WYLD (AM)
{{Use American English|date=February 2025}}
{{Use mdy dates|date=January 2025}}
{{Infobox radio station
| name = WYLD
| logo = WYLD_940_AM.png
| city = New Orleans, Louisiana
| area = New Orleans metropolitan area
| branding = Hallelujah 940
| frequency = 940 kHz C-QUAM AM stereo
| airdate = 1948 (as WTPS)
| format = Urban gospel
| power = {{ubl|10,000 watts day|500 watts night}}
| class = B
| facility_id = 60707
| callsign_meaning = play on the word "wild"
| former_callsigns = WTPS (1948–1958)
| owner = iHeartMedia, Inc.
| licensee = iHM Licenses, LLC
| sister_stations = WNOE-FM, WODT, WQUE-FM, WRNO-FM, WYLD-FM, WFFX
| webcast = [https://www.iheart.com/live/hallelujah-940-am-3964/ Listen Live]
| website = [https://hallelujah940.iheart.com/ hallelujah940.iheart.com]
| licensing_authority= FCC
}}
WYLD (940 kHz) is a commercial AM radio station in New Orleans, Louisiana. The station is owned by iHeartMedia, Inc., and it broadcasts an urban gospel radio format, known as "Hallelujah 940" Some Christian talk and teaching programs are also heard.
By day, WYLD’s transmitter power output is 10,000 watts. Because 940 AM is a clear channel frequency reserved for Class A stations XEQ in Mexico City and CFNV in Montreal, WYLD must reduce its power at night to 500 watts to avoid interference. It uses a directional antenna at all times. The transmitter is off Tullis Drive in the Algiers district of New Orleans.[https://radio-locator.com/info/WYLD-AM Radio-Locator.com/WYLD]
History
Image:WYLD 940 AM old logo.jpg
When it signed on in 1948, the station's call sign was WTPS. It was owned by the New Orleans Times-Picayune daily newspaper (the call sign stood for "Times-Picayune Station") and was a network affiliate of the Mutual Broadcasting System.
In 1958, it became WYLD. WYLD was a successful rhythm and blues (R&B) outlet in the 1960s and 1970s, serving New Orleans' large African-American community. When it added an FM sister station in 1975, the urban contemporary format shifted to 98.5 WYLD-FM. The AM station evolved to a community-oriented R&B and soul music sound in the 1980s to its current format in the 1990s.
On May 24, 2017, WYLD rebranded as "Hallelujah 940".[https://radioinsight.com/headlines/118026/wyld-rebrands-hallelujah-940/ WYLD Rebrands as Hallelujah 940] Radioinsight - May 24, 2017
On April 27, 2020, the station began broadcasting in C-QUAM AM stereo using a new Nautel NX-10 transmitter. It uses MDCL, Modulation Density Carrier Level, during the daytime hours only.
References
{{Reflist}}
External links
{{AM station data|60707|WYLD}}
- [https://cdbs.recnet.com/corres/?doc=69105 FCC History Cards for WYLD]
{{New Orleans Radio}}
{{Urban Radio Stations in Louisiana}}
{{IHeartMedia}}
{{AM Stereo radio stations}}
{{AM Stereo radio stations in the United States}}
{{Authority control}}
{{Coord|29|53|57|N|90|00|17|W|type:landmark_region:US_source:FCC|display=title}}
Category:Radio stations established in 1948
Category:1948 establishments in Louisiana
Category:IHeartMedia radio stations
Category:Urban gospel radio stations in the United States
Category:Christian radio stations in Louisiana
{{Louisiana-radio-station-stub}}