:Nokian Tyres
{{Short description|Finnish tyre company}}
{{Good article}}
{{Use dmy dates|date=February 2023}}
{{Infobox company
| name = Nokian Tyres plc
| logo = Nokian-Renkaat-Logo.svg
| type = Public
| traded_as = {{OMX|HEX24312|TYRES}}
| industry = Manufacturing and service
| foundation = {{start date and age|df=yes|1988}}
| location = Nokia, Finland
| key_people = {{ubl|Jukka Hienonen (chairman)|Jukka Moisio (CEO)}}
| products = Tyres
| operating_income = {{increase}} €372.4 million (2018)
| net_income = {{increase}} €295.2 million (2018)
| assets = {{increase}} €2.093 billion (end 2018)
| equity = {{increase}} €1.486 billion (end 2018)
| num_employees = 4,790 (end 2018)
| homepage = {{URL|http://www.nokiantyres.com/}}
}}
Nokian Tyres plc ({{langx|fi|Nokian Renkaat Oyj}}), headquartered in Nokia, Finland, produces tyres for cars, trucks, buses, and heavy-duty equipment. Known for its winter tyres, Nokian is the only tyre manufacturer in the world with its own permanent winter tyre testing facility. The company's Hakkapeliitta brand name is recognised in Finland as a trademark.
Nokian Tyres concentrates on the consumer car and vehicle tyre replacement and premium snow tyre markets; they do not supply automobile manufacturers tyres for new car production. The greater prices consistently found in those markets result in higher profitability compared to the rest of the tyre industry. The company also produces retreading materials and tyre pressure monitors. It once manufactured bicycle tyres but now licenses the Nokian name on bicycle tyres to another Finnish company. The Vianor retail tyre store chain, which services cars in addition to selling tyres, is owned by Nokian Tyres PLC.
The company traces its history to a groundwood pulp mill established in 1865. Car tyre production began in 1932 by Suomen Gummitehdas Oy (Finnish Rubber Works Ltd). A three-company merger formed the Nokia Corporation in 1967; Nokian Tyres Limited was established in 1988 as a joint venture company split from the conglomerate as Nokia Corporation started focusing entirely on the mobile communications business. Nokian is "Nokia" in the genitive, thus Nokian renkaat meaning "Tyres of Nokia". The European subsidiary of Japanese tyre company Bridgestone is currently the largest minority shareholder. As of 12 December 2019, Bridgestone direct holding was reduced to 3%. (Rubber News 6 January 2020)
History
File:Suomen Kumitehtaan logo (1965).svg
File:Nokia sijainti Suomi.svg municipality, Finland]]
Early corporate predecessors of Nokian Tyres are the Nokia Aktiebolag (Nokia Company) and Suomen Kumitehdas Oy (Finnish Rubber Works Ltd.).{{cite web|url=http://www.nokia.com/about-nokia/company/story-of-nokia/nokias-first-century|title=Nokia – Nokia's first century – Story of Nokia|publisher=Nokia Corporation|access-date=16 March 2009|url-status=dead|archive-url=https://web.archive.org/web/20090223180120/http://www.nokia.com/about-nokia/company/story-of-nokia/nokias-first-century|archive-date=23 February 2009}} In 1865, mining engineer Fredrik Idestam established a groundwood pulp mill on the banks of the Tammerkoski rapids in the town of Tampere, in southwestern Finland.{{cite web|url=http://www.nokia.com/about-nokia/company/story-of-nokia/nokias-first-century/the-birth-of-nokia |title=Nokia – The birth of Nokia – Nokia's first century – Story of Nokia |publisher=Nokia Corporation |access-date=16 March 2009 |url-status=dead |archive-url=https://web.archive.org/web/20090217164929/http://www.nokia.com//about-nokia//company//story-of-nokia//nokias-first-century//the-birth-of-nokia |archive-date=17 February 2009 }} In 1868, Idestam built a second mill near the town of Nokia, {{convert|15|km|mi}} west of Tampere by the Nokianvirta River, which had better resources for hydroelectric production. In 1871, with the help of his close friend, the statesman Leo Mechelin, Idestam renamed and transformed his mills into a share company, founding the Nokia Company.{{cite web|url=http://www.kansallisbiografia.fi/english/?id=4296|title=Idestam, Fredrik (1838–1916) |last=Helen|first=Tapio|publisher=Biographical Centre of the Finnish Literature Society|access-date=22 March 2009}}
Suomen Gummitehdas Oy was founded in 1898 and began manufacturing bicycle tyres in 1925 and car tyres in 1932. The Hakkapeliitta tyre name was introduced in 1936, and some tyres sold under the Nokian tyre name still use the Hakkapeliitta brand name.{{cite web|url=http://www.canadiandriver.com/2006/03/09/winter-tire-test-nokian-hakkapeliitta-rsi.htm|title=Winter Tire Test: Nokian Hakkapeliitta RSi | first=H. | last= Louka | publisher=Canadian Driver|access-date=12 December 2009}} Hakkapeliitta is a (Finnish) historical term used for a Finnish light cavalryman in the service of King Gustavus Adolphus of Sweden during the Thirty Years' War (1618–48).{{cite web |url=http://www.helsinki.fi/hum/hist/yhd/julk/arviot/jtl.html |title=Hakkapeliittoja ja karoliineja |publisher=Helsinki city government|access-date=8 December 2009}} In 1967, Suomen Kumitehdas Oy (originally called Suomen Gummitehdas Oy, Finnish Rubber Works in English) merged with Kaapelitehdas (The Cable Company) and the forest and power industry company Nokia Aktiebolag to create Nokia Corporation.
