lightricks

File:Tesla Cybertruck Washington DC Metro Area, USA (AI-generated).webm

The company was created in 2013 by 5 founders, Ph.D. students Zeev Farbman, Nir Pochter, Yaron Inger, Amit Goldstein, and former Supreme Court of Israel clerk Itai Tsiddon who were all studying at the Hebrew University of Jerusalem.{{cite web|title=Enlight and Facetune creator Lightricks raises $60 million|url=https://venturebeat.com/2018/11/19/enlight-and-facetune-creator-lightricks-raises-60-million/|website=Venture Beat|date=19 November 2018 |accessdate=16 July 2019}} Lightricks began life as a bootstrapped company, which was the subject of a case study from the Harvard Business School "Bootstrapping at Lightricks".{{cite web|url= https://www.hbs.edu/faculty/Pages/item.aspx?num=51678 |title= Bootstrapping at Lightricks|website=Harvard Business School|accessdate=16 July 2019}}

The company received in 2015 its first funding round of $10 million led by Viola Ventures.{{cite news|url=https://en.globes.co.il/en/article-israeli-image-editing-app-co-lightricks-raises-60m-1001261300|title=Israeli image editing app co Lightricks raises $60m|website=Globes|date=19 November 2018 |accessdate=16 July 2019}}{{cite web|url= https://techcrunch.com/2015/08/12/lightricks/ |title= Lightricks, The Creator Of Facetune, Lands $10M To Develop New Photo-Editing Apps|website=TechCrunch|date= 12 August 2015|accessdate=16 July 2019}} It received its second round of funding of $60 million in November 2018, led by Insight Venture Partners and with participation from Israeli VC company ClalTech. In July 2019, it secured $135 million in series C funding led by Goldman Sachs, with participation from Insight Partners and ClalTech; this was reported to imply a $1 billion valuation.{{cite web|url=https://venturebeat.com/2019/07/31/app-developer-lightricks-raises-135-million-at-a-1-billion-valuation/|title=App developer Lightricks raises $135 million at a $1 billion valuation|website=Venture Beat|date=31 July 2019 |accessdate=31 July 2019}}{{cite news|url=https://www.haaretz.com/israel-news/business/yet-another-israeli-unicorn-lightricks-raises-funds-at-1b-valuation-1.7610820|title=Yet Another Israeli Unicorn: Lightricks Raises Funds at $1b Valuation|newspaper=Haaretz|accessdate=1 August 2019}}{{cite web|url=https://techcrunch.com/2019/07/31/the-maker-of-popular-selfie-app-facetune-just-landed-135-million-at-a-unicorn-valuation/|title=The maker of popular selfie app Facetune just landed $135 million at a unicorn valuation|website=TechCrunch|date=31 July 2019 |accessdate=1 August 2019}} It puts the total raised to date at $205 million.{{cite news|url= https://www.reuters.com/article/us-tech-lightricks-fundraising-idUKKCN1UQ1FC |title= Israeli software firm Lightricks raises $135 million at $1 billion valuation|website=Reuters|date= 31 July 2019|accessdate=3 March 2021}}{{cite web|url= https://venturebeat.com/2019/07/31/app-developer-lightricks-raises-135-million-at-a-1-billion-valuation/ |title= App developer Lightricks raises $135 million at a $1 billion valuation|website=VentureBeat|date= 31 July 2019|accessdate=3 March 2021}}

Lightricks ended 2018 with over $50 million in revenue.

