:Aldi#In-store layout

File:Albrecht Filiale 1958.png

File:Aldi-Kalchstraße.JPG, circa 1968]]

File:Aldi Essen-Schonnebeck.jpg

In 1913, Karl and Theo Albrecht's mother opened a small store in a suburb of Essen, Germany. Their father was employed as a miner and, after asthma forced him to quit said job, later found work as a baker's assistant. Karl and Theo were born in 1920 and 1922, respectively.{{Cite web |date=2023-08-28 |title=Aldi: A family business that grew into an international player |url=https://www.jaxdailyrecord.com/news/2023/aug/28/aldi-a-family-business-that-grew-into-an-international-player/ |access-date=2024-01-24 |website=Jax Daily Record |language=en |archive-date=24 January 2024 |archive-url=https://web.archive.org/web/20240124135532/https://www.jaxdailyrecord.com/news/2023/aug/28/aldi-a-family-business-that-grew-into-an-international-player/ |url-status=live }} Theo Albrecht completed an apprenticeship in his mother's store, while Karl Albrecht worked in a delicatessen.{{cn|date=October 2024}}

Karl Albrecht took over a food shop formerly run by {{thinspace|F.|W.}} Judt, and he later served in the German Army during World War II. In 1945, the brothers took over their mother's business and soon opened another retail outlet nearby. By 1950, the Albrecht brothers owned 13 stores in the Ruhr Valley.{{Cite web |last=Cattley |first=Alice |date=2 October 2024 |title=Aldi: the incredible story of the German supermarket taking over the world |url=https://www.lovemoney.com/gallerylist/51751/aldi-the-incredible-story-of-the-german-supermarket-taking-over-the-world |url-status=live |archive-url=https://web.archive.org/web/20180705233255/https://www.lovemoney.com/gallerylist/51751/aldi-the-incredible-story-of-the-german-supermarket-taking-over-the-world |archive-date=5 July 2018 |access-date=5 July 2018 |website=www.lovemoney.com}}

The brothers' idea was to subtract the legal maximum rebate of 3% before sale. The market leaders at the time, which often were co-operatives, required their customers to collect rebate stamps and to send them at regular intervals to reclaim their money. The Albrecht brothers also rigorously removed merchandise that did not sell from their shelves, cutting costs by neither advertising nor selling fresh produce and keeping the size of their retail outlets small. By 1960, 300 stores were in Germany.

The brothers split the company in 1960, reportedly over a dispute about whether they should sell cigarettes. Karl believed they would attract shoplifters, while his brother, Theo, did not. This led to Theo running Aldi Nord and Karl running Aldi Süd.{{cite web|url=https://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/9729434/Billionaire-Aldi-heir-Berthold-Albrecht-dies-at-58.html|title=Billionaire Aldi heir Berthold Albrecht dies at 58|author=Graham Ruddick|date=7 December 2012|publisher=the Telegraph|access-date=5 April 2018|archive-date=2 April 2019|archive-url=https://web.archive.org/web/20190402104251/https://www.telegraph.co.uk/finance/newsbysector/retailandconsumer/9729434/Billionaire-Aldi-heir-Berthold-Albrecht-dies-at-58.html|url-status=live}} At the time, they jointly owned 300 shops. Journalist Martin Kuhna, however, questioned said reason for the split in an article published by the Westdeutsche Allgemeine Zeitung (WAZ) in September 2009, where he suspected that the real reason for the split lay in the vastly differing management styles of the brothers.{{Cite web |last= |first= |date=2009-09-12 |title=Die Brüder Albrecht |url=https://www.waz.de/kultur/article196035/die-brueder-albrecht.html |access-date=2025-01-09 |website=www.waz.de |language=de |archive-date=30 June 2024 |archive-url=https://web.archive.org/web/20240630065218/https://www.waz.de/kultur/article196035/die-brueder-albrecht.html |url-status=live }} In 1962, they introduced the name Aldi—short for {{langr|de|Albrecht-Diskont}}, which translates into English as Albrecht Discount, which became their formal corporate name in 1975.{{Cite web |last=Tyler |first=Jessica |title=Here's how Aldi's explosive growth transformed it from a corner store in Germany to one of the biggest supermarket chains in the world |url=https://www.businessinsider.com/aldi-store-growth-history-2018-8 |access-date=2024-02-06 |website=Business Insider |language=en-US |archive-date=6 February 2024 |archive-url=https://web.archive.org/web/20240206101854/https://www.businessinsider.com/aldi-store-growth-history-2018-8 |url-status=live }} Aldi Nord and Aldi Süd have been financially and legally separate since 1966.{{cite news|url=https://www.theguardian.com/business/2019/mar/05/long-read-aldi-discount-supermarket-changed-britain-shopping|title=The Aldi effect: how one discount supermarket transformed the way Britain shops|last1=Rice|first1=Xan|date=5 March 2019|work=The Guardian|access-date=5 March 2019|archive-date=5 March 2019|archive-url=https://web.archive.org/web/20190305101332/https://www.theguardian.com/business/2019/mar/05/long-read-aldi-discount-supermarket-changed-britain-shopping|url-status=live}}

The individual groups were originally owned and managed jointly by the brothers.[http://www.thelocal.de/money/20111010-38121.html Aldi dynasty continue to lead German rich list] {{Webarchive|url=https://web.archive.org/web/20111011112659/http://www.thelocal.de/money/20111010-38121.html |date=11 October 2011 }}. Published: 10 October 2011 After the death of Theo's son Berthold, Aldi Nord continues to be controlled by the Albrecht family through its Markus, Lukas, and Jakobus Foundations, which hold a combined 80.5 per cent of the company's issued capital.{{cite news|url=https://www.theguardian.com/business/2019/apr/02/late-grand-dame-of-aldi-clan-sparks-family-feud-with-her-will|title=Late 'grand dame' of Aldi clan sparks family feud with her will|last=Connolly|first=Kate|date=2 April 2019|newspaper=The Guardian|access-date=3 April 2019|archive-date=3 April 2019|archive-url=https://web.archive.org/web/20190403005110/https://www.theguardian.com/business/2019/apr/02/late-grand-dame-of-aldi-clan-sparks-family-feud-with-her-will|url-status=live}}

Aldi started to expand internationally in 1967, when Aldi Süd acquired the grocery chain Hofer in Austria.{{cite web|url=https://unternehmen.aldi-sued.de/de/ueber-aldi-sued/unternehmen/daten-und-fakten/|title=Aldi Süd – About Aldi Süd (German)|url-status=dead|archive-url=https://web.archive.org/web/20141029221011/https://unternehmen.aldi-sued.de/de/ueber-aldi-sued/unternehmen/daten-und-fakten|archive-date=29 October 2014}} Aldi Nord opened its first stores abroad in the Netherlands in 1973,{{cite web|url=http://www.aldi-nord.de/aldi_ueber_uns_814.html|title=Aldi Nord – About us (German)|access-date=21 February 2014|archive-date=28 February 2014|archive-url=https://web.archive.org/web/20140228080204/http://www.aldi-nord.de/aldi_ueber_uns_814.html|url-status=dead}} and other countries followed. In 1976, Aldi Süd opened its first store in the United States in Iowa,{{efn|Aldi purchased Iowa's Benner Tea chain and opened its first United States store in Burlington, Iowa, in 1976.{{cite news | last = Johnson | first = Patt | title = Aldi to open Windsor Heights store | url = https://www.desmoinesregister.com/story/money/business/new-business/2015/09/10/aldi-windsor-heights-store/72029716/ | work = The Register and Tribune | location = Des Moines | date = 10 September 2015 | access-date = 7 September 2017 | archive-date = 22 November 2023 | archive-url = https://archive.today/20231122092917/https://www.desmoinesregister.com/story/money/business/new-business/2015/09/10/aldi-windsor-heights-store/72029716/ | url-status = live }}}}{{Cite web |last=Springer |first=Jon |date=5 August 2019 |title=The Forgotten Story of Aldi's U.S. Debut |url=https://www.supermarketnews.com/foodservice-retail/the-forgotten-story-of-aldi-s-u-s-debut |access-date=2024-10-04 |website=www.supermarketnews.com |language=en}}{{Cite web |last=Beck |first=Andrea |date=2020-10-14 |title=What You Didn't Know About Aldi's First US Location |url=https://www.mashed.com/261767/what-you-didnt-know-about-aldis-first-us-location/ |access-date=2024-10-04 |website=Mashed |language=en-US |archive-date=7 October 2024 |archive-url=https://web.archive.org/web/20241007094528/https://www.mashed.com/261767/what-you-didnt-know-about-aldis-first-us-location/ |url-status=live }} and, in 1979, Aldi Nord acquired Trader Joe's.