Nokian Tyres (which had manufactured tyres under the Nokia brand; Nokian is the genitive) was split from the Nokia Corporation when Nokian Tyres Limited was created in 1988 as a joint venture company. Nokian Tyres PLC shares were floated on the Helsinki Stock Exchange (OMX Helsinki) in 1995. Nokia, which became the largest mobile telephone manufacturer in 1998,{{cite web|url=http://www.nokia.com/about-nokia/company/story-of-nokia/mobile-revolution/leading-the-world |title=Nokia – Leading the world – Mobile revolution – Story of Nokia |publisher=Nokia Corporation |url-status=dead |archive-url=https://web.archive.org/web/20090323031727/http://www.nokia.com/about-nokia/company/story-of-nokia/mobile-revolution/leading-the-world |archive-date=23 March 2009 }} ended its ownership interest in Nokian Tyres in 2003, selling its holding of 2 million shares to Bridgestone Europe NV/SA, a subsidiary of the Japanese tyre manufacturer Bridgestone, for U.S. $73.2 million.{{cite news | title =Bridgestone buying share in Nokian Tyres | last= Davis| first = Bruce | newspaper = Tire Business | date = 3 March 2003}} This made Bridgestone the largest shareholder,{{cite web |url=http://www.nokiantires.com/company-information |title=Expertise in Nordic Conditions |publisher=Nokian Tires |access-date=25 November 2009 |url-status=dead |archive-url=https://web.archive.org/web/20091101033359/http://www.nokiantires.com/company-information |archive-date=1 November 2009 }} with an 18.9% stake, later diluted to 16.8%. Bridgestone announced that Nokian Tyres would be operated independently, but it would consider complementing the company's product development, testing, and distribution.
In 1974 the production of bicycle tyres and inner tubes was centered in a new factory in Lieksa, Finland. In 2004, Nokian Tyres sold its bicycle tyre business to Suomen Rengastehdas Oy for €3.6 million.{{cite web|url=http://www.nokiantyres.com/release?id=10343067&year=&group=|title=Nokian Tyres plc Stock Exchange Announcement December 1, 2004 11 am Nokian Tyres Bicycle Tyres Business Transaction Confirmed|access-date=9 December 2008|publisher=Nokian Tyres|url-status=dead|archive-url=https://web.archive.org/web/20110728004601/http://www.nokiantyres.com/release?id=10343067&year=&group=|archive-date=28 July 2011}}{{cite news |title=Suomen Kumitehdas siirtää alihankinnan takaisin Suomeen |author=Risto Riihonen |url=http://www.kauppalehti.fi/5/i/talous/uutiset/avoinarkisto/index.jsp?xid=1169209&date=2004/10/04 |newspaper=Kauppalehti News |date=4 October 2004 |access-date=12 December 2009 |url-status=dead |archive-url=https://web.archive.org/web/20110716234516/http://www.kauppalehti.fi/5/i/talous/uutiset/avoinarkisto/index.jsp?xid=1169209&date=2004%2F10%2F04 |archive-date=16 July 2011 }} This successor company remained one of the few manufacturers of tungsten carbide-studded snow tyres for bicycles.{{cite news|title=Nokian sells off tire division |author=Risto Riihonen |url=http://www.allbusiness.com/retail-trade/miscellaneous-retail-miscellaneous/4142846-1.html |newspaper=Bicycle Retailer |date=6 December 2004 |access-date=27 November 2009 |url-status=dead |archive-url=https://web.archive.org/web/20090216181203/http://www.allbusiness.com/retail-trade/miscellaneous-retail-miscellaneous/4142846-1.html |archive-date=16 February 2009 }} Suomen Rengastehdas continued to produce bicycle tyres until the bankruptcy of the company on 20 May 2019.Newspaper Lieksan Lehti, Finnish Tyre Factory in Bankruptcy (in finnish), 29 May 2019, https://www.lieksanlehti.fi/uutiset/1597 In September 2019 LieksaTyres OyDunn & Bradstreet, 29 November. 2022, https://www.dnb.com/business-directory/company-profiles.lieksatyres_oy.cc1eb91d2205c92dcb1c148018e35b48.html acquired the bankruptcy estates including model rights, immaterial rights and production lines of Suomen Rengastehdas and continued the production of promising product categories including bicycle summer tyres.Yle News, September of 2019, The production of bicycle winter tyres starting again (in finnish) https://yle.fi/a/3-10985847
Nokian Tyres set up a joint venture, Ordabasy – Nokian Tyres JSC, with Ordabasy Corporation JSC, a multi-industry Kazakh company, to manufacture passenger car tyres at a planned new factory in Kazakhstan. The venture started in 2007, but the manufacturing project was put on hold in early 2009.Company statement on occasion of publication of 2008 Annual Report. Nokian Tyres was to provide technical expertise in tyre manufacturing, and the products were to be sold in Kazakhstan, Central Asia, Russia, and Eastern Europe.{{cite web|url=http://www.tmcnet.com/usubmit/2007/10/19/3028344.htm |title=Finland's Nokian Tyres Plc to build factory in Kazakhstan|publisher=Nordic Business Report |date=19 October 2007 |access-date=18 March 2014}}{{cite news | title = Nokian Tyres to build car tyre plant in Kazakhstan with local company | author = James Etheridge | url = https://www.forbes.com/feeds/afx/2007/10/19/afx4238682.html | newspaper = Forbes | date=19 October 2007 |access-date=7 June 2010}}{{dead link|date=January 2022|bot=medic}}{{cbignore|bot=medic}} In 2009, the Nokian Hakkapeliitta tyre model line received the "List of trademarks with a reputation" status by the National Board of Patents and Registration of Finland.