ZEE5

{{Infobox website

| name = ZEE5

| logo = Zee5 Official logo.svg

| logo_size = 150px

| screenshot =

| screenshot_size =

| caption =

| industry = Entertainment, mass media

| owner = Zee Entertainment Enterprises

| area_served = 190+ countries

| location_city = Mumbai, Maharashtra, India

| url = {{URL|https://www.zee5.com}}

| products = {{flatlist|

}}

| services = {{flatlist|

Film production
Film distribution
Television production

}}

| commercial = Yes

| registration = Optional

| launch_date = {{Start date and age|df=y|2018|2|14}} (India)
{{Start date and age|df=z|2021|6|22}} (USA)

| type = OTT platform

| company_type = Subsidiary

| language = {{hlist|Bengali|Bhojpuri|English||Gujarati|Hindi|Kannada|Malayalam|Marathi|Odia|Punjabi|Tamil|Telugu}}

| num_users = 119.5 million monthly ({{as of|December 2022}}){{cite web|title=Earnings Update for Q3 FY23 |url=https://assets.zee.com/wp-content/uploads/2023/02/13180730/Q3FY23-Earnings-Release.pdf |website=Zee Entertainment Enterprises |date=13 February 2023 |page=3}}

| current_status = Active

}}

ZEE5 is an Indian subscription video on demand and over-the-top streaming service, owned by Zee Entertainment Enterprises.{{cite web|title=Netflix vs Amazon Prime Video vs Disney+Hotstar vs ZEE5 vs Alt Balaji vs Voot others: Subscription plans detailed|url=https://indianexpress.com/article/technology/techook/netflix-amazon-prime-video-hotstar-disney-plus-zee5-plans-pricing-benefits-6394913/|date=2020-05-07|website=The Indian Express|language=en-US}} It was launched in India on 14 February 2018 with content in 12 languages.{{cite news |url=http://www.dnaindia.com/money/report-with-ditto-tv-zee-eyes-a-game-changer-1656839 |title=With Ditto TV, Zee eyes a game-changer |publisher=DNA India |date=1 March 2012}} The ZEE5 mobile app is available on Web, Android, iOS, Smart TVs, among other devices.{{cite news |url=http://www.exchange4media.com/45608_font-colorredflashed-yesterday-zee-enters-%E2%80%98over-the-top-tv%E2%80%99-segment-with-ditto-tv.html |title=Flashed Yesterday: Zee enters 'Over The Top TV' segment with Ditto TV |publisher=exchange4media.com |date=1 March 2012 |url-status=dead |archive-url=https://web.archive.org/web/20140812213742/http://www.exchange4media.com/45608_font-colorredflashed-yesterday-zee-enters-%E2%80%98over-the-top-tv%E2%80%99-segment-with-ditto-tv.html |archive-date=12 August 2014 |df=dmy-all }} In December 2018, ZEE5 had 56.3 million monthly active users,{{cite web|url=https://www.indiantelevision.com/iworld/over-the-top-services/zee5-maintains-momentum-with-563-mn-mau-in-third-quarter-190115 |title=ZEE5 maintains momentum with 56.3 mn MAU in third quarter |date=15 January 2019 |website=Indian Television}} increasing to 65.9 million by the end of 2020.{{cite web|last1=Deep |first1=Aroon |title=Zee5 had 65.9 million monthly active users and 5.4 million daily active users in Q3FY21 |url=https://www.medianama.com/2021/02/223-zee-earnings-q3fy21-4/ |website=MediaNama |date=February 5, 2021 |access-date=2 February 2025}}

History

{{anchor|Ozee}}Ozee was an Indian digital online platform that was launched in February 2016{{cite web | url=https://www.medianama.com/2016/02/223-zee-launches-ozee/|title=Zee Digital launches online streaming platform ZEE5 – MediaNama|last=Pai|first=Vivek|website=www.medianama.com|date=26 February 2016|language=en-US|access-date=2018-01-11}} by Zee Entertainment Enterprises. As of 14 February 2018, the service has been integrated into ZEE5.{{Cite news | url=https://www.livemint.com/Consumer/c7MymlBR4d5jIrLUeFWRkO/Zee-Entertainment-launches-new-video-streaming-platform-Zee5.html| title=Zee Entertainment launches new video streaming platform Zee5| date=14 Feb 2018| work=Livemint.com| access-date=31 October 2018}}

Programming

The platform started streaming web series in 2018 with Nanna Koochi (Telugu),{{Cite web |date=2024-01-18 |title=Upcoming Telugu Movies on Zee5 - Cinebuds |url=https://cinebuds.com/upcoming-telugu-movies-on-zee5/ |access-date=2024-02-01 |language=en-US}}{{cite web|title=ZEE5|url=https://comingsoon.zee5.com/comingsoon/index.php|access-date=2020-09-12|website=comingsoon.zee5.com|archive-date=31 March 2020|archive-url=https://web.archive.org/web/20200331004243/https://comingsoon.zee5.com/comingsoon/index.php|url-status=dead}} America Mappillai (Tamil){{Cite news|title=America Mappillai: A ZEE5 Originals Tamil Web Series|language=en|publisher=www.desiblitz.com|url=https://www.desiblitz.com/content/america-mappillai-zee5-tamil-web-series|access-date=2018-04-17}}{{Cite news|title=ZEE5 launches its first Tamil original series 'America Mappillai'|language=en|publisher=www.desiblitz.com|url=http://www.televisionpost.com/zee5-launches-its-first-tamil-original-series-america-mappillai/|access-date=3 August 2018|archive-date=23 July 2018|archive-url=https://web.archive.org/web/20180723140121/http://www.televisionpost.com/zee5-launches-its-first-tamil-original-series-america-mappillai/|url-status=dead}} and Dhatt Tere Ki (Hindi). In the same year, the platform also introduced another web series titled, Kallachirippu which was produced by popular filmmaker Karthik Subbaraj,{{Cite news|date=2018-07-24|title=ZEE5 to launch Tamil web series 'Kallachirippu'|language=en-GB|work=BizAsia {{!}} Media, Entertainment, Showbiz, Events and Music|url=https://www.bizasialive.com/zee5-launch-tamil-web-series-kallachirippu/|access-date=3 August 2018}}{{Cite news|date=2018-07-25|title=Karthik Subbaraj is thrilled about web series Kallachirippu|language=en-US|work=The Indian Express|url=https://indianexpress.com/article/entertainment/web-series/karthik-subburaj-kallachirippu-5274134/|access-date=3 August 2018}} and Karenjit Kaur – The Untold Story of Sunny Leone, a biographical web series on Sunny Leone.

