Zapak

{{Use dmy dates|date=February 2019}}

{{Use Indian English|date=February 2019}}

{{Infobox website

| name = Zapak

| logo = Zapaklogo.jpg

| logo_size =

| logo_alt =

| logo_caption = Logo

| background =

| url = https://www.zapak.com

| commercial =

| type = Online Gaming

| registration =

| language = English

| num_users =

| content_license =

| programming_language =

| owner = Anil Dhirubhai Ambani Group

| editor =

| launch_date = 2006

| revenue =

| subsid = Zapakmail (Defunct)

| ip =

| footnotes =

}}

Zapak.com is an Indian online gaming portal, with browser games promoted by the Anil Dhirubhai Ambani Group's subsidiary company Reliance Big Entertainment. It was launched in 2006.{{cite web|last=PTI|title=Zapak to invest USD 100 mn for expansion|url=http://articles.economictimes.indiatimes.com/2006-12-19/news/27456616_1_online-gaming-zapak-rohit-sharma|access-date=14 April 2013|archive-url=https://web.archive.org/web/20140903054612/http://articles.economictimes.indiatimes.com/2006-12-19/news/27456616_1_online-gaming-zapak-rohit-sharma|archive-date=3 September 2014|url-status=dead|df=dmy-all}}

As of 2009, Zapak had over 6 million registered users and contained over 5,000 games on its platform.{{Cite web |last=Rao |first=Leena |date=2009-10-05 |title=Nonoba's "Ning For Gaming Sites" To Power Indian Gaming Platform Zapak |url=https://techcrunch.com/2009/10/05/nonobas-ning-for-gaming-sites-to-power-indian-gaming-platform-zapak/ |access-date=2023-03-04 |website=TechCrunch |language=en-US}}

Popularity

Zapak games had achieved 100 million downloads. It became widely popular on Nokia Store and other platforms.[http://gadgets.ndtv.com/apps/news/zapak-games-cross-100-million-downloads-on-nokia-store-357459 Zapak games cross 100 million downloads on Nokia store]. NDTV. Indo-Asian News Service. 22 April 2013 In addition, Zapak also launched Game zones in multiple malls at Fun Republic malls in Chandigarh, Ahmedabad, Lucknow and Mumbai.[http://www.business-standard.com/article/companies/zapak-gameplex-in-fun-republic-malls-108032001057_1.html Zapak Gameplex in Fun Republic Malls]. Seema Sindhu. Business-standard.com. 20 March 2008 Zapak also partnered with various companies like RuneScape, Disney Corporation and Turner Entertainment.[http://www.medianama.com/2009/09/223-zapak-ties-up-with-runescape-games-for-channel-v-district-9/ Zapak Ties Up With Runescape; Games For Channel V; District 9]. Medianama. Preethi J, 14 September 2009[http://www.medianama.com/2012/12/223-zapak-partners-disney-to-launch-club-penguin/ Zapak Partners Disney To Launch Club Penguin]. Medianama. Apurva Chaudhary. 5 December 2012[http://www.campaignindia.in/Article/239112,turner-ties-up-with-zapak-digital-entertainment.aspx Turner ties up with Zapak Digital Entertainment]. Campaign India Team. 19 November 2010

In 2018, Zapak launched Little Singham, a mobile game based on the film Singham.{{Cite web |date=2018-08-03 |title=New mobile game Little Singham launched by Reliance turns out to be a hit |url=https://www.jagranjosh.com/news/new-mobile-game-little-singham-launched-by-reliance-turns-out-to-be-a-hit-146295 |access-date=2023-03-04 |website=Jagranjosh.com}}

Zapakmail

In early 2007, Zapak introduced Zapakmail, a fast email service. It offered an unlimited mailbox capacity for users. Zapak users can even send attachments totaling 32MB. This eases the user's task of sending large files over the mail respectively.[http://www.moneycontrol.com/news/business/zapakmails-new-tv-campaign-shows-lifethe-fast-lane_287661.html ZapakMail's new TV campaign shows life in the fast lane]. Moneycontrol. 20 June 2007[http://www.exchange4media.com/digital/zapak-mail-unveils-%E2%80%98fast-film-festival%E2%80%99-as-part-of-its-online-promotion_25905.html Zapak mail unveils ‘Fast Film Festival’ as part of its online promotion]. Exchange4Media. Jagadeesh Krishnamurthy. 3 May 2007[http://www.indiantelevision.com/old-html/mam/headlines/y2k7/may/maymam14.php Zapak allocates Rs 60 mn for marketing email service]. Indiantelevision site. Indiantelevision.com Team. 7 April 2007

It broke all records for user registrations in one day, and it registered around 1,15,263 users.[http://www.techshout.com/internet/2007/07/zapakmail-breaks-world-record-for-highest-number-of-registered-users-on-a-single-day/ ZapakMail breaks World Record for highest number of Registered Users on a Single Day]. Techshout portal. 7 May 2007

Zapakmail had also launched its lite version for mobile phones for ease of accessibility.[http://www.informationmadness.com/technology/tech-tips/554-zapakmail-goes-mobile-launches-zapakmail-lite-free-pop3.html ZapakMail Goes Mobile, launches Zapakmail Lite, Free POP3]. Informationmadness.com. 11 December 2007 As of 26 February 2009, Zapak ceased its email services.[http://www.afaqs.com/news/story/18098_Postmen-show-mailer-daemon-to-Zapak-Mail-TVC Zapak Mail's 'Rocket Raja' TVC hasn't been received well by the post and telegraph services. Zapak Mail has taken it off-air after receiving an objection letter]. afaqs. Sapna Nair, Mumbai. 12 June 2007

Partnership with Lead Eastern Group

As per 2015, Zapak sold its 10% Stake to a Chinese corporate company Lead Eastern Group with amount of $15 million. Zapak has been accompanied with a three way joint venture between Reliance Games, Lead Eastern and Creative Cultural where they will hold 40%, 51% and 9% stakes.{{Cite web |last=Sanjai |first=P. R. |date=2015-09-22 |title=Reliance Games sells 10% stake in Zapak to Chinese firm |url=https://www.livemint.com/Companies/hfqVFBdq5hDnUGN4FUXfyO/Chinas-Lead-Eastern-Invst-buys-10-in-Reliance-Games-Zapak.html |access-date=2023-03-04 |website=mint |language=en}}

References

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