WSIM
{{for|the Chattanooga, Tennessee radio station formerly known as WSIM|WJTT}}
{{Use mdy dates|date=January 2025}}
{{Infobox radio station
| name = WSIM
| logo =
| city = Lamar, South Carolina
| area = Florence, South Carolina
| branding = Frank 93.7
| frequency = 93.7 MHz {{HD Radio}}
| translator = (see below)
| airdate = October 1992 (as WKHT)
| format = Adult hits
| subchannels = HD2: Jamz 107.5 (Classic hip hop)
HD3: Star 97.1 (Hot adult contemporary)
| erp = 2,800 watts
| haat = {{convert|147.9|meters}}
| class = A
| facility_id = 55269
| coordinates = {{coord|34|12|12.00|N| 79|51|52.00|W|region:US_type:city}}
| callsign_meaning =
| former_callsigns = WXMA (1990–1992)
WKHT (1992–2003)
| affiliations = Westwood One
| owner = Community Broadcasters, LLC
| licensee =
| sister_stations = WFRK
| webcast = {{listen live|https://cbpeedee.com/frank937/}}
HD3: {{listen live|https://cbpeedee.com/star971/}}
| website = [https://cbpeedee.com/frank937/ Frank 93.7]
HD2: [https://cbpeedee.com/jamz/ Jamz 107.5]
HD3: [https://cbpeedee.com/star971/ Star 97.1]
| licensing_authority= FCC
}}
WSIM (93.7 FM) is a radio station broadcasting an adult hits format. Licensed to Lamar, South Carolina, United States, the station serves the Florence area. The station is currently owned by Community Broadcasters, LLC and features programming from Westwood One .{{cite web|url=http://www.fcc.gov/fcc-bin/fmq?call=WSIM |title=WSIM Facility Record |work=United States Federal Communications Commission, audio division }}{{cite web|url=http://www1.arbitron.com/sip/displaySip.do?surveyID=SU08&band=fm&callLetter=WSIM|title=WSIM Station Information Profile|publisher=Arbitron}} The programming was also simulcast on the now-defunct WDKD.
Translators
In addition to the main station, WSIM has been relayed by a translator to widen its broadcast area.{{cite web|url=http://www.radio-locator.com/cgi-bin/info?call=W246AW&service=FX|title=W246AW Radio Station Information |accessdate=2009-08-25}}{{cite web|url=http://www.radio-locator.com/cgi-bin/info?call=W255BD&service=FX|title=W255BD Radio Station Information|accessdate=2009-08-25}} W246AW was "97.1 Frank FM", while W255BD has been a translator for WOLH.{{cite web |title=WDXY |url=http://www.miller.fm/news/archives.asp |access-date=24 March 2023 |archive-url=https://web.archive.org/web/20080214195203/http://www.miller.fm/news/archives.asp |archive-date=February 14, 2008 |date=Jan 21, 2008}}
{{RadioTranslators
| callsign = WSIM-HD2
| call1 = W298BI
| freq1 = 107.5
| watts1 = 160
| class1 = D
| city1 = Florence, South Carolina
| fid1= 142034
}}
{{RadioTranslators
| callsign = WSIM-HD3
| call1 = W246AW
| freq1 = 97.1
| watts1 = 250
| class1 = D
| city1 = Florence, South Carolina
| fid1= 138949
}}
History
This station played oldies for several years with the slogan "Good Time Rock and Roll".{{cite web |url=http://www.radio-locator.com/cgi-bin/info?call=WDKD&service=AM |title=WDKD-AM: Radio Station Not Found |website=www.radio-locator.com |access-date=2009-08-25}}
More recently, it was adult contemporary. In September 2012, WSIM changed to hot adult contemporary.
On April 5, 2022, WSIM and its HD2 subchannel swapped its adult CHR "Star" and variety "Frank" formats.{{Cite web |title=Frank & Star Swap Spots In Florence |url=https://radioinsight.com/headlines/222264/frank-star-swap-spots-in-florence/ |access-date=2022-04-05 |website=RadioInsight |language=en-US}}
On May 27, 2022, W298BI launched a classic hip hop format branded as "Jamz 107.5"{{Cite web |title=Jamz 107.5 Debuts In Florence |url=https://radioinsight.com/headlines/226966/jamz-107-5-debuts-in-florence/ |access-date=2022-05-27 |website=RadioInsight |language=en-US}} on its HD-2 subchannel, with Star moving to HD-3.
References
External links
- {{FM station data|740584|WSIM}}
- {{FCC-LMS-Facility|138949|W246AW}}
- {{FXL|W246AW}}
- {{FCC-LMS-Facility|142034|W298BI}}
- {{FXL|W298BI}}
{{Florence Radio}}
Category:Adult hits radio stations in the United States
{{SouthCarolina-radio-station-stub}}