After German reunification and the fall of the Iron Curtain, Aldi experienced a rapid expansion. The brothers retired as CEOs in 1993. Control of the companies was placed in the hands of private family foundations, the Siepmann Foundation (Aldi Süd) and the Markus, Jakobus, and Lukas Foundation (Aldi Nord, Trader Joe's).

In August 2023, Aldi Süd acquired Winn-Dixie and Harveys Supermarket in the US, including about 400 stores across Alabama, Florida, Georgia, Louisiana, and Mississippi.{{cite web |title=ALDI to Acquire Winn-Dixie and Harveys Supermarket to Continue Growth in the Southeast |url=https://corporate.aldi.us/fileadmin/fm-dam/newsroom/Press_Releases/ALDI_to_Acquire_Winn-Dixie_and_Harveys_Supermarket_to_Continue_Growth_in_the_Southeast.pdf |website=Aldi Sued Corporate |publisher=Zeno Group |access-date=2023-08-17 |ref=Aldi Sued SEG |archive-date=17 August 2023 |archive-url=https://web.archive.org/web/20230817172841/https://corporate.aldi.us/fileadmin/fm-dam/newsroom/Press_Releases/ALDI_to_Acquire_Winn-Dixie_and_Harveys_Supermarket_to_Continue_Growth_in_the_Southeast.pdf |url-status=live }} On March 7, 2024, Aldi Süd closed the Southeastern Grocers acquisition{{Cite web |last=Basch |first=Mark |date=2024-03-07 |title=Aldi completes acquisition of Winn-Dixie parent company Southeastern Grocers |url=https://www.jaxdailyrecord.com/news/2024/mar/07/aldi-completes-acquisition-of-winn-dixie-parent-company-southeastern-grocers/ |access-date=2024-10-04 |website=Jax Daily Record |language=en |archive-date=7 October 2024 |archive-url=https://web.archive.org/web/20241007092801/https://www.jaxdailyrecord.com/news/2024/mar/07/aldi-completes-acquisition-of-winn-dixie-parent-company-southeastern-grocers/ |url-status=live }} and announced it would open 800 new US stores by the end of 2028, with some being Winn-Dixie and Harveys stores converted to the Aldi format.{{Cite press release|url=https://corporate.aldi.us/fileadmin/fm-dam/newsroom/Press_Releases/ALDI_Growth_800_Stores_Announcement/americas-low-price-leader-aldi-expands-footprint-nationwide-with-800-new-stores-by-the-end-of-2028.pdf|title=America's Low-Price Leader ALDI Expands Footprint Nationwide with 800 New Stores by the End of 2028|date=March 7, 2024|website=Aldi|publisher=Zeno Group|access-date=13 March 2024|archive-date=12 March 2024|archive-url=https://web.archive.org/web/20240312122459/https://corporate.aldi.us/fileadmin/fm-dam/newsroom/Press_Releases/ALDI_Growth_800_Stores_Announcement/americas-low-price-leader-aldi-expands-footprint-nationwide-with-800-new-stores-by-the-end-of-2028.pdf|url-status=live}} On February 7, 2025, Aldi divested around 170 Winn-Dixie and Harvey Supermarket stores as well as 170 of its liquor stores back to Southeastern Grocers in a private investor deal that represents the leadership of SEG and includes C&S Wholesale Grocers.{{Cite web |date=2025-02-07 |title=Winn-Dixie, Harveys Banners Acquired by Consortium of Private Investors |url=https://progressivegrocer.com/winn-dixie-harveys-banners-acquired-consortium-private-investors |access-date=2025-02-08 |website=Progressive Grocer |language=en |archive-date=8 February 2025 |archive-url=https://web.archive.org/web/20250208012154/https://progressivegrocer.com/winn-dixie-harveys-banners-acquired-consortium-private-investors |url-status=live }} Aldi also announced plans to convert 220 of the stores over to its own format by 2027 which they will run under license from SEG until the final store is converted.

File:Aldi equator.svg

The Aldi Nord group currently consists of 35 independent regional branches with around 2,500 stores. Aldi Süd is made up of 24 companies with 2,000 stores. The border between their territories is commonly known as the {{lang|de|Aldi-Äquator}} ({{literal translation |Aldi equator}}){{cite web|url=http://www.wiwo.de/unternehmen/handel/sieben-leitsaetze-der-aldi-aequator-trennt-das-land/10251212-4.html|title=Sieben Leitsätze : Der Aldi-Äquator trennt das Land|last=Hielscher|first=Henryk|date=28 July 2014|publisher=Wirtschaftswoche|language=de|access-date=1 January 2015|archive-date=18 January 2015|archive-url=https://web.archive.org/web/20150118212520/http://www.wiwo.de/unternehmen/handel/sieben-leitsaetze-der-aldi-aequator-trennt-das-land/10251212-4.html|url-status=live}}{{Cite book|title=Der Aldi-Äquator: 4 Jungs, 20 Filialen, 660 Kilometer|last1=Wilkes|first1=Christoph|last2=Wilkes|first2=Johannes|year=2012|publisher=Fischer Taschenbuch Verlag|isbn=978-3596194711|language=de|trans-title=The Aldi equator: 4 guys, 20 stores, 660 kilometer}} and runs from the Rhine via Mülheim an der Ruhr, Wermelskirchen, Marburg, Siegen, and Gießen east to just north of Fulda.

The former East Germany is served by Aldi Nord, except for one Aldi Süd in Sonneberg, Thuringia, whose regional office is in Bavaria. The regional branches are organised as limited partnerships, with a regional manager for each branch, who reports directly to the head office in Essen (Aldi Nord) or Mülheim an der Ruhr (Aldi Süd).{{cn|date=October 2024}}

[[Image:Aldi branches in Europe.svg|thumb|Distribution of Aldi in Europe as of June 2018:{{Farblegende|#000780|Aldi Nord}}

{{Farblegende|#ff7e00|Aldi Süd}}]]

The Aldi group operates over 12,000 stores worldwide. Aldi Nord is responsible for its stores in Northern Germany, Belgium, France, Luxembourg, the Netherlands, Poland, Portugal, and Spain. Aldi Nord also owns the Trader Joe's grocery chain in the United States, which operates separately from the group. Aldi Süd's responsibilities are for Southern Germany, Australia, China, Ireland, the United Kingdom, the United States, and through Austrian subsidiary Hofer AG in Austria, Hungary, Italy, Slovenia, and Switzerland.{{cite web |title=International stark vertreten |url=https://www.aldi-sued.de/de/unternehmen/ueber-uns/aldi-sued-weltweit.html |website=Aldi Süd |access-date=19 November 2022 |archive-date=4 October 2022 |archive-url=https://web.archive.org/web/20221004082942/https://www.aldi-sued.de/de/unternehmen/ueber-uns/aldi-sued-weltweit.html |url-status=live }}{{Cite web |last=Ngo |first=Hope |date=2020-07-15 |title=The Real Difference Between The Two Different Aldis |url=https://www.mashed.com/226743/the-real-difference-between-the-two-different-aldis/ |access-date=2024-10-04 |website=Mashed |language=en-US |archive-date=7 October 2024 |archive-url=https://web.archive.org/web/20241007132446/https://www.mashed.com/226743/the-real-difference-between-the-two-different-aldis/ |url-status=live }}

