:Sailor Moon

{{See also|List of Sailor Moon characters{{!}}List of Sailor Moon characters}}

The series focuses on Usagi Tsukino, a young middle school student in the Azabu-Jūban district of Tokyo, who learns from the talking cat Luna that she is actually a reincarnation of a princess from the Moon Kingdom, Sailor Moon. They are joined by Ami Mizuno, a student who awakens as Sailor Mercury; Rei Hino, a local Shinto shrine maiden who awakens as Sailor Mars; Makoto Kino, a tall and strong transfer student who awakens as Sailor Jupiter; and Minako Aino, a young aspiring idol who had awakened as Sailor Venus a few months earlier, accompanied by her talking feline companion Artemis. As they set out on their adventures, others join the Guardians later in the series, including by Mamoru Chiba, a high school student who occasionally assists them as Tuxedo Mask; Chibiusa, Usagi and Mamoru's future daughter who awakens as Sailor Chibi Moon; Haruka Tenoh, a car-racer who can transform into Sailor Uranus; Michiru Kaioh, a musician who can transform into Sailor Neptune; Setsuna Meioh, a physics student who can transform into Sailor Pluto; Hotaru Tomoe, who awakens as Sailor Saturn; and the Sailor Starlights. Together, they encounter extraterrestrials, space travelers and other Guardians as they protect the Earth and the Moon from destruction.

Naoko Takeuchi, after working on the 1991 Nami Akimoto manga Miracle Girls, redeveloped Sailor Moon from her 1991 manga serial Codename: Sailor V, which was first published on August 20, 1991, and featured Sailor Venus as the main protagonist.{{cite book|author=Takeuchi, Naoko|title=Pretty Guardian Sailor Moon: Short Stories|volume=2|chapter=Pretty Guardian Sailor Moon ~Ten Years of Love and Miracles~|year=2013|location=New York|publisher=Kodansha Comics|pages=196–200|isbn=9781612620107}} Takeuchi wanted to create a story with a theme about girls in outer space. While discussing with her editor Fumio Osano, he suggested the addition of Sailor fuku.{{cite book |last=Takeuchi |first=Naoko | author-link =Naoko Takeuchi |title=Pretty Guardian Sailor Moon shinzōban vol. 2 |publisher=Kodansha |date=September 2003 |isbn=406334777X}} When Codename: Sailor V was proposed for adaptation into an anime by Toei Animation, Takeuchi redeveloped the concept so Sailor Venus became a member of a team.{{cite book |last=Takeuchi |first=Naoko |title=Codename wa Sailor V |volume=1|chapter=Vol. 1 |publisher=Kodansha |date=December 18, 1993 |isbn=4063228010}}{{cite book |last=Takeuchi |first=Naoko |title=Codename: Sailor V shinzoban vol. 1 |chapter=Vol. 1 |publisher=Kodansha |date=September 29, 2004 |isbn=4063349292}} The resulting manga series became a fusion of the popular magical girl genre and the Super Sentai series, of which Takeuchi was a fan.{{cite web|last1=McCarter|first1=Charles|title=Public Interview with Takeuchi Naoko|url=http://www.ex.org/3.6/13-feature_takeuchi.html|website=EX|publisher=Wayback Machine|access-date=October 20, 2016|archive-url=https://web.archive.org/web/20090221051150/http://www.ex.org/3.6/13-feature_takeuchi.html|archive-date=February 21, 2009}} Recurring motifs include astronomy, astrology, gemology, Greco-Roman mythology,{{cite journal|last1=Grigsby|first1=Mary|title=Sailormoon: Manga (Comics) and Anime (Cartoon) Superheroine Meets Barbie: Global Entertainment Commodity Comes to the United States|journal=The Journal of Popular Culture|date=June 1998|volume=32|issue=1|pages=59–80|doi=10.1111/j.0022-3840.1998.3201_59.x}} Japanese elemental themes,{{cite book|last1=Drazen|first1=Patrick|title=Anime Explosion!: The What? Why? & Wow! of Japanese Animation|date=2003|publisher=Stone Bridge Press|location=Berkeley, California|isbn=1880656728}}{{rp|286}} teen fashions,{{cite journal|last1=Allison|first1=Anne|title=A Challenge to Hollywood? Japanese Character Goods Hit the US|journal=Japanese Studies|date=4 August 2010|volume=20|issue=1|pages=67–88|doi=10.1080/10371390050009075|s2cid=145517443}} and schoolgirl antics.

Takeuchi said discussions with Kodansha originally envisaged a single story arc;{{cite book|last1=Takeuchi|first1=Naoko|title=Prety Soldier Sailor Moon Materials Collection|date=1999|publisher=Kodansha|location=Tokyo|isbn=4063245217}} the storyline was developed in meetings a year before serialization began.{{cite book|last1=Schodt|first1=Frederik L.|author-link=Frederik L. Schodt|title=Dreamland Japan: Writings on Modern Manga|date=1999|publisher=Stone Bridge Press|location=Berkeley, California|isbn=9781880656235|edition=2nd}}{{rp|93}} After completing the arc, Toei and Kodansha asked Takeuchi to continue the series. She wrote four more story arcs, which were often published simultaneously with the five corresponding seasons of the anime adaptation. The anime ran one or two months behind the manga.{{rp|93}} As a result, the anime follows the storyline of the manga fairly closely, although there are deviations.{{cite web |url=http://www.mtv.com/news/2621750/sailor-moon-101-pretty-powerful-and-pure-of-heart/ |title=Sailor Moon 101: Pretty, Powerful, And Pure of Heart |author=Alverson, Brigid |publisher=MTV |date=May 27, 2011 |access-date=April 16, 2018 |archive-url=https://web.archive.org/web/20180416210800/http://www.mtv.com/news/2621750/sailor-moon-101-pretty-powerful-and-pure-of-heart/ |archive-date=April 16, 2018 |url-status=dead |df=mdy-all}} Takeuchi later said because Toei's production staff were mostly male, she feels the anime has "a slight male perspective".

Takeuchi later said she planned to kill off the protagonists, but Osano rejected the notion and said, "[Sailor Moon] is a shōjo manga!" When the anime adaptation was produced, the protagonists were killed in the final battle with the Dark Kingdom, although they were revived. Takeuchi resented that she was unable to do that in her version.{{cite book|last1=Takeuchi|first1=Naoko|title=Pretty Guardian Sailor Moon Volume 3|date=2003|publisher=Kodansha|location=Tokyo|isbn=4063347834|edition=Shinsōban|chapter=Punch!}} Takeuchi also intended for the Sailor Moon anime adaptation to last for one season, but due to the immense popularity, Toei asked Takeuchi to continue the series. At first, she struggled to develop another storyline to extend the series. While discussing with Osano, he suggested the inclusion of Usagi's daughter from the future, Chibiusa.

After the Sailor Moon anime was released in North America and dubbed in English, fans and academics alike noted that the dub had westernized Sailor Moon from how it had been released in Japan. In the 1995 English version of Sailor Moon, the westernization of the characters is seen in how a majority of the character names are changed from Japanese to English names.{{Cite journal |last=Burgos |first=Diana |date=2021-01-01 |title=The Queer Glow up of Hero-Sword Legacies in She-Ra, Korra, and Sailor Moon |journal=Open Cultural Studies |volume=5 |issue=1 |pages=248–261 |doi=10.1515/culture-2020-0135 |s2cid=245091754 |issn=2451-3474|doi-access=free }} Sailor Moon's civilian name, Usagi Tsukino, is turned into Serena. The love interest of Sailor Moon, Mamoru Chiba, is turned into Darien Shields.{{Cite book |author=Craig, Timothy J. |url=http://worldcat.org/oclc/1295917706 |title=Japan pop! inside the world of Japanese popular culture |date=2000 |publisher=M.E. Sharpe |isbn=0-585-38331-6 |pages=272 |oclc=1295917706 |access-date=February 27, 2022 |archive-date=February 6, 2024 |archive-url=https://web.archive.org/web/20240206163232/https://search.worldcat.org/title/1295917706 |url-status=live }} The main theme is changed from a romance ballad discussing Serena's (Usagi's) eternal love for Darien (Mamoru) to an anthem focused on Serena's newfound identity as the superheroine Sailor Moon.{{Cite web |author=Aldea, Silvia |url=https://www.diva-portal.org/smash/get/diva2:936733/FULLTEXT01.pdf#page=29 |title=A comparative study of approaches to audiovisual translation |date=2016 |publisher=Dalarna University |page=29 |access-date=December 27, 2024 |archive-date=June 3, 2024 |archive-url=https://web.archive.org/web/20240603041218/https://www.diva-portal.org/smash/get/diva2:936733/FULLTEXT01.pdf |url-status=live }} Other examples of westernization referenced by Sailor Moon's audience included flipping scenes of traffic to have cars drive on the right side of the road along with the English dub changing any conversations between characters that contained lesser-known (in North America at the time) Japanese cultural references.{{Cite web |date=2022-01-26 |title=A short history of 'Sailor Moon' and censorship in America. |url=http://www.michigandaily.com/tv/the-dangers-of-censorship-and-sailor-moon/ |access-date=2022-02-27 |website=The Michigan Daily |language=en-US |archive-date=February 26, 2022 |archive-url=https://web.archive.org/web/20220226231509/https://www.michigandaily.com/tv/the-dangers-of-censorship-and-sailor-moon/ |url-status=live }} According to Bandai America, the company in charge of Sailor Moon merchandise in the western hemisphere, the approach to advertising Sailor Moon was to make the show and super-heroine "'culturally appropriate' for the American market".{{Cite book |author=Craig, Timothy J. |url=http://worldcat.org/oclc/1295917706 |title=Japan pop! inside the world of Japanese popular culture |date=2000 |publisher=M.E. Sharpe |isbn=0-585-38331-6 |pages=265 |oclc=1295917706 |access-date=February 27, 2022 |archive-date=February 6, 2024 |archive-url=https://web.archive.org/web/20240206163232/https://search.worldcat.org/title/1295917706 |url-status=live }}

{{Main|List of Sailor Moon chapters{{!}}List of Sailor Moon chapters}}

Written and illustrated by Naoko Takeuchi, Sailor Moon was serialized by Kodansha in the Shōjo manga anthology Nakayoshi from December 28, 1991, to February 3, 1997. The side-stories were serialized simultaneously in RunRun—another of Kodansha's manga magazines. The 52 individual chapters were published in 18 tankōbon volumes by Kodansha from July 6, 1992, to April 4, 1997.{{cite web|url=http://shop.kodansha.jp/bc2_bc/search_view.jsp?b=1787217|title=Pretty Soldier Sailor Moon (1)|publisher=Kodansha|language=ja|script-title=ja:美少女戦士セーラームーン (1)|archive-url=https://web.archive.org/web/20040620040328/http://shop.kodansha.jp/bc2_bc/search_view.jsp?b=1787217|archive-date=June 20, 2004|url-status=dead|access-date=October 20, 2016}}{{cite web|url=http://shop.kodansha.jp/bc2_bc/search_view.jsp?b=1788582|title=Pretty Soldier Sailor Moon (18)|publisher=Kodansha|language=ja|script-title=ja:美少女戦士セーラームーン (18)|archive-url=https://web.archive.org/web/20120515220723/http://www.bookclub.kodansha.co.jp/bc2_bc/search_view.jsp?b=1788582|archive-date=May 15, 2012|url-status=dead|access-date=October 20, 2016}} In 2003, the chapters were re-released in a collection of 12 shinzōban volumes to coincide with the release of the live-action series.{{cite web|url=http://shop.kodansha.jp/bc2_bc/search_view.jsp?b=3347761|title=Sailor Moon New Edition (1)|publisher=Kodansha|language=ja|script-title=ja:美少女戦士セーラームーン 新装版(1)|archive-url=https://web.archive.org/web/20051127122501/http://shop.kodansha.jp/bc2_bc/search_view.jsp?b=3347761|archive-date=November 27, 2005|url-status=dead|access-date=October 20, 2016}} The manga was retitled Pretty Guardian Sailor Moon and included new cover art,{{cite web|url=http://sailormoon-official.com/comics/new/no1.php|title=Sailor Moon New Edition (1)|date=November 16, 2013|publisher=Sailormoon-official.com|language=ja|script-title=ja:美少女戦士セーラームーン新装版（1）：美少女戦士セーラームーン20周年プロジェクト公式サイト|access-date=October 20, 2016|archive-date=July 7, 2014|archive-url=https://archive.today/20140707111508/http://sailormoon-official.com/comics/new/no1.php|url-status=live}} and revised dialogue and illustrations. The ten individual short stories were also released in two volumes.{{cite web|url=http://kc.kodansha.co.jp/product/top.php/1234584026|title=Sailor Moon New Edition Short Stories (1)|website=kc.kodansha.co.jp|publisher=Kodansha Comics|language=ja|script-title=ja:美少女戦士セーラームーン新装版 ショートストーリーズ（1）|access-date=October 20, 2016|archive-date=July 15, 2014|archive-url=https://web.archive.org/web/20140715172100/http://kc.kodansha.co.jp/product/top.php/1234584026|url-status=live}}{{cite web|url=http://kc.kodansha.co.jp/product/top.php/1234584031|title=Sailor Moon New Edition Short Stories (2)|website=kc.kodansha.co.jp|publisher=Kodansha Comics|language=ja|script-title=ja:美少女戦士セーラームーン新装版 ショートストーリーズ（2）|access-date=October 20, 2016|archive-date=July 15, 2014|archive-url=https://web.archive.org/web/20140715144959/http://kc.kodansha.co.jp/product/top.php/1234584031|url-status=live}} In 2013, the chapters were once again re-released in 10 kanzenban volumes to commemorate the manga's 20th anniversary, which includes digitally remastered artwork, new covers and color artwork from its Nakayoshi run.{{cite web|url=http://kc.kodansha.co.jp/product/top.php/1234647154|title=Sailor Moon full version (1)|website=kodansha.co.jp|publisher=Kodansha Comics|language=ja|script-title=ja:美少女戦士セーラームーン 完全版（1）|access-date=October 20, 2016|archive-date=March 28, 2014|archive-url=https://web.archive.org/web/20140328060013/http://kc.kodansha.co.jp/product/top.php/1234647154|url-status=live}} The books have been enlarged from the typical Japanese manga size to A5.{{cite web |first=Brad |last=Stephenson |url=http://www.moonkitty.net/reviews-buy-sailor-moon-third-gen-kanzenban-manga.php |title=3rd Gen Japanese Sailor Moon Manga Shopping Guide |publisher=moonkitty.net |date=January 23, 2012 |access-date=December 9, 2013 |archive-date=December 4, 2013 |archive-url=https://web.archive.org/web/20131204072134/http://www.moonkitty.net/reviews-buy-sailor-moon-third-gen-kanzenban-manga.php |url-status=live}}{{cite web |author=Elly |url=http://missdream.org/sailor-moon-kanzenban-ipad-mini-smart-phone-cases/ |title=Sailor Moon Kanzenban + iPad Mini + Smart Phone Cases |publisher=Miss Dream |date=October 10, 2013 |access-date=December 9, 2013 |archive-date=December 3, 2013 |archive-url=https://web.archive.org/web/20131203005740/http://missdream.org/sailor-moon-kanzenban-ipad-mini-smart-phone-cases/ |url-status=live}} The short stories were republished in two volumes, with the order of the stories shuffled. Codename: Sailor V was also included in the third edition.

