:BBL Drizzy
{{Short description|2024 song by Metro Boomin}}
{{Use American English|date=October 2024}}
{{Use mdy dates|date=October 2024}}
{{Infobox song
|name =
|cover = BBL Drizzy.png
|alt =
|border = yes
|type = Instrumental
|artist = Metro Boomin
|album =
|B-side =
|released = {{Start date|2024|05|05}}
|genre = Instrumental hip hop {{*}} plunderphonics
|length = {{Duration|m=3|s=24}}
|label = Self-release
|writer =
- Metro Boomin
- King Willonius
- Udio AI
|producer = Metro Boomin
}}
"BBL Drizzy" (released as the file name "BBL DRIZZY BPM 150.mp3") is a "diss track beat" by American record producer Metro Boomin. It was released on May 5, 2024, in response to the Drake–Kendrick Lamar feud which consisted of multiple diss tracks from both sides. "BBL Drizzy" samples an artificial intelligence-generated track, released on April 14, of the same name by comedian King Willonius.{{Cite web |last=Curto |first=Justin |date=2024-05-09 |title=Metro Boomin Couldn't Have Made 'BBL Drizzy' Without This Comedian |url=https://www.vulture.com/article/bbl-drizzy-metro-boomin-sample-comedian.html |url-status=live |archive-url=https://web.archive.org/web/20240513130725/https://www.vulture.com/article/bbl-drizzy-metro-boomin-sample-comedian.html |archive-date=2024-05-13 |access-date=2024-05-24 |website=Vulture}} It is the first notable example of AI sampling in mainstream hip-hop music, according to Billboard.{{Cite magazine |last=Robinson |first=Kristin |date=2024-05-15 |title=Metro Boomin's 'BBL Drizzy' Is More Than a Joke – It Could Signal the Future of Sampling |url=https://www.billboard.com/business/tech/metro-boomin-bbl-drizzy-future-ai-sampling-1235682587/ |access-date=2024-05-17 |magazine=Billboard |language=en-US |archive-date=2024-05-17 |archive-url=https://web.archive.org/web/20240517051406/https://www.billboard.com/business/tech/metro-boomin-bbl-drizzy-future-ai-sampling-1235682587/ |url-status=live }}
Metro announced he would offer a free beat and a $10,000 cash prize to whoever delivered the best rap over the backing track in an effort to deride Canadian rapper Drake.{{Cite web |last=Ocho |first=Alex |date=2024-05-05 |title=Metro Boomin Goes in on Drake, Drops "BBL Drizzy" With Beat Giveaway and $10K Reward: 'Now Go Make Another Song Telling More Lies' |url=https://www.complex.com/music/a/alex-ocho/metro-boomin-bbl-drizzy-drake-responds |access-date=2024-05-24 |website=Complex |archive-date=2024-05-06 |archive-url=https://web.archive.org/web/20240506085553/https://www.complex.com/music/a/alex-ocho/metro-boomin-bbl-drizzy-drake-responds |url-status=live }} The song's title derives from rapper Rick Ross ironizing about a rumor that Drake received plastic surgery on his abs and on his nose, using the slang term "BBL",{{Cite web |last=Fitzgerald |first=Trent |date=2024-04-14 |title=Rick Ross Calls Drake 'BBL Drizzy' and OVO the 'Pastrami Posse' |url=https://www.xxlmag.com/rick-ross-drake-bbl-drizzy-ovo-pastrami-posse/ |access-date=2024-10-13 |website=XXL Mag |language=en}} which is an acronym for Brazilian butt lift.{{Cite web |date=July 20, 2023 |title=What Is a Brazilian Butt Lift? |url=https://www.webmd.com/beauty/what-is-a-brazilian-butt-lift |access-date=2024-05-30 |website=WebMD |publisher=WebMD Editorial Contributors}}
"BBL Drizzy" quickly went viral, generating more than 3.4 million streams on SoundCloud within a week.{{Cite web |last=Zeff |first=Maxwell |date=2024-05-11 |title=The Saga of 'BBL Drizzy' |url=https://gizmodo.com/saga-bbl-drizzy-drake-kendrick-lamar-metro-boomin-1851470820 |access-date=2024-06-06 |website=Gizmodo |language=en}}
Background
{{Further|Drake–Kendrick Lamar feud}}