In Austria and Slovenia, Aldi Süd operates their stores under the Hofer brand. Aldi Süd's first Swiss store opened in 2005, and it has operated in Hungary since 2007. Aldi Süd had invested an estimated €800m (US$1bn; £670m) in Greece from November 2008 until pulling out in December 2010.{{cite web|url=http://www.german-retail-blog.com/2010/07/23/aldi-quits-greece/|title=Aldi quits Greece|date=23 July 2010|publisher=www.german-retail-blog.com|language=de|access-date=18 February 2012|archive-date=13 June 2012|archive-url=https://web.archive.org/web/20120613174209/http://www.german-retail-blog.com/2010/07/23/aldi-quits-greece|url-status=dead}}

While Aldi Nord has renamed its Dutch and Belgian subsidiaries Combi and Lansa to the Aldi Markt/Aldi Marché brand, Aldi Süd tries to maintain a regional appearance, branding its stores Aldi Süd in Germany, Aldi Suisse in Switzerland, and Hofer in Austria and Slovenia.{{cite web|url=https://www.hofer.at/|title=Hofer – Start|author=Hofer|access-date=29 October 2014|archive-date=29 October 2014|archive-url=https://web.archive.org/web/20141029154947/https://www.hofer.at/|url-status=live}}

File:Aldi UK Market Share Kantar.svg

File:Opening day, Aldi, Deighton Road, Wetherby (13th July 2017) 001.jpg, West Yorkshire, England]]

Aldi launched in Great Britain on 5 April 1990, when it opened its first store there in Stechford, Birmingham, using the wholly owned English-registered company of Aldi Stores Limited. In October 2013, Aldi opened its 300th store in Great Britain.{{cite web|url=http://www.thegrocer.co.uk/companies/supermarkets/aldi-lidl-and-waitrose-seize-share-as-market-polarises/344354.article|title=Aldi, Lidl, and Waitrose seize share as market polarises|last=Yeomans|first=Jon|publisher=Thegrocer.co.uk|access-date=29 January 2014|archive-date=2 November 2013|archive-url=https://web.archive.org/web/20131102074541/http://www.thegrocer.co.uk/companies/supermarkets/aldi-lidl-and-waitrose-seize-share-as-market-polarises/344354.article|url-status=live}} By 2017, Aldi had over 600 stores there and was opening them at a rate of more than one a week.{{Cite news|url=https://www.bbc.co.uk/news/business-41388901|title=The man driving Aldi's remarkable growth|last=Simpson|first=Emma|date=26 September 2017|work=BBC News|access-date=27 September 2017|archive-date=29 September 2017|archive-url=https://web.archive.org/web/20170929100153/http://www.bbc.co.uk/news/business-41388901|url-status=live}} In January 2022, Aldi launched its Shop&Go concept in Greenwich, London.{{Cite web |last=Williams-Grut |first=Oscar |date=18 January 2022 |title=Aldi goes head-to-head with Amazon as it launches checkout free store |url=https://www.standard.co.uk/business/aldi-shop-and-go-amazon-fresh-checkout-free-sainsburys-tesco-b977274.html |access-date=18 March 2022 |website=www.standard.co.uk |language=en |archive-date=18 March 2022 |archive-url=https://web.archive.org/web/20220318203152/https://www.standard.co.uk/business/aldi-shop-and-go-amazon-fresh-checkout-free-sainsburys-tesco-b977274.html |url-status=live }} In September 2022 Aldi overtook Morrisons to become Britain's 4th largest supermarket, with a 9.3% market share.{{Cite web |last=Parr |first=Jacqui |date=2022-09-13 |title=Big 4 line-up changes as Aldi confirmed to be UK's fourth largest supermarket |url=https://www.grocerygazette.co.uk/2022/09/13/big-4-aldi-kantar/ |access-date=2022-09-26 |language=en-US |archive-date=26 September 2022 |archive-url=https://web.archive.org/web/20220926075322/https://www.grocerygazette.co.uk/2022/09/13/big-4-aldi-kantar/ |url-status=live }} In September 2023, Aldi opened its 1,000th location in the UK and shared its plan to open another 500 as a long-term goal.{{Cite web |date=7 September 2023 |title=ALDI Opening 1,000th Store and Targets 500 More |url=https://www.aldipresscentre.co.uk/business-news/aldi-opening-1000th-store-and-targets-500-more/ |access-date=11 September 2023 |website=ALDI Press Centre |archive-date=21 September 2023 |archive-url=https://web.archive.org/web/20230921170254/https://www.aldipresscentre.co.uk/business-news/aldi-opening-1000th-store-and-targets-500-more/ |url-status=live }}

Aldi entered the Irish market in 1999. In November 2024, its 163rd store in Ireland opened in Tullamore (County Offaly).[https://www.rte.ie/news/business/2024/1128/1483539-aldi-opens-new-store-in-tullamore/ "Aldi opens second Tullamore store today"] {{Webarchive|url=https://web.archive.org/web/20241129033400/https://www.rte.ie/news/business/2024/1128/1483539-aldi-opens-new-store-in-tullamore/ |date=29 November 2024 }}, rte.ie., 28 November 2024. Retrieved 28 November 2024.

File:ALDI Süd in Macclesfield, UK.jpg, UK]]

Aldi opened its first Australian store in Sydney in 2001 and has grown rapidly since, maintaining a 12.6% market share as of early 2016.[http://www.abc.net.au/7.30/stories/s238058.htm Aldi arrives in Australia] {{Webarchive|url=https://web.archive.org/web/20150715180332/http://www.abc.net.au/7.30/stories/s238058.htm|date=15 July 2015}}, ABC Online, 25 January 2001Mike King, [http://www.fool.com.au/2016/04/15/aldi-is-stealing-market-share-from-woolworths-limited/ Aldi is stealing market share from Woolworths Limited] {{Webarchive|url=https://web.archive.org/web/20160817135128/http://www.fool.com.au/2016/04/15/aldi-is-stealing-market-share-from-woolworths-limited/ |date=17 August 2016 }}, The Motley Fool, 15 April 2016 It has yet, {{as of |2024 |lc=y}}, to open any stores in the state of Tasmania and in Northern Territory.{{cite web |last=Riley |first=Rachel |title=The rumours continue for Aldi in North Queensland |url=https://www.townsvillebulletin.com.au/business/the-rumours-continue-for-aldi-in-north-queensland/news-story/a333792f8bb493f129755fe0025f0039 |url-status=dead |archive-url=https://web.archive.org/web/20211117205050/https://www.townsvillebulletin.com.au/business/the-rumours-continue-for-aldi-in-north-queensland/news-story/a333792f8bb493f129755fe0025f0039 |archive-date=17 November 2021 |access-date=9 March 2019 |website=Townsville Bulletin |publisher=Townsville Bulletin – APN}} Financial website Canstar rated Australia's supermarkets based on the feedback of 2,897 consumers who had visited one in the past month with Aldi coming out on top.{{Cite web |last=Golman |first=Lauren |date=29 July 2019 |title=The results are in – Australia's favourite supermarket revealed |url=https://www.9news.com.au/national/favourite-supermarket-aussie-survey-shows-aldi-beating-coles-woolworths-a-current-affair/a74073ec-f114-45e3-abaa-47b0e5077587 |url-status=live |archive-url=https://web.archive.org/web/20190730001237/https://www.9news.com.au/national/favourite-supermarket-aussie-survey-shows-aldi-beating-coles-woolworths-a-current-affair/a74073ec-f114-45e3-abaa-47b0e5077587 |archive-date=30 July 2019 |access-date=30 July 2019 |website=www.9news.com.au}} By August 2019, there were 540 Aldi stores in Australia. Aldi had approximately 11 percent share of the Australian grocery market in 2018.{{cite web |url=https://www.lebensmittelzeitung.net/retail-update/Expansion-in-Australia-Aldi-reacts-to-Kaufland--142223 |title=Expansion in Australia Aldi reacts to Kaufland |date=25 August 2019 |publisher=Lebensmittel Zeitung |access-date=3 March 2020 |archive-date=3 March 2020 |archive-url=https://web.archive.org/web/20200303135601/https://www.lebensmittelzeitung.net/retail-update/Expansion-in-Australia-Aldi-reacts-to-Kaufland--142223 |url-status=dead }}{{cite web |url=https://www.smh.com.au/business/companies/competition-is-good-aldi-boss-sees-no-threat-from-rival-kaufland-20190501-p51j2h.html |title='Competition is good': Aldi boss sees no threat from rival Kaufland |date=2 May 2019 |publisher=Sydney Morning Herald |access-date=3 March 2020 |archive-date=3 March 2020 |archive-url=https://web.archive.org/web/20200303140959/https://www.smh.com.au/business/companies/competition-is-good-aldi-boss-sees-no-threat-from-rival-kaufland-20190501-p51j2h.html |url-status=live }}