In September 2021, the company received $100 million in primary and $30 million in secondary Series D funding. This valued the company at $1.8 billion.{{cite web|url= https://techcrunch.com/2021/09/20/facetune-maker-lightricks-raises-130-million-ahead-of-ma-plans/|title= Facetune maker Lightricks raises $130 million ahead of M&A plans|website=Techcrunch|date= 20 September 2021|accessdate=31 October 2021}} In 2024, Lightricks introduced LTX Studio, a platform for creating and editing videos using AI.{{Cite web |last=Mehta |first=Ivan |date=2024-02-28 |title=Lightricks announces AI-powered filmmaking studio to help creators visualize stories |url=https://techcrunch.com/2024/02/28/lightricks-announces-ai-powered-filmmaking-studio-to-help-creators-visualize-stories/ |access-date=2024-02-29 |website=TechCrunch |language=en-US}}

After beginning in the Hebrew University campus, the company outgrew its space a number of times. It remains based in Jerusalem, Israel, with offices in Haifa, London and Chicago; it has a total of approximately 600 employees.{{cite web |url=https://ukisrael.biz/lightricks-opens-london-office/ |title=C-tech: Jerusalem-based Lightricks opens London office |website=UK Israel Business |accessdate=16 July 2019 |archive-date=11 January 2021 |archive-url=https://web.archive.org/web/20210111082954/https://ukisrael.biz/lightricks-opens-london-office/ |url-status=dead }}{{cite web|url=https://www.calcalistech.com/ctech/articles/0,7340,L-3894471,00.html |title= To keep creativity alive, Lightricks initiated its 'Creativity Festival'|website=Calacalist |date= 18 February 2021|accessdate=4 March 2021}}

Once Apple Inc allowed it, Lightricks was one of the first app companies to offer subscriptions. Most of its apps are now published under a freemium model.{{cite web|title=Apple reportedly asked devs to adopt subscriptions and hike app prices|url=https://venturebeat.com/2018/08/13/apple-reportedly-asked-devs-to-adopt-subscriptions-and-hike-app-prices/|website=Venture Beat|date=13 August 2018 |accessdate=16 July 2019}}{{cite web|title=Leading developer Lightricks launches Facetune 2.0 to leverage Apple's app subscription model|url=https://venturebeat.com/2016/11/25/lightricks-launches-facetune-2-0-becoming-one-the-most-notable-developers-to-embrace-apples-app-subscription-model/|website=Venture Beat|date=25 November 2016 |accessdate=16 July 2019}}{{cite web|url=https://www.vox.com/2016/11/25/13744358/iphone-app-facetune-goes-subscription |title= Facetune is looking to prove that the subscription iPhone app model can work|website=Vox |date= 25 November 2016|accessdate=16 July 2019}}

