WSOL-FM

{{short description|Urban Adult Contemporary radio station in Yulee, Florida, serving Jacksonville, Florida}}

{{Use American English|date=February 2025}}

{{Use mdy dates|date=January 2025}}

{{Infobox radio station

| name = WSOL-FM

| logo = File: WSOL Logo.webp

| logo_size = 250px

| city = Yulee, Florida

| area = Jacksonville metropolitan area / Southeast Georgia

| branding = V101.5

| frequency = {{Frequency|101.5|MHz}} {{HD Radio}}

| translator =

| repeater =

| airdate = September 1, 1966 (as WYNR-FM)

| format = {{ubl|Urban adult contemporary}}

| subchannels =

| language = English

| erp = 100,000 watts

| haat = {{Convert|446|m|ft|sp=us}}

| class = C

| facility_id = 23830

| coordinates = {{coord|30|49|17.00|N|81|44|13.00|W|region:US_type:city}}

| callsign_meaning =

| former_callsigns = WYNR-FM (1966–1978)
WPIQ-FM (1978–1989)
WHJX (1989–1991)
WHJX-FM (1991–1995)

| former_frequencies =

| affiliations = Premiere Networks

| owner = iHeartMedia, Inc.

| licensee = iHM Licenses, LLC

| sister_stations = WQIK-FM, WFXJ, WKSL, WJBT, WPLA

| webcast = [https://www.iheart.com/live/v1015-533/ Listen Live]

| website = {{ubl|[https://v1015.iheart.com/ v1015.iheart.com]}}

| licensing_authority = FCC

}}

WSOL-FM (101.5 MHz) is a commercial radio station known as V101.5. It is licensed to Yulee, Florida, and serves the Jacksonville metropolitan area and Southeast Georgia. Owned and operated by iHeartMedia, Inc., it broadcasts an Urban Adult Contemporary radio format. WSOL-FM's studios are located on Central Parkway in Jacksonville's Southside district. The transmitter is off McKendree Road in Kingsland, Georgia, a couple of miles from the Georgia-Florida border.[https://radio-locator.com/cgi-bin/patg?id=WSOL-FM Radio-Locator.com/WSOL]

Weekday mornings on V101.5 begin with The Steve Harvey Morning Show, syndicated by co-owned Premiere Networks. Overnights feature The Sweat Hotel, a syndicated show hosted by R&B singer Keith Sweat. Local DJs are heard the rest of the day. Urban gospel music is heard on Sunday mornings.

==History==

On September 1, 1966, the station signed on as WYNR-FM.[https://www.americanradiohistory.com/Archive-BC-YB/1967/B%201%20Radio%201967%20YB.pdf Broadcasting Yearbook 1967 page B-41] It was the FM counterpart to AM 790 WYNR (now WSFN), and was licensed to Brunswick, Georgia. It was owned by Dixie Radio, Inc., and simulcast the country music format of the AM station. WYNR-FM’s effective radiated power was 33,000 watts, limiting its coverage to Brunswick and nearby communities, and not a factor in the larger Jacksonville radio market.

In 1978, WYNR-AM-FM were bought by Southcoast Broadcasting.[https://www.americanradiohistory.com/Archive-BC-YB/1981/Ca%20Facilities%20of%20Radio%201981%20A-M.pdf Broadcasting Yearbook 1981 page C-56] The FM station's call sign switched to WPIQ and it began airing an adult contemporary music format under the branding "101Q". Power was increased to 100,000 watts, but on only a 250-foot tower, so its signal was still not widely heard in the entire Jacksonville market.

In 1989, the AM and FM stations were sold to the Suburban Radio Group for $4.8 million.[https://www.americanradiohistory.com/Archive-BC-YB/1990/B-Radio-AL-MT-BC-YB-1990.pdf Broadcasting Yearbook 1990 page B-80] The WPIQ call letters were shifted over to the AM station, while the FM station became WHJX, airing a Top 40 format. The station used the moniker "Hot 101.5." WHJX received Federal Communications Commission (FCC) permission to increase its height above average terrain (HAAT) to 1,463 feet, making it a true Jacksonville market station. In 1994, WHJX rebranded as “101.5 Channel X” playing a mix of Modern Rock, Hip-Hop, Rap and Pop music. This eclectic format would only last a few months before it returned to its current format. Over the next several years, WHJX moved from mainstream Top 40 to a more rhythmic contemporary direction.

The station became WSOL-FM on September 8, 1995, playing a variety (thus the "V"-brand) of Old School/Soul and current R&B music.{{cite web|url=https://www.americanradiohistory.com/Archive-RandR/1990s/1995/RR-1995-09-15.pdf#page=11 |access-date=2023-09-17| date=1995-09-15|title=Lopez Heads To WJBT As PD In Jacor Jacksonville Shuffle|pages=11}} The station was acquired by Jacor, which was a forerunner to current owner iHeartMedia. Jacor also owned Mainstream Urban WJBT (now WBHQ), Jacksonville's other FM station serving the African American community, although aiming at a younger audience.

File:WSOL-FM_logo.png

On November 21, 2014, WSOL-FM broadened the format to include more classic hip hop, along with Urban Adult Contemporary hits.[http://radioinsight.com/blog/headlines/90959/v101-5-jacksonville-shifts-to-classic-hip-hop/ V101.5 Jacksonville Shifts to Classic Hip Hop] The slogan switched to "Throwback Hip Hop and R&B."

On January 3, 2019, WSOL-FM reverted to Urban AC, still under the "V101.5" branding.[https://radioinsight.com/headlines/173407/v101-5-jacksonville-returns-to-urban-ac/ V101.5 Jacksonville Returns to Urban AC] Radioinsight - January 4, 2019

On August 7, 2019, WSOL-FM changed their city of license to Yulee, Florida as part of iHeartMedia's bankruptcy restructuring, which resulted in losing its grandfathered status in the Brunswick, Georgia market. Otherwise, iHeartMedia would have been required to divest WHFX.[https://radioinsight.com/headlines/179051/station-sales-week-of-7-19-iheart-reclaims-whfx-from-trust/ Station Sales Week Of 7/19: iHeart Reclaims WHFX From Trust]