{{cite news | title = Nokian's Hakkapeliitta joins trademark list | url = http://www.moderntiredealer.com/News/Story/2009/12/Nokian-s-Hakkapeliitta-joins-trademark-list.aspx | newspaper = Modern Tire Dealer | date = 17 December 2009 | access-date = 7 June 2010 | archive-date = 19 March 2014 | archive-url = https://web.archive.org/web/20140319123546/http://www.moderntiredealer.com/news/story/2009/12/nokian-s-hakkapeliitta-joins-trademark-list.aspx | url-status = dead }}{{cite news | title = Nokian Hakkapeliitta gains Finnish trademark protection | newspaper = Tyre Press | date = 18 December 2009 | url = http://www.tyrepress.com/News/business_area/18374.html | access-date = 7 June 2010 | url-status = dead | archive-url = https://web.archive.org/web/20100114113937/http://www.tyrepress.com/News/business_area/18374.html | archive-date = 14 January 2010 }}
The 2022 Russian invasion of Ukraine had a severe impact on Nokian Tyres as the company had manufactured 80 percent of its car tyres in Russia.{{Cite web | title=Nokian Renkaiden alkuvuoden tulos painui yli 100 miljoonaa euroa tappiolle – kesän jälkeen tilanne on näyttänyt jo paremmalta | work=Yle | url=https://yle.fi/uutiset/74-20003114 | first=Pasi | last=Punkari | date=1 November 2022 | access-date=1 November 2022}} Nokian initially continued its operations in Russia, expressing that it wished to retain control over its factories and ensure they were not used for military purposes. It also said it would boost production in Finland and the United States.{{cite news |title=Finland's Nokian Tyres defends move to retain control of Russian factory |url=https://www.reuters.com/business/nokian-tyres-defends-decision-stay-russia-2022-03-22/ |work=Reuters|date=22 March 2022 |language=en}} During the summer, Nokian began to withdraw from Russia. In October, Nokian sold its Russian operations to Tatneft for €400 million and announced a €650 million investment for a new factory in Romania.
Financial information
{{Update|section|reason=post-2010 financial information missing|date=November 2019}}
Nokian Tyres' three principal activities are the manufacture of passenger car tyres, heavy commercial tyres, and retail tyre sales.{{cite web | url = http://wrightreports.ecnext.com/coms2/reportdesc_COMPANY_C24670610 | title = Nokian Renkaat OYJ – Company Profile Snapshot | access-date = 8 December 2009 | url-status = dead | archive-url = https://web.archive.org/web/20100521085523/http://wrightreports.ecnext.com/coms2/reportdesc_COMPANY_C24670610 | archive-date = 21 May 2010 }} As of 2008, Nokian is the most profitable tyre manufacturer in the world,{{cite web |url=http://www.businesswire.com/portal/site/home/permalink/?ndmViewId=news_view&newsId=20090507005624&newsLang=en |title=High Growth Forecasted for the Global & China Tire Market Report, 2008–2009 |date=7 May 2009 |work=BusinessWire |access-date=29 November 2009}} at up to 18% earnings (before taxes and interest) relative to sales, compared to 14% at Bridgestone, 8% at Michelin, and 9.6% at Continental.
In 2010, Nokian Tyres profits were €167.9 million on sales of €1.058 billion, an increase in revenues of 32.5% on the previous year.{{cite web |url=http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_eng/Q4-2010-EN.pdf |title=Annual Results 2010 |access-date=9 February 2011 |publisher=Nokian Tyres |url-status=dead |archive-url=https://web.archive.org/web/20110728005013/http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_eng/Q4-2010-EN.pdf |archive-date=28 July 2011 }} The company had revenue growth of 18% annually in the 2003–2007 period.{{cite web | url = http://www.researchandmarkets.com/reportinfo.asp?report_id=606902 | archive-url = https://archive.today/20130201040347/http://www.researchandmarkets.com/reportinfo.asp?report_id=606902 | url-status = dead | archive-date = 1 February 2013 | title = Premium Company Profile:Nokian Tyres | work = Research and Markets | access-date = 8 December 2009 }} Nokian Tyres is also publicly traded on the Berlin Stock Exchange.{{cite web | url = https://finance.yahoo.com/q?s=NRE.BE | title = Nokian Tyres | work = Yahoo Finance |access-date=8 December 2009}} Kim Gran has been the President and chief executive officer since 1 September 2000, having previously served as a vice president for five years.{{cite web | url = https://www.forbes.com/feeds/afx/2006/03/16/afx2598977.html | title = Helsinki shares slightly higher midday, underpinned by Fortum | date = 16 March 2006 | work = Forbes |access-date=12 December 2009}}{{dead link|date=January 2022|bot=medic}}{{cbignore|bot=medic}}{{cite news | title = Manufacturers Respond Positively to Tyre Labelling Decision | newspaper = Tyre Press | date = 26 November 2009 | url = http://www.tyrepress.com/News/LEGISLATION/18178.html | url-status = dead | archive-url = https://web.archive.org/web/20120227074249/http://www.tyrepress.com/News/LEGISLATION/18178.html | archive-date = 27 February 2012 }}
Products
=Passenger car tyres=