The Drake–Kendrick Lamar feud is a rap feud between American artist Kendrick Lamar and Canadian artist Drake which escalated in early 2024. Metro Boomin became closely involved in the feud after he, Lamar and Future released the song "Like That" in March 2024 which further escalated the conflict.{{Cite magazine |last=Gee |first=Andre |date=2024-03-25 |title=Drake Replies to Kendrick Lamar's 'Like That' Diss -- Sort Of |url=https://www.rollingstone.com/music/music-news/drake-replies-to-kendrick-lamar-diss-1234993802/ |access-date=2024-05-24 |magazine=Rolling Stone |archive-date=2024-04-24 |archive-url=https://web.archive.org/web/20240424054812/https://www.rollingstone.com/music/music-news/drake-replies-to-kendrick-lamar-diss-1234993802/ |url-status=live }} In April 2024, Drake would release the song "Push Ups", in which he directly dismisses Metro's involvement in the feud with the line "Metro shut your hoe ass up and make some drums".{{Cite web |last=Davis |first=Wes |date=2024-04-16 |title=Drake muddies the "Push Ups" AI debate with a deepfake |url=https://www.theverge.com/2024/4/16/24132145/drake-ai-deepfake-diss-track-metro-boomin-drumline |access-date=2024-05-24 |website=The Verge |archive-date=2024-05-12 |archive-url=https://web.archive.org/web/20240512181922/https://www.theverge.com/2024/4/16/24132145/drake-ai-deepfake-diss-track-metro-boomin-drumline |url-status=live }}{{Cite web |last=Montgomery |first=Sarah Jasmine |date=2024-04-13 |title=Drake Diss Track Aimed at Kendrick Lamar, Metro Boomin, and More Surfaces: Fans Debate If It's Real |url=https://www.complex.com/music/a/sarah_jasmine_montgomery/drake-kendrick-lamar-diss-leaks-online |access-date=2024-05-23 |website=Complex |language=en-us |archive-date=2024-04-13 |archive-url=https://web.archive.org/web/20240413231639/https://www.complex.com/music/a/sarah_jasmine_montgomery/drake-kendrick-lamar-diss-leaks-online |url-status=live }} In the song "Family Matters", Drake further antagonizes Metro, directly calling him out in the song once again.{{Cite web |last=Deville |first=Chris |date=2024-05-04 |title=Drake Unveils Latest Kendrick Lamar Diss Track "Family Matters" |url=https://www.stereogum.com/2262209/drake-unveils-latest-kendrick-lamar-diss-track-family-matters/music/ |access-date=2024-05-24 |website=Stereogum |archive-date=2024-05-24 |archive-url=https://web.archive.org/web/20240524000642/https://www.stereogum.com/2262209/drake-unveils-latest-kendrick-lamar-diss-track-family-matters/music/ |url-status=live }}{{Cite web |last=Strauss |first=Matthew |date=2024-05-04 |title=Drake Fires Back at Kendrick Lamar on New Song "Family Matters" |url=https://pitchfork.com/news/drake-fires-back-at-kendrick-lamar-on-new-song-family-matters-listen/ |access-date=2024-05-24 |website=Pitchfork |archive-date=2024-05-24 |archive-url=https://web.archive.org/web/20240524000642/https://pitchfork.com/news/drake-fires-back-at-kendrick-lamar-on-new-song-family-matters-listen/ |url-status=live }}
Rick Ross coined the phrase BBL Drizzy, ironizing about a rumor that Drake received plastic surgery on his abs and on his nose, using the slang term "BBL", which is an acronym to Brazilian butt lift. Drake referred to Ross's involvement in the feud in the song "Push Ups" also, rapping: "Can't believe he jumpin' in, this nigga turnin' 50 / Every song that made it on the chart, he got from Drizzy / Spend that lil' check you got and stay up out my business". Ross responded with his diss "Champagne Moments", coining the phrase BBL Drizzy on X (formerly known as Twitter) and Instagram while promoting the song.{{Cite magazine |last=Saponara |first=Michael |date=2024-04-16 |title=Rick Ross Brings Drake Diss Track 'Champagne Moments' to Streaming Services: Listen |url=https://www.billboard.com/music/rb-hip-hop/rick-ross-drake-diss-track-champagne-moments-streaming-1235657928/ |url-status=live |archive-url=https://web.archive.org/web/20240430003529/https://www.billboard.com/music/rb-hip-hop/rick-ross-drake-diss-track-champagne-moments-streaming-1235657928/ |archive-date=2024-04-30 |access-date=2024-05-28 |magazine=Billboard |language=en-US}}{{Cite magazine |last=Saponara |first=Michael |date=2024-04-15 |title=A Timeline of Drake & Rick Ross' Relationship: Collabs, Feuds & A Lost Joint Album |url=https://www.billboard.com/lists/drake-rick-ross-relationship-timeline-feuds-collabs/ |url-status=live |archive-url=https://web.archive.org/web/20240512183026/https://www.billboard.com/lists/drake-rick-ross-relationship-timeline-feuds-collabs/ |archive-date=2024-05-12 |access-date=2024-05-24 |magazine=Billboard}} Inspired by an X post from Rick Ross, comedic performer Willonius Hatcher, who goes by King Willonius online, released an AI generated R&B parody song titled "BBL Drizzy". The song was created using Udio, a generative artificial intelligence model that produces music.