WTTH

{{for|the previous station in Port Huron, Michigan that used the WTTH call sign|WPHM}}

{{Use American English|date=February 2025}}

{{Use mdy dates|date=November 2023}}

{{Infobox radio station

| name = WTTH

| logo = WTTH-FM logo.webp

| logo_size =

| logo_alt =

| caption =

| city = Margate City, New Jersey

| area = Atlantic City, New Jersey

| branding = 96.1 WTTH

| frequency = {{Frequency|96.1|MHz}}

| translator =

| repeater =

| airdate = {{start date and age|1989}}

| last_airdate =

| format = Urban adult contemporary

| language =

| power =

| erp = 3,580 watts

| haat = 79.5 meters

| class = A

| licensing_authority = FCC

| facility_id = 40030

| coordinates = {{coord|39|21|2|N|74|26|55|W}}

| callsign_meaning = We're The Touch

| former_callsigns = {{ubl|WFOU (1989–1990)|WMXL (1990–1991)}}

| former_frequencies =

| affiliations = Premiere Networks

| operator =

| owner = iHeartMedia

| licensee = iHM Licenses, LLC

| sister_stations = WAYV, WZBZ, WZXL

| webcast = [https://www.iheart.com/live/961-wtth-10005/ Listen Live]

| website = [https://961wtth.iheart.com/ 961wtth.iheart.com]

}}

WTTH (96.1 FM) is an urban adult contemporary music formatted radio station licensed to Margate City, New Jersey. It serves the general Atlantic City, New Jersey, metro area. Its studios are located at the Bayport One complex in West Atlantic City, and its transmitter is located in the Casino district in Atlantic City.

History

WTTH first signed on as WFOU in 1989. It first changed its callsign to WMXL in 1990 before becoming WTTH, branded as "The Touch," in 1991. As The Touch, WTTH plays an Urban AC format.

The Touch once operated a simulcast on 105.5 WBNJ in Cape May County from 1994 until 1999. The simulcast then moved to 93.1/WDTH until 2009, when WDTH became Easy 93.1.

In 2004 and 2005, WTTH and its then-simulcast WDTH were two of the earliest stations in the country to flip to an all-Christmas format.

On August 7, 2023, Equity Communications announced that it would sell WTTH, along with its three other FM stations in the Atlantic City-Cape May market, to iHeartMedia.{{cite web |title=Equity Communications Sells Off Four More Atlantic City, NJ Stations. |url=https://www.insideradio.com/free/equity-communications-sells-off-four-more-atlantic-city-nj-stations/article_898f5a30-3546-11ee-b048-bf0fab0392fb.html |website=insideradio.com |access-date=December 6, 2023 |date=August 9, 2023}} The acquisition was completed on December 5.{{cite web |title=iHeartMedia Completes Atlantic City Acquisition |url=https://radioinsight.com/headlines/261877/iheartmedia-completes-atlantic-city-acquisition/|website=radioinsight.com |access-date=December 6, 2023 |date=December 5, 2023}}

Programming

WTTH is the Atlantic City home of the nationally syndicated "Steve Harvey Morning Show." Up until August 9, 2019, the station was home to the "Tom Joyner Morning Show." Music the rest of the day is automated Urban AC music. On weeknights, the station simulcasts "The Sweat Hotel" with Keith Sweat.

Prior to December 2023, WTTH would air classic hip hop songs, in what it called "Throwback Weekend." Additionally, the station previously simulcasted the popular "Bob Pantano Saturday Night Dance Party" from Philadelphia's WOGL on Saturdays.

History of callsign

The callsign WTTH was previously assigned to an AM station in Port Huron, Michigan, that began broadcasting December 6, 1947. A sister station, WTTH-FM began broadcasting that same day.{{cite news|title=Staff of WTTH WTTH-FM At Port Huron Announced|url=http://www.americanradiohistory.com/Archive-BC/BC-1947/1947-12-22-BC.pdf|accessdate=October 28, 2014|agency=Broadcasting|date=December 22, 1947}}

References

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