Nokian Tyres produces tyres for passenger cars, SUVs, and vans.[http://www.nokiantyres.com/product-group?group=1.01 Products] {{webarchive|url=https://web.archive.org/web/20091224054843/http://www.nokiantyres.com/product-group?group=1.01 |date=24 December 2009 }}, Nokian Tyres. Retrieved 27 November 2009. Nokian branded tyres are sold in over 60 countries. Nokian Tyres designed the first winter tyres in 1934 and has more winter tyre patents than any other manufacturer.[http://www.sptimesrussia.com/index.php?action_id=2&story_id=3744 Nokian to Expand Via Russian Operations], St. Petersburg Times, 3 June 2005. Retrieved 22 December 2009.[http://www.nokiantires.com/ World's Leader in Winter Tires], Nokian Tires. Retrieved 26 November 2009. Nokian Tyres is known for its winter tyres,[http://tirereview.com/Article/68052/live_at_sema_nokian_debuts_first_na_allseason_line.aspx LIVE AT SEMA: Nokian Debuts First N.A. All-Season Line] {{Webarchive|url=https://web.archive.org/web/20140318214748/http://www.tirereview.com/Article/68052/live_at_sema_nokian_debuts_first_na_allseason_line.aspx |date=18 March 2014 }}, Tire Review: The Tire Industry's #1 Source for News and Analysis, 5 November 2009. Retrieved 15 December 2009. not to be confused with all-season tyres.[http://www.burlingtonfreepress.com/article/20100104/NEWS02/1040311/Winter-tires-and-caution-can-help-keep-cars-on-the-road Winter tires and caution can help keep cars on the road]{{dead link|date=September 2017 |bot=InternetArchiveBot |fix-attempted=yes }}, Burlington Free Press, 4 January 2010. Retrieved 4 January 2010. Nokian winter tyres have been described as a favourite of critics[http://www.consumersearch.com/snow-tires/best-for-harsh-winters Best for Harsh Winters], Consumer Search. Retrieved 26 November 2009. and have been well received in winter test results by several publications.[http://www.teknikensvarld.se/tvtv/vinterdackstest-2007/ Vinterdackstest (Winter Tire Tests)] {{webarchive|url=https://web.archive.org/web/20110719040738/http://www.teknikensvarld.se/tvtv/vinterdackstest-2007/ |date=19 July 2011 }}, Teknikenvarld. Retrieved 26 November 2009.[http://www.canadiandriver.com/2003/07/15/tire-test-nokian-wr-all-weather-plus.htm Tire Test: Nokian WR "All-Weather Plus"], Canadian Driver, 15 July 2003. Retrieved 26 November 2009.[http://www.tyrepress.com/News/1/22/18131.html Nokian Studded Tyre Tops European Magazine Test] {{webarchive|url=https://web.archive.org/web/20091227040904/http://www.tyrepress.com/News/1/22/18131.html |date=27 December 2009 }}, TirePress, 23 November 2009. Retrieved 12 December 2009. Nokian also has designed some winter tyre models with low rolling resistance, offering lower fuel consumption. Nokian was the first company to produce a tyre that allowed for year-round use by having different tread patterns on the lateral and medial aspect of the tread. One pattern is optimised for winter and another pattern is designed as an all-season pattern.[http://www.ctvnews.ca/pat-foran-on-whether-winter-tires-are-right-for-you-1.456188 Pat Foran on whether winter tires are right for you], CTV Canada. Retrieved 11 December 2009.
Nokian Tyres was the first tyre manufacturer in the world to eliminate high-aromatic oils from its production process. Used as plasticising agents in tread production and to facilitate the compounding of rubber, they contain polycyclic aromatic hydrocarbons (PAHs), a carcinogen, and have been replaced by low-aromatic oils.[http://www.nokiantires.com/purified-oils Purified Oils] {{webarchive|url=https://web.archive.org/web/20090822040454/http://www.nokiantires.com/purified-oils |date=22 August 2009 }}, Nokian Tires. Retrieved 26 November 2009. In 2006, Nokian Tyres received a commendation in the Finnish round of the European Business Awards for the Environment.[http://www.nokiantires.com/nokian-tyres-against-climate-change Nokian Tyres Against Climate Change] {{webarchive|url=https://web.archive.org/web/20091104235525/http://www.nokiantires.com/nokian-tyres-against-climate-change |date=4 November 2009 }}, Nokian Tires. Retrieved 26 November 2009.
The demand for Nokian tyres is seasonal, as a high percentage of the company's sales are of winter tyres, but it has reduced seasonal fluctuations by its development of summer and all weather tyres.[https://archive.today/20120712005819/http://in.reuters.com/article/rbssConsumerGoodsAndRetailNews/idINL076703820080507 Tyre firm Nokian Renkaat Q1 beats forecasts], Reuters India, 7 May 2008. Retrieved 11 December 2009. According to the company, more than 80% of its passenger car and van tyre sales are winter tyres. Winter tyre sales have a strong seasonal characteristic with 30% of retail sales occurring in the ten days after the first snowfall, thus presenting challenges in production and delivery.{{cite web |url=http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_eng/tulos_2008_englanti.pdf |title=Annual Results 2008 |access-date=9 March 2009 |publisher=Nokian Tyres |url-status=dead |archive-url=https://web.archive.org/web/20110728004545/http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_eng/tulos_2008_englanti.pdf |archive-date=28 July 2011 }}
Nokian Tyres does not sell to automobile manufacturers, but instead concentrates on the more profitable consumer tyre replacement and premium snow tyre markets.[https://www.bloomberg.com/apps/news?pid=20601109&sid=a8J3OfNlwIEo&refer=home Nokian Analysts Prove Wrong as Pirelli Targets Russia], Bloomberg, 12 September 2006. Retrieved 6 January 2010. Nokian Tyres has the highest market share of the Finnish passenger car tyre market. The Finnish, Swedish, and Norwegian markets contributed over 40% of Nokian Tyres' corporate net sales in 2008.