Aldi Süd expanded to the United States under the Aldi banner, having expanded throughout the Eastern and Midwestern US.[http://www.marketwatch.com/story/delhaize-group-to-sell-66-bottom-dollar-food-store-locations-2014-11-05 Delhaize Group to Sell 66 Bottom Dollar Food Store Locations] {{Webarchive|url=https://web.archive.org/web/20160303141824/http://www.marketwatch.com/story/delhaize-group-to-sell-66-bottom-dollar-food-store-locations-2014-11-05 |date=3 March 2016 }}, MarketWatch, 5 November 2014 Aldi Süd revealed expansion plans in 2015, and it expanded into the Southern California market, where Aldi Nord's Trader Joe's is based.Kelly Taylor, [http://www.myfoxla.com/story/29298998/aldi-to-open-45-stores-in-southern-california-by-2016 Aldi To Open 45 Stores In Southern California By 2016] {{Webarchive|url=https://web.archive.org/web/20150613210617/http://www.myfoxla.com/story/29298998/aldi-to-open-45-stores-in-southern-california-by-2016 |date=13 June 2015 }}, Fox LA. Reports in August 2019 stated that the company was in the process of using a $3.4 billion investment to expand to 2,500 stores in the country by the end of 2022. It also invested an extra $1.6 billion to renovate 1,300 of its US stores.{{cite web |last=Richardson |first=Ian |date=13 August 2019 |title=Aldi plans to build grocery store in Grimes, will bring number of metro stores to 8 |url=https://www.desmoinesregister.com/story/news/local/2019/08/13/aldi-plans-build-eighth-des-moines-metro-grocery-store-grimes/2000227001/ |url-status=live |archive-url=https://archive.today/20231122093912/https://www.desmoinesregister.com/story/news/local/2019/08/13/aldi-plans-build-eighth-des-moines-metro-grocery-store-grimes/2000227001/ |archive-date=22 November 2023 |access-date=3 March 2020 |publisher=DesMoines Register}}

By October 2024, 2,428 Aldi Süd stores were in 39 US states.[https://www.scrapehero.com/location-reports/ALDI-USA/ How many ALDI stores are there in the United States?] {{Webarchive|url=https://web.archive.org/web/20241009185741/https://www.scrapehero.com/location-reports/ALDI-USA/ |date=9 October 2024 }} Scrapehero Groceries ordered online could be delivered to homes in the areas covered by 95% of stores in the US, provided in conjunction with Instacart.{{cite news |last=Redman |first=Russell |date=13 February 2020 |title=Aldi to expand presence in New York's Long Island |url=https://www.supermarketnews.com/retail-financial/aldi-expand-presence-new-york-s-long-island |url-status=live |archive-url=https://web.archive.org/web/20200303133127/https://www.supermarketnews.com/retail-financial/aldi-expand-presence-new-york-s-long-island |archive-date=3 March 2020 |access-date=3 March 2020 |work=Supermarket News}} In March 2024, Aldi said that it is planning to invest over $9 billion and open 800 new stores in the United States by the end of 2028.{{Cite web |last=Bigora |first=Peyton |last2=Wells |first2=Jeff |date=7 March 2024 |title=Aldi to add 800 stores by end of 2028 |url=https://www.grocerydive.com/news/aldi-800-stores-end-of-2028-growth/709612/ |access-date=2025-05-04 |website=www.grocerydive.com |language=en-US |archive-date=3 October 2024 |archive-url=https://web.archive.org/web/20241003100021/https://www.grocerydive.com/news/aldi-800-stores-end-of-2028-growth/709612/ |url-status=live }}

Aldi Süd opened its first 10 stores in Italy in March 2018.{{cite web|url=http://www.today.it/economia/aldi-apertura-discount-italia-assunzioni-2018.html|title=Aldi sbarca in Italia|date=24 February 2018|publisher=Today.it|access-date=26 February 2018|archive-date=26 February 2018|archive-url=https://web.archive.org/web/20180226212228/http://www.today.it/economia/aldi-apertura-discount-italia-assunzioni-2018.html|url-status=live}} In the first year of operation, 51 outlets were opened. By October 2019, 66 stores were in northern Italy.{{cite web |date=5 March 2019 |title=Aldi Opened 51 Stores In Its First Year In Italy |url=https://www.esmmagazine.com/retail/aldi-opened-51-stores-first-year-italy-71872 |url-status=live |archive-url=https://web.archive.org/web/20200303144144/https://www.esmmagazine.com/retail/aldi-opened-51-stores-first-year-italy-71872 |archive-date=3 March 2020 |access-date=3 March 2020 |publisher=European Supermarket Magazine}} At that time, the company was planning to open 80 new stores in the country, as well as a distribution centre in Landriano.{{cite web|url=https://www.rli.uk.com/aldi-plans-to-expand-operations-in-italy-and-switzerland/|date=10 October 2019|publisher=RLI UK|title=Aldi plans to expand operations in Italy & Switzerland|access-date=3 March 2020|archive-date=3 March 2020|archive-url=https://web.archive.org/web/20200303151845/https://www.rli.uk.com/aldi-plans-to-expand-operations-in-italy-and-switzerland/|url-status=live}}

In mid-2019, Aldi Süd opened two small, upscale stores in Shanghai. Two more were opened in late 2019.{{cite web |last=Hancock |first=Tom |date=7 June 2019 |title=Germany's Aldi enters tough China market |url=https://www.ft.com/content/934a273c-88eb-11e9-a028-86cea8523dc2 |url-status=live |archive-url=https://web.archive.org/web/20190919011133/https://www.ft.com/content/934a273c-88eb-11e9-a028-86cea8523dc2 |archive-date=19 September 2019 |access-date=29 February 2020 |newspaper=Financial Times}}{{cite web |url=http://www.fruitnet.com/asiafruit/article/179979/aldi-expands-in-china |title=Aldi expands in China |newspaper=Fruitnet.com |date=16 October 2019 |author=Liam O'Callaghan |access-date=5 March 2020 |archive-date=24 December 2019 |archive-url=https://web.archive.org/web/20191224234242/http://www.fruitnet.com/asiafruit/article/179979/aldi-expands-in-china |url-status=live }} This is the first of a planned 100 such locations in the city.{{cite web |url=https://insideretail.asia/2019/06/12/inside-the-new-aldi-china-stores-quality-and-value-tone/ |title=Inside the new Aldi China stores: 'quality and value' tone |date=12 June 2019 |publisher=Inside Retail |access-date=3 March 2020 |archive-date=3 March 2020 |archive-url=https://web.archive.org/web/20200303131326/https://insideretail.asia/2019/06/12/inside-the-new-aldi-china-stores-quality-and-value-tone/ |url-status=live }}

