YG Plus#Subsidiaries
{{Short description|South Korean media and advertising company}}
{{Infobox company
| name = YG Plus Inc.
| logo = File:YG Plus.svg
| logo_caption =
| logo_alt =
| native_name = YG 플러스
| native_name_lang = ko
| former_name = Phoenix Holdings Inc.
| type = Public
| traded_as = {{kosdaq|037270}}
| industry = {{ubl|Advertising|Media|Music}}
| founded = {{Start date and age|1996|11|15}}
| hq_location_city = 07326 10, Gukjegeumyung, Yeongdeungpo, Seoul
| hq_location_country = South Korea
| key_people = Choi Sung-jun (CEO)
Yang Min-seok (chairman of the board of directors)
| products = {{ubl|Advertising|Media|Music}}
| operating_income = {{ubl|{{Increase}} {{KRWConvert|220|b}} (2022)|{{KRWConvert|103|b}} (2021)}}
| revenue = {{ubl|{{Increase}} {{KRWConvert|1402|b}} (2022)|{{KRWConvert|1203|b}} (2021)}}
| net_income = {{ubl|{{Decrease}} {{KRWConvert|167|b}} (2022)|{{KRWConvert|226|b}} (2021)}}
| owner = {{ublist
| YG Entertainment (30.22%)
| Hybe Corporation (17.89%)
| Yang Min-suk (3.50%)
}}
| assets = {{Ubl|{{Increase}} {{KRWConvert|2414|b}} (2022)|{{KRWConvert|2231|b}} (2021)}}
| num_employees =
| num_employees_year =
| parent = YG Entertainment
| subsid = see list
| website = {{URL|ygplus.com}}
| footnotes = {{cite web|url=https://www.bloomberg.com/profile/company/037270:KS|title=YG PLUS - Company Profile and News - Bloomberg Markets|url-access=subscription|access-date=August 17, 2021|via=Bloomberg L.P.}}{{cite web|url=http://ygplus.com/en/investors/financial?type=2|title=Financials - YG PLUS|publisher=YG Plus|access-date=November 2, 2023}}{{cite web|url=http://www.ygplus.com/en/investors/management?page=stockholder|title=YG Plus Ownership Structure|publisher=YG Plus}}
}}
YG Plus Inc. (previously Phoenix Holdings Inc.) is a South Korean publicly traded media and advertising company acquired by YG Entertainment in November 2014. In 2019, the company entered the music distribution industry and also engages in production, distribution, and licensing of merchandise related to music artists. In January 2021, Hybe Corporation and its technology subsidiary, Weverse Company, acquired 17.89% of the company in a merchandising and distribution deal that would see YG Entertainment's artists join Weverse in return.
History
YG Entertainment acquired Phoenix Holdings, a public relations company from Bongwan Group, in November 2014 and rebranded it as YG Plus.{{cite web|url=https://www.kedglobal.com/newsView/ked202107290009|title=Lessons learned from Blackpink label's M&A flops|last=Cha|first=Jun-ho|date=July 29, 2021|work=Korea Economic Daily|access-date=August 17, 2021}}{{cite web|url=https://n.news.naver.com/article/366/0000230182|title=보광, 실적 악화일로…홍석규 회장, 계열사 지분 잇따라 처분|last=Yoo|first=Yoon-Jeong|work=ChosunBiz|language=ko|access-date=August 17, 2021|via=Naver}} Yang Min-suk, the younger brother of YG Entertainment founder Yang Hyun-suk, was appointed as the company's CEO, with YG Entertainment owning 38.6% of the company's shares.{{cite web|url=https://www.bloomberg.com/profile/person/17478054|title=Min-Suk Yang, YG Entertainment Inc: Profile and Biography|url-access=subscription|access-date=August 17, 2021|via=Bloomberg L.P.