder?call=wlrq&x=0&y=0&sr=Y&s=C Radio-Locator.com/WLRQ] The station broadcasts using HD Radio technology. The HD-2 digital subchannel formerly carried a beach music and oldies format.
History
On {{start date|1982|6|23}}, the station signed on the air. The call sign was WEZY-FM, with the EZ standing for easy listening and beautiful music. WEZY-FM played quarter hour sweeps of mostly instrumental cover versions of popular songs, as well as Broadway and Hollywood show tunes. But by the 1980s, the easy listening format was aging. At first WEZY-FM added more soft vocals and reduced the instrumentals. But by the late 1980s, it had made the transition to soft adult contemporary.
On {{start date|1988|1|15}}, the station changed its call sign to WLRQ-FM.{{cite web|url=http://fjallfoss.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=20372&Callsign=WLRQ |title=WLRQ Call Sign History |work=United States Federal Communications Commission, audio division }} The new call letters helped separate the station from its beautiful music past, aiming at a more youthful audience, representing the new moniker "Lite Rock".
References
{{Reflist}}
External links
- {{FM station data|20372|WLRQ-FM}}
{{Melbourne, Florida radio}}
{{Adult Contemporary Radio Stations in Florida}}
{{IHeartMedia}}
Category:Radio stations established in 1982
Category:IHeartMedia radio stations
Category:1982 establishments in Florida
{{Florida-radio-station-stub}}