{{Cite news |last=Lawrence |first=Andrew |date=2024-05-09 |title='I bet Drake heard it and laughed': BBL Drizzy is the real winner of the Drake-Kendrick feud |url=https://www.theguardian.com/music/article/2024/may/09/drake-kendrick-lamar-bbl-drizzy-song |url-status=live |archive-url=https://web.archive.org/web/20240524000643/https://www.theguardian.com/music/article/2024/may/09/drake-kendrick-lamar-bbl-drizzy-song |archive-date=2024-05-24 |access-date=2024-05-24 |website=The Guardian}} Hatcher stated that he initially experimented with different music genres including country, Afrobeats and yacht rock before settling on R&B.
Release
On May 5, 2024, Metro responded to Drake's diss on "Family Matters" on X and released an instrumental titled "BBL DRIZZY 150 BPM.mp3" on SoundCloud, sampling "BBL Drizzy", a comedic R&B song by King Willonius. Unbeknownst to Metro at the time, the original track's vocals and instrumental were generated entirely by an artificial intelligence model. In addition to the release of the beat, Metro also announced that he would hold a contest on social media for whoever could produce the best freestyle rap over the beat, with the winner receiving a beat from him for free.{{Cite magazine |last=Saponara |first=Michael |date=2024-05-06 |title=Metro Boomin Responds to Drake's Disses & Hosts 'BBL Drizzy' Beat Giveaway |url=https://www.billboard.com/music/rb-hip-hop/metro-boomin-response-drake-bbl-drizzy-beat-giveaway-1235674318/ |access-date=2024-05-24 |magazine=Billboard |archive-date=2024-05-07 |archive-url=https://web.archive.org/web/20240507004313/https://www.billboard.com/music/rb-hip-hop/metro-boomin-response-drake-bbl-drizzy-beat-giveaway-1235674318/ |url-status=live }} Users on social media platforms including TikTok, Instagram and X were quick to react, releasing their own takes on the track shortly after.{{Cite web |last=Cline |first=Georgette |date=2024-05-09 |title=20 of the Best Entries for Metro Boomin's 'BBL Drizzy' Beat Giveaway |url=https://www.xxlmag.com/metro-boomin-bbl-drizzy-beat-giveaway-entries/ |access-date=2024-05-24 |website=XXL |archive-date=2024-05-13 |archive-url=https://web.archive.org/web/20240513205338/https://www.xxlmag.com/metro-boomin-bbl-drizzy-beat-giveaway-entries/ |url-status=live }} On May 6, Metro announced that he would also give the winner a $10,000 prize, and a runner-up would also receive a beat.{{Cite web |last=Coleman II |first=C. Vernon |date=2024-05-07 |title=Metro Boomin Ups Ante on BBL Drizzy Beat Giveaway, Offers $10,000 to Winner |url=https://www.xxlmag.com/metro-boomin-bbl-drizzy-beat-giveaway/ |access-date=2024-05-24 |website=XXL |archive-date=2024-05-24 |archive-url=https://web.archive.org/web/20240524000642/https://www.xxlmag.com/metro-boomin-bbl-drizzy-beat-giveaway/ |url-status=live }} Within a week, the song had received more than 3.3 million streams on SoundCloud and maintained the number one spot on the platform's "New and Hot" chart.{{Cite web |last=Zeff |first=Maxwell |date=2024-05-11 |title=The Saga of 'BBL Drizzy' |url=https://gizmodo.com/saga-bbl-drizzy-drake-kendrick-lamar-metro-boomin-1851470820 |access-date=2024-05-24 |website=Gizmodo |archive-date=2024-05-13 |archive-url=https://web.archive.org/web/20240513091354/https://gizmodo.com/saga-bbl-drizzy-drake-kendrick-lamar-metro-boomin-1851470820 |url-status=live }} Metro has yet to pick a winner for the contest.