In 2018, ZEE5 was launched with original shows such as Nanna Koochi, America Mappillai, Life Sahi Hai and Karenjit Kaur – The Untold Story of Sunny Leone.

In July 2019, ZEE5 and ALTBalaji announce content alliance – ZEE5 subscribers will get seamless access to ALTBalaji's originals in addition to existing ZEE5 content.{{cite web|last=Jha|first=Lata|date=29 July 2019|title=ZEE5 and ALTBalaji announce content alliance|url=https://www.livemint.com/companies/people/zee5-and-altbalaji-announce-content-alliance-1564380834419.html|website=mint}} It has collaborated with The Blunt for an exclusive deal of five web series starting with Faltu Engineers.{{Cite web |title=Indore: Local actors have a chance to make it big on world stage |url=https://www.freepressjournal.in/indore/indore-local-actors-have-a-chance-tomake-it-big-on-world-stage |access-date=2023-08-26 |website=Free Press Journal |language=en}}

= Original programming =

= Original series =

{{For|List of ZEE5 original web series|List of ZEE5 original programming}}

= Sports =

In January 2023, ZEE5 became the official streaming partner for International League T20 marking the platform's entry into major sports streaming.{{cite web|date=24 March 2022|title=UAE T20 media rights. Zee bags media rights for UAE T20 league globally |url=https://www.thehindubusinessline.com/news/sports/zee-bags-media-rights-for-uae-t20-league-globally/article65456284.ece|website=TheHinduBusinessLine}} In 2024, ZEE5 added Football to its sports catalogue by streaming Calcutta Football League matches.{{cite web|date=24 March 2022|title=ZEE5 Adds Calcutta Football League Live Streaming to Sports Content |url=https://www.adgully.com/zee5-adds-calcutta-football-league-live-streaming-to-sports-content-148229.html|website=Adgully}}

HiPi

HiPi is a video sharing social platform{{Cite news|url=https://www.techradar.com/news/zee5-to-launch-an-indigenous-tiktok-rival-in-india|title=Zee5 to launch HiPi, an indigenous TikTok rival in India|website=techradar.com}} for Indian audiences where users can record and upload their own videos and can also view and engage with the videos shared by other people. Users can access the platform on the ZEE5 App for free.{{Cite news|url=https://tech.hindustantimes.com/tech/news/zee5-to-launch-a-made-in-india-rival-to-take-on-tiktok-71592490531190.html|title=Zee5 to launch a made-in-India rival to take on TikTok|website=tech.hindustantimes.com}}

Availability

The service has been launched in every country, lastly in the United States on 22 June 2021 with ZEE5's Archana Anand and actress Priyanka Chopra.{{Cite web|agency=Mediawire|date=Jun 25, 2021|title=ZEE5 launches in the U.S. as world's largest streaming platform for South Asian content: Mega launch event with Priyanka Chopra Jonas|url=https://timesofindia.indiatimes.com/business/international-business/zee5-launches-in-the-u-s-as-worlds-largest-streaming-platform-for-south-asian-content-mega-launch-event-with-priyanka-chopra-jonas/articleshow/83832113.cms|access-date=2021-06-26|website=The Times of India|language=en}}{{Cite web |last=Keck |first=Catie |date=2021-06-22 |title=South Asian streaming service Zee5 launches in the US |url=https://www.theverge.com/2021/6/22/22545555/zee5-streaming-service-launch-united-states |access-date=2024-11-24 |website=The Verge |language=en}}

= Mobile app =

The platform also offers a mobile app on all platforms, and it has partnered with global tech giants like Applicaster,{{cite news|title=Zee5 partners with Israeli firm Applicaster to improve viewer experience|work=The Hindu|url=https://www.thehindubusinessline.com/info-tech/zee5-partners-with-israeli-firm-applicaster-to-improve-viewer-experience/article27710084.ece}}{{cite news|title=ZEE5 partners with Israeli tech company Applicaster|publisher=Business Standard|url=https://www.business-standard.com/article/pti-stories/zee5-partners-with-israeli-tech-company-applicaster-119061000551_1.html}} Lotame, Talamoos and A.I. video enhancement startup Minute.ly to provide enhanced UI/UX and improved application performance.{{cite news|title=ZEE5 chooses Applicaster to enhance app experience|publisher=Rapid TV news|url=https://www.rapidtvnews.com/2019100357455/zee5-chooses-applicaster-to-enhance-app-experience.html#axzz62hZdntky}}