Wojak
{{short description|Internet meme}}
{{distinguish|Irmtrud Wojak|WOJAC|Shanna Woyak}}
{{pp-vandalism|small=yes}}
{{use dmy dates|date=October 2023}}
Wojak (from Polish {{Lang|pl|wojak}} {{IPA|pl|ˈvɔjak|}}, loosely 'soldier' or 'fighter'), also known as Feels Guy, is an Internet meme that is, in its original form, a simple, black-outlined cartoon drawing of a bald man with a wistful expression.
The meme subsequently grew in popularity on 4chan, where the character became associated with the phrases formerly used by wojak such as "I know that feel, bro", "that feel" or "that feel when".
History
The meme first appeared on the Polish imageboard Vichan with the name ciepłatwarz.jpg (warmface.jpg).{{Cite web |last=Patston |first=Manning |date=2021-08-18 |title=The 'Wojak meme' explained |url=https://happymag.tv/wojak/ |access-date=2025-04-16 |website=Happy Mag |language=en-US}}{{Cite web |date=2020-12-04 |title=How Wojak Memes Took Over the Internet |url=https://melmagazine.com/en-us/story/wojak-meme-history-meaning |access-date=2025-04-16 |website=MEL Magazine |language=en-US}} The earliest archived appearance was posted on 16 December 2009 on the meme sharing website Sad and Useless. Intelligencer describes Wojak's expression as "pained but dealing with it". The image spread to many imageboards, including 4chan, where by 2011 an image of two Wojaks hugging each other under the caption "I know that feel bro" gained popularity.
Wojak was also paired with the template phrase "that feel" or "that feel when", often shortened to "tfw" or "Greentext".
Some variants paired him with the character Pepe the Frog (with catchphrases "feels good man" or "feels bad man"), in what Feldman describes as a "platonic romance within the memescape".
Variants
=NPC=
{{Main|NPC (meme)}}
In October 2018, a Wojak with a gray face, pointy nose and blank, emotionless facial expression, dubbed "NPC Wojak", became a popular visual representation for people who cannot think for themselves or make their own decisions, comparing them to non-player characters – computer-automated characters within a video game.
NPC Wojak has gained online notoriety.
The meme gained media attention, initially in Kotaku and The New York Times, due to its usage in parodying the supposed herd mentality of American liberals.
This usage of the meme has been attributed to Donald Trump supporters.
About 1,500 Twitter accounts falsely posing as liberal activists with the NPC meme as a profile picture were suspended for spreading misinformation about the 2018 United States elections.
On January 13, 2019, a conservative art collective known as "The Faction" hijacked a billboard for Real Time with Bill Maher, replacing Maher's image with that of the NPC Wojak.
= Coomer =
In November 2019, the "Coomer" Wojak picked up in popularity with the "No Nut November" trend. The Coomer depicts a Wojak edit with unkempt hair, red rimmed eyes, and an untidy beard, sporting a lascivious grin. This Wojak is sometimes depicted with a skinny frame, and a large, muscular right arm resulting from excessive masturbation. It is generally understood to represent someone with a pornography addiction. Much of this meme's popularity can be attributed to the "Coomer Pledge", a viral internet trend which dared people to abstain from masturbation for all of November, and change their profile picture to an image of the Coomer if they were to fail.
= Doomer =
{{Further|Doomer}}
The doomer is an image macro and character archetype that first appeared on 4chan. The image typically depicts Wojak wearing a black watch cap and a black hooded sweatshirt, with dark circles under his eyes, while smoking a cigarette. The archetype often embodies nihilism, clinical depression, hopelessness, and despair, with a belief in the incipient end of the world to causes ranging from climate apocalypse, to peak oil, to alcoholism, to (more locally) opioid addiction. The meme first appeared on 4chan's /r9k/ board in September 2018.
A related meme format, "doomer girl", began appearing on 4chan in January 2020, and it soon moved to other online communities, including Reddit and Tumblr, often by women claiming it from its 4chan origins. This format is described by The Atlantic as "a quickly sketched cartoon woman with black hair, black clothes, and sad eyes ringed with red makeup". The doomer girl character is often associated with the e-girl and alternative subcultures. The character often appears in image macros interacting with the original doomer character. The format is often compared to rage comics.