The Sailor Moon manga was initially licensed for an English release by Mixx (later Tokyopop) in North America. The manga was first published as a serial in MixxZine beginning in 1997, but was later removed from the magazine and made into a separate, low print monthly comic to finish the first, second and third arcs. At the same time, the fourth and fifth arcs were printed in a secondary magazine called Smile.{{cite web |title=Mixx Controversies: Analysis |work=Features |publisher=Anime News Network |date=August 14, 2008 |url=http://www.animenewsnetwork.com/feature/1998-08-14/5 |access-date=January 24, 2007 |archive-date=October 17, 2007 |archive-url=https://web.archive.org/web/20071017180135/http://www.animenewsnetwork.com/feature/1998-08-14/5 |url-status=live}} Pages from the Tokyopop version of the manga ran daily in the Japanimation Station, a service accessible to users of America Online.{{cite news|url=http://www.mixxonline.com/mixxonline/company/press_releases/pr_991022_tokyostation.html|title=MIXX ENTERTAINMENT COLLABORATES WITH CENTRAL PARK MEDIA TO PUBLISH SAILOR MOON AND PARASYTE COMICS IN THE JAPANIMATION STATION SECTION OF AMERICA ONLINE (AOL)|archive-url=https://web.archive.org/web/20001029224708/http://www.mixxonline.com/mixxonline/company/press_releases/pr_991022_tokyostation.html|archive-date=October 29, 2000|publisher=Mixx Entertainment|date=October 22, 1999|access-date=August 21, 2011}} The series was later collected into a three-part graphic novel series spanning eighteen volumes, which were published from December 1, 1998, to September 18, 2001.{{cite web|url=http://www.mixxonline.com/dbpage.php?page=product&productid=1024 |title=Sailor Moon Volume 1 |archive-url=https://web.archive.org/web/20041107235344/http://www.mixxonline.com/dbpage.php?page=product&productid=1024 |archive-date=November 7, 2004 |publisher=Mixx Entertainment |access-date=July 23, 2008 |url-status=dead}}{{cite web|url=http://www.mixxonline.com/dbpage.php?page=product&productid=1041 |title=Sailor Moon StarS Volume 3 |archive-url=https://web.archive.org/web/20041110195810/http://www.mixxonline.com/dbpage.php?page=product&productid=1041 |archive-date=November 10, 2004 |publisher=Mixx Entertainment |access-date=July 23, 2008 |url-status=dead}} In May 2005, Tokyopop's license to the Sailor Moon manga expired, and its edition went out of print.{{cite web |url=http://www.tokyopop.com/oop.html |title=Tokyopop Out of Print |publisher=Tokyopop|access-date=October 18, 2006|archive-url=https://web.archive.org/web/20070519030938/http://www.tokyopop.com/oop.html|archive-date=May 19, 2007}}

In 2011, Kodansha Comics announced they had acquired the license for the Sailor Moon manga and its lead-in series Codename: Sailor V in English.{{cite web|url=http://www.animenewsnetwork.com/press-release/2011-03-18/kodansha-usa-announces-the-return-of-sailor-moon|title=Kodansha USA Announces the Return of Sailor Moon|date=March 18, 2011|website=Anime News Network|publisher=Press release|access-date=October 20, 2016|archive-date=August 19, 2016|archive-url=https://web.archive.org/web/20160819130343/http://www.animenewsnetwork.com/press-release/2011-03-18/kodansha-usa-announces-the-return-of-sailor-moon|url-status=live}} They published the twelve volumes of Sailor Moon simultaneously with the two-volume edition of Codename Sailor V from September 2011 to July 2013.{{cite web|url=http://www.randomhouse.com/book/212662/sailor-moon-1-by-naoko-takeuchi|title=Sailor Moon 1 by Naoko Takeuchi – Book|date=September 13, 2011|publisher=Random House|access-date=October 20, 2016|archive-date=April 4, 2015|archive-url=https://web.archive.org/web/20150404221642/http://www.randomhouse.com/book/212662/sailor-moon-1-by-naoko-takeuchi|url-status=live}}{{cite web|url=http://www.randomhouse.com/book/224019/sailor-moon-12-by-naoko-takeuchi|title=Sailor Moon 1 by Naoko Takeuchi – Book|publisher=Random House|access-date=October 20, 2016|archive-date=October 16, 2013|archive-url=https://web.archive.org/web/20131016075551/http://www.randomhouse.com/book/224019/sailor-moon-12-by-naoko-takeuchi|url-status=live}}{{cite web|url=http://www.randomhouse.com/book/212665/codename-sailor-v-1-by-naoko-takeuchi|title=Codename Sailor V 1 by Naoko Takeuchi – Book|publisher=Random House|access-date=October 20, 2016|archive-date=October 22, 2013|archive-url=https://web.archive.org/web/20131022214829/http://www.randomhouse.com/book/212665/codename-sailor-v-1-by-naoko-takeuchi|url-status=live}} The first of the two related short story volumes was published on September 10, 2013;{{cite web|url=http://www.randomhouse.com/book/226968/sailor-moon-short-stories-1-by-naoko-takeuchi|title=Sailor Moon Short Stories 1 by Naoko Takeuchi – Book|publisher=Random House|access-date=October 20, 2016|archive-date=September 5, 2014|archive-url=https://web.archive.org/web/20140905001023/http://www.randomhouse.com/book/226968/sailor-moon-short-stories-1-by-naoko-takeuchi|url-status=live}} the second was published on November 26, 2013.{{cite web|url=http://www.randomhouse.com/book/226651/sailor-moon-short-stories-2-by-naoko-takeuchi|title=Sailor Moon Short Stories 2 by Naoko Takeuchi – Book|publisher=Random House|access-date=October 20, 2016|archive-date=December 5, 2013|archive-url=https://web.archive.org/web/20131205015316/http://www.randomhouse.com/book/226651/sailor-moon-short-stories-2-by-naoko-takeuchi|url-status=live}} At Anime Expo 2017, Kodansha Comics announced plans to re-release Sailor Moon in an "Eternal Edition", featuring a new English translation, new cover artwork by Takeuchi, and color pages from the manga's original run, printed on extra-large premium paper.{{cite web |last1=Sherman |first1=Jennifer |title=Kodansha Comics Announces Battle Angel Alita: Mars Chronicle, Fairy Tail S, Cardcaptor Sakura: Clear Card in Print |url=https://www.animenewsnetwork.com/news/2017-07-03/kodansha-comics-announces-battle-angel-alita-mars-chronicle-fairy-tail-s-cardcaptor-sakura-clear-card-in-print/.118330 |website=Anime News Network |access-date=15 January 2021 |date=July 7, 2017 |archive-date=January 21, 2021 |archive-url=https://web.archive.org/web/20210121200525/https://www.animenewsnetwork.com/news/2017-07-03/kodansha-comics-announces-battle-angel-alita-mars-chronicle-fairy-tail-s-cardcaptor-sakura-clear-card-in-print/.118330 |url-status=live}}{{cite web |title=Sailor Moon Eternal Edition Trailer is HERE! |url=https://kodanshacomics.com/2018/04/01/sailor-moon-eternal-edition-trailer/ |website=Kodansha Comics |access-date=January 15, 2021 |date=April 1, 2018 |archive-date=January 21, 2021 |archive-url=https://web.archive.org/web/20210121230439/https://kodanshacomics.com/2018/04/01/sailor-moon-eternal-edition-trailer/ |url-status=live}} The first Eternal Edition volume was published on September 11, 2018;{{cite web |last1=Ressler |first1=Karen |title=North American Anime, Manga Releases, September 9–15 |url=https://www.animenewsnetwork.com/news/2018-09-11/north-american-anime-manga-releases-september-9-15/.136652 |website=Anime News Network |access-date=January 15, 2021 |date=September 11, 2018 |archive-date=January 25, 2021 |archive-url=https://web.archive.org/web/20210125154618/https://www.animenewsnetwork.com/news/2018-09-11/north-american-anime-manga-releases-september-9-15/.136652 |url-status=live}} the tenth and final volume was published on October 20, 2020.{{cite web |last1=Sherman |first1=Jennifer |title=North American Anime, Manga Releases, October 18–24 |url=https://www.animenewsnetwork.com/news/2020-10-22/north-american-anime-manga-releases-october-18-24/.165408 |website=Anime News Network |access-date=January 15, 2021 |date=October 22, 2020 |archive-date=January 13, 2021 |archive-url=https://web.archive.org/web/20210113052830/https://www.animenewsnetwork.com/news/2020-10-22/north-american-anime-manga-releases-october-18-24/.165408 |url-status=live}} On July 1, 2019, Kondasha Comics began releasing the Eternal Editions digitally,{{cite web |last1=Hodgkins |first1=Crystalyn |title=ComiXology, Kodansha Comics Release Sailor Moon Manga Digitally in English |url=https://www.animenewsnetwork.com/news/2019-07-01/comixology-kodansha-comics-release-sailor-moon-manga-digitally-in-english/.148481 |website=Anime News Network |access-date=July 5, 2019 |language=en |date=July 1, 2019 |archive-date=July 1, 2019 |archive-url=https://web.archive.org/web/20190701191450/https://www.animenewsnetwork.com/news/2019-07-01/comixology-kodansha-comics-release-sailor-moon-manga-digitally-in-english/.148481 |url-status=live}} following an announcement the day before about the series being released digitally in ten different languages.{{cite web |last1=Hodgkins |first1=Crystalyn |title=Sailor Moon Manga Gets Worldwide Digital Release in 10 Languages Starting on July 1 |url=https://www.animenewsnetwork.com/news/2019-06-30/sailor-moon-manga-gets-worldwide-digital-release-in-10-languages-starting-on-july-1/.148440 |website=Anime News Network |access-date=July 5, 2019 |language=en |date=June 30, 2019 |archive-date=July 1, 2019 |archive-url=https://web.archive.org/web/20190701161310/https://www.animenewsnetwork.com/news/2019-06-30/sailor-moon-manga-gets-worldwide-digital-release-in-10-languages-starting-on-july-1/.148440 |url-status=live}} In November 2020, Kodansha Comics announced plans to re-release the Sailor Moon manga again as part of their "Naoko Takeuchi Collection".{{cite web |last1=Hazra |first1=Adriana |title=Kodansha Comics Licenses New Manga by Ema Toyama, Kaori Yuki, More |url=https://www.animenewsnetwork.com/news/2020-11-13/kodansha-comics-licenses-new-manga-by-ema-toyama-kaori-yuki-more/.166303 |website=Anime News Network |access-date=January 15, 2021 |date=November 13, 2020 |archive-date=January 22, 2021 |archive-url=https://web.archive.org/web/20210122013859/https://www.animenewsnetwork.com/news/2020-11-13/kodansha-comics-licenses-new-manga-by-ema-toyama-kaori-yuki-more/.166303 |url-status=live}} The company described the new edition as a "more affordable, portable" version of the Eternal Edition. The first volume was published on April 5, 2022,{{cite web |title=Sailor Moon 1 (Naoko Takeuchi Collection) |url=https://www.penguinrandomhouse.com/books/669965/sailor-moon-1-naoko-takeuchi-collection-by-naoko-takeuchi/ |website=Penguin Random House |access-date=October 20, 2021 |archive-date=January 21, 2021 |archive-url=https://web.archive.org/web/20210121015956/https://www.penguinrandomhouse.com/books/669965/sailor-moon-1-naoko-takeuchi-collection-by-naoko-takeuchi/ |url-status=live}} and the last on September 17, 2024.