Reception
Upon release, the track immediately received widespread attention on social media platforms. Notable celebrities and internet personalities including Elon Musk and Dr. Miami reacted to the beat.{{Cite web |last=Cowen |first=Trace William |date=2024-05-08 |title=Dr. Miami Is Looping Metro Boomin's Drake-Mocking "BBL Drizzy" Beat at His Office: 'New Favorite Song' |url=https://www.complex.com/music/a/tracewilliamcowen/dr-miami-metro-boomin-bbl-drizzy |access-date=2024-05-24 |website=Complex |archive-date=2024-05-10 |archive-url=https://web.archive.org/web/20240510001045/https://www.complex.com/music/a/tracewilliamcowen/dr-miami-metro-boomin-bbl-drizzy |url-status=live }}{{Cite web |last=Horetski |first=Dylan |date=2024-05-09 |title=What does 'BBL Drizzy' mean? TikTok trend explained |url=https://www.dexerto.com/tiktok/what-does-bbl-drizzy-mean-tiktok-trend-explained-2709759/ |access-date=2024-05-24 |website=Dexerto |archive-date=2024-05-12 |archive-url=https://web.archive.org/web/20240512221225/https://www.dexerto.com/tiktok/what-does-bbl-drizzy-mean-tiktok-trend-explained-2709759/ |url-status=live }} Several corporations also responded, including educational technology company Duolingo and meat producer Oscar Mayer.{{Cite web |last=Ech |first=Joey |date=2024-05-10 |title=Oscar Mayer Capitalizes on Drake's Current Beefs by Launching the BBL Glizzy Hot Dog Campaign |url=https://www.xxlmag.com/drake-oscar-mayer-bbl-glizzy/ |access-date=2024-05-24 |website=XXL |archive-date=2024-05-17 |archive-url=https://web.archive.org/web/20240517133649/https://www.xxlmag.com/drake-oscar-mayer-bbl-glizzy/ |url-status=live }}
In addition to users releasing freestyle raps over the instrumental, the track also evolved into a viral phenomenon where users would create remixes of the song beyond the hip hop genre.{{Cite web |last=Grove |first=Rashad |date=2024-05-13 |title=Metro Boomin's Diss Track 'BBL Drizzy' Is Getting the Remix Treatment |url=https://www.bet.com/article/kc38uz/metro-boomins-diss-track-bbl-drizzy-is-getting-the-remix-treatment |access-date=2024-05-24 |website=BET |archive-date=2024-05-15 |archive-url=https://web.archive.org/web/20240515122300/https://www.bet.com/article/kc38uz/metro-boomins-diss-track-bbl-drizzy-is-getting-the-remix-treatment |url-status=live }} Many recreated the song in other genres, including house, merengue and Bollywood.{{Cite magazine |last=Saponara |first=Michael |date=2024-05-10 |title=Fan Remixes of Metro Boomin's Drake Diss 'BBL Drizzy' Are Starting to Going Viral: Listen |url=https://www.billboard.com/music/rb-hip-hop/metro-boomin-drake-diss-bbl-drizzy-remixes-fans-viral-1235680164/ |access-date=2024-05-24 |magazine=Billboard |archive-date=2024-05-13 |archive-url=https://web.archive.org/web/20240513090200/https://www.billboard.com/music/rb-hip-hop/metro-boomin-drake-diss-bbl-drizzy-remixes-fans-viral-1235680164/ |url-status=live }} Users also created covers of the song on a variety of musical instruments, including on saxophone, guitar and harp.