= Soyjak =
Soyjak, a portmanteau of "soy" and "wojak", is a variation of Wojak that combines Wojak-style illustrations with additional features to allude to a soy boy, such as a gaping "cuckface" with an excited expression, glasses, stubble, and a balding head. It is commonly paired with the masculine Gigachad meme; an active imageboard called soyjak.party, colloquially known as "the sharty", dedicated to posting soyjaks and creating new ones was created in September 2020.{{Cite web |last=Weedston |first=Lindsey |date=2024-07-12 |title=The Sad Origins And Redemption Of The Soyjack Meme |url=https://www.dailydot.com/memes/soyjak-meme/ |access-date=2024-08-04 |website=The Daily Dot |language=en-US}}
= Chudjak =
Chudjak is a variation of Wojak based on a photograph of Patrick Crusius, who perpetrated the 2019 El Paso Walmart shooting. It is depicted with a large nose, furrowed eyebrows, glasses and an angry expression. It originally appeared on 4chan where it was used to mock users of /pol/ for their far-right tendencies.{{Cite web |last=Weedston |first=Lindsey |date=2024-08-30 |title=The Violent Origins Of The Chudjak |url=https://www.dailydot.com/memes/chudjak/ |access-date=2025-02-03 |website=The Daily Dot |language=en-US}}
= Big Brain =
The Big Brain Wojak is a variation of Wojak with glasses, a significantly enlarged head, and visible brain wrinkles. The most common form of Big Brain Wojak has a head so comically large that the Wojak sits on it like a chair. The meme was initially used on 4chan to mock others' political or controversial opinions. It is typically used online when attempting to call out those who are pretentious or wannabe intellectuals. There are many subsequent versions of the big brain meme, typically with slightly varying messages. The opposite of the Big Brain Wojak is the Brainlet Wojak, depicted with a tiny bump of a brain on top of a small head, often used to portray self-described intellectuals.
= Tradwife and Wifejak =
The "tradwife" or "trad girl" Wojak depicts a blonde woman in a blue dress with a daisy pattern print. The "Tradwife" Wojak specifically embodies traditional gender roles and conservative values, often depicted as a woman dressed in vintage or modest clothing, emphasizing homemaking, traditional family values, and a rejection of modern feminist ideals.
The "Wifejak" Wojak is a redhead Wojak designed to embody stereotypical traits associated with "typical wife behavior". In the memes, the character usually says a message that parodies what a stereotypical wife may say, such as "I'm cold" or "I just threw 30 cardboard boxes into the garage".{{cite web|author=Arkaprovo Roy|url=https://www.timesnownews.com/world/the-viral-redheaded-wojak-meme-everything-you-need-to-know-article-109278147|title=The Viral Redheaded 'Wojak' Meme : Everything You Need To Know|work=Times Now|date=2024-04-14}}
See also
- Polandball – another meme which originated on Krautchan to make fun of the user Wojak before spreading to the English-speaking world
- Rage comic – a similar meme which also uses copies of black-and-white Microsoft Paint illustrations
- Meme Man – a 3D render of a face often used in surreal memes and reaction images
- Trollface – a similar internet meme character
References
{{reflist|refs=
| date = December 16, 2009
| title = What do you See in This Picture?
| url = http://www.sadanduseless.com/image.php?n=279
| archive-url = https://web.archive.org/web/20091225121806/http://www.sadanduseless.com/image.php?n=279
| archive-date = 25 December 2009
| website = Sad And Useless, Image 279
}}
| date = December 16, 2009
| title = Random Funny Pictures
| url = http://www.sadanduseless.com:80/
| archive-url = https://web.archive.org/web/20091220061210/http://www.sadanduseless.com:80/
| archive-date = 20 December 2009
| website = SadAndUseless.com
}}
| url = https://www.bustle.com/articles/6152-meme-origins-where-that-feeling-when-got-its-start
| title = That Feeling When...
| last = Brown
| first = Elizabeth Nolan
| work = Bustle
| access-date = 2018-10-19
| language = en
| archive-date = 2018-10-19
| archive-url = https://web.archive.org/web/20181019163929/https://www.bustle.com/articles/6152-meme-origins-where-that-feeling-when-got-its-start
| url-status = live
}}
| url = http://nymag.com/intelligencer/2016/12/what-4chan-memes-will-go-mainstream-in-2017.html
| title = What 4chan Memes Will Go Mainstream in 2017?
| last = Feldman
| first = Brian
| website = Intelligencer
| date = 28 December 2016
| access-date = 2019-02-09
| archive-date = 2018-10-19
| archive-url = https://web.archive.org/web/20181019122127/http://nymag.com/intelligencer/2016/12/what-4chan-memes-will-go-mainstream-in-2017.html
| url-status = live
}}
| last = Alexander
| first = Julia
| date = October 23, 2018
| title = The NPC meme went viral when the media gave it oxygen
| work = The Verge
| url = https://www.theverge.com/2018/10/23/17991274/npc-meme-4chan-press-coverage-viral
| access-date = 23 December 2018
| archive-date = 23 October 2018
| archive-url = https://web.archive.org/web/20181023150807/https://www.theverge.com/2018/10/23/17991274/npc-meme-4chan-press-coverage-viral
| url-status = live
}}
| title = Why has Twitter banned 1500 accounts and what are NPCs?