In December 2020, Aldi bought 545 supermarkets and three warehouses of Leader Price and another two Casino supermarkets in France for €717 million from Casino Group.{{Cite web|url=https://www.spglobal.com/marketintelligence/en/news-insights/latest-news-headlines/casino-group-completes-sale-of-545-leader-price-stores-to-aldi-france-61519108|title=Casino Group completes sale of 545 Leader Price stores to Aldi France|publisher=spglobal.com|access-date=1 December 2020|archive-date=2 October 2023|archive-url=https://web.archive.org/web/20231002234859/https://www.spglobal.com/marketintelligence/en/news-insights/latest-news-headlines/casino-group-completes-sale-of-545-leader-price-stores-to-aldi-france-61519108|url-status=live}} The transaction is part of Aldi's plan to catch up with Lidl in France.{{Cite web|url=https://www.lesechos.fr/industrie-services/conso-distribution/exclusif-casino-en-passe-de-vendre-leader-price-a-aldi-1132921|title=Casino en négociation pour vendre Leader Price à Aldi|date=19 September 2019 |language=fr|publisher=lesechos.fr|access-date=19 September 2019|archive-date=20 September 2019|archive-url=https://web.archive.org/web/20190920084901/https://www.lesechos.fr/industrie-services/conso-distribution/exclusif-casino-en-passe-de-vendre-leader-price-a-aldi-1132921|url-status=live}}

In December 2022, Aldi Nord issued a press release stating that Aldi is withdrawing from Denmark{{Cite web|url=https://www.aldi.dk/content/dam/aldi/denmark/pressemeddelelser/Pressemeddelelse_REMA_1000_overtager_hovedparten_af_ALDIs_danske_aktiviteter_09.12.22.pdf.res/1670605659570/Pressemeddelelse_REMA_1000_overtager_hovedparten_af_ALDIs_danske_aktiviteter_09.12.22.pdf|title=REMA 1000 overtager hovedparten af ALDIs danske aktiviteter|date=9 December 2022|access-date=11 December 2022|archive-date=11 December 2022|archive-url=https://web.archive.org/web/20221211054726/https://www.aldi.dk/content/dam/aldi/denmark/pressemeddelelser/Pressemeddelelse_REMA_1000_overtager_hovedparten_af_ALDIs_danske_aktiviteter_09.12.22.pdf.res/1670605659570/Pressemeddelelse_REMA_1000_overtager_hovedparten_af_ALDIs_danske_aktiviteter_09.12.22.pdf|url-status=live}} after 45 years of operations there; 114 of the chain's total of 188 stores will be taken over by Norwegian competitor Rema 1000.{{Cite news |date=2022-12-09 |title=Norway's Reitan Retail buys 114 Danish stores from Germany's Aldi |language=en |work=Reuters |url=https://www.reuters.com/markets/deals/norways-reitan-retail-buys-114-danish-stores-germanys-aldi-2022-12-09/ |access-date=2022-12-11 |archive-date=11 December 2022 |archive-url=https://web.archive.org/web/20221211131216/https://www.reuters.com/markets/deals/norways-reitan-retail-buys-114-danish-stores-germanys-aldi-2022-12-09/ |url-status=live }}{{Cite web |date=2022-12-09 |title=Discountgigant trækker sig ud af Danmark – konkurrent overtager flere butikker – TV 2 |url=https://nyheder.tv2.dk/business/2022-12-09-discountgigant-traekker-sig-ud-af-danmark-konkurrent-overtager-flere-butikker |access-date=2022-12-11 |website=nyheder.tv2.dk |language=da-DK |archive-date=11 December 2022 |archive-url=https://web.archive.org/web/20221211131227/https://nyheder.tv2.dk/business/2022-12-09-discountgigant-traekker-sig-ud-af-danmark-konkurrent-overtager-flere-butikker |url-status=live }} In August 2023, the Danish Competition and Consumer Authority approval of the Rema 1000 acquisition was announced.{{Cite web |date=2023-08-30 |title=REMA 1000 Gets The Nod To Acquire Aldi Stores In Denmark |url=https://www.esmmagazine.com/retail/rema-1000-gets-the-nod-to-acquire-aldi-stores-in-denmark-248456 |access-date=2023-08-30 |website=ESM Magazine |language=en |archive-date=30 August 2023 |archive-url=https://web.archive.org/web/20230830162917/https://www.esmmagazine.com/retail/rema-1000-gets-the-nod-to-acquire-aldi-stores-in-denmark-248456 |url-status=live }}

File:AldiSimiValley.jpg, California, US]]

File:Aldibethsunsetlighter.jpg, US]]

File:The ALDI discount store at Rondabout of Olympians from Tomaszów, in Tomaszów Mazowiecki with a population of 60,000. The Łódź Voivodeship.jpg, central Poland]]

File:Aldi amadora.jpg, Portugal]]

File:ALDI - Conder ACT.jpg, Australia]]

Aldi stores are noted as examples of so-called no-frills stores that often display a variety of items at discount prices, specializing in staple items, such as food, beverages, toilet paper, sanitary articles, and other inexpensive household items. Many of its products are own brands, with the number of other brands usually limited to a maximum of two for a given item.{{cn|date=October 2024}}

Aldi mainly sells exclusively produced, custom-branded products, often very similar to and produced by major brands,[https://archive.today/20130213003313/http://www.wer-zu-wem.de/handelsmarken/handelsmarken.html A list of no-name brands and the major brand companies behind them for Germany.] Aldi relies on relabeled major-brand products. with brand names including Grandessa, Happy Farms, Millville, Simply Nature, Clancy's, and Fit & Active.{{cn|date=October 2024}}

Branded products carried include Haribo in Germany, Knoppers in Belgium, France, and the United States, Marmite and Branston Pickle in Great Britain, and Vegemite and Milo in Australia. Unlike most shops, Aldi does not accept manufacturers' coupons, although some US stores successfully experimented with them.{{cn|date=October 2024}}

In addition to its standard assortment, Aldi has weekly special offers,{{Cite news|url=http://www.idealhome.co.uk/news/aldi-special-buys-this-week-wooden-toys-186286|title=Aldi special buys this week are set to be a game changer|date=26 October 2017|work=Ideal Home|access-date=28 October 2017|url-status=dead|archive-url=https://web.archive.org/web/20171031023717/http://www.idealhome.co.uk/news/aldi-special-buys-this-week-wooden-toys-186286|archive-date=31 October 2017}} some of them on more expensive products such as electronics, tools, appliances, or computers. Discount items can include clothing, toys, flowers and gifts. Special offers have limits on quantities and last one week. Aldi's early computer offers in Germany, such as a Commodore 64 in 1987, resulted in those products selling out in a few hours.{{cite web|url=http://www.homecomputer.de/pages/f_info.html?Commodore_C64_Aldi.html|title=HCM: The Home Computer Museum|access-date=9 February 2007|archive-date=27 September 2007|archive-url=https://web.archive.org/web/20070927040313/http://www.homecomputer.de/pages/f_info.html?Commodore_C64_Aldi.html|url-status=live}}

In many of its US locations, Aldi has "Aldi Finds" aisles placed in the center of their stores that feature random specialty items marked down in price, which has been nicknamed the "aisle of shame".{{Cite web |last=Bhatnagar |first=Parija |date=2024-04-19 |title=Aldi's 'aisle of shame' is a middle row of goodies that have nothing to do with groceries. Shoppers are huge fans of it |url=https://edition.cnn.com/2024/04/19/business/aldi-aisle-of-shame-fans/index.html |access-date=2025-01-09 |website=CNN |language=en |archive-date=16 June 2024 |archive-url=https://web.archive.org/web/20240616113841/https://edition.cnn.com/2024/04/19/business/aldi-aisle-of-shame-fans/index.html |url-status=live }}{{Cite web |title=Aldi's 'Aisle of Shame' Is Where You Can Find All the Random Cool Things You Never Knew You Needed |url=https://www.foodandwine.com/aldi-aisle-of-shame-8638806 |access-date=2025-01-09 |website=Food & Wine |language=en |archive-date=30 August 2024 |archive-url=https://web.archive.org/web/20240830232336/https://www.foodandwine.com/aldi-aisle-of-shame-8638806 |url-status=live }}

Aldi is the largest wine retailer in Germany.{{cite web|url=http://www.progressivenewsletter.com/index.jsp#|title=Germany: Aldi is the biggest wine retailer in Germany|date=26 March 2006|work=Progressive Newsletter 79|publisher=Progressive Group International Newsletter|url-status=dead|archive-url=https://web.archive.org/web/20120306220520/http://www.progressivenewsletter.com/index.jsp|archive-date=6 March 2012|access-date=18 February 2012}} Many Australian stores now sell alcoholic beverages. Some US stores also sell alcoholic beverages, mainly beer and wine, where permitted by local and state laws.