}} In 2019, the company entered the music distribution industry. On January 27, 2021, it was revealed that Hybe Corporation, and its technology subsidiary, Weverse Company (formerly beNX) invested 70B KRW (~63M USD) in the company,{{cite news|title=빅히트 측 "YG에 700억 규모 투자 단행, 음반음원 유통 사업 협업"(공식)|url=https://newsen.com/news_view.php?uid=202101271729290410|last=Hwang|first=Hye-jin|date=January 27, 2021|access-date=April 9, 2021|website=Newsen|language=ko|archive-date=April 16, 2021|archive-url=https://web.archive.org/web/20210416134105/https://newsen.com/news_view.php?uid=202101271729290410|url-status=live}} acquiring 17.9% of the company in a merchandising and distribution deal that would see YG Entertainment's artists join Weverse in return.{{cite web|title=BTS' Label Big Hit Entertainment Buys Stake in K-Pop Rival YG Entertainment|url=https://www.msn.com/en-us/music/news/bts-label-big-hit-entertainment-buys-stake-in-k-pop-rival-yg-entertainment/ar-BB1d9zK5|website=Microsoft News|language=en|author=Alexei Barrionuevo|date=January 28, 2021|access-date=June 9, 2021|archive-date=June 9, 2021|archive-url=https://web.archive.org/web/20210609180143/https://www.msn.com/en-us/music/news/bts-label-big-hit-entertainment-buys-stake-in-k-pop-rival-yg-entertainment/ar-BB1d9zK5|url-status=live}} In March 2021, Choi Sung-jun was appointed as the new CEO while Yang Min-suk was appointed as the executive director for the company.{{cite web|url=https://www.bloomberg.com/profile/person/17478065|title=Sung-Jun Choi, YG Plus: Profile and Biography - Bloomberg Markets|url-access=subscription|access-date=August 17, 2021|via=Bloomberg L.P.}}
Notable distributed labels
=Present=
South Korean
=Former=
- HYPLE (moved to NHN Bugs)
Subsidiaries
=Moonshot=
Moonshot (stylized in all lowercase) is a cosmetics brand launched by YG on October 2, 2016.{{cite web|title = Moonshot Cosmetics Official Website|url = http://www.moonshot-cosmetics.com/|access-date = September 25, 2015}} Developed with China's Huanya Group and in partnership with the cosmetics manufacturing company COSON, the brand is named after Apollo 11's historical 1969 landing on the Moon. Its cosmetics are manufactured in South Korea and sold online as well as in-store in Samcheong, where according to Paik Ho-jin, an employee of the brand, Chinese shoppers account for 40-50% of the customers. As part of YG's partnership with French luxury conglomerate LVMH, Moonshot was launched at 11 Sephora stores in Singapore and at 13 Sephora stores in Malaysia on September 24, 2015.
=Nona9on=
Nona9on is a luxury street-wear brand founded in early 2012 by YG and Samsung’s textile subsidiary company Cheil Industries.{{cite web|url = http://enewsworld.interest.me/enews/contents.asp?idx=8704|title = YG Entertainment and Samsung's Cheil Industries Partners to Launch New Global Fashion Line|access-date = March 11, 2015|website = Enews World}}{{cite web|url=https://www.koreatimes.co.kr/www/news/culture/2014/10/199_166210.html|title=YG Entertainment's fashion venture|date=October 13, 2014|website=The Korea Times|access-date=October 23, 2014}} It operates through secondary retailers and pop-up stores, such as its first pop-up at Apgujeong’s Galleria Department Store. Following its domestic success, the clothing line also quickly sold out in its first international pop-up stores in 10 Corso Como shops in Milan, as well as other locations in Shanghai and Hong Kong. The brand plans to open a pop-up store at JayCo in Taiwan. It often features Bobby & B.I from iKon and Lisa from Blackpink in their commercials and promotions.{{cite web|title = South Korean pop culture taking Asia by storm|url = http://asia.nikkei.com/magazine/20150108-Pop-culture-clash/Cover-Story/South-Korean-pop-culture-taking-Asia-by-storm?page=2|date = January 8, 2015|access-date = September 25, 2015|website=Nikkei Asia}}