| work = BBC News
| date = 17 October 2018
| url = https://www.bbc.com/news/blogs-trending-45888176
| access-date = 2018-10-19
| archive-date = 2018-10-17
| archive-url = https://web.archive.org/web/20181017160854/https://www.bbc.com/news/blogs-trending-45888176
| url-status = live
}}
| title = What Is NPC, the Pro-Trump Internet's New Favorite Insult?
| work = The New York Times
| date = 16 October 2018
| url = https://www.nytimes.com/2018/10/16/us/politics/npc-twitter-ban.html
| access-date = 2018-10-19
| archive-date = 2018-10-16
| archive-url = https://web.archive.org/web/20181016213240/https://www.nytimes.com/2018/10/16/us/politics/npc-twitter-ban.html
| url-status = live
| last1 = Roose
| first1 = Kevin
}}
| last = Read
| first = Max
| date = 2019-08-01
| title = Is Andrew Yang the Doomer Candidate?
| url = http://nymag.com/intelligencer/2019/08/is-andrew-yang-the-doomer-candidate-and-whats-a-doomer.html
| access-date = 2019-10-17
| website = Intelligencer
| language = en-us
| archive-date = 2019-08-01
| archive-url = https://web.archive.org/web/20190801181310/http://nymag.com/intelligencer/2019/08/is-andrew-yang-the-doomer-candidate-and-whats-a-doomer.html
| url-status = live
}}
| last = Keating
| first = Shannon
| date = 11 September 2019
| title = Against Nihilism
| language = en
| work = BuzzFeed News
| url = https://www.buzzfeednews.com/article/shannonkeating/juuling-nihilism-climate-change-sobriety-euphoria-hope
| access-date = 27 April 2020
| archive-date = 4 June 2020
| archive-url = https://web.archive.org/web/20200604012401/https://www.buzzfeednews.com/article/shannonkeating/juuling-nihilism-climate-change-sobriety-euphoria-hope
| url-status = live
}}
| last = Knibbs
| first = Kate
| date = 17 February 2020
| title = The Hottest New Literary Genre Is 'Doomer Lit'
| language = en
| magazine = Wired
| url = https://www.wired.com/story/doomer-lit-climate-fiction/
| access-date = 27 April 2020
| archive-date = 4 June 2020
| archive-url = https://web.archive.org/web/20200604232534/https://www.wired.com/story/doomer-lit-climate-fiction/
| url-status = live
}}
| last = Tiffany
| first = Kaitlyn
| date = 3 February 2020
| title = The Misogynistic Joke That Became a Goth-Meme Fairy Tale
| work = The Atlantic
| url = https://www.theatlantic.com/technology/archive/2020/02/doomer-girl-meme-4chan-tumblr-wojak-history/605764/
| access-date = 27 April 2020
| archive-date = 4 June 2020
| archive-url = https://web.archive.org/web/20200604012415/https://www.theatlantic.com/technology/archive/2020/02/doomer-girl-meme-4chan-tumblr-wojak-history/605764/
| url-status = live
}}
| last = Martinez
| first = Ignacio
| date = 7 January 2020
| title = Meet 'Doomer Girl,' the new voice of a classic meme
| work = The Daily Dot
| url = https://www.dailydot.com/unclick/doomer-girl-meme-rage-comics/
| access-date = 28 April 2020
| archive-date = 4 June 2020
| archive-url = https://web.archive.org/web/20200604012403/https://www.dailydot.com/unclick/doomer-girl-meme-rage-comics/
| url-status = live
}}
| last1 = Feldman
| first1 = Brian
| title = People Are Arguing About the Size of Their Brains Using MS-Paint Illustrations
| url = https://nymag.com/intelligencer/2017/02/whomst-is-the-smartest-on-4chan.html
| website = Intelligencer
| access-date = 1 August 2021
| language = en-us
| date = 13 February 2017
| archive-date = 1 August 2021
| archive-url = https://web.archive.org/web/20210801074534/https://nymag.com/intelligencer/2017/02/whomst-is-the-smartest-on-4chan.html
| url-status = live
}}
| last = Sommerlad
| first = Joe
| title = What is an NPC? The liberal-bashing meme sweeping social media ahead of the US midterms
| language = en-US
| work = The Independent
| url = https://www.yahoo.com/news/npc-liberal-bashing-meme-sweeping-113249416.html
| access-date = 2018-10-23
| archive-date = 2018-10-24
| archive-url = https://web.archive.org/web/20181024035325/https://www.yahoo.com/news/npc-liberal-bashing-meme-sweeping-113249416.html
| url-status = live
}}
| last = Bond
| first = Paul
| date = January 13, 2019
| title = Bill Maher Labeled "NPC" by Conservative Street Artists
| url = https://www.hollywoodreporter.com/news/bill-maher-labeled-npc-by-conservative-street-artists-1175703
| access-date = January 15, 2019
| website = The Hollywood Reporter
| archive-date = January 14, 2019
| archive-url = https://web.archive.org/web/20190114014951/https://www.hollywoodreporter.com/news/bill-maher-labeled-npc-by-conservative-street-artists-1175703
| url-status = live
}}
| url = https://www.rollingstone.com/culture/culture-features/coomer-meme-no-nut-november-nofap-908676/
| title = How a New Meme Exposes the Far-Right Roots of #NoNutNovember
| last1 = Dickson
| first1 = E. J.