The Russian market, Nokian Tyres' largest, contributed 34% of the net sales and captured 26% of the Russian winter tyre market. CEO Kim Gran describes the Russian consumer as having a "love affair" with the Nokian brand citing that it stems from tyres which suit the local weather conditions and a genuine need in the market. The use of winter tyres, which have softer rubber compounds than all-season tyres, results in improved starting, stopping, and steering performance.Smith, Bruce, [http://www.trucktestdigest.com/TTDfeatures/TTDfeatureSnowTreads.htm SNOW TREADS Winter driving expert lauds purpose-built winter tires], Truck Test Digest. Retrieved 16 February 2010. The Hakkapeliitta brand was, at one time, the only Western tyre brand in Russia having entered the market during the Soviet era in 1964.{{cite journal |url=http://www.publico.com/magazine/610/index.html |title=Nokian Tyres keep charging on the Russian Front |journal=Nordicum Scandinavian Business Magazine; Transportation and Logistics Special Report 2009 |pages=12–14 |access-date=14 February 2010}} In contrast to having a Russian tyre factory to benefit from lower tariffs, another tyre company, Continental AG, abandoned Russian tyre production and hopes for Russian membership in the World Trade Organisation will result in lower import tariffs.[http://www.highbeam.com/doc/1G1-130400191.html Continental changes approach to Russian market]{{dead link|date=February 2019|bot=medic}}{{cbignore|bot=medic}}, European Rubber Journal, 1 March 2005. Retrieved 15 January 2010.
In 2009, the North American market accounted for over 10% of the company's net sales.{{cite web |url=http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_fi/Q4-2009-EN.pdf |title=Annual Results 2009 |access-date=21 February 2010 |publisher=Nokian Tyres |url-status=dead |archive-url=https://web.archive.org/web/20110728005212/http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_fi/Q4-2009-EN.pdf |archive-date=28 July 2011 }} Nokian Tyres has a tyre subsidiary based in LaVergne, Tennessee (USA). In that market, Nokian Tyres sell only to independent dealers, some of whom use the tyre products to fill in gaps in their product lines instead of an exclusive or majority share. This results in some dealers being knowledgeable about specific tyres but not Nokian Tyre's full tyre product range.[http://goliath.ecnext.com/coms2/gi_0199-4562150/Nokian-broadens-reach-of-tires.html Nokian broadens reach of tires], Tire Business, 1 August 2005. Retrieved 7 February 2010.
=Commercial vehicle tyres=
Nokian Tyres manufactures truck and bus tyres sold under the Nokian Hakkapeliitta brand.[http://www.nokiantyres.com/trucks-and-buses A new front tyre complements the Hakkapeliitta family for heavy vehicles] {{webarchive|url=https://web.archive.org/web/20090209050104/http://www.nokiantyres.com/trucks-and-buses |date=9 February 2009 }}, Nokian Tyres. Retrieved 25 November 2009.[http://www.wheels.ca/reviews/article/783027 Winter tire lessons lost already?] {{webarchive|url=https://web.archive.org/web/20091226143938/http://www.wheels.ca/reviews/article/783027 |date=26 December 2009 }}, Wheels Canada. Retrieved 11 December 2009. Steer, traction, and trailer tyres are marketed.[http://www.nokiantyres.com/files/nokiantyres/pdf/TBR07_en_ge_fr.pdf Truck and bus tyres] {{webarchive|url=https://web.archive.org/web/20081113132448/http://www.nokiantyres.com/files/nokiantyres/pdf/TBR07_en_ge_fr.pdf |date=13 November 2008 }}, Nokian Tyres. Retrieved 25 November 2009. Nokian Heavy Tyres Ltd is a manufacturer of special tyres for forestry, industrial machinery, and agriculture. Its products are sold as original equipment as well on the replacement tyre market. Nokian Tyres produces a number of product lines, including the Tractor Industrial 2 and Country King.[http://www.tirebusiness.com/subscriber/international2.phtml?cat=7&id=1142368415&subtitle= Nokian to expand radial capacity at HQ plant]{{dead link|date=September 2017 |bot=InternetArchiveBot |fix-attempted=yes }}, Tire Business, 14 March 2006. Retrieved 15 January 2010. Nokian Tyres is a world market leader in forestry tyres, which are a key product of the Nokian Heavy Tyres subsidiary.[http://nokianheavytyres.com/contact Nokian Heavy Tyres Contact Information] {{webarchive|url=https://web.archive.org/web/20091027213833/http://www.nokianheavytyres.com/contact |date=27 October 2009 }}, Nokian Heavy Tyres. Retrieved 25 November 2009. Nokian forestry tyres include the Skidder and Cut-To-Length model lines. The Skidder tyres have a 25 degree bar angle and the Cut-To-Length tyres have a 35 degree bar angle.[http://www.forestnet.com/archives/Dec_Jan_04/tech_update.htm Tech Update Off-Road Tires and Accessories] {{webarchive|url=https://web.archive.org/web/20101122170548/http://forestnet.com/archives/Dec_Jan_04/tech_update.htm |date=22 November 2010 }}, The Logging and Sawmill Journal, December 2004/January 2005. Retrieved 15 January 2010. Bar angle is a tyre tread measurement. Smaller bar angles are associated with higher traction at the expense of increased mud accumulation.Long, Mel, [http://www.allbusiness.com/manufacturing/machinery-manufacturing/458477-1.html Tire tractor tread patterns compared], Implement and Tractor, 1 May 2005. Retrieved 15 January 2010.
