WVLY-FM

{{Use mdy dates|date=January 2025}}

{{Infobox radio station

| name = WVLY-FM

| logo = File:WVLY TheValley100.9 logo.png

| city = Milton, Pennsylvania

| area = Sunbury-Selinsgrove-Lewisburg, Pennsylvania

| branding = The Valley

| frequency = 100.9 MHz

| airdate = {{Start date and age|January 11, 1968}} (as WMLP-FM)

| format = Adult contemporary - Classic hits

| erp = 1,300 watts

| haat = {{Convert|218|m|ft|sp=us}}

| class = A

| facility_id = 73272

| coordinates = {{Coord|40|57|12.3|N|76|45|3.9|W|type:landmark_region:US-PA_source:FCC|name=WVLY-FM}}

| former_callsigns = WMLP-FM (1967–1979)
WOEZ-FM (1979–1994)
WVLY (1994–2001)

| owner = Sunbury Broadcasting Corporation

| affiliations = Compass Media Networks
Premiere Networks
United Stations Radio Networks

| sister_stations = WEGH, WKOK, WQKX

| webcast = [https://player.amperwave.net/979 Listen Live]

| website = [https://www.wqkx.com/The__Valley The Valley Online]

| licensing_authority= FCC

}}

WVLY-FM (100.9 MHz, "The Valley") is a commercial radio station licensed to Milton, Pennsylvania. The station is owned by Sunbury Broadcasting Corporation with studios on County Line Road in Selinsgrove. The station broadcasts a radio format mixing adult contemporary music and classic hits. Local DJs are heard on weekdays. Two nationally syndicated shows air at night, Delilah with dedications and call-ins, and Intelligence for Your Life with John Tesh, with tips on health and relationships. WVLY-FM plays smooth jazz on Sunday mornings, including the syndicated Dave Koz Radio Show.

WVLY-FM has an effective radiated power (ERP) of 1,300 watts as a Class A station. Its transmitter and broadcast tower are on Tower Road in Danville.[https://radio-locator.com/info/WVLY-FM Radio-Locator.com/WVLY-FM]

History

The Federal Communications Commission granted WMLP, Inc. a construction permit for a new FM station on July 5, 1967. It was the sister station to WMLP 1380 AM. The station's call sign was WMLP-FM. The construction was completed and the license was granted on {{Start date and age|January 11, 1968}}.{{cite web|url=https://cdbs.recnet.com/corres/?doc=82286 |title=History Cards for WVLY-FM |website=fcc.gov |publisher=Federal Communications Commission |access-date=2020-05-12}} In its early years, it mostly simulcast the programming on WMLP 1380 AM. It later had an automated country music format.

The FM station's call sign was changed to WOEZ-FM on October 1, 1979. It began broadcasting an easy listening format. Then on September 23, 1994, the call sign was changed to WVLY, followed by a change to WVLY-FM on January 22, 2001.

Sunbury Broadcasting Corporation purchased the assets of WVLY-FM from Milton/Lewisburg Broadcasting Corporation on March 6, 2006.{{cite web|title=History |url=http://www.wqkx.com/sales/history/ |website=Sunbury Broadcasting Corporation |accessdate=2015-07-19}}

References

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