Sailor Moon has also been licensed in other English-speaking countries. In the United Kingdom, the volumes are distributed by Turnaround Publisher Services.{{cite web|url=http://www.turnaround-uk.com/sailor-moon-vol-1.html|title=Sailor Moon Vol. 1|access-date=August 20, 2014|publisher=Turnaround Publisher Services|archive-date=August 22, 2014|archive-url=https://web.archive.org/web/20140822035420/http://www.turnaround-uk.com/sailor-moon-vol-1.html|url-status=live}} In Australia, the manga is distributed by Penguin Books Australia.{{cite web|url=http://www.randomhouse.com.au/books/naoko-takeuchi/sailor-moon-5-9781612620015.aspx|title=Sailor Moon 5|publisher=Random House Australia|access-date=October 20, 2016|archive-date=April 1, 2016|archive-url=https://web.archive.org/web/20160401162417/http://www.randomhouse.com.au/books/naoko-takeuchi/sailor-moon-5-9781612620015.aspx|url-status=live}}

The manga has been licensed in Russia as well as the CIS for distribution by publishing company XL Media. The first volume was released in 2018.{{cite web |title=Издательство XL Media приобрело права на мангу Pretty Guardian Sailor Moon |url=https://news.xlm.ru/news/izdatelstvo-xl-media-priobrelo-prava-na-mangu-pretty-guardian-sailor-moon |website=XL Media |access-date=August 14, 2018 |language=ru |date=May 24, 2018 |archive-date=August 14, 2018 |archive-url=https://web.archive.org/web/20180814165940/https://news.xlm.ru/news/izdatelstvo-xl-media-priobrelo-prava-na-mangu-pretty-guardian-sailor-moon |url-status=live}}

{{Main|Sailor Moon (TV series){{!}}Sailor Moon (TV series)}}

Toei Animation produced an anime television series based on the 52 manga chapters, also titled Pretty Soldier Sailor Moon. Junichi Sato directed the first season, Kunihiko Ikuhara took over second through fourth season, and Takuya Igarashi directed the fifth and final season.{{cite web |url=http://www.usagi.org/doi/smoon/staff/index.html |title=Sailor Moon staff information |publisher=Usagi.org |access-date=September 10, 2013 |archive-date=May 14, 2013 |archive-url=https://web.archive.org/web/20130514121542/http://www.usagi.org/doi/smoon/staff/index.html |url-status=live}} The series premiered in Japan on TV Asahi on March 7, 1992, and ran for 200 episodes until its conclusion on February 8, 1997. Upon its release, the show quickly rose to be Toei Animation's highest ranked TV series.{{Cite book |author=Craig, Timothy J. |url=http://worldcat.org/oclc/1295917706 |title=Japan pop! inside the world of Japanese popular culture |date=2000 |publisher=M.E. Sharpe |isbn=0-585-38331-6 |pages=260 |oclc=1295917706 |access-date=February 27, 2022 |archive-date=February 6, 2024 |archive-url=https://web.archive.org/web/20240206163232/https://search.worldcat.org/title/1295917706 |url-status=live }} Most of the international versions, including the English adaptations, are titled Sailor Moon.

{{Main|Sailor Moon Crystal{{!}}Sailor Moon Crystal}}

On July 6, 2012, Kodansha and Toei Animation announced that it would commence the production of a new anime adaptation of Sailor Moon, called Pretty Guardian Sailor Moon Crystal, for a simultaneous worldwide release in 2013 as part of the series's 20th anniversary celebrations,{{cite news|url=http://www.animenewsnetwork.com/news/2012-07-06/sailor-moon-manga-gets-new-anime-in-summer-2013|title=Sailor Moon Manga Gets New Anime in Summer 2013|date=July 6, 2012|work=Anime News Network|access-date=October 20, 2016|archive-date=October 20, 2016|archive-url=https://web.archive.org/web/20161020050554/http://www.animenewsnetwork.com/news/2012-07-06/sailor-moon-manga-gets-new-anime-in-summer-2013|url-status=live}}{{cite web|url=http://www.animationmagazine.net/tv/new-sailor-moon-reboot-arrives-in-2014/|last=Zahed|first=Ramin|title=New 'Sailor Moon' Reboot Arrives in 2013|work=Animation Magazine|date=July 6, 2012|access-date=July 9, 2012|archive-date=July 9, 2012|archive-url=https://web.archive.org/web/20120709070244/http://www.animationmagazine.net/tv/new-sailor-moon-reboot-arrives-in-2014/|url-status=live}}{{Cite news|url=http://www.japantimes.co.jp/culture/2014/07/03/general/happy-birthday-sailor-moon/|title=Happy birthday, Sailor Moon!|last=Mohajer-Va-Pesaran|first=Daphne|date=July 3, 2013|work=The Japan Times|access-date=July 5, 2014|archive-date=July 5, 2014|archive-url=https://web.archive.org/web/20140705225819/http://www.japantimes.co.jp/culture/2014/07/03/general/happy-birthday-sailor-moon/|url-status=live}} and stated that it would be a closer adaptation of the manga than the first anime.{{cite news|url=http://www.animenewsnetwork.com/news/2014-01-09/new-sailor-moon-anime-producer/not-remaking-1st-anime|title=New Sailor Moon Anime's Producer: Not Remaking 1st Anime|date=January 9, 2014|work=Anime News Network|access-date=October 20, 2016|archive-date=October 23, 2016|archive-url=https://web.archive.org/web/20161023234908/http://www.animenewsnetwork.com/news/2014-01-09/new-sailor-moon-anime-producer/not-remaking-1st-anime|url-status=live}} Crystal premiered on July 5, 2014, and new episodes would air on the first and third Saturdays of each month.{{cite news|url=http://www.animenewsnetwork.com/news/2014-04-27/kotono-mitsuishi-leads-sailor-moon-crystal-cast|title=Kotono Mitsuishi Leads New Sailor Moon Crystal Anime Cast|date=April 27, 2014|work=Anime News Network|access-date=October 20, 2016|archive-date=October 15, 2016|archive-url=https://web.archive.org/web/20161015021417/http://www.animenewsnetwork.com/news/2014-04-27/kotono-mitsuishi-leads-sailor-moon-crystal-cast|url-status=live}} New cast were announced, along with Kotono Mitsuishi reprising her role as Sailor Moon.{{Cite news|url=http://www.animenewsnetwork.com/news/2014-04-27/kotono-mitsuishi-leads-sailor-moon-crystal-cast|title=Kotono Mitsuishi Leads New Sailor Moon Crystal Anime Cast|work=Anime News Network|access-date=2017-10-26|language=en|archive-date=April 28, 2014|archive-url=https://web.archive.org/web/20140428155709/http://www.animenewsnetwork.com/news/2014-04-27/kotono-mitsuishi-leads-sailor-moon-crystal-cast|url-status=live}} The first two seasons were released together, covering their corresponding arcs of the manga (Dark Kingdom and Black Moon). A third season based on the Infinity arc on the manga premiered on Japanese television on April 4, 2016, known as Death Busters arc in this adaptation.{{cite news|url=http://www.animenewsnetwork.com/news/2016-03-06/sailor-moon-crystal-3rd-season-premiere-date-theme-songs-revealed/.99470|title=Sailor Moon Crystal 3rd Season's Premiere Date, Theme Songs Revealed - News|date=March 6, 2016|work=Anime News Network|access-date=October 20, 2016|archive-date=October 8, 2016|archive-url=https://web.archive.org/web/20161008191315/http://www.animenewsnetwork.com/news/2016-03-06/sailor-moon-crystal-3rd-season-premiere-date-theme-songs-revealed/.99470|url-status=live}} Munehisa Sakai directed the first and second season, while Chiaki Kon directed the third season.

Three animated theatrical feature films based on the original Sailor Moon series have been released in Japan: Sailor Moon R: The Movie in 1993, followed by Sailor Moon S: The Movie in 1994, and Sailor Moon SuperS: The Movie in 1995. The films are side-stories that do not correlate with the timeline of the original series. A one-hour television special was aired on TV Asahi in Japan on April 8, 1995.{{cite episode|title=Sailor Moon SuperS Special|series=Sailor Moon SuperS|network=TV Asahi|language=ja|date=April 8, 1995}} Kunihiko Ikuhara directed the first film, while the latter two were directed by Hiroki Shibata.

In 1997, an article in Variety stated that The Walt Disney Company was interested in originally acquiring the rights to Sailor Moon as a live action film to be directed by Stanley Tong & Geena Davis set to star as Queen Beryl, along with Winona Ryder & Elisabeth Shue planning to star in the film.{{cite web|url=https://variety.com/1997/voices/columns/magoo-goes-stunt-crazy-1117863071/|work=Variety|title='Magoo' goes stunt-crazy|access-date=September 24, 2014|date=May 15, 1997|last=Archerd|first=Army|quote="Disney, which wanted Tong to create an international franchise with his direction of the "live" "Magoo," is also in the process of acquiring rights to the Japanese cartoon Sailor Moon, also for Tong to direct"|archive-date=December 26, 2014|archive-url=https://web.archive.org/web/20141226001230/http://variety.com/1997/voices/columns/magoo-goes-stunt-crazy-1117863071/|url-status=live}} After Disney put the project on turnaround, Universal Pictures acquired the film rights.{{Cite web |date=2019-11-17 |title=Sailor Moon Was Almost a Live-Action Disney Princess in the 1990s |url=https://www.cbr.com/sailor-moon-live-action-disney-90s/ |access-date=2023-06-06 |website=CBR |language=en |archive-date=June 6, 2023 |archive-url=https://web.archive.org/web/20230606114556/https://www.cbr.com/sailor-moon-live-action-disney-90s/ |url-status=live }}

In 2017, it was revealed that Pretty Guardian Sailor Moon Crystal anime's fourth season would be produced as a two-part theatrical anime film project, adapting the Dream arc from the manga.{{cite web|url=http://www.animenewsnetwork.com/news/2017-06-30/sailor-moon-crystal-anime-4th-season-revealed-as-2-part-film-project/.118230|title=Sailor Moon Crystal Anime 4th Season Revealed as 2-Part Film Project|last=Hodgkins|first=Crystalyn|website=Anime News Network|date=2017-06-30|access-date=2017-06-30|archive-date=January 5, 2019|archive-url=https://web.archive.org/web/20190105054240/https://www.animenewsnetwork.com/news/2017-06-30/sailor-moon-crystal-anime-4th-season-revealed-as-2-part-film-project/.118230|url-status=live}} On June 30, 2019, it was announced that the title of the films will be Pretty Guardian Sailor Moon Eternal The Movie.{{cite news|url=https://www.animenewsnetwork.com/daily-briefs/2019-10-21/1st-sailor-moon-eternal-film-opens-in-japan-on-september-11-2020/.152451|title=1st Sailor Moon Eternal Film Opens in Japan on September 11, 2020|date=October 21, 2019|publisher=Anime News Network|access-date=October 21, 2019|archive-date=October 24, 2019|archive-url=https://web.archive.org/web/20191024011123/https://www.animenewsnetwork.com/daily-briefs/2019-10-21/1st-sailor-moon-eternal-film-opens-in-japan-on-september-11-2020/.152451|url-status=live}}{{cite web |author1=sailormoon-official |title=劇場版「美少女戦士セーラームーンEternal」超特報映像/Pretty Guardians Sailor Moon Eternal The MOVIE |url=https://www.youtube.com/watch?v=LZe5rDHiwe4 |website=YouTube |access-date=30 June 2019 |date=30 June 2019 |archive-date=November 30, 2019 |archive-url=https://web.archive.org/web/20191130182115/https://www.youtube.com/watch?v=LZe5rDHiwe4 |url-status=live}} The first film was originally to be released on September 11, 2020,{{cite web|url=https://www.crunchyroll.com/es/anime-news/2019/10/21-1/sailor-moon-eternal-films-1st-part-hits-japanese-theaters-september-11-2020|title=Sailor Moon Eternal Film's 1st Part Hits Japanese Theaters September 11, 2020|last=Komatsu|first=Mikikazu|work=Crunchyroll |date=October 21, 2019|access-date=October 22, 2019|archive-date=October 22, 2019|archive-url=https://web.archive.org/web/20191022143415/https://www.crunchyroll.com/es/anime-news/2019/10/21-1/sailor-moon-eternal-films-1st-part-hits-japanese-theaters-september-11-2020|url-status=live}} but was postponed and released on January 8, 2021, and the second film was released on February 11, 2021.{{cite web |last1=Hodgkins |first1=Crystalyn |title=1st Sailor Moon Eternal Film Delayed to January 8 With 2nd Film Scheduled for February 11 |url=https://www.animenewsnetwork.com/news/2020-06-18/1st-sailor-moon-eternal-film-delayed-to-january-8-with-2nd-film-scheduled-for-february-11/.160770 |website=Anime News Network |access-date=18 June 2020 |language=en |date=18 June 2020 |archive-date=June 20, 2020 |archive-url=https://web.archive.org/web/20200620014332/https://www.animenewsnetwork.com/news/2020-06-18/1st-sailor-moon-eternal-film-delayed-to-january-8-with-2nd-film-scheduled-for-february-11/.160770 |url-status=live}} Chiaki Kon returned from Crystal{{'}}s third season to direct the two films.