In March 2019, Aldi Süd launched smaller-format stores in the UK called Aldi Local, with the first store in Balham, south London. The store has slightly fewer products than a regular Aldi, a preference for fresh products, two sizes of baskets rather than trolleys, and lacks the notable "middle aisle" of weekly offers.{{Cite web|url=https://www.retailgazette.co.uk/blog/2019/03/aldi-launches-new-local-format-store-in-south-london/|title=Aldi launches new "Local" concept store in South London|last=Jahshan|first=Elias|date=20 March 2019|website=Retail Gazette|language=en-GB|access-date=22 March 2019|archive-date=21 March 2019|archive-url=https://web.archive.org/web/20190321133400/https://www.retailgazette.co.uk/blog/2019/03/aldi-launches-new-local-format-store-in-south-london/|url-status=live}}

In 2021, Aldi UK opened its first cashierless store in Greenwich.{{cite web |last1=Stevens |first1=Ben |title=Aldi confirms Greenwich as the location for its first checkout-free store |url=https://www.chargedretail.co.uk/2021/09/27/aldi-confirms-greenwich-as-the-location-for-its-first-checkout-free-store/ |website=Latest Retail Technology News From Across The Globe – Charged |access-date=17 February 2022 |date=27 September 2021 |archive-date=17 February 2022 |archive-url=https://web.archive.org/web/20220217193506/https://www.chargedretail.co.uk/2021/09/27/aldi-confirms-greenwich-as-the-location-for-its-first-checkout-free-store/ |url-status=live }}

File:15-05-26-Aldi-Nord-Innenansicht-RalfR-DSCF5928.jpg|Aldi Nord interior

File:Aldigang.jpg|The inside of an Aldi Nord in Dortmund, Germany. All Aldi stores display their products in their original shipping boxes.

File:Aldi.jpg|The inside of an Aldi Süd store in Hungary

File:Obst- und Gemüse-Abteilung im aktuellsten Design von Aldi Süd 2 (Stand- Frühjahr 2021).jpg|New style of fruits and vegetables displays in a rebuilt Aldi Süd in Diez an der Lahn, Germany

File:Aldi Local Balham 20190322.jpg|The outside of an Aldi Local, in Balham, London

File:Aldi Nord Electric Vehicle Charging Station. Tomaszów Mazowiecki, Poland.jpg|Electric vehicle charging station on the wall of Aldi in Tomaszów Mazowiecki, Poland

In the United States, it advertises in newspapers, on television, print ads distributed in stores, and via the Internet.{{cn|date=October 2024}}

In the United Kingdom and Ireland, print and television ads have appeared since May 2005. In 2016, Aldi began producing a series of Christmas ads to rival John Lewis' featuring a carrot named Kevin. In 2024, Aldi partnered with British television channel Channel 4 to sponsor its food programming strands.{{cite news |last1=Houlton |first1=Cara |title=ALDI TO SPONSOR CHANNEL 4'S FOOD PROGRAMMING |url=https://www.grocerygazette.co.uk/2024/01/30/aldi-sponsor-channel-4-food/ |access-date=30 January 2024 |work=Grocery Gazette |publisher=Retail Gazette |date=30 January 2024 |archive-date=30 January 2024 |archive-url=https://web.archive.org/web/20240130100744/https://www.grocerygazette.co.uk/2024/01/30/aldi-sponsor-channel-4-food/ |url-status=live }}{{Cite web|url=https://www.channel4.com/press/news/aldi-sponsor-channel-4-food-programming-strands|title=Aldi to sponsor Channel 4 food programming strands | Channel 4|website=www.channel4.com|access-date=28 April 2024|archive-date=28 April 2024|archive-url=https://web.archive.org/web/20240428035623/https://www.channel4.com/press/news/aldi-sponsor-channel-4-food-programming-strands|url-status=live}}

In Australia, television advertising is common, and the current ads are listed on the Australian website.{{cite web|url=https://www.aldi.com.au/en/about-aldi/tv-commercials/|title=TV Advertising & Commercials – Aldi Australia|last=Aldi|access-date=16 October 2015|archive-url=https://web.archive.org/web/20151007044522/https://www.aldi.com.au/en/about-aldi/tv-commercials/|archive-date=7 October 2015|url-status=dead}}

In Belgium, print, radio, and television ads started appearing in late 2017. These ads were based on the positive results of taste tests, where the chain pitted its own products against common name-brand products.

File:AldiWorldwideLogo.svg

File:Aldi Logo on the outside of shops.svg

The two stores Nord and Süd have distinct logos with Nord displaying the entire 'A' for Aldi. Süd unveiled a logo in 1982 which displays half an "A". In 2006, Aldi Süd modified the logo slightly and then in March 2017, unveiled a new logo that removed the blue box line around the artistic 'A' and revealed a more rounded, three-dimensional look for the logo, as well as a new font for the word ALDI, further differentiating it from the Aldi Nord logo, which had shared the same font for the brand until then.{{cite web|url=http://www.underconsideration.com/brandnew/archives/new_logo_for_aldi_sud_by_illion_markensocietaet.php|title=Discount Ribbon|publisher=Brand New|access-date=9 March 2017|archive-date=12 March 2017|archive-url=https://web.archive.org/web/20170312070337/http://www.underconsideration.com/brandnew/archives/new_logo_for_aldi_sud_by_illion_markensocietaet.php|url-status=live}}{{Cite news |last=Springer |first=Jon |date=20 March 2017 |title=Aldi 'modernizes' logo to match store changes |url=https://www.supermarketnews.com/store-design-construction/aldi-modernizes-logo-match-store-changes |url-status=live |archive-url=https://web.archive.org/web/20200725024156/https://www.supermarketnews.com/store-design-construction/aldi-modernizes-logo-match-store-changes |archive-date=25 July 2020 |access-date=2 May 2020 |work=Supermarket News}}