=Bicycle=
The Nokian brand of bicycle tyres, including studded winter MTB and touring models was later owned and produced by Suomen Rengastehdas Oy (Finnish Tyre Factory Ltd) at least until 2007 {{cite web|url=http://www.suomityres.fi/company.html|title=Suomen Rengastehdas, Nokian-Deserve Them |publisher=Suomi Tyres Ltd.|access-date=24 April 2023|url-status=dead|archive-url=https://web.archive.org/web/20070723225108/http://www.suomityres.fi/company.html|archive-date=23 July 2007}} when branding was changed to Suomi Tyres.{{cite web |url=http://www.suomityres.fi/company.html |title=Suomi Tyres |access-date=24 April 2023 |publisher=Suomi Tyres Ltd. |url-status=dead |archive-url=https://web.archive.org/web/20110720193338/http://www.suomityres.fi/company.html |archive-date=20 July 2011 }}
Beginning from 18 September 2019 LieksaTyres Oy (Lieksa Tyres Ltd) continued the bicycle tire development and manufacturing with Suomi TyresSuomi Tyres, 29 November. 2022, https://suomityres.fi/enTeknikum Ltd, 29 November. 2022, https://teknikum.com/reference/the-rubber-quality-of-the-suomi-tyres-bicycle-winter-tires-is-designed-to-withstand-studs-and-riding-on-them/ brand name, using the original toolings and production lines until rising energy prices and material costs forced it to filed bankruptcy in 18 April 2023.Yle News (in finnish), 18 April 2023, {{cite web|url=https://yle.fi/a/74-20027697|title=Lieksa Tyres in bankruptcy, Manufacturing of bicycle tires ends in Finland}} Retrieved 24 April 2023
In November of 2023 WRC rally car tire manufacturer DMACK announced the acquisition of the bankruptcy estates of Lieksa Tyres Ltd. The new owner is going to invest in new production lines and development of new products. The manufacturing in Lieksa will start again in 2024.{{cite web|url=https://suomityres.fi/story-continues/A%20new%20chapter%20for%20Suomi%20Tyers%20begins%20now.pdf|title=A new chapter for Suomi Tyres begins now|date=8 November 2023|publisher=Suomi Tyres|access-date=23 November 2023|archive-date=23 November 2023|archive-url=https://web.archive.org/web/20231123042401/https://suomityres.fi/story-continues/A%20new%20chapter%20for%20Suomi%20Tyers%20begins%20now.pdf|url-status=dead}}YLE News (in Finnish), {{cite web|url=https://yle.fi/a/74-20059281|title=A Company known from rally car tires is going to start production in next year - Bicycle tires production continues in Lieksa|date=8 November 2023|publisher=YLE|access-date=23 November 2023}}Lieksan Lehti (in Finnish), {{cite web|url=https://www.lieksanlehti.fi/uutiset/v251h5yvnk|title=The new owner of the tire factory comes from England|date=8 November 2023|access-date= 23 November 2023}}
Vianor tyre chain
{{Update|section|reason=figures (outlets, number of annual sales) need to be updated|date=November 2019}}
Nokian Tyres owns 100% of Vianor Holding Oy,[http://www.nokiantyres.com/administration Corporate Governance], Nokian Tyres. Retrieved 25 November 2009.[http://www.reifenpresse.de/news/alle-news/detail/article/nokian-reifenhandelskette-vianor-will-in-deutschland-weiter-expandieren.html?tx_ttnews%5BbackPid%5D=16&cHash=8514c2ca3c Nokian-Reifenhandelskette Vianor will in Deutschland weiter expandieren] {{webarchive|url=https://web.archive.org/web/20110719074705/http://www.reifenpresse.de/news/alle-news/detail/article/nokian-reifenhandelskette-vianor-will-in-deutschland-weiter-expandieren.html?tx_ttnews%5BbackPid%5D=16&cHash=8514c2ca3c |date=19 July 2011 }}, Reifenpresse. Retrieved 11 December 2009. which administers Vianor, a tyre chain of company owned and franchised stores. The Vianor name is derived from the Latin phrase "northern way" or "northern road", and reflects the tyre chain's image as a tyre specialist for winter conditions.
Vianor is the largest and most extensive tyre franchise in the Nordic countries with approximately 170 company-owned retail outlets and around 800 outlets[http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_eng/Q1-2011-EN.pdf Nokian Tyres interim report January-March 2011] {{webarchive|url=https://web.archive.org/web/20110728005131/http://www.nokiantyres.com/files/nokiantyres/Osavuosikatsaukset_eng/Q1-2011-EN.pdf |date=28 July 2011 }}, Nokiantyres.com, 6 May 2011. Retrieved 24 May 2011. in total including franchises. Company-owned outlets are located in the Switzerland, Russia, Norway, Finland, Sweden, and the United States. The twelve United States outlets are located in the American states of Vermont, New Hampshire, New York and Massachusetts.[http://vianor.us/vianor Vianor tyre chain], Vianor (USA). Retrieved 24 November 2009. Countries with only franchised outlets include Ukraine, Estonia, Latvia, Lithuania, Kazakhstan, Armenia, Moldova, Georgia, Belarus, Poland, Germany, Czech Republic, Romania, Slovakia and Bulgaria.[http://www.nokiantyres.com/files/nokiantyres/Tuloskalvot_eng/Presentation_q12011_EN.pdf Nokian Tyres presentation of interim report 1-3/2011] {{webarchive|url=https://web.archive.org/web/20110728005024/http://www.nokiantyres.com/files/nokiantyres/Tuloskalvot_eng/Presentation_q12011_EN.pdf |date=28 July 2011 }}. Retrieved 24 November 2009.