In 2022, it was announced that a sequel to Pretty Guardian Sailor Moon Eternal The Movie, covering the Stars arc of the manga would also be produced as a two-part theatrical anime film project, titled Pretty Guardian Sailor Moon Cosmos The Movie. The two films are directed by Tomoya Takahashi, and were released on June 9 and 30, 2023, respectively.{{cite web |url=https://www.animenewsnetwork.com/news/2022-04-28/sailor-moon-manga-final-arc-gets-2-sailor-moon-cosmos-films-in-early-summer-2023/.185105 |title=Sailor Moon Manga's Final Arc Gets 2 Sailor Moon Cosmos Films in Early Summer 2023 |last=Mateo |first=Alex |date=April 28, 2022 |website=Anime News Network |access-date=April 28, 2022 |archive-date=April 28, 2022 |archive-url=https://web.archive.org/web/20220428140602/https://www.animenewsnetwork.com/news/2022-04-28/sailor-moon-manga-final-arc-gets-2-sailor-moon-cosmos-films-in-early-summer-2023/.185105 |url-status=live }}{{cite magazine|last=Davidson|first=Danica|date=April 11, 2023|title=Sailor Moon Cosmos Shares Eternal Sailor Mars and Eternal Sailor Venus Trailer|url=https://otakuusamagazine.com/sailor-moon-cosmos-shares-eternal-sailor-mars-and-eternal-sailor-venus-trailer/|magazine=Otaku Magazine|access-date=April 11, 2023|archive-date=April 11, 2023|archive-url=https://web.archive.org/web/20230411165320/https://otakuusamagazine.com/sailor-moon-cosmos-shares-eternal-sailor-mars-and-eternal-sailor-venus-trailer/|url-status=live}}

There have been numerous companion books to Sailor Moon. Kodansha released some of these books for each of the five story arcs, collectively called the Original Picture Collection. The books contain cover art, promotional material and other work by Takeuchi. Many of the drawings are accompanied by comments on the way she developed her ideas, created each picture and commentary on the anime interpretation of her story.{{cite book |last=Takeuchi |first=Naoko |title=Pretty Soldier Sailor Moon Volume II Original Picture Collection |publisher=Kodansha |date=August 1994 |isbn=406324508X}}{{cite book |last=Takeuchi |first=Naoko |title=Pretty Soldier Sailor Moon Volume III Original Picture Collection |publisher=Kodansha |date=September 1996 |isbn=4063245187}}{{cite book |last=Takeuchi |first=Naoko |title=Pretty Soldier Sailor Moon Volume IV Original Picture Collection |publisher=Kodansha |date=September 1996 |isbn=4063245195}}{{cite book |last=Takeuchi |first=Naoko |title=Pretty Soldier Sailor Moon Volume V Original Picture Collection |publisher=Kodansha |date=August 1997 |isbn=4063245225}} Another picture collection, Volume Infinity, was released as a self-published, limited-edition artbook after the end of the series in 1997. This art book includes drawings by Takeuchi and her friends, her staff, and many of the voice actors who worked on the anime. In 1999, Kodansha published the Materials Collection; this contained development sketches and notes for nearly every character in the manga, and for some characters that never appeared. Each drawing includes notes by Takeuchi about costume pieces, the mentality of the characters and her feelings about them. It also includes timelines for the story arcs and for the real-life release of products and materials relating to the anime and manga. A short story, Parallel Sailor Moon is also featured, celebrating the year of the rabbit.

Sailor Moon was also adapted for publication as novels and released in 1998. The first book was written by Stuart J. Levy. The following novels were written by Lianne Sentar.{{cite web|title=Sailor Moon: The Novels by Tokyopop/SMILE Books|url=https://missdream.org/raw-sailor-moon-downloads/sailor-moon-novels-tokyopopsmile-books/|website=Miss Dream|date=October 19, 2013 |access-date=2 April 2018|archive-date=April 2, 2018|archive-url=https://web.archive.org/web/20180402230825/https://missdream.org/raw-sailor-moon-downloads/sailor-moon-novels-tokyopopsmile-books/|url-status=live}}

{{Main|Sailor Moon musicals{{!}}Sailor Moon musicals}}

In mid-1993, the first musical theater production based on Sailor Moon premiered and starred Anza Ohyama as Sailor Moon. Thirty such musicals in all have been produced, with one in pre-production. The shows' stories include anime-inspired plotlines and original material. Music from the series has been released on about 20 memorial albums.{{cite web|url=http://sailormoon.channel.or.jp/video/02.html|title=Video DVD Corner|publisher=Sailor Moon Channel|language=ja|script-title=ja:セーラームーン ビデオ・DVDコーナー|access-date=October 20, 2016|url-status=dead|archive-url=https://web.archive.org/web/20090207140031/http://sailormoon.channel.or.jp/video/02.html|archive-date=February 7, 2009}} The popularity of the musicals has been cited as a reason behind the production of the live-action television series, Pretty Guardian Sailor Moon.

During the original run musicals ran in the winter and summer of each year, with summer musicals staged at the Sunshine Theater in the Ikebukuro area of Tokyo. In the winter, musicals toured to other large cities in Japan, including Osaka, Fukuoka,{{cite web|url=http://sailormoon.channel.or.jp/musical/01.html|title=93 Summer Special Musical Pretty Soldier Sailor Moon Gaiden Dark Kingdom Resurrection Hen|publisher=Sailormoon. Channel|language=ja|script-title=ja:これまでの公演の紹介 93サマースペシャルミュージカル 美少女戦士セーラームーン 外伝 ダーク・キングダム復活篇|access-date=October 20, 2016|url-status=dead|archive-url=https://web.archive.org/web/20090714192144/http://sailormoon.channel.or.jp/musical/01.html|archive-date=July 14, 2009}} Nagoya, Shizuoka, Kanazawa, Sendai,{{cite web|url=http://sailormoon.channel.or.jp/musical/04.html|title=94 Summer Special Musical Pretty Soldier Sailor Moon S way to the rabbit-love of the warrior|publisher=Sailormoon. Channel|language=ja|script-title=ja:これまでの公演の紹介 94サマースペシャルミュージカル美少女戦士セーラームーンSうさぎ・愛の戦士への道|access-date=October 20, 2016|url-status=dead|archive-url=https://web.archive.org/web/20080429192711/http://sailormoon.channel.or.jp/musical/04.html|archive-date=April 29, 2008}} Saga, Oita, Yamagata and Fukushima.{{cite web|url=http://sailormoon.channel.or.jp/musical/06.html|title=95 Spring Special Musical Pretty Soldier Sailor Moon S road to makeover Super Warrior (revised edition)|publisher=Sailormoon. Channel|language=ja|script-title=ja:95スプリングスペシャルミュージカル 美少女戦士セーラームーンS 変身・スーパー戦士への道(改訂版)|access-date=October 20, 2016|url-status=dead|archive-url=https://web.archive.org/web/20080226060951/http://sailormoon.channel.or.jp/musical/06.html|archive-date=February 26, 2008}} The final incarnation of the first run, {{Nihongo|New Legend of Kaguya Island (Revised Edition)|新・かぐや島伝説 <改訂版>|Shin Kaguyashima Densetsu (Kaiteban)}}, went on stage in January 2005, following which, Bandai officially put the series on a hiatus.{{cite web|url=http://www2.uol.com.br/ohayo/v2.0/eventos/materias/maio24_sailormoon.shtml|title=Musicais do OhaYO! – Parte 2|last=Lobão|first=David Denis|date=May 24, 2007|publisher=Universo Online|language=pt|access-date=July 24, 2009|archive-date=June 5, 2011|archive-url=https://web.archive.org/web/20110605141803/http://www2.uol.com.br/ohayo/v2.0/eventos/materias/maio24_sailormoon.shtml|url-status=live}} On June 2, 2013, Fumio Osano announced on his Twitter page that the Sailor Moon musicals would begin again in September 2013.{{cite web|url=https://twitter.com/osabu8|title=Osabu Twitter|language=ja|access-date=June 2, 2013|archive-date=May 2, 2013|archive-url=https://web.archive.org/web/20130502131917/https://twitter.com/osabu8|url-status=live}} The 20th anniversary show La Reconquista ran from September 13 to 23 at Shibuya's AiiA Theater Tokyo, with Satomi Ōkubo as Sailor Moon. Satomi Ōkubo reprised the role in the 2014 production Petite Étrangère which ran from August 21 to September 7, 2014, again at AiiA Theater Tokyo.

During the 1990s, Disney was going to adapt Sailor Moon into a film under the Walt Disney Pictures banner but it was cancelled immediately.{{Cite web|url=https://www.tomatazos.com/articulos/432611/Sailor-Moon-Todo-lo-que-sabemos-de-la-pelicula-liveaction-de-Disney-que-fue-cancelada|title=Sailor Moon: Todo lo que sabemos de la película live-action de Disney que fue cancelada|website=Tomatazos|date=May 14, 2020 |access-date=February 6, 2023|archive-date=February 6, 2023|archive-url=https://web.archive.org/web/20230206032643/https://www.tomatazos.com/articulos/432611/Sailor-Moon-Todo-lo-que-sabemos-de-la-pelicula-liveaction-de-Disney-que-fue-cancelada|url-status=live}}{{Cite web|url=https://www.televisa.com/canal5/anime/sailor-moon-estuvo-a-punto-de-tener-una-pelicula-por-disney|title=Sailor Moon estuvo a punto de tener una película por Disney|first=Televisa|last=TIM|website=Canal 5|access-date=February 6, 2023|archive-date=February 6, 2024|archive-url=https://web.archive.org/web/20240206163339/https://pixels.ad.gt/api/v1/getpixels?tagger_id=a0e4267c96699192c353e3dc2d425e32&url=https%3A%2F%2Fwww.televisa.com%2Fcanal5%2Fanime%2Fsailor-moon-estuvo-a-punto-de-tener-una-pelicula-por-disney&code=%27none%27|url-status=live}}{{Cite web|url=https://www.cultture.com/sailor-moon-y-otros-9-animemanga-que-no-sabias-que-tenian-adaptaciones-extranjeras|title=Sailor Moon y otros 9 anime/manga que no sabías que tenían adaptaciones extranjeras|website=Cultture|access-date=February 6, 2023|archive-date=February 6, 2023|archive-url=https://web.archive.org/web/20230206032647/https://www.cultture.com/sailor-moon-y-otros-9-animemanga-que-no-sabias-que-tenian-adaptaciones-extranjeras|url-status=live}}{{Cite web|url=https://www.senpai.com.mx/noticias/anime/salior-moon-pelicula-live-action-disney-bitme/|title=Disney tuvo en mente hacer una película live-action de Sailor Moon|date=November 19, 2019|website=Senpai|access-date=February 6, 2023|archive-date=February 6, 2023|archive-url=https://web.archive.org/web/20230206032643/https://www.senpai.com.mx/noticias/anime/salior-moon-pelicula-live-action-disney-bitme/|url-status=live |last1=Tavera |first1=Enrique }}{{Cite web|url=https://elmanana.com.mx/escena/2019/11/19/disney-estuvo-punto-de-hacer-una-pelicula-live-action-de-sailor-moon-15691.html|title=Disney estuvo a punto de hacer una película live-action de 'Sailor Moon' - El Mañana de Nuevo Laredo|website=elmanana.com.mx|date=November 19, 2019 |access-date=February 6, 2023|archive-date=February 6, 2023|archive-url=https://web.archive.org/web/20230206032643/https://elmanana.com.mx/escena/2019/11/19/disney-estuvo-punto-de-hacer-una-pelicula-live-action-de-sailor-moon-15691.html|url-status=live}}{{Cite web|url=https://larepublica.pe/cine-series/2019/11/20/salior-moon-pelicula-live-action-de-disney-iba-a-tener-a-winona-ryder-como-serena-tsukino-anime-manga/|title=Salior [sic] Moon: Disney iba a realizar live action con Winona Ryder de protagonista [VIDEO]|first=Redacción|last=LR|date=November 20, 2019|website=larepublica.pe|access-date=March 6, 2023|archive-date=January 26, 2022|archive-url=https://web.archive.org/web/20220126165458/https://larepublica.pe/cine-series/2019/11/20/salior-moon-pelicula-live-action-de-disney-iba-a-tener-a-winona-ryder-como-serena-tsukino-anime-manga/|url-status=live}}{{Cite web|url=https://www.looper.com/208976/the-sailor-moon-movie-that-disney-never-made/|title=The Sailor Moon Movie That Disney Never Made|first=Alex|last=G|date=May 12, 2020|website=Looper|access-date=February 6, 2023|archive-date=February 6, 2023|archive-url=https://web.archive.org/web/20230206032642/https://www.looper.com/208976/the-sailor-moon-movie-that-disney-never-made/|url-status=live}}