Between 2012 and 2019, Aldi's UK operations became "carbon neutral", with investments in solar, green energy, energy efficiency, and offsets reducing greenhouse gas emissions by 53% per square meter of sales floor.{{Cite web |last=Grover |first=Sami |date=19 January 2019 |title=Supermarket cuts emissions 53%, offsets rest |url=https://www.treehugger.com/corporate-responsibility/supermarket-cuts-emissions-53-offsets-rest.html |url-status=live |archive-url=https://web.archive.org/web/20190126101154/https://www.treehugger.com/corporate-responsibility/supermarket-cuts-emissions-53-offsets-rest.html |archive-date=26 January 2019 |access-date=26 January 2019 |website=TreeHugger |language=en}} On 4 March 2020, Aldi announced that all its suppliers {{update after |2024 |text=must use recyclable, reusable, or compostable packaging by 2025.}}{{Cite web |last=CT |date=14 February 2020 |title=Aldi tells suppliers product packaging must be 100% recyclable, reusable, or compostable by 2025 |url=https://www.enviro30.com/post/aldi-tells-suppliers-product-packaging-must-be-100-recyclable-reusable-or-compostable-by-2025 |url-status=live |archive-url=https://web.archive.org/web/20200304213357/https://www.enviro30.com/post/aldi-tells-suppliers-product-packaging-must-be-100-recyclable-reusable-or-compostable-by-2025 |archive-date=4 March 2020 |access-date=4 March 2020 |website=Sdg30 |language=en}} In January 2024, the company announced plans to eliminate plastic bags from its 2,300 US stores. Cloth bags would still be available for customer use. It also said it would aim to use natural refrigerants in its US stores by the end of 2035. Other grocery retailers were making similar moves at the time of the announcement.{{Cite web |last=Arias |first=Pilar |date=2024-01-17 |title=US grocery chain eliminating plastic shopping bags from all stores |url=https://www.foxbusiness.com/retail/us-grocery-chain-eliminating-plastic-shopping-bags-all-stores |access-date=2024-01-17 |website=FOXBusiness |language=en-US |archive-date=17 January 2024 |archive-url=https://web.archive.org/web/20240117185223/https://www.foxbusiness.com/retail/us-grocery-chain-eliminating-plastic-shopping-bags-all-stores |url-status=live }}{{Cite web |last=Louallen |first=Doc |date=16 January 2024 |title=Aldi eliminates plastic shopping bags in all 2,300 US grocery stores |url=https://www.usatoday.com/story/money/shopping/2024/01/16/aldi-plastic-shopping-bags-eliminated/72248373007/ |access-date=2024-01-17 |website=USA TODAY |language=en-US |archive-date=17 January 2024 |archive-url=https://web.archive.org/web/20240117185222/https://www.usatoday.com/story/money/shopping/2024/01/16/aldi-plastic-shopping-bags-eliminated/72248373007/ |url-status=live }}

In the United Kingdom, Aldi has won Supermarket of the Year two years in a row (2012/13),{{cite web |last=Sayid |first=Ruki |date=19 June 2013 |title=Aldi wins Supermarket of the Year at Which? awards for second year in a row |url=https://www.mirror.co.uk/money/city-news/aldi-wins-supermarket-year-which-1967292 |url-status=live |archive-url=https://web.archive.org/web/20180102085343/http://www.mirror.co.uk/money/city-news/aldi-wins-supermarket-year-which-1967292 |archive-date=2 January 2018 |access-date=5 April 2018 |website=Daily Mirror}} and in 2013, Aldi won the Grocer of the Year Award.{{Cite web|url=https://www.thegrocer.co.uk/events/aldi-scoops-grocer-of-the-year-award-at-grocer-golds/344142.article|title=Aldi scoops Grocer of the Year Award at Grocer Golds|first=Jon|last=Yeomans|date=2013-06-12|website=The Grocer|access-date=3 May 2022|archive-date=8 August 2022|archive-url=https://web.archive.org/web/20220808073309/https://www.thegrocer.co.uk/events/aldi-scoops-grocer-of-the-year-award-at-grocer-golds/344142.article|url-status=live}} In February 2015, Aldi narrowly lost to Waitrose for the title of Supermarket of the Year 2015. In April 2015, Aldi overtook Waitrose to become the United Kingdom's sixth-largest supermarket chain.{{cite web |last=Butler |first=Sarah |date=8 April 2015 |title=Aldi overtakes Waitrose to become UK's sixth-largest supermarket chain |url=https://www.theguardian.com/business/2015/apr/08/aldi-overtakes-waitrose-to-become-uks-sixth-largest-supermarket-chain |url-status=live |archive-url=https://web.archive.org/web/20170212093907/https://www.theguardian.com/business/2015/apr/08/aldi-overtakes-waitrose-to-become-uks-sixth-largest-supermarket-chain |archive-date=12 February 2017 |access-date=10 January 2017 |website=The Guardian}}

In February 2017, Aldi overtook the Co-op to become the United Kingdom's fifth-largest supermarket chain.{{cite news|url=https://www.bbc.co.uk/news/business-38890977|title=Aldi overtakes Co-op to become UK's fifth largest grocer|work=BBC News|date=7 February 2017|access-date=21 June 2018|archive-date=21 December 2018|archive-url=https://web.archive.org/web/20181221133502/https://www.bbc.co.uk/news/business-38890977|url-status=live}} In May 2017, Aldi lost out to Marks & Spencer for the title of Supermarket of the Year 2017, published by the magazine Which?.{{cite web|url=https://www.express.co.uk/life-style/life/805818/supermarket-of-the-year-marks-and-spencer|title=Supermarket of the Year: THIS store pipped Aldi and Waitrose to the top spot|last1=Turrill|first1=Katrina|date=17 May 2017|website=Express.co.uk|access-date=22 October 2018|archive-date=23 October 2018|archive-url=https://web.archive.org/web/20181023034756/https://www.express.co.uk/life-style/life/805818/supermarket-of-the-year-marks-and-spencer|url-status=live}} According to 2019 research, nearly two-thirds of households in the UK visit an Aldi or Lidl branch at least once every 12 weeks.{{Cite news|last=Rice|first=Xan|url=https://www.theguardian.com/business/2019/mar/05/long-read-aldi-discount-supermarket-changed-britain-shopping|title=The Aldi effect: how one discount supermarket transformed the way Britain shops|date=5 March 2019|work=The Guardian|access-date=20 March 2020|language=en-GB|issn=0261-3077|archive-date=31 March 2020|archive-url=https://web.archive.org/web/20200331090443/https://www.theguardian.com/business/2019/mar/05/long-read-aldi-discount-supermarket-changed-britain-shopping|url-status=live}}

In the United States, due to the relatively low staffing of Aldi locations compared to other supermarket chains, Aldi has a reputation of starting employees out at significantly higher than minimum wage, unusual among American supermarkets.{{cite web|url=http://www.jobitorial.com/aldi-job-reviews-C2648|title=Working at Aldi – Reviews of Jobs at Aldi|publisher=Jobitorial.com|access-date=29 January 2014|archive-date=13 May 2013|archive-url=https://web.archive.org/web/20130513213750/http://www.jobitorial.com/aldi-job-reviews-C2648|url-status=live}}{{cite web|url=http://www.payscale.com/research/US/Employer=Aldi%2c_Inc./Hourly_Rate|title=Aldi, Inc. Employer Wages, Hourly Wage Rate|date=3 January 2014|publisher=PayScale|access-date=29 January 2014|archive-date=2 February 2014|archive-url=https://web.archive.org/web/20140202190123/http://www.payscale.com/research/US/Employer=Aldi%2c_Inc./Hourly_Rate|url-status=live}}

In Ireland, Aldi has been accused of a "lack of corporate responsibility" to their farmer suppliers by the Irish Farmers' Association.{{cite news|url=http://www.highlandradio.com/2014/09/19/ifa-hold-protest-outside-aldis-letterkenny-store-over-beef-prices/|title=IFA hold protest outside Aldi's Letterkenny store over beef prices|date=19 September 2014|access-date=19 September 2014|archive-date=18 October 2015|archive-url=https://web.archive.org/web/20151018220737/http://www.highlandradio.com/2014/09/19/ifa-hold-protest-outside-aldis-letterkenny-store-over-beef-prices/|url-status=live}}

Aldi was named 2018 Retailer of the Year by Supermarket News.{{Cite news|url=http://www.fltimes.com/tns/lifestyles/aldi-named-retailer-of-year/article_26075253-4ec2-5cc2-ad3e-84655a5b6c06.html|title=Aldi named 2018 retailer of year|last=Sentinel|first=Doreen Christensen Sun|work=Finger Lakes Times|access-date=10 October 2018}}{{Dead link|date=November 2023 |bot=InternetArchiveBot |fix-attempted=yes }}

Australian trucking giant Scott's Refrigerated Logistics was plunged into receivership and liquidation in March 2023 after going into voluntary administration that February. This sparked protests from the Transport Workers' Union, who put the blame on Aldi Australia for increasing strains on the company{{cite news |url=https://www.news.com.au/finance/business/retail/stop-the-slaughter-aldi-slammed-by-twu-after-collapse-of-scotts/news-story/9d20305994bf92d1f10cb49d4fb3a4e2 |title='Stop the slaughter': Aldi slammed by TWU after collapse of Scott's |first=Kate |last=Schneider |work=News.com.au |access-date=2023-03-24 |archive-date=7 March 2023 |archive-url=https://web.archive.org/web/20230307123017/https://www.news.com.au/finance/business/retail/stop-the-slaughter-aldi-slammed-by-twu-after-collapse-of-scotts/news-story/9d20305994bf92d1f10cb49d4fb3a4e2 |url-status=live }} during the last few years of shortages and inflation.