Nokian Tyres has operated retail tyre stores in Norway since 1987, when it acquired Larsen & Lund, and since 1998 in Sweden and Latvia. The Vianor name was launched in 1999 coinciding with the company's expansion into Finland and Estonia.
Vianor sells two million tyres annually, including Michelin and Bridgestone brands as well as Nokian tyres. Car servicing and a tyre hotel, facilities for customers to store summer or winter tyres during the off-season, are also offered.[http://vianor.fi/english Comprehensive offering, inexpensive pricing] {{Webarchive|url=https://web.archive.org/web/20110720194306/http://vianor.fi/english |date=20 July 2011 }}, Vianor. Retrieved 24 November 2009.[http://www.tirehotel.ca/faq.html FAQ] {{webarchive|url=https://web.archive.org/web/20091215154023/http://www.tirehotel.ca/faq.html |date=15 December 2009 }}, Tire Hotel. Retrieved 12 December 2009.
Tyre facilities
{{Update|section|reason=many figures are from 10 years or longer ago, and wording about projects that were in-progress in early 2010s need to be updated and sourced|date=November 2019}}
=Nokia, Finland production and testing facilities=
Nokian Tyres produces 23,000 tyres per day at a factory in Nokia, Finland, and 200,000 tyres a year under the Bridgestone brand name.{{cite web | url = http://goliath.ecnext.com/coms2/gi_0199-6518800/New-tires-symbolize-Nokian-s.html | title = New tires symbolize Nokian's worldwide push | first = Miles | last = Moore | date = 2007-11-07 | work = Tire Business |access-date=15 December 2009 | archive-url=https://web.archive.org/web/20100923144032/http://goliath.ecnext.com/coms2/gi_0199-6518800/New-tires-symbolize-Nokian-s.html | archive-date=2010-09-23}} The original factory was built in 1904, the current one in 1945; it has expanded several times since then. Nokian Tyres has 27 assembly lines at its Finnish plant.[https://web.archive.org/web/20080614135222/http://www.rfidjournal.com/article/articleview/4093/1/1/ At Nokian Tyres, RFID Keeps Treads on Track], RFID Journal, 22 May 2008. Retrieved 31 December 2009. The plant uses radio frequency devices to monitor the inventory of materials used to manufacture tyres, such as the 100-metre long strips of rubber tread. Shortages of rubber tread can halt production and so keeping an adequate supply of materials increases efficiency. Despite trade journals discussing this technique, Nokian declines to confirm its production methods.
The company has a {{convert|30|ha|adj=on}} testing facility in Nokia, where it road tests tyres between April and November. From November to May, tests are carried out at its Ivalo Proving Grounds in Arctic Lapland.[http://sydsvenskan.se/bil/article124843/Vinterns-dack-i-hostens-tester.html Vinterns däck i höstens tester] {{webarchive|url=https://web.archive.org/web/20100104195145/http://sydsvenskan.se/bil/article124843/Vinterns-dack-i-hostens-tester.html |date=4 January 2010 }}, Sydsvenskan, 28 October 2005. Retrieved 12 December 2009. The Ivalo Proving Ground is the only permanent winter tyre testing facility in the world. Because of the short summer in Finland, Nokian tests summer tyres at other locations. During the winter, the testing of summer tyres takes place in South Africa. Nokian also tests tyres at the Applus+ IDIADA facilities in El Vendrell, Spain, and the ATP facilities in Papenburg, Germany.[http://www.nokiantires.com/vehicle-testing Outdoor Testing] {{webarchive|url=https://web.archive.org/web/20091203141238/http://www.nokiantires.com/vehicle-testing |date=3 December 2009 }}, Nokian Tires. Retrieved 25 November 2009.
=Vsevolozhsk, Russia factory=
Nokian produces approximately 6,000 tyres daily and employs 510 employees at its factory in Vsevolozhsk, Russia near Saint Petersburg, and plans to increase manufacturing capacity to 10 million tyres annually by 2011.[http://www.tirebusiness.com/subscriber/international2.phtml?cat=7&id=1171558590 Nokian to double output at Russian plant by 2011]{{dead link|date=January 2018 |bot=InternetArchiveBot |fix-attempted=yes }}, Tire Business, 15 February 2007. Retrieved 6 January 2010. The factory was established in 2005.[http://www.nokiantyres.com/history-in-brief History in Brief] {{webarchive|url=https://web.archive.org/web/20090212122231/http://www.nokiantyres.com/history-in-brief |date=12 February 2009 }}, Nokian Tyres. Retrieved 24 November 2009. In 2006, it expanded its facilities there, adding a mixing department and a {{convert|19000|sqm|adj=on}} warehouse capable of housing 600,000 tyres. The new mixing department gives the factory the capability to produce rubber compounds on-site instead of importing them from the factory in Nokia, Finland. The Vsevolozhsk factory manufactures Nokian-branded car tyres, in 2006 the majority of which were sold in Russia and countries of the former USSR.[http://findarticles.com/p/articles/mi_m0HXI/is_2006_Nov_22/ai_n24996101/ Nokian Tyres completes second stage of Russian tyre factory], Nordic Business Journal, 22 November 2006. Retrieved 24 November 2009.{{dead link|date=November 2019}} Nokian plans to build 300 housing units and sell them to employees at cost as part of the Russian factory expansion that was scheduled to be completed by 2011.[https://www.forbes.com/feeds/afx/2007/08/17/afx4029344.html Nokian Tyres to build 300 flats for workers at Russian production plant], Forbes, 17 August 2007. Retrieved 6 January 2010.{{dead link|date=November 2019|fix-attempted=yes}}
During the Russian 2014-2017 financial crisis, the company moved to exporting 70 percent of all of its Russian tire production, up from about 55 percent, as manufacturing costs in the country lowered. In 2017, as the Russian economy began to recover, Nokian began redirecting production back to Russian customers and invested 55 million euros in upgrading the factory, including an increase in annual production capacity from 15.5 million tyres to 17 million.