{{Main|Sailor Moon (1994 TV pilot){{!}}Sailor Moon (1994 TV pilot)}}

In 1993, Renaissance-Atlantic Entertainment, Bandai and Toon Makers, Inc. conceptualized their own version of Sailor Moon, which was half live-action and half Western-style animation.{{Cite web |last=Donohoo |first=Timothy |date=2021-07-12 |title=Toon Makers' Sailor Moon Is the Strangest Thing in the Entire Franchise |url=https://www.cbr.com/sailor-moon-toon-makers-explained/ |access-date=2022-08-23 |website=CBR |language=en-US |archive-date=August 23, 2022 |archive-url=https://web.archive.org/web/20220823134254/https://www.cbr.com/sailor-moon-toon-makers-explained/ |url-status=live }}{{Cite web |title=About |url=http://www.toonmakers.com/about.htm |access-date=2022-08-24 |website=www.toonmakers.com |archive-date=August 22, 2022 |archive-url=https://web.archive.org/web/20220822172027/http://www.toonmakers.com/about.htm |url-status=live }} Toon Makers produced a 17-minute proof of concept pilot and a two-minute music video, both of which were directed by Rocky Solotoff, who also worked on the pilot's script.{{Cite web |date=2012-02-06 |title=Rocky Solotoff {{!}} Animation Insider – "Interviews about Animators by Animators" |url=http://www.animationinsider.com/2011/11/rocky-solotoff/ |access-date=2022-08-24 |archive-url=https://web.archive.org/web/20120206102216/http://www.animationinsider.com/2011/11/rocky-solotoff/ |archive-date=February 6, 2012 }} Renaissance-Atlantic presented the concept to Toei, but it was turned down as their concept would have cost significantly more than simply exporting and dubbing the anime adaptation.{{Cite web |last=Johnston |first=Rich |date=2016-12-29 |title=A Very American Sailor Moon |url=https://bleedingcool.com/comics/recent-updates/595178/ |access-date=2022-08-23 |website=Bleeding Cool News And Rumors |language=en |archive-date=August 23, 2022 |archive-url=https://web.archive.org/web/20220823134248/https://bleedingcool.com/comics/recent-updates/595178/ |url-status=live }} The companies' work is believed by Solotoff to have been handed over to Raymond Iacovacci, one of the producers on the project, who stored the pilot script and animation cels in a storage facility.{{Cite web |date=2018-07-19 |title=We Tried To Uncover The Long-Lost 'American Sailor Moon' And Found Something Incredible |url=https://kotaku.com/we-tried-to-uncover-the-long-lost-american-sailor-moon-1827695456 |access-date=2022-08-23 |website=Kotaku |language=en-us |archive-date=July 19, 2018 |archive-url=https://web.archive.org/web/20180719221334/https://kotaku.com/we-tried-to-uncover-the-long-lost-american-sailor-moon-1827695456 |url-status=live }} The logo created for the pilot was kept for the English dub, and Bandai released a "Moon Cycle" as part of its merchandise for the show, based on vehicles designed for the pilot.

The project was rediscovered in 1998 when the music video was screened at the Anime Expo convention in Los Angeles,{{Cite web |title=The Mike Toole Show - Hey There, Sailor! |url=https://www.animenewsnetwork.com/the-mike-toole-show/2012-07-15 |access-date=2022-08-24 |website=Anime News Network |language=en |archive-date=August 24, 2022 |archive-url=https://web.archive.org/web/20220824184410/https://www.animenewsnetwork.com/the-mike-toole-show/2012-07-15 |url-status=live }} where it was met with laughter by onlookers.{{Cite web |last=Stefan |date=2010-01-19 |title=The Cartoon Historian: The Cartoon Historian Lesson 6: Saban Moon |url=http://cartoonhistorian.blogspot.com/2010/01/cartoon-historian-lesson-6-saban-moon.html |access-date=2022-08-23 |website=The Cartoon Historian|archive-url=https://web.archive.org/web/20111229025218/http://cartoonhistorian.blogspot.com/2010/01/cartoon-historian-lesson-6-saban-moon.html |archive-date=December 29, 2011 }}{{Citation |title=Saban Moon: The Failed Project to Americanize Sailor Moon | date=July 12, 2019 |url=https://www.youtube.com/watch?v=kXZRLL1PM1k |language=en |access-date=2022-08-23 |archive-date=August 23, 2022 |archive-url=https://web.archive.org/web/20220823134254/https://www.youtube.com/watch?v=kXZRLL1PM1k |url-status=live }} A congoer recorded the music video and the audience response, which would later resurface on video sites such as YouTube.{{Cite web |date=2014-06-25 |title=History of Sailor Moon, Part 2: Coming to America |url=https://www.themarysue.com/sailor-moon-history-part-2/ |access-date=2022-08-23 |website=The Mary Sue |language=en |archive-date=August 23, 2022 |archive-url=https://web.archive.org/web/20220823134248/https://www.themarysue.com/sailor-moon-history-part-2/ |url-status=live }} The pilot and the music video would go on to be discussed at conventions such as the 2011 Gen Con and 2012 Anime Expo.{{Cite web |title="Saban Moon" Toon Makers' Sailor Moon panel planned for Anime Expo on July 6th {{!}} Sailor Moon News |date=June 29, 2014 |url=http://sailormoonnews.com/2014/06/29/saban-moon-toon-makers-sailor-moon-panel-planned-for-anime-expo-on-july-6th/ |access-date=2022-08-23 |language=en-US |archive-date=August 10, 2022 |archive-url=https://web.archive.org/web/20220810140819/http://sailormoonnews.com/2014/06/29/saban-moon-toon-makers-sailor-moon-panel-planned-for-anime-expo-on-july-6th/ |url-status=live }}{{Cite book |url=http://archive.org/details/gencon_2011_program |title=Gen Con Indy 2011 Program Book |date=2011-08-04 |language=English}} It was given the monikers of "Toon Makers' Sailor Moon" and "Saban Moon" despite having no connection with Saban Entertainment save for Renaissance-Atlantic Entertainment, which worked with the company on Power Rangers.{{Cite web |date=2022-08-24 |title=The Pilot Episode Of America's Bizarre Sailor Moon Remake Has Been Found |url=https://kotaku.com/sailor-moon-saban-anime-america-1995-90s-found-footage-1849449208 |access-date=2022-08-24 |website=Kotaku |language=en-us |archive-date=August 24, 2022 |archive-url=https://web.archive.org/web/20220824170735/https://kotaku.com/sailor-moon-saban-anime-america-1995-90s-found-footage-1849449208 |url-status=live }}{{Cite web |title=Renaissance Atlantic Entertainment |url=http://worldcat.org/identities/lccn-no2014075206/ |website=WorldCat |access-date=August 25, 2022 |archive-date=August 24, 2022 |archive-url=https://web.archive.org/web/20220824154329/http://worldcat.org/identities/lccn-no2014075206/ |url-status=dead }} The proof of concept video was widely considered to be lost media and director Solotoff reported that he was frequently contacted by people searching for the pilot.{{Cite web |last=Arnold |first=Adam "OMEGA" |title=Animefringe: Features: Sailor Moon à la Saban: Debunked |url=http://www.animefringe.com/magazine/01.06/feature/2/index.php3 |access-date=2022-08-23 |website=Anime Fringe |archive-date=June 17, 2008 |archive-url=https://web.archive.org/web/20080617131216/http://www.animefringe.com/magazine/01.06/feature/2/index.php3 |url-status=live }} In 2012 multiple animation cels from the pilot, along with the script, surfaced on the internet after a storage locker, believed to be the one owned by Iacovacci, was sold.

In 1998, Frank Ward, along with his company Renaissance-Atlantic Entertainment, tried to revive the idea of doing a live-action series based on Sailor Moon, this time called Team Angel, without the involvement of Toon Makers. A 2-minute reel was produced and sent to Bandai America, but was also rejected.

In August 2022, the proof of concept was showcased for the first time on YouTube in a documentary by Ray Mona. Ray Mona obtained both the pilot and its music video, as well and its related materials, from the Library of Congress in Washington, D.C..{{cite news |last1=Barsanti |first1=Sam |title=YouTuber Ray Mona uncovers unaired American Sailor Moon pilot |url=https://www.avclub.com/youtuber-uncovers-unaired-american-sailor-moon-pilot-1849439284 |access-date=August 22, 2022 |work=The A.V. Club |date=August 21, 2022 |language=en-us |archive-date=August 21, 2022 |archive-url=https://web.archive.org/web/20220821223411/https://www.avclub.com/youtuber-uncovers-unaired-american-sailor-moon-pilot-1849439284 |url-status=live }}

{{Main|Pretty Guardian Sailor Moon (2003 TV series){{!}}Pretty Guardian Sailor Moon (2003 TV series)}}

In 2003, Toei Company produced a Japanese live-action Sailor Moon television series using the new translated English title of Pretty Guardian Sailor Moon. Its 49 episodes were broadcast on Chubu-Nippon Broadcasting from October 4, 2003, to September 25, 2004.{{cite web|url=http://sailormoon.channel.or.jp/ayumi/2003.html|title=Sailormoon. Channel – History of Sailor Moon|website=sailormoon.channel.or.jp|publisher=Sailor Moon Channel|language=ja|archive-url=https://web.archive.org/web/20070806114404/http://sailormoon.channel.or.jp/ayumi/2003.html|archive-date=August 6, 2007|access-date=October 20, 2016}}{{cite web|url=http://sailormoon.channel.or.jp/jisha/storylist_01.html|title=Sailormoon. Channel – Sailor Moon Live Action TV Corner|language=ja|script-title=ja:「美少女戦士セーラームーン」|archive-url=https://web.archive.org/web/20070617052042/http://sailormoon.channel.or.jp/jisha/storylist_01.html|archive-date=June 17, 2007|access-date=October 20, 2016}} Pretty Guardian Sailor Moon featured Miyuu Sawai as Usagi Tsukino, Rika Izumi (credited as Chisaki Hama) as Ami Mizuno, Keiko Kitagawa as Rei Hino, Mew Azama as Makoto Kino, Ayaka Komatsu as Minako Aino, Jouji Shibue as Mamoru Chiba, Keiko Han reprising her voice role as Luna from the original anime and Kappei Yamaguchi voicing Artemis. The series was an alternate retelling of the Dark Kingdom arc, adding a storyline different from that in the manga and first anime series, with original characters and new plot developments.{{cite web|url=http://www.animefringe.com/magazine/2004/05/feature/02.php|title=Sailor Soldiers, Saban Style|last=Font|first=Dillon|date=May 2004|work=Animefringe|access-date=July 20, 2009|archive-date=September 11, 2011|archive-url=https://web.archive.org/web/20110911040937/http://www.animefringe.com/magazine/2004/05/feature/02.php|url-status=live}}{{cite news|url=http://www.animenewsnetwork.com/review/pretty-guardian-sailor-moon|title=Pretty Guardian Sailor Moon – Review|last=Mays|first=Jonathon|date=April 6, 2004|work=Anime News Network|access-date=July 20, 2009|archive-date=April 29, 2009|archive-url=https://web.archive.org/web/20090429061856/http://www.animenewsnetwork.com/review/pretty-guardian-sailor-moon|url-status=live}} In addition to the main episodes, two direct-to-video releases appeared after the show ended its television broadcast. "Special Act" is set four years after the main storyline ends, and shows the wedding of the two main characters. "Act Zero" is a prequel showing the origins of Sailor V and Tuxedo Mask.{{cite web|url=http://sailormoon.channel.or.jp/video/top.html |title=Live-action plate DVD (TV series) |publisher=Sailormoon. Channel |language=ja |script-title=ja:実写板DVD(TVシリーズ) |access-date=October 20, 2016 |archive-url=https://web.archive.org/web/20090201141828/http://sailormoon.channel.or.jp/video/top.html |archive-date=February 1, 2009 |url-status=dead}}

