XHOK-FM
{{short description|Radio station in Guadalupe-Monterrey, Nuevo León, Mexico}}
{{Infobox radio station
| name = XHOK-FM
| logo = XHSH-FM.png
| city = Guadalupe-Monterrey, Nuevo León
| country = MX
| branding = Amor
| format = Romantic
| frequency = 90.9 FM
| airdate = June 19, 1948 (concession)
May 2018 (FM)
| erp = 2 kW
| class = A
| haat = {{convert|-11.2|m|ft|sp=us}}
| coordinates = {{coord|25|41|18.0|N|100|14|59.1|W}}
| owner = Grupo ACIR
| licensee = Radio XEOK, S. de R.L. de C.V.
| affiliations =
| operator =
| sister_stations =
| callsign_meaning = In Spanish, "O-K" sounds like Oca, as in original concessionaire Carlos Roa Montes de Oca
| former_callsigns = XEOK-AM
| former_frequencies = 950 kHz (1948–1950)
920 kHz (1950–1990)
900 kHz (1990–2019)
| webcast = {{listenlive|https://www.iheart.com/live/amor-909-8096/}}
| website = {{URL|1=https://amorfm.mx/programacion-amor-90-9-monterrey/|2=amorfm.mx}}
}}
XHOK-FM is a radio station on 90.9 FM in Monterrey, Nuevo León, Mexico. It is owned by Grupo ACIR.
XHOK-FM is authorized to broadcast in HD Radio{{mexico-inf|FM|accessdate=2018-05-20}}, but the station doesn't use this feature.
History
XEOK-AM received its concession on June 19, 1948. It broadcast initially on 950 kHz (soon moving to 920) and was owned by Carlos Roa Montes de Oca, who also built a studio-transmitter link for XEOK in the FM band in the late 1950s. XEOK was sold to Radiodifusión Regiomontana, S.A. in 1963, which boosted its power to 1 kW by the 1980s. In the 1990s, XEOK moved from 920 to 900 kHz which allowed a further power increase to 10,000 watts. ACIR concessionaires have owned XEOK since 2000.
For most of the late 2000s and 2010s, XEOK was a news/talk outlet known as "La OK". With ACIR only owning one station in Monterrey, XEOK was selected for second-wave AM-FM migration and signed on XHOK-FM 90.9 in May 2018. In June, the station took on the Radio Disney format, much like its Guadalajara sister station, XHEMIA-FM.
ACIR and Radio Disney parted ways at the end of 2019. Most of the Radio Disney stations were to change to a similar pop format from ACIR known as Match FM, but ACIR opted to flip XHOK to romantic and place XHOK in its Amor network in December.
References
{{Reflist}}
{{Monterrey Radio}}
Category:Radio stations in Monterrey
{{Nuevo León-radio-station-stub}}