Subsidiaries include the mobile network operator Aldi Talk, the alcoholic drink brand Aldi Alcohol, and petrol station retailer Diskont. Home appliance and multimedia products are labeled under different names, mostly manufactured by Medion.{{Cite web|url=https://www.aldireviewer.com/open-thread-maginon-action-camera/|title=Open Thread: Maginon Action Camera|date=9 December 2019|website=Aldi Reviewer|access-date=9 November 2021|archive-date=9 November 2021|archive-url=https://web.archive.org/web/20211109234742/https://www.aldireviewer.com/open-thread-maginon-action-camera/|url-status=live}}{{Cite web|url=https://www.goodto.com/family/money-news/aldi-record-player-turn-table-604323|title=Aldi is selling a record player for an insane price ahead of Father's Day|first=Naomi|last=Jamieson|date=14 June 2021|website=GoodtoKnow|access-date=9 November 2021|archive-date=9 November 2021|archive-url=https://web.archive.org/web/20211109234748/https://www.goodto.com/family/money-news/aldi-record-player-turn-table-604323|url-status=live}}{{Cite web|url=https://www.productreview.com.au/listings/tevion-aldi-usb|archive-url=https://web.archive.org/web/20211109234628/https://www.productreview.com.au/listings/tevion-aldi-usb|archive-date=9 November 2021|title=Aldi Tevion USB|date=25 May 2015 }}[https://www.libble.de/tevion-dv-23-hd/p/319947/ Tevion DV-23 HD Anleitung] {{Webarchive|url=https://web.archive.org/web/20211109235156/https://www.libble.de/tevion-dv-23-hd/p/319947/ |date=9 November 2021 }}, German

{{Main|Aldi Talk}}

Aldi has a mobile virtual network operator in Germany called Aldi Talk, also known as MEDIONmobile (service provider is Medion).{{Cite web|url=https://mysignalboosters.com/de/|title=Germany|website=Germany|access-date=3 April 2022|archive-date=7 April 2023|archive-url=https://web.archive.org/web/20230407075940/https://mysignalboosters.com/de/|url-status=live}} Aldi operates a similar network in Australia using Telstra's network, called "ALDImobile".{{cite news|url=http://www.bit.com.au/News/335369,list-of-aldi-and-kogans-budget-phone-plans.aspx|title=List of Aldi and Kogan's budget phone plans|last=Sharma|first=Krishan|date=5 March 2013|work=BIT|access-date=9 March 2013|publisher=Haymarket Media|archive-date=8 March 2013|archive-url=https://web.archive.org/web/20130308020036/http://www.bit.com.au/News/335369,list-of-aldi-and-kogans-budget-phone-plans.aspx?|url-status=live}} Aldimobile is also in Switzerland by Sunrise LLC. In Austria and Slovenia, Hofer stores serve as distributors for the brand HoT Hofer Telekom (service provider is Ventocom).

Aldi sells low-cost alcohol from its alcohol stores. Until March 2016, Aldi had an alcohol website serving the east coast of Australia. This has now been closed down, citing it wishes to focus on expanding the supermarket chain across Australia.{{Cite web |date=29 February 2016 |title=Aldi to close online liquor store |url=https://www.sbs.com.au/news/article/aldi-to-close-online-liquor-store/iimhwpddz |access-date=2025-02-25 |website=SBS News |language=en |agency=Australian Associated Press}}{{Cite web |last=Richards |first=Ronelle |date=2016-02-29 |title=Aldi closes online liquor store, says it will focus on SA and WA expansion plans |url=https://www.smartcompany.com.au/marketing/aldi-closes-online-liquor-store-says-it-will-focus-on-sa-and-wa-expansion-plans/ |access-date=2025-02-25 |website=SmartCompany |language=en-AU |archive-date=26 October 2021 |archive-url=https://web.archive.org/web/20211026034328/https://www.smartcompany.com.au/marketing/aldi-closes-online-liquor-store-says-it-will-focus-on-sa-and-wa-expansion-plans/ |url-status=live }} In November 2019, Aldi announced same-day beer and wine delivery via a partnership with Instacart in the US.{{Cite web |last=Goldschmidt |first=Bridget |date=13 November 2019 |title=Aldi Introduces Beer and Wine Delivery |url=https://progressivegrocer.com/aldi-introduces-beer-and-wine-delivery |url-status=live |archive-url=https://web.archive.org/web/20191115152447/https://progressivegrocer.com/aldi-introduces-beer-and-wine-delivery |archive-date=15 November 2019 |access-date=15 November 2019 |website=Progressive Grocer |language=en}}

In Austria through its subsidiary Hofer, Aldi has a joint venture with the local petrol retailer OMV Downstream GmbH, to create some no-frills petrol stations called Diskont.{{cite web|url=http://www.fe-trading.at/content/Lang_2/Start.htm|title=Diskont homepage|publisher=FE-Trading GmbH|access-date=26 October 2014|archive-date=26 October 2014|archive-url=https://web.archive.org/web/20141026214225/http://www.fe-trading.at/content/Lang_2/Start.htm|url-status=dead}} The 85 stations in Austria are on or near the stores, providing self-serve unleaded or diesel fuel by card-operated pumps. These have been in operation since 2009.

Aldi launched Aldi Insurance in Australia in June 2024. The company provides home and contents insurance, car insurance, and landlord's insurance backed by Honey Insurance and RACQ Insurance.{{Cite web |last=Chadwick |first=Stephanie Caite |date=2024-06-05 |title=Aldi looks beyond groceries with expansion into the insurance industry |url=https://insideretail.com.au/news/aldi-looks-beyond-groceries-with-expansion-into-the-insurance-industry-202406 |access-date=2024-06-08 |website=Inside Retail Australia |language=en-US |archive-date=8 June 2024 |archive-url=https://web.archive.org/web/20240608071812/https://insideretail.com.au/news/aldi-looks-beyond-groceries-with-expansion-into-the-insurance-industry-202406 |url-status=live }}

{{Notelist}}

{{reflist}}

{{Commons}}

• [https://www.cnn.com/interactive/2019/05/business/aldi-walmart-low-food-prices/index.html How a cheap, brutally efficient grocery chain is upending America's supermarkets] – CNN
• [https://www.theguardian.com/business/2019/mar/05/long-read-aldi-discount-supermarket-changed-britain-shopping "The long read – The Aldi effect: how one discount supermarket transformed the way Britain shops"], The Guardian

{{Portal bar|Companies|Food|Germany|Supermarkets}}

{{Major retail companies}}

{{Supermarkets in Australia}}

{{Danish supermarkets}}

{{French supermarkets}}

{{Supermarkets in Ireland}}

{{Supermarkets in Italy}}

{{Supermarkets in the Netherlands}}

{{Supermarkets in Poland}}

{{Supermarkets in Portugal}}

{{UK supermarkets}}

{{Supermarkets of the United States}}

{{Supermarkets in Germany |state=autocollapse}}

{{Authority control}}

Category:1913 establishments in Germany

Category:Arts and crafts retailers

Category:Companies based in North Rhine-Westphalia

Category:Discount stores of Germany

Category:Family-owned companies of Germany

Category:German brands

Category:Privately held companies of Germany

Category:Retail companies established in 1913

Category:Supermarkets of Germany

Category:Trader Joe's