{{See also|List of Sailor Moon video games{{!}}List of Sailor Moon video games}}

The Sailor Moon franchise has spawned several video games across various genres and platforms. Most were made by Bandai and its subsidy Angel; others were produced by Banpresto. The early games were side-scrolling fighters; later ones were unique puzzle games, or versus fighting games. Another Story was a turn-based role-playing video game.{{cite web|title=Game Search|url=http://www.gamefaqs.com/search/index.html?game=sailor+moon&platform=0|website=GameFAQs - Video Game Cheats, Reviews, FAQs, Message Boards, and More|access-date=August 5, 2014|archive-date=October 18, 2007|archive-url=https://web.archive.org/web/20071018022845/http://www.gamefaqs.com/search/index.html?game=sailor+moon&platform=0|url-status=live}} The only Sailor Moon game produced outside Japan, 3VR New Media's The 3D Adventures of Sailor Moon, went on sale in North America in 1997, They were developed in association with DIC Entertainment, which held the rights to the game and the TV series.{{cite web |url=http://www.gamefaqs.com/computer/doswin/home/943983.html |title=The 3D Adventures of Sailor Moon for PC |website=GameFAQs |access-date=September 10, 2013 |archive-date=August 5, 2011 |archive-url=https://web.archive.org/web/20110805105940/http://www.gamefaqs.com/pc/943983-the-3d-adventures-of-sailor-moon |url-status=live}} A video game called Sailor Moon: La Luna Splende (Sailor Moon: The Moon Shines) was released on March 16, 2011, for the Nintendo DS.{{cite news|url=http://www.animenewsnetwork.com/interest/2011-01-05/new-sailor-moon-ds-game-to-ship-in-spring-in-italy|title=New Sailor Moon DS Game to Ship in Spring in Italy – Interest|last=Loo|first=Egan|date=September 16, 2011|work=Anime News Network|access-date=October 20, 2016|archive-date=March 4, 2016|archive-url=https://web.archive.org/web/20160304220027/http://www.animenewsnetwork.com/interest/2011-01-05/new-sailor-moon-ds-game-to-ship-in-spring-in-italy|url-status=live}}

The Dyskami Publishing Company released Sailor Moon Crystal Dice Challenge, created by James Ernest of Cheapass Games and based on the Button Men tabletop game in 2017, and Sailor Moon Crystal Truth or Bluff in 2018.{{cite news|title=Sailor Moon Crystal Tabletop Games Announcement|url=https://www.animenewsnetwork.com/press-release/2017-04-26/sailor-moon-crystal-tabletop-games-announcement/.115274|access-date=February 21, 2018|work=Anime News Network|date=April 26, 2017|language=en|archive-date=February 22, 2018|archive-url=https://web.archive.org/web/20180222045522/https://www.animenewsnetwork.com/press-release/2017-04-26/sailor-moon-crystal-tabletop-games-announcement/.115274|url-status=live}}{{cite news|title=Sailor Moon Crystal Gets 2 Board Games This Year|url=https://www.animenewsnetwork.com/news/2017-04-27/sailor-moon-crystal-gets-2-board-games-this-year/.115354|access-date=February 21, 2018|work=Anime News Network|date=April 27, 2017|language=en|archive-date=February 22, 2018|archive-url=https://web.archive.org/web/20180222043812/https://www.animenewsnetwork.com/news/2017-04-27/sailor-moon-crystal-gets-2-board-games-this-year/.115354|url-status=live}}{{cite web|title=Sailor Moon Crystal Dice Challenge|url=http://www.dyskami.ca/smc_dice_challenge.html|website=Dyskami Publishing Company|access-date=February 21, 2018|archive-date=February 22, 2018|archive-url=https://web.archive.org/web/20180222043744/http://www.dyskami.ca/smc_dice_challenge.html|url-status=live}}

A Sailor Moon attraction, Pretty Guardian Sailor Moon: The Miracle 4-D, was announced for Universal Studios Japan.{{cite web |title=Pretty Guardian Sailor Moon: The Miracle 4-D |url=http://www.usj.co.jp/e/universal-cool-japan2018/ |website=Universal Studios Japan |access-date=September 9, 2018 |language=en |archive-date=September 8, 2018 |archive-url=https://web.archive.org/web/20180908054240/http://www.usj.co.jp/e/universal-cool-japan2018/ |url-status=live}} It featured Sailor Moon and the Inner Guardians arriving at the theme park, only to discover and stop the Youma's plan from stealing people's energies. The attraction ran from March 16 through July 24, 2018.

The sequel attraction, Pretty Guardian Sailor Moon: The Miracle 4-D: Moon Palace arc, ran from May 31, 2019, to August 25, 2019. It featured all 10 Sailor Guardians and Super Sailor Moon.{{cite web |last1=Komatsu |first1=Mikikazu |title=Watch Web CM for Sailor Moon the Miracle 4-D: Moon Palace Chapter |url=https://www.crunchyroll.com/anime-news/2019/05/17-1/watch-web-cm-for-sailor-moon-the-miracle-4-d-moon-palace-chapter |website=Crunchyroll |access-date=August 5, 2019 |language=en-us |date=May 18, 2019 |archive-date=August 5, 2019 |archive-url=https://web.archive.org/web/20190805193245/https://www.crunchyroll.com/anime-news/2019/05/17-1/watch-web-cm-for-sailor-moon-the-miracle-4-d-moon-palace-chapter |url-status=live}}

In January 2022, a new attraction was announced titled Pretty Guardian Sailor Moon: The Miracle 4-D ~Moon Palace arc~ Deluxe. The attraction features the same storyline as the last and feature the Sailor Guardians in their princess forms. It ran from March 4, 2022, to August 28, 2022.{{cite web |url=http://sailormoon-official.com/information/_4-d.php |title=美少女戦士セーラームーン・ザ・ミラクル 4-D ～ムーン・パレス編 デラックス～ |date=January 7, 2022 |website=Sailor Moon Official |language=ja |access-date=January 7, 2022 |archive-date=January 7, 2022 |archive-url=https://web.archive.org/web/20220107052315/http://sailormoon-official.com/information/_4-d.php |url-status=live }}

An ice skating show of Sailor Moon was announced on June 30, 2019, starring Evgenia Medvedeva as the lead.{{cite web |last1=Hodgkins |first1=Crystalyn |title=Sailor Moon Franchise Gets Ice Show, Café, Collaborations With Uniqlo & Samantha Thavasa |url=https://www.animenewsnetwork.com/interest/2019-06-30/sailor-moon-franchise-gets-ice-show-cafe-collaborations-with-uniqlo-and-samantha-thavasa/.148442 |website=Anime News Network |access-date=June 30, 2019 |language=en |date=June 30, 2019 |archive-date=June 30, 2019 |archive-url=https://web.archive.org/web/20190630125609/https://www.animenewsnetwork.com/interest/2019-06-30/sailor-moon-franchise-gets-ice-show-cafe-collaborations-with-uniqlo-and-samantha-thavasa/.148442 |url-status=live}} The name for the ice-skating show was announced as Pretty Guardian Sailor Moon: Prism on Ice, as well as the additional casts, with Anza from the first Sailor Moon musicals to play Queen Serenity, and the main voice actresses of the Sailor Moon Crystal anime series to voice their individual characters. Takuya Hiramatsu from the musicals was to write the screenplay, Yuka Sato and Benji Schwimmer were to be in charge of choreography, and Akiko Kosaka & Gesshoku Kaigi were to write the music for the show.{{cite web |last1=Morrrisy |first1=Kim |title=Sailor Moon Ice Show Unveils Key Visual of Evgenia Medvedeva as Sailor Moon |url=https://www.animenewsnetwork.com/interest/2020-03-16/sailor-moon-ice-show-unveils-key-visual-of-evgenia-medvedeva-as-sailor-moon/.157532 |website=Anime News Network |access-date=16 March 2020 |language=en |date=16 March 2020 |archive-date=March 17, 2020 |archive-url=https://web.archive.org/web/20200317143557/https://www.animenewsnetwork.com/interest/2020-03-16/sailor-moon-ice-show-unveils-key-visual-of-evgenia-medvedeva-as-sailor-moon/.157532 |url-status=live}} The show was set to debut in early June 2020, but was first postponed to June 2021, and later to June 2022, due to the COVID-19 pandemic,{{cite web| url=http://sailormoon-official.com/information/_prism_on_ice_2.php| title=「美少女戦士セーラームーン Prism on Ice」| date=2020-04-16| website=Sailor Moon Official| language=ja| access-date=2020-04-16| archive-date=April 21, 2020| archive-url=https://web.archive.org/web/20200421231732/http://sailormoon-official.com/information/_prism_on_ice_2.php| url-status=live}}{{cite web|url=http://sailormoon-official.com/information/_prism_on_ice_3.php|title=「美少女戦士セーラームーン Prism On Ice」公演に関する重要なお知らせ|date=2021-04-07|website=Sailor Moon Official|language=ja|access-date=2021-04-07|archive-date=April 7, 2021|archive-url=https://web.archive.org/web/20210407042238/http://sailormoon-official.com/information/_prism_on_ice_3.php|url-status=live}}{{cite web |last1=Antonio |first1=Rafael |title=Sailor Moon Ice Show Postponed by Another Year to June 2022 |url=https://www.animenewsnetwork.com/news/2021-04-07/sailor-moon-ice-show-postponed-by-another-year-to-june-2022/.171521 |website=Anime News Network |access-date=7 April 2021 |language=en |date=7 April 2021 |archive-date=April 7, 2021 |archive-url=https://web.archive.org/web/20210407053357/https://www.animenewsnetwork.com/news/2021-04-07/sailor-moon-ice-show-postponed-by-another-year-to-june-2022/.171521 |url-status=live}} and finally cancelled on February 23, 2023, due to an "unstable world situation", following the Russo-Ukrainian war.{{cite web|url=https://www.crunchyroll.com/anime-news/2023/02/23-1/sailor-moon-ice-skating-show-canceled-due-to-unstable-world-situation|title=Sailor Moon Ice Skating Show Canceled Due to 'Unstable World Situation'|date=2021-02-23|website=Crunchyroll|language=en|access-date=2023-04-16|archive-date=April 16, 2023|archive-url=https://web.archive.org/web/20230416055426/https://www.crunchyroll.com/anime-news/2023/02/23-1/sailor-moon-ice-skating-show-canceled-due-to-unstable-world-situation|url-status=live}}

{{main|F5ve}}

A Japanese idol pop group named SG5, short for Sailor Guardians 5, was announced in June 2022. Early plans to form the group began in 2020, with the official lineup and overall concept finalized in 2022. As part of the process, the group had to seek the approval of Naoko Takeuchi by performing in front of her and giving a presentation. The group consists of five members: Sayaka, Ruri, Miyuu, Kaede, and Rui. They officially debuted in July 2022 at Anime Expo.{{Cite web |title=Moon Prism Power Turn Up: Meet the IRL Japanese Girl Group Based Off 'Sailor Moon' |url=https://www.yahoo.com/entertainment/moon-prism-power-turn-meet-120059898.html |access-date=2022-07-02 |website=www.yahoo.com |date=June 28, 2022 |language=en-US |archive-date=July 2, 2022 |archive-url=https://web.archive.org/web/20220702165003/https://www.yahoo.com/entertainment/moon-prism-power-turn-meet-120059898.html |url-status=live }}{{Cite magazine |last=Chan |first=Tim |date=2022-06-28 |title=Moon Prism Power Turn Up: Meet the IRL Japanese Girl Group Based Off 'Sailor Moon' |url=https://www.rollingstone.com/music/music-news/j-pop-group-sg5-members-sailor-moon-1372829/ |access-date=2022-07-02 |magazine=Rolling Stone |language=en-US |archive-date=July 2, 2022 |archive-url=https://web.archive.org/web/20220702165008/https://www.rollingstone.com/music/music-news/j-pop-group-sg5-members-sailor-moon-1372829/ |url-status=live }}{{Cite web |title=SG5 Is the New Japanese Girl Group Debuting in Collaboration With 'Sailor Moon' |url=https://hypebae.com/2022/6/sg5-japanese-girl-group-sailor-moon-collaboration-sayaka-ruri-rui-miyuu-kaede-debut-info |access-date=2022-07-02 |website=HYPEBAE |date=June 30, 2022 |archive-date=June 30, 2022 |archive-url=https://web.archive.org/web/20220630214026/https://hypebae.com/2022/6/sg5-japanese-girl-group-sailor-moon-collaboration-sayaka-ruri-rui-miyuu-kaede-debut-info |url-status=live }} On March 1, 2023, SG5 released their debut single "Firetruck", alongside a music video with references to the manga.{{Cite web|url=https://www.youtube.com/watch?v=3n8WiBNCZpY|title=SG5 - Firetruck (Official Music Video)|date=March 2023 |via=www.youtube.com|access-date=March 2, 2023|archive-date=March 2, 2023|archive-url=https://web.archive.org/web/20230302120334/https://www.youtube.com/watch?v=3n8WiBNCZpY|url-status=live}} The group re-debuted under the name F5ve with the single "Lettuce" in May 2024, ceasing their association with Sailor Moon.{{cite web |last1=Murray |first1=Madison |title='Lettuce' Introduce You To The Talented f5ve! |url=https://thehoneypop.com/2024/05/08/lettuce-introduce-you-to-the-talented-f5ve/ |website=The Honey Pop |access-date=July 26, 2024 |date=May 8, 2024}}