| date = 2019-11-08
| magazine = Rolling Stone
| language = en-US
| access-date = 2019-12-30
| archive-date = 2019-11-08
| archive-url = https://web.archive.org/web/20191108180643/https://www.rollingstone.com/culture/culture-features/coomer-meme-no-nut-november-nofap-908676/
| url-status = live
}}
| url = https://stayhipp.com/internet/memes/breaking-down-the-coomer-pledge-taking-over-no-nut-november-2019/
| title = Breaking Down the 'Coomer Pledge' Taking Over No Nut November 2019
| last = Iskiev
| first = Max
| date = 2019-11-11
| website = StayHipp
| language = en-US
| access-date = 2019-12-30
| archive-date = 2020-09-28
| archive-url = https://web.archive.org/web/20200928045622/https://stayhipp.com/internet/memes/breaking-down-the-coomer-pledge-taking-over-no-nut-november-2019/
| url-status = live
}}
| date = 2020-01-07
| title = Meet 'Doomer Girl,' the new voice of a classic meme
| url = https://www.dailydot.com/unclick/doomer-girl-meme-rage-comics/
| access-date = 2021-01-15
| website = The Daily Dot
| language = en-US
| archive-date = 2020-06-04
| archive-url = https://web.archive.org/web/20200604012403/https://www.dailydot.com/unclick/doomer-girl-meme-rage-comics/
| url-status = live
}}
| url = https://www.elplural.com/politica/basado-charocracia-joseo-habla-team-facha_269959102
| title = Basado, charocracia, chad o pesetas y cunetas: así habla el Team Facha
| last = Abascal
| first = Luis
| date = 4 July 2021
| website = Elplural
| access-date = 22 Sep 2021
| language = Spanish
| archive-date = 19 September 2021
| archive-url = https://web.archive.org/web/20210919004449/https://www.elplural.com/politica/basado-charocracia-joseo-habla-team-facha_269959102
| url-status = live
}}
| url = https://unherd.com/2021/08/why-the-left-cant-meme/
| title = Why the Left can't meme
| last = West
| first = Ed
| date = 14 Aug 2021
| website = Unherd
| access-date = 22 Sep 2021
| archive-date = 24 September 2021
| archive-url = https://web.archive.org/web/20210924231415/https://unherd.com/2021/08/why-the-left-cant-meme/
| url-status = live
}}
| last = Feldman
| first = Brian
| date = 2017-02-13
| title = People Are Arguing About the Size of Their Brains Using MS-Paint Illustrations
| url = https://nymag.com/intelligencer/2017/02/whomst-is-the-smartest-on-4chan.html
| access-date = 2023-09-15
| website = Intelligencer
| language = en-us
}}
| author = Vi Maislis
| date = December 16, 2020
| title = Why Is Everybody Suddenly Sharing These Alt-Right Memes?
| url = https://www.heyalma.com/why-is-everybody-suddenly-sharing-these-alt-right-memes/
| url-status = live
| archive-url = https://web.archive.org/web/20210116022207/https://www.heyalma.com/why-is-everybody-suddenly-sharing-these-alt-right-memes/
| archive-date = 16 January 2021
| accessdate = September 20, 2023
| publisher = Hey Alma
| quote = The blue-eyed, blonde-haired girl is supposed to represent a “tradwife,” or traditional wife: a group of real conservative women who celebrate holding traditionally feminine roles, following their husbands, and being white... In one meme, she is positioned side by side with a caricature of a “liberated feminist” — the feminist being the one mocked,.. The tradwife meme seen going around is not “just a joke,” but a clear example of alt-right, racist, and antisemitic tropes entering the mainstream online discourse.
}}
}}
{{Wiktionary|Wojak}}
{{4chan}}
Category:Fictional Polish people
Category:Internet memes introduced in 2010
Category:2010s fads and trends
Category:2020s fads and trends
Category:Male characters in comics
Category:Internet characters introduced in 2010