=Use of artificial intelligence=
"BBL Drizzy" prompted widespread discussion regarding the use of generative artificial intelligence to create art and music. It is the first notable example of an AI generated song being used as a sample in commercial music production. The acceptance of the song by the general public despite controversies surrounding AI art has prompted discussion regarding potential ramifications of a growth in commercial music utilizing AI.{{cite news |last1=Park |first1=Gene |date=2024-05-14 |title=A song about Drake's butt might be a real breakthrough for AI art |url=https://www.washingtonpost.com/entertainment/music/2024/05/14/bbl-drizzy-king-willonius-kendrick-drake/ |access-date=2024-05-15 |newspaper=The Washington Post |archive-date=2024-05-15 |archive-url=https://web.archive.org/web/20240515030803/https://www.washingtonpost.com/entertainment/music/2024/05/14/bbl-drizzy-king-willonius-kendrick-drake/ |url-status=live }}
Aftermath
Immediately following the release of "BBL Drizzy", Drake responded in an Instagram comment, asking if Metro had really "cheffed a beat about [his] ass".{{cite magazine |last1=Saponara |first1=Michael |title=Metro Boomin Responds to Drake's Disses & Hosts 'BBL Drizzy' Beat Giveaway |url=https://www.billboard.com/music/rb-hip-hop/metro-boomin-response-drake-bbl-drizzy-beat-giveaway-1235674318/ |magazine=Billboard |access-date=26 May 2024 |date=6 May 2024}} Later, on May 24, he was included on rapper Sexyy Red's mixtape, In Sexyy We Trust. On this project, Drake would rap over the "BBL Drizzy" instrumental on the song "U My Everything".{{Cite magazine |last=Mier |first=Tomás |date=2024-05-24 |title=Sexyy Red Drops 'In Sexyy We Trust' Mixtape With Drake, Lil Baby Collabs |url=https://www.rollingstone.com/music/music-news/sexyy-red-drake-u-my-everything-in-sexyy-we-trust-1235027086/ |access-date=2024-05-24 |magazine=Rolling Stone |language=en-US}}{{Cite web |last=Horowitz |first=Steven J. |date=2024-05-24 |title=Drake Raps Over Metro Boomin's 'BBL Drizzy' Diss Beat on Sexyy Red's New Song 'U My Everything' |url=https://variety.com/2024/music/news/drake-metro-boomin-bbl-drizzy-diss-sexyy-red-u-my-everything-1236015347/ |access-date=2024-05-24 |website=Variety |language=en-US}}
A copyright infringement lawsuit was filed against Udio, the AI startup used to create the diss track, by the Recording Industry Association of America in June 2024 following the viral success of the original track.{{cite web |last1=Kelly |first1=Samantha |title=AI company behind viral 'BBL Drizzy' fake Drake diss track gets sued {{!}} CNN Business |url=https://www.cnn.com/2024/06/24/tech/riaa-lawsuit-ai-copyright-infringement/index.html |website=CNN |access-date=10 September 2024 |language=en |date=24 June 2024}}
Charts
| class="wikitable sortable plainrowheaders" style="text-align:center"
|+ Chart performance for "BBL Drizzy" by Metro Boomin ! scope="col"| Chart (2024) ! scope="col"| Peak |
| scope="row"| New Zealand Hot Singles (RMNZ){{cite web|url=https://aotearoamusiccharts.co.nz/archive/hot-singles/2024-05-24|title=NZ Hot Singles Chart|publisher=Recorded Music NZ|date=June 3, 2024|access-date=May 31, 2024}}
| 22 |
|---|
References
{{reflist}}
External links
- {{SoundCloud}}
{{Metro Boomin}}
{{Authority control}}
Category:2024 in Internet culture
Category:Songs about Drake (musician)
Category:Works created using artificial intelligence