Sailor Moon is one of the most popular manga series of all time and continues to enjoy high readership worldwide. More than one million copies of its tankōbon volumes had been sold in Japan by the end of 1995.{{rp|95}} It has been described as iconic.{{Cite web |last=Gill |first=Katie |date=2022-06-13 |title=Sailor Moon at 30: Looking Back at the Iconic Series |url=https://www.tor.com/2022/06/13/sailor-moon-at-30-looking-back-at-the-iconic-series/ |access-date=2022-06-16 |website=Tor.com |language=en-US |archive-date=June 16, 2022 |archive-url=https://web.archive.org/web/20220616170538/https://www.tor.com/2022/06/13/sailor-moon-at-30-looking-back-at-the-iconic-series/ |url-status=live }} By the series's 20th anniversary in 2012, the manga had sold over 35 million copies in over fifty countries,{{cite web|title=Happy 20th Anniversary to Sailor Moon!|url=http://kodanshacomics.com/happy-20th-anniversary-to-sailor-moon-special-live-event-at-nico-nico-on-july-6th/|work=Kodansha Comics|date=June 29, 2012|access-date=July 28, 2015|archive-date=December 17, 2014|archive-url=https://web.archive.org/web/20141217063642/http://kodanshacomics.com/happy-20th-anniversary-to-sailor-moon-special-live-event-at-nico-nico-on-july-6th/|url-status=live}} and the franchise has generated {{US$|2.5 billion|long=no}} in worldwide merchandise sales as of 1996.{{cite web|url=https://www.newspapers.com/article/the-boston-globe/153395855/|archiveurl=https://web.archive.org/web/20240816160441/https://www.newspapers.com/article/the-boston-globe/153395855/|title=Rise and shine with Sailor Moon|newspaper=The Boston Globe|page=39|archivedate=August 16, 2024|date=May 15, 1996|accessdate=August 21, 2024|via=Newspapers.com}} By 1995, Sailor Moon toys used to bring in more than $250 million per year in Japan.{{cite web|first=T.R|last=Reid|url=https://www.newspapers.com/article/sun-news/131324025/|archiveurl=https://web.archive.org/web/20230908091825/https://www.newspapers.com/article/sun-news/131324025/|title=Superhero Moon on the horizon|newspaper=Sun-News|page=7|archivedate=September 8, 2023|date=July 24, 1995|accessdate=September 8, 2023|via=Newspapers.com}} The manga won the Kodansha Manga Award in 1993 for shōjo.{{cite web |url=http://www.hahnlibrary.net/comics/awards/kodansha.shtml |archive-url=https://web.archive.org/web/20071021040252/http://www.hahnlibrary.net/comics/awards/kodansha.shtml |archive-date=October 21, 2007 |first=Joel|last=Hahn |title=Kodansha Manga Awards |work=Comic Book Awards Almanac |access-date=August 21, 2007}} The English adaptations of both the manga and the anime series became the first successful shōjo title in the United States.{{cite book|last1=Thompson|first1=Jason|title=Manga: The Complete Guide|date=2007|publisher=Del Rey Books|location=New York|isbn=9780345485908|page=309}} The character of Sailor Moon is recognized as one of the most important and popular female superheroes of all time.{{cite magazine|url=https://www.theatlantic.com/entertainment/archive/2011/09/can-sailor-moon-break-up-the-superhero-boys-club/244648/|title=Can Sailor Moon Break Up the Superhero Boys Club?|last=Berlatsky|first=Noah|date=September 7, 2011|magazine=The Atlantic|access-date=October 20, 2016|archive-date=November 22, 2016|archive-url=https://web.archive.org/web/20161122201329/http://www.theatlantic.com/entertainment/archive/2011/09/can-sailor-moon-break-up-the-superhero-boys-club/244648/|url-status=live}}{{cite web|url=https://news.google.com/newspapers?nid=110&dat=19950214&id=UjRQAAAAIBAJ&pg=6121,3715639|title=Sailor Moon superhero may replace Power Rangers|date=February 14, 1995|publisher=Ludington Daily News|access-date=October 20, 2016|archive-date=May 22, 2016|archive-url=https://web.archive.org/web/20160522042716/https://news.google.com/newspapers?nid=110&dat=19950214&id=UjRQAAAAIBAJ&sjid=UFUDAAAAIBAJ&pg=6121,3715639|url-status=live}}{{cite book|last1=Misiroglu|first1=Gina|last2=Roach|first2=David A.|title=The Superhero Book: The Ultimate Encyclopedia of Comic-book Icons and Hollywood Heroes|date=2004|publisher=Visible Ink Press|location=Detroit, Michigan|isbn=9781578591541|page=711|edition=1st|url=https://books.google.com/books?id=IDlEHGKj8JgC&q=sailor+moon+superhero&pg=PA711|access-date=October 20, 2016|language=en|archive-date=February 20, 2017|archive-url=https://web.archive.org/web/20170220045803/https://books.google.com/books?id=IDlEHGKj8JgC&pg=PA711&lpg=PA711&dq=sailor+moon+superhero&source=bl&ots=AeVTUswtGV&sig=GUgCJvkwmPOHJTHCq2UyiztTz5c&hl=en&sa=X&ei=BjXLU_m_PIGryAS89oDQCg&ved=0CDMQ6AEwBDgK#v=onepage&q=sailor%20moon%20superhero&f=false|url-status=live}}{{cite web|last1=Comella|first1=Anthony|title=Grrrl Power: Why Female Superheroes Matter|url=http://www.popmythology.com/grrrl-power-why-female-superheroes-matter/|website=Pop Mythology|access-date=October 20, 2016|date=March 24, 2013|archive-date=August 5, 2014|archive-url=https://web.archive.org/web/20140805220509/http://www.popmythology.com/grrrl-power-why-female-superheroes-matter/|url-status=live}}

Sailor Moon has also become popular internationally. Sailor Moon was broadcast in Spain and France beginning in December 1993; these became the first countries outside Japan to broadcast the series.{{cite web|url=http://sailormoon.channel.or.jp/ayumi/1993.html|title=Sailor Moon History 1993|publisher=Sailormoon. Channel|language=ja|script-title=ja:セーラームーンのあゆみ 1993年|access-date=October 20, 2016|url-status=dead|archive-url=https://web.archive.org/web/20090715233422/http://sailormoon.channel.or.jp/ayumi/1993.html|archive-date=July 15, 2009}} It was later aired in Russia, South Korea, the Philippines, China, Italy, Taiwan, Thailand, Indonesia and Hong Kong, before North America picked up the franchise for adaptation. In the Philippines, Sailor Moon was one of its carrier network's main draws, helping it to become the third-biggest network in the country.{{rp|10–11}} In 2001, the Sailor Moon manga was Tokyopop's best selling property, outselling the next-best selling titles by at least a factor of 1.5.{{cite web|url=http://www.icv2.com/articles/news/625.html|title=Sailor Moon Graphic Novels Top Bookstore Sales – Demonstrates Shoujo's Potential|last=Flinn|first=Tom|date=August 14, 2001|publisher=ICv2|access-date=October 20, 2016|archive-date=July 20, 2011|archive-url=https://web.archive.org/web/20110720152319/http://www.icv2.com/articles/news/625.html|url-status=live}} In Diamond Comic Distributors's May 1999 "Graphic Novel and Trade Paperback" category, Sailor Moon Volume 3 was the best-selling comic book in the United States.{{cite web|title=MIXX'S SAILOR MOON MANGA IS THE NUMBER 1 GRAPHIC NOVEL OR TRADE PAPERBACK IN AMERICA!|url=http://www.mixxonline.com/mixxonline/company/press_releases/pr_990618_sailor_tops.html|website=Mixx Entertainment|publisher=Wayback Machine|access-date=2017-04-03|archive-url=https://web.archive.org/web/20001029221527/http://www.mixxonline.com/mixxonline/company/press_releases/pr_990618_sailor_tops.html|archive-date=October 29, 2000|date=June 18, 1999}}

Academic Timothy J. Craig attributes Sailor Moon's international success to three characteristics. First was the show's magical girl transformation of ordinary characters into superheroes. Second was the ability of marketers to establish the international audience's connection to characters, despite their culture being Japanese. The third was that the main superhero was female, something which was still rare in pop culture in countries like the United States during the 1990s.{{Cite book |author=Craig, Timothy J. |url=http://worldcat.org/oclc/1295917706 |title=Japan pop! inside the world of Japanese popular culture |date=2000 |publisher=M.E. Sharpe |isbn=0-585-38331-6 |oclc=1295917706 |access-date=February 27, 2022 |archive-date=February 6, 2024 |archive-url=https://web.archive.org/web/20240206163232/https://search.worldcat.org/title/1295917706 |url-status=live }}

In his 2007 book Manga: The Complete Guide, Jason Thompson gave the manga series three stars out of four. He enjoyed the blending of shōnen and shōjo styles and said the combat scenes seemed heavily influenced by Saint Seiya, but shorter and less bloody. He also said the manga itself appeared similar to Super Sentai television shows. Thompson found the series fun and entertaining, but said the repetitive plot lines were a detriment to the title, which the increasing quality of art could not make up for; even so, he called the series "sweet, effective entertainment". Thompson said although the audience for Sailor Moon is both female and male, Takeuchi does not use fanservice for males, which would run the risk of alienating her female audience. Thompson said fight scenes are not physical and "boil down to their purest form of a clash of wills", which he says "makes thematic sense" for the manga.{{cite news|url=http://www.animenewsnetwork.com/house-of-1000-manga/2011-03-03|title=Sailor Moon – Jason Thompson's House of 1000 Manga|last=Thompson|first=Jason|date=March 3, 2011|work=Anime News Network|access-date=October 20, 2016|archive-date=November 12, 2016|archive-url=https://web.archive.org/web/20161112024016/http://www.animenewsnetwork.com/house-of-1000-manga/2011-03-03|url-status=live}} Venita Blackburn of The New York Times opined that Sailor Moon is a "transformative experience" about friendship and liberation that does not match the world's expectations of femininity, adding that its "iconic status" within the queer community was "no accident". She stated that the world of Sailor Moon is "interested in transformation, in upsetting expectations of presentation and value related to girlhood, masculinity, strength and gender roles", further adding that in Sailor Moon, the concept of transformation is "about light, magic and power hidden in the ordinariness of living", concluding that "there is nothing queerer than that".{{cite news |last1=Blackburn|first1=Venita|title=I've Never Watched Anything as Transformative as 'Sailor Moon' |url=https://www.nytimes.com/2023/12/12/magazine/sailor-moon.html |access-date=April 13, 2025 |work=The New York Times |publisher=The New York Times Company |date=December 12, 2023 |archive-url=https://web.archive.org/web/20250410001050/https://www.nytimes.com/2023/12/12/magazine/sailor-moon.html |archive-date=April 10, 2025|url-status=live |url-access=subscription}}

While comparing the manga and anime, Sylvain Durand thought that the manga artwork is "gorgeous", but its storytelling is more compressed and erratic and the anime has more character development. Durand said "the sense of tragedy is greater" in the manga's telling of the "fall of the Silver Millennium," giving more detail about the origins of the Four Kings of Heaven and on Usagi's final battle against Queen Beryl and Metaria. Durand said the anime omits information that makes the story easy to understand, but judges the anime as more "coherent" with a better balance of comedy and tragedy, whereas the manga is "more tragic" and focused on Usagi and Mamoru's romance.{{cite journal|last=Durand|first=Sylvain|date=March–April 1996|title=Sailor Moon: Manga vs Animation|journal=Protoculture Addicts|issue=39|page=39}}

For the week of September 11, 2011, to September 17, 2011, the first volume of the re-released Sailor Moon manga was the best-selling manga on The New York Times Manga Best Sellers list, with the first volume of Codename: Sailor V in second place.{{cite news|url=https://www.nytimes.com/best-sellers-books/2011-10-02/manga/list.html|title=Best Sellers – The New York Times|last=Taylor|first=Ihsan|date=October 2, 2011|newspaper=NY Times|access-date=October 20, 2016|archive-date=March 3, 2016|archive-url=https://web.archive.org/web/20160303202604/http://www.nytimes.com/best-sellers-books/2011-10-02/manga/list.html|url-status=live}}{{cite web|url=http://www.animenewsnetwork.com/news/2011-09-23/new-york-times-manga-best-seller-list-september-11-17|title=New York Times Manga Best Seller List, September 11–17|date=September 23, 2011|work=Anime News Network|access-date=October 20, 2016|archive-date=August 9, 2016|archive-url=https://web.archive.org/web/20160809094347/http://www.animenewsnetwork.com/news/2011-09-23/new-york-times-manga-best-seller-list-september-11-17|url-status=live}} The first print run of the first volume sold out after four weeks.{{cite news|url=http://www.animenewsnetwork.com/news/2011-10-14/kodansha/sailor-moon-1-reprinted-after-50000-sell-out|title=Kodansha: Sailor Moon 1 Reprinted after 50,000 Sell Out|date=October 14, 2011|work=Anime News Network|access-date=October 20, 2016|archive-date=September 20, 2016|archive-url=https://web.archive.org/web/20160920000536/https://www.animenewsnetwork.com/news/2011-10-14/kodansha/sailor-moon-1-reprinted-after-50000-sell-out|url-status=live}}

