yummy mummy
{{Short description|Slang term for a young, attractive mother}}
{{Redirect|Yummy mummies|the Australian television series|Yummy Mummies}}
{{For|the former breakfast cereal|General Mills monster-themed breakfast cereals}}
Yummy mummy is a slang term used to describe an attractive mother.
The term developed in the late 20th century, and was often applied to celebrity mothers such as Elizabeth Hurley or Victoria Beckham, who appeared to quickly regain their pre-pregnancy figures after giving birth, and would continue to lead carefree and affluent lifestyles. Episode 13 of series six of The Nanny (airing in 1999) was called "The Yummy Mummy". A stereotypical yummy mummy was described by Nirpal Dhaliwal in The Times as having an existence "bankrolled by a husband working himself to death in the City, [dressing] in designer outfits... carries the latest must-have bag [and] whose hair and nails are perfectly groomed".{{cite news|last=Dhaliwal|first=Nirpal|title=I hate yummy mummies|url=http://women.timesonline.co.uk/tol/life_and_style/women/families/article1271972.ece|access-date=8 July 2011|newspaper=The Times|date=28 January 2007|archive-url=https://web.archive.org/web/20080906090627/http://women.timesonline.co.uk/tol/life_and_style/women/families/article1271972.ece|archive-date=2008-09-06}}
Yummy mummy has a similar slang connotation to MILF, but suggesting a younger subject.
It was reported in 2008 that celebrity yummy mummies were contributing to levels of depression in young mothers, making new mothers feel "saggy, baggy and depressed" about their own bodies.{{cite news|last=Donnelly|first=Laura|title='Yummy mummies' make mothers depressed|url=https://www.telegraph.co.uk/news/uknews/1580472/Yummy-mummies-make-mothers-depressed.html|access-date=8 July 2011|newspaper=The Daily Telegraph|date=2 March 2008}}
See also
Further reading
- {{Cite journal | last = Malatzky | first = Christina Amelia Rosa Malatzky | title = Australian women's complex engagement with the yummy mummy discourse and the bodily ideals of good motherhood | journal = Women's Studies International Forum | volume = 62 | pages = 25–33 | doi = 10.1016/j.wsif.2017.02.006 | date = May–June 2017 | s2cid = 150372335 }}