=YG Sports=
YG Golf Academy was established in March 2015, by acquisition of G-AD Communication, a golf agency that handled notable professional South Korean golfers such as Kim Hyo-joo, with YG Plus' aims to expand into golf businesses.{{cite news|url=http://www.mydaily.co.kr/new_yk/html/read.php?newsid=201503031425931137&ext=na|title=YG, 골프사업 본격 진출… '김효주 소속사 인수'|last=Won|first=Jeon|date=March 3, 2015}} Leading golf coach Han Yeon-hee was recruited as the head instructor of the academy. In January 2017, it was renamed as YG Sports to expand into sports businesses.{{cite web|url=https://www.chosun.com/site/data/html_dir/2017/01/31/2017013101356.html|script-title=ko:골프 업체 지애드, 'YG스포츠' 사명 변경|last=Shin|first=Chang-beom|date=January 31, 2021|work=The Chosun Ilbo|language=ko|trans-title=|access-date=August 19, 2021}}
=YG Studioplex=
YG Studioplex (stylized in all caps) is a TV drama production company jointly established by YG and Barami Bunda Inc. in April 2017. The studio will "specialise in the production of Korean Wave contents" and enter the global market.{{Cite news|url =http://www.yg-life.com/archives/88328?lang=ko|title = [단독]YG스튜디오플렉스 설립…CJ-SM 이어 '드라마 韩流' 빅뱅|date = April 27, 2017}} The studio was preceded by YG's attempts to get involved in the content production industry, following in the footsteps of SM Entertainment's SM C&C and CJ E&M (now CJ ENM)'s Studio Dragon. In 2016, YG participated in a joint production with NBCUniversal by investing in SBS's Moon Lovers: Scarlet Heart Ryeo. Since then, YG has also actively recruited program directors (PD) from various terrestrial broadcasters, including Producer Park Hong-kyun, who worked on MBC's Queen Seondeok and The Greatest Love.
==Works==
- I Picked Up a Celebrity on the Street ({{Korean|hangul=나는 길에서 연예인을 주웠다|labels=no}}) (oksusu, 2018, co-produced with BaramiBunda inc)
- Love Alert ({{Korean|hangul=설렘주의보|labels=no}}) (MBN, 2018, co-produced with Big Ocean E&M and Excel Investment)
- Mr. Queen ({{Korean|hangul=철인왕후|labels=no}}) (tvN, 2020, co-produced with Studio Dragon and Crave Works)
- Joseon Exorcist ({{Korean|hangul=조선구마사|labels=no}}) (SBS, 2021, co-produced with Crave Works and Lotte Cultureworks)
- Dr. Brain ({{Korean|labels=no|hangul=Dr. 브레인}}) (Apple TV+, 2021, co-produced with Kakao Entertainment, Bound Entertainment and Dark Circle Pictures)
Other assets
=Seoul Music=
{{Distinguish|text=Seoul Records, a predecessor of the record label now known as Kakao Entertainment}}
SEOUL MUSIC ({{Korean|hangul=서울뮤직|labels=no}}) is YG Plus' brand for music promotion and distribution, which started in June 2019 after it took over the operation of social media accounts of the now-defunct sister label HIGHGRND.{{cite web|url=https://www.youtube.com/watch?v=AWfqyeuorZE|title=SEOUL MUSIC - Introduction|date=June 18, 2019|website=YouTube|author=SEOUL MUSIC / 서울뮤직|publisher=YG Plus, Inc|accessdate=August 30, 2021}}
References
{{reflist}}
{{K-pop}}
{{Universal Music Group}}
Category:Advertising agencies of South Korea
Category:Companies based in Seoul
Category:Business services companies established in 1996
Category:South Korean companies established in 1996
Category:Record labels established in 1996