WNCT (AM)

In 1963, Roy H. Park, owner of WNCT-TV, bought WGTC, Greenville's oldest radio station. At the time, the station broadcast at 5,000 watts at 1590 AM. WGTC changed its call letters to the current WNCT two years later. In 1969, WNCT moved to 1070 AM and increased its power to 10,000 watts.{{Cite web |url=http://www.geocities.com/rdurw/wnct.html |title=Archived copy |access-date=26 August 2008 |archive-date=24 May 2024 |archive-url=https://archive.today/20240524164838/https://www.webcitation.org/5ko0NCERI?url=http://www.geocities.com/rdurw/wnct.html |url-status=bot: unknown }}

Hinton Media Group programmed WNCT when it was "Talk 1070" and aired its programming on local Cable Channel 7. In 2006, WNCT increased its daytime power to 50,000 watts. The station also became the first AM station in North Carolina to utilize HD radio technology.{{cite web |title=About Us |url=http://www.talk1070.com/hinton-media-group.asp |website=talk1070.com |access-date=21 March 2023 |archive-url=https://web.archive.org/web/20060818224450/http://www.talk1070.com/hinton-media-group.asp |archive-date=August 18, 2006 |language=en |date=August 19, 2006}}

By 2008, WNCT aired a contemporary Christian music format. As of January 5, 2009, the station currently brands itself as "Beach, Boogie and Blues" and plays Carolina Beach Music.

On February 2, 2017, Beasley Media Group announced that it would sell its six stations and four translators in the Greenville-New Bern-Jacksonville, North Carolina market, including WNCT, to Curtis Media Group for $11 million to reduce the company's debt; the deal separated the station from WNCT-FM, which was concurrently divested to Inner Banks Media to comply with FCC ownership limits.{{cite news|last1=Layden|first1=Laura|title=Beasley to sell six stations in North Carolina for $11 million|url=http://www.naplesnews.com/story/money/business/local/2017/02/03/beasley-sell-six-stations-north-carolina-11-million/97445104/|accessdate=June 6, 2017|work=Naples Daily News|date=February 3, 2017|language=en}} The sale was completed on May 1, 2017.{{cite web|title=Consummation Notice (WSFL-FM, etc.)|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/prefill_and_display.pl?Application_id=1756329&Service=FM&Form_id=905&Facility_id=70497|website=CDBS Public Access|publisher=Federal Communications Commission|accessdate=June 7, 2017|date=May 3, 2017|archive-date=September 4, 2017|archive-url=https://web.archive.org/web/20170904021035/http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/prefill_and_display.pl?Application_id=1756329&Service=FM&Form_id=905&Facility_id=70497|url-status=dead}}{{cite web|title=Consummation Notice (WNCT-FM)|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/prefill_and_display.pl?Application_id=1750633&Service=FM&Form_id=314&Facility_id=54388|website=CDBS Public Access|publisher=Federal Communications Commission|accessdate=June 7, 2017|date=May 3, 2017|archive-date=August 22, 2020|archive-url=https://web.archive.org/web/20200822215454/http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/prefill_and_display.pl?Application_id=1750633&Service=FM&Form_id=314&Facility_id=54388|url-status=dead}}

The beach music format began a simulcast on WELS-FM in Kinston on July 1, 2017.{{cite web|last1=Venta|first1=Lance|title=Beach Boogie & Blues Expands To Kinston - RadioInsight|url=https://radioinsight.com/headlines/118659/beach-boogie-blues-expands-kinston/|website=RadioInsight|date=3 July 2017}}

In addition to the two main stations, WNCT is relayed by an additional three translators to widen its broadcast area. The translators are fed by WIKS-HD2.

{{RadioTranslators

| callsign = WIKS-HD2

| call1 = W239BC

| freq1 = 95.7

| city1 = New Bern, North Carolina

| class1 = D

| watts1 = 250

| haat1 = 0

| fid1 = 157318

| coord1 = {{coord|35|8|21.6|N|77|4|40.8|W|type:landmark_region:US-NC|name=W239BC}}

| call2 = W266AV

| freq2 = 101.1

| city2 = Jacksonville, North Carolina

| class2 = D

| watts2 = 250

| haat2 = 72.6

| fid2 = 157270

| coord2 = {{coord|34|44|56.6|N|77|24|49.9|W|type:landmark_region:US-NC|name=W266AV}}

| call3 = W290CB

| freq3 = 105.9

| city3 = Winterville, North Carolina

| class3 = D

| watts3 = 250

| haat3 = 150.2

| fid3 = 157773

| coord3 = {{coord|35|32|39.6|N|77|21|24.3|W|type:landmark_region:US-NC|name=W290CB}}

}}

• {{official website|http://beachboogieandblues.com/}}

{{AM station data|57841|WNCT}}

{{Greenville-New Bern Radio}}

NCT

Category:Radio stations established in 1940

Category:1940 establishments in North Carolina

Category:Greenville, North Carolina

{{NorthCarolina-radio-station-stub}}