= Dayton Tennessee, United States factory =
In May 2017, Nokian announced the construction of a new factory in Dayton, Tennessee, with an annual production capacity of 4 million tyres. The facility would employ about 400 people, cost €330 million to build, and expected to start production by 2020. In addition to producing tires, the facility would house an on-site distribution facility with a storage capacity of 600,000 units. The company expects to double its North American sales by 2023. Nokian began hiring workers for the plant in February 2019, and sent its first group of employees for training to its Finnish and Russian factories in May 2019. The Dayton plant officially opened on 2 October 2019. The company plans to have up to 150 employees by the end of the year.
=Contract production of tyres=
Nokian Tyres licenses production of its tyres to companies in the United States (Bridgestone's LaVergne, Tennessee, plant), Slovakia (Matador, Puchov, plant),[https://archive.today/20120906092524/http://www.highbeam.com/doc/1G1-97911155.html Matador to make tyres for Nokian], European Rubber Journal, 1 February 2003. Retrieved 13 December 2009. Indonesia (PT Gajah Tunggal Tbk company),[http://www.gt-tires.com/indonesia/corporate.asp?classification=12&subid=42 Milestones, PT Gujal Tunggal Tbk Company (Indonesia)] {{Webarchive|url=https://web.archive.org/web/20140318185704/http://www.gt-tires.com/indonesia/corporate.asp?classification=12&subid=42 |date=18 March 2014 }}. Retrieved 16 December 2009.Note: Nokian has for a number of years maintained a relationship with Multistrada, an Indonesian tyre producer. See [http://www.tyrepress.com/feed/News/business_area/Wholesale/17654.txt De Klok Holds High Expectations for the New Season] {{webarchive|url=https://web.archive.org/web/20091209014303/http://www.tyrepress.com/feed/News/business_area/Wholesale/17654.txt |date=9 December 2009 }}, Tire Express, 10 February 2009. Retrieved 16 December 2009. and [http://www.nokiantyres.com/files/nokiantyres/pdf_tiedostot/tpt2004eng-preso.pdf Result 2004] {{webarchive|url=https://web.archive.org/web/20110728004849/http://www.nokiantyres.com/files/nokiantyres/pdf_tiedostot/tpt2004eng-preso.pdf |date=28 July 2011 }}, Nokian Tyre, 11 February 2005. Retrieved 16 December 2009. and the People's Republic of China (Giti Tire),[http://www.accessmylibrary.com/coms2/summary_0286-13514789_ITM Nokian Tyres to Start Contract Manufacturing in China], Europe Intelligence Wire, 28 December 2004. Retrieved 13 December 2009.[http://www.highbeam.com/doc/1G1-126392689.html Nokian outsourcing to China]{{dead link|date=February 2019|bot=medic}}{{cbignore|bot=medic}}, Tire Business, 20 December 2004. Retrieved 13 December 2009. as well as contract manufacture of agriculture and industrial tyres in Spain and India. In the past, some United States contract manufacturing was done by Cooper Tire's Findlay, Ohio, plant. Contract manufacture by Giti Tire includes production of up to 500,000 Nokian summer tyres with expansion up to 1.5 million tyres per year. Some Nokian agricultural and industrial tyres were made under contract by the Tofan Grup in Romania for two years until December 1999, when Nokian Tyres withdrew, citing quality standards. Contract manufacture of these types of heavy tyres was then undertaken by Michelin at its Polish plant, Stomil-Olsztyn, from 2000[http://www.highbeam.com/doc/1G1-68148023.html Nokian and Michelin Complete Take Off Deal]{{dead link|date=February 2019|bot=medic}}{{cbignore|bot=medic}}, European Rubber Journal, 1 November 2000. Retrieved 18 December 2009. until 2005, when Nokian began to shift contract manufacture of industrial tyres to Bridgestone's factory in Bilbao, Spain and agricultural tyres to Balkrishna Tyres in Bhiwadi, India.[http://goliath.ecnext.com/coms2/gi_0199-3922272/Bridgestone-to-make-heavy-truck.html Bridgestone to make heavy truck tires for Nokian; Finnish firm ends off-take deal with Michelin], Rubber and Plastics News, 28 March 2005. Retrieved 18 December 2009.
References
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External links
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- [http://yle.fi/uutiset/kauppalehti_finnish_tire_firm_manipulated_test_results/8702416 Kauppalehti: Finnish tire firm manipulated test results] YLE, 2016
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