• Facetune, a world renowned selfie editing app, which was named as Apple's most downloaded app in 2017.{{cite web|url=https://mashable.com/2017/12/07/apple-most-popular-iphone-apps-2017/|title=Apple's most downloaded apps of 2017|website=Mashable|date=7 December 2017 |accessdate=16 July 2019}} In 2021 it was ranked as one of Apple's top-5 paid apps for the seventh consecutive year.{{Cite web|last=Thompson|first=David|date=2021-12-17|title=Facetune Apps Amass Over 30 Million iPhone Downloads in 2021|url=https://www.techtimes.com/articles/269508/20211217/facetune-apps-amass-over-30-million-iphone-downloads-in-2021.htm|access-date=2021-12-19|website=Tech Times|language=en}}
• Photoleap (formerly known as Photofox and Enlight), a general image editing app, which was preceded by Enlight Photofox.{{cite web|title=Facetune maker's newest app, Enlight Photofox, is a powerful image editor|url=https://techcrunch.com/2017/07/06/facetune-makers-newest-app-enlight-photofox-is-a-powerful-image-editor/|website=TechCrunch|date=6 July 2017 |accessdate=16 July 2019}} The app allows the user to generate artwork to be shared on social media with a number of different editing options.{{cite web|url=https://www.dw.com/en/testing-photo-editing-apps-photofox-digital-art/a-54383002 |title=Testing photo editing apps: "Photofox: Digital Art" |website=DW|accessdate=19 April 2021}} It was one of the first mobile applications to offer generative AI capabilities and text-to-image.{{Cite web |last=Forristal |first=Lauren |date=2022-08-26 |title=Lightricks launches text-to-image generator |url=https://techcrunch.com/2022/08/26/mobile-photo-editing-app-creator-lightricks-launches-text-to-image-generator/ |access-date=2023-09-04 |website=TechCrunch |language=en-US}}
• Videoleap, a video editor.{{cite web |title=Enlight Videoleap |url=https://sensortower.com/ios/cn/lightricks-ltd/app/enlight-videoleap/1255135442/overview |accessdate=16 July 2019 |website=Sensor Tower}}
• Popular Pays, an influencer marketing and content creation platform, acquired in 2022.{{Cite web |date=2022-03-24 |title=Lightricks acquires Popular Pays in deal valued at tens of millions of dollars |url=https://www.calcalistech.com/ctechnews/article/bkjgkttfq |access-date=2023-09-04 |website=ctech |language=en}}
• LTX Studio, an AI powered platform for video generation, pre-production storyboarding and post-production edits.{{Cite web |last=Mehta |first=Ivan |date=2024-02-28 |title=Lightricks announces AI-powered filmmaking studio to help creators visualize stories |url=https://techcrunch.com/2024/02/28/lightricks-announces-ai-powered-filmmaking-studio-to-help-creators-visualize-stories/ |access-date=2024-07-22 |website=TechCrunch |language=en-US}} {{Cite web |last=Lapidot |first=Omri Keren |date=2024-02-29 |title=Lightricks LTX Studio - AI Video Generator with Most Extensive 'Manual' Controls Yet |url=https://www.cined.com/lightricks-ltx-studio-ai-video-generator-with-most-extensive-manual-controls-yet/ |access-date=2024-07-22 |website=CineD |language=en-US}}

• Lightleap (formerly known as Quickshot), a pre-image viewer.{{cite web|url=https://sensortower.com/ios/ca/lightricks-ltd/app/enlight-quickshot/1254875992/overview |title= Enlight Quickshot |website=Sensor Tower |accessdate=16 July 2019}}
• Motionleap (formerly known as Pixaloop), an image animation tool created in 2018 where one can animate otherwise-still elements of a picture in different ways.
• Beatleap, an audio-first video editing tool. The app features music by Epidemic Sound.
• Artleap (formerly known as QuickArt), a photo editing tool.
• Seen, a story making tool.
• Boosted (formerly known as BoostApps), a graphic design template tool aimed towards social media marketing.{{cite web|url=https://www.techrepublic.com/article/8-must-have-e-commerce-tools-for-boosting-revenues-in-2021/|title=8 must-have e-commerce tools for boosting revenues in 2021 |website=Tech Republic|accessdate=19 April 2021}}
• Facetune Video, a selfie-retouching video tool that allows users to retouch and edit their selfie and portrait videos in real time using a set of A.I.-powered tools.{{cite web|url=https://techcrunch.com/2020/07/28/facetune-maker-lightricks-brings-its-popular-selfie-retouching-features-to-video/|title=Facetune maker Lightricks brings its popular selfie retouching features to video |website=TechCrunch|date=28 July 2020 |accessdate=19 April 2021}} Integrated into Facetune.
• Filtertune, a photo filter tool designed to create a community around custom photo filters. With the app, creators can make their own personalized preset photo filters, then share them across social media as photos with a QR code attached.{{cite web|url=https://techcrunch.com/2020/10/27/facetune-makers-new-app-filtertune-let-anyone-create-and-share-personalized-photo-filters/|title=Facetune maker's new app Filtertune let anyone create and share personalized photo filters|website=TechCrunch|date=27 October 2020 |accessdate=19 April 2021}}

{{reflist}}

• {{official website|http://www.lightricks.com/}}

Category:IOS software

Category:Photo software

Category:Companies based in Jerusalem

Category:Mobile software

Category:Software companies of Israel

Category:Software companies established in 2013

Category:2013 establishments in Israel

Category:Editing software

Category:Software