In English-speaking countries, Sailor Moon developed a cult following among anime fans and university students. Patrick Drazen says the Internet was a new medium that fans used to communicate and played a role in the popularity of Sailor Moon.{{rp|281}} Fans could use the Internet to communicate about the series, organize campaigns to return Sailor Moon to U.S. broadcast, to share information about episodes that had not yet aired, or to write fan fiction.{{cite web |last=Brown |first=Lousie |date=July 27, 1996 |title=Sailing the Internet It's a treasure trove of trivia for Sailor 'Moonies' |url=https://www.proquest.com/docview/437515836 |url-status=live |archive-url=https://web.archive.org/web/20170201224918/http://pqasb.pqarchiver.com/thestar/doc/437515836.html?FMT=ABS&FMTS=ABS:&type=current&date=&author=&pub=&edition=&startpage=&desc= |archive-date=February 1, 2017 |access-date=October 20, 2016 |website=pqarchiver.com |publisher=The Toronto Star|id={{ProQuest|437515836}} }}{{cite news |last=Matsumoto |first=Jon |date=June 19, 1996 |title=Fans Sending an SOS for 'Sailor' |newspaper=Los Angeles Times |url=https://www.latimes.com/archives/la-xpm-1996-06-19-ca-16327-story.html |url-status=live |access-date=October 20, 2016 |archive-url=https://archive.today/20120707135249/http://articles.latimes.com/print/1996-06-19/entertainment/ca-16327_1_sailor-moon |archive-date=July 7, 2012}} Gemma Cox of Neo magazine said part of the series's allure was that fans communicated via the Internet about the differences between the dub and the original version.{{cite web |last1=Cox |first1=Gemma |date=January 2005 |title=Shôjo Classic - Sailor Moon |url=http://www.neomag.co.uk/article.asp?IntID=9 |archive-url=https://web.archive.org/web/20080101180249/http://www.neomag.co.uk/article.asp?IntID=9 |archive-date=January 1, 2008 |access-date=August 5, 2009 |website=Neo}}

With their dynamic heroines and action-oriented plots, many credit Sailor Moon for reinvigorating the magical girl genre. After its success, many similar magical girl series, including Magic Knight Rayearth, Wedding Peach, Nurse Angel Ririka SOS, Saint Tail, Cyber Team in Akihabara, Corrector Yui and Pretty Cure, emerged.{{rp|199}}{{cite book|last1=Poitras|first1=Gilles|title=Anime Essentials: Every Thing a Fan Needs to Know|date=2004|publisher=Stone Bridge Press|location=Berkeley, California|isbn=1880656531|pages=31–32|edition=4th}} Sailor Moon has been called "the biggest breakthrough" in English-dubbed anime until 1995, when it premiered on YTV,{{rp|10–11}} and "the pinnacle of little kid shōjo anime".{{cite news|url=http://www.animenewsnetwork.com/editorial/1999-01-01/2|title=Anime and Teen Culture... Uh-oh.|last=Sevakis|first=Justin|date=January 1, 1999|work=Anime News Network|access-date=July 19, 2009|archive-date=April 9, 2009|archive-url=https://web.archive.org/web/20090409052527/http://www.animenewsnetwork.com/editorial/1999-01-01/2|url-status=live}} Cultural anthropologist Rachel Thorn said that soon after Sailor Moon, shōjo manga started appearing in book shops instead of fandom-dominated comic shops.{{cite web |url=http://www.publishersweekly.com/pw/by-topic/new-titles/adult-announcements/article/5432-matt-thorn-returns-to-translation-.html |title=Matt Thorn Returns to Translation |last=Alverson |first=Brigid |date=February 17, 2009 |work=Publishers Weekly |publisher=PWxyz, LLC |access-date=December 27, 2011 |archive-date=January 18, 2012 |archive-url=https://web.archive.org/web/20120118121442/http://www.publishersweekly.com/pw/by-topic/new-titles/adult-announcements/article/5432-matt-thorn-returns-to-translation-.html |url-status=live}} The series are credited as beginning a wider movement of girls taking up shōjo manga.{{cite journal |last=Deppey |first=Dirk |author-link=Dirk Deppey |year=2005 |title=She's Got Her Own Thing Now |journal=The Comics Journal |issue=269 |url=http://www.tcj.com/269/e_own1.html |access-date=June 22, 2008 |quote=Scratch a modern-day manga fangirl, and you're likely to find someone who watched Sailor Moon when she was young. |archive-url=https://web.archive.org/web/20080531153057/http://www.tcj.com/269/e_own1.html |archive-date=May 31, 2008}} Canadian librarian Gilles Poitras defines a generation of anime fans as those who were introduced to anime by Sailor Moon in the 1990s, saying they were both much younger than other fans and were also mostly female.

Historian Fred Patten credits Takeuchi with popularizing the concept of a Super Sentai-like team of magical girls,{{cite web|url=http://www.sequentialtart.com/archive/nov02/ao_1102_1.shtml|title=Taking One for the Team: A Look at Sentai Shows|last=Sebastian|first=Trisha L.|date=November 2002|publisher=Sequential Tart|access-date=October 20, 2016|archive-date=September 24, 2015|archive-url=https://web.archive.org/web/20150924100555/http://www.sequentialtart.com/archive/nov02/ao_1102_1.shtml|url-status=live}}{{cite book|last1=Patten|first1=Fred|author-link=Fred Patten|title=Watching Anime, Reading Manga 25 Years of Essays and Reviews|date=2011|publisher=Stone Bridge Press|location=New York|isbn=978-1611725100|page=50}} and Paul Gravett credits the series with revitalizing the magical girl genre itself.{{cite book|last1=Gravett|first1=Paul|author-link=Paul Gravett|title=Manga: Sixty Years of Japanese Comics|date=2004|publisher=Laurence King|location=London|isbn=1856693910|page=78|edition=2nd}} A reviewer for THEM Anime Reviews also credited the anime series with changing the genre—its heroine must use her powers to fight evil, not simply have fun as previous magical girls had done.{{cite web|url=http://www.themanime.org/viewreview.php?id=405|title=Sailor Moon|last=Christi|date=c. 1992|publisher=T.H.E.M. Anime Reviews|work=THEMAnime.org|access-date=October 20, 2016|archive-date=August 6, 2011|archive-url=https://web.archive.org/web/20110806002113/http://www.themanime.org/viewreview.php?id=405|url-status=live}} The series has also been compared to Mighty Morphin Power Rangers,{{cite book|last1=Craig|first1=Timothy J.|author-link=Timothy J. Craig|title=Japan Pop!: Inside the World of Japanese Popular Culture|date=2000|publisher=Sharpe|location=Armonk, New York|isbn=9780765605610|pages=[https://archive.org/details/japanpopinsidew00crai/page/259 259–278]|chapter=Sailor Moon: Japanese Superheroes for Global Girls|chapter-url=https://archive.org/details/japanpopinsidew00crai/page/259}} Buffy the Vampire Slayer,{{rp|281}}{{cite web|url=http://www.animerica-mag.com/features/buffyvsmoon.html |title=Animerica: Animerica Feature: Separated at Birth? Buffy vs. Sailor Moon |date=c. 1999 |publisher=Animerica |access-date=October 20, 2016 |archive-url=https://web.archive.org/web/20040407170022/http://www.animerica-mag.com/features/buffyvsmoon.html |archive-date=April 7, 2004 |url-status=dead}}{{cite web|url=http://www.animerica-mag.com/features/buffyvsmoon_02.html |title=Animerica: Animerica Feature: Separated at Birth? Buffy vs. Sailor Moon |publisher=Animerica |access-date=October 20, 2016 |archive-url=https://web.archive.org/web/20040407172915/http://www.animerica-mag.com/features/buffyvsmoon_02.html |archive-date=April 7, 2004 |url-status=dead}} and Sabrina the Teenage Witch.{{cite journal|last=Yoshida |first=Kaori |year=2002 |title=Evolution of Female Heroes: Carnival Mode of Gender Representation in Anime |url=http://journals2.iranscience.net:800/mcel.pacificu.edu/mcel.pacificu.edu/aspac/home/papers/scholars/yoshida/yoshida.php3 |url-status=dead |journal=Western Washington University |archive-url=https://archive.today/20130831095335/http://web.archive.org/web/20071111070234/http://journals2.iranscience.net%3A800/mcel.pacificu.edu/mcel.pacificu.edu/aspac/home/papers/scholars/yoshida/yoshida.php3 |archive-date=August 31, 2013 |access-date=October 20, 2016}} Sailor Moon also influenced the development of Miraculous: Tales of Ladybug & Cat Noir, W.I.T.C.H., Winx Club, LoliRock, Star vs. the Forces of Evil, Robot Chicken, Steven Universe, and Totally Spies!.{{cite journal|last1=Saito|first1=Kumiko|title=Magic, Shōjo, and Metamorphosis: Magical Girl Anime and the Challenges of Changing Gender Identities in Japanese Society|journal=The Journal of Asian Studies|date=2 January 2014|volume=73|issue=1|pages=143–164|doi=10.1017/S0021911813001708|s2cid=162306735 }}

Sailor Moon is associated with the feminist and Girl Power movements and with empowering its female viewers,{{Cite journal|last=Newsom|first=Victoria Anne|date=2004|title=Young Females as Super Heroes: Super heroines in the Animated 'Sailor Moon'|journal=Femspec|volume=5|pages=57–81}} especially regarding the "credible, charismatic and independent" characterizations of the Sailor Guardians.{{cite book |first=Nicolas |last=Penedo |page=464 |editor=Nicolas Finet |title=Dicomanga: le dictionnaire encyclopédique de la bande dessinée japonaise |publisher=Fleurus |language=fr |location=Paris |isbn=9782215079316 |year=2008}} Sailor Moon is regarded as empowering to women and feminism in concept, in particular through the aggressive nature and strong personalities of the Sailor Guardians.{{cite web|url=http://www.femspec.org/samples/sailormoon.html|title=Young Females as Super Heroes: Superheroines in the Animated Sailor Moon|last=Newsom|first=Victoria|date=c. 2004|website=femspec.org|publisher=Femspec|access-date=October 20, 2016|archive-date=July 28, 2016|archive-url=https://web.archive.org/web/20160728025422/http://www.femspec.org/samples/sailormoon.html|url-status=live}} It is a specific type of feminist concept where "traditional feminine ideals [are] incorporated into characters that act in traditionally male capacities". While the Sailor Guardians are strong, independent fighters who thwart evil—which is generally a masculine stereotype—they are also ideally feminized in the transformation of the Sailor Guardians from teenage girls into magical girls.

The most notable hyper-feminine features of the Sailor Guardians—and most other females in Japanese girls' comics—are the girls' thin bodies, long legs, and, in particular, round, orb-like eyes. Eyes are commonly known as the primal source within characters where emotion is evoked—sensitive characters have larger eyes than insensitive ones. The stereotypical role of women in Japanese culture is to undertake romantic and loving feelings; therefore, the prevalence of hyper-feminine qualities like the openness of the female eye in Japanese girls' comics is clearly exhibited in Sailor Moon. Thus, Sailor Moon emphasizes a type of feminist model by combining traditional masculine action with traditional female affection through the Sailor Guardians.

Since the early 2000s, Toei Animation has collaborated with various different brands to create merchandise outside of children's demographic.{{Cite web |last=Givens |first=Dana |title=The cultural impact of Sailor Moon: How a '90s Japanese anime inspired generations of fans and spun into a global merchandising empire worth billions |url=https://www.insider.com/sailor-moon-on-netflix-fandom-merchandising-2021-7 |access-date=2022-02-27 |website=Insider |language=en-US |archive-date=February 20, 2023 |archive-url=https://web.archive.org/web/20230220220129/https://www.insider.com/sailor-moon-on-netflix-fandom-merchandising-2021-7 |url-status=live }} On February 20, 2020, ColourPop released a Sailor Moon inspired makeup collection.{{Cite web |last=De Leon |first=Pauline |title=Colourpop is launching a 'Sailor Moon' makeup collection, and everything costs less than $20 |url=https://www.insider.com/colourpop-sailor-moon-makeup-everything-you-need-to-know-2020-2 |access-date=2022-02-27 |website=Insider |date=February 20, 2020 |language=en-US |archive-date=February 6, 2024 |archive-url=https://archive.today/20240206164217/https://www.businessinsider.com/colourpop-sailor-moon-makeup-everything-you-need-to-know-2020-2 |url-status=live }} Celebrating the 25th anniversary of Sailor Moon in the U.S., streetwear brand KITH released clothing like hoodies and t-shirts with Sailor Moon graphics on them.{{Cite news |last=Pauly |first=Alexandra |date=April 17, 2020 |title=Take An Exclusive Look At KITH's New Collaboration with Sailor Moon |work=HYPEBAE |url=https://hypebae.com/2020/4/sailor-moon-kith-women-collaboration-collection-hoodie-t-shirt-anniversary-release |access-date=2022-02-22 |archive-date=February 22, 2022 |archive-url=https://web.archive.org/web/20220222170010/https://hypebae.com/2020/4/sailor-moon-kith-women-collaboration-collection-hoodie-t-shirt-anniversary-release |url-status=live }} In honor of Sailor Moon's 30th anniversary, brands like Sanrio, Uniqlo, and Maison de FLEUR launched a collaboration in January 2022.{{Cite web |date=2022-01-19 |title=Sailor Moon Eternal x Sanrio Collab Officially Announced |url=https://blog.funimation.com/2022/01/19/sailor-moon-eternal-x-sanrio-collab-officially-announced/ |access-date=2022-02-27 |website=Funimation - Blog! |language=en-US |archive-date=May 17, 2022 |archive-url=https://web.archive.org/web/20220517021546/https://blog.funimation.com/2022/01/19/sailor-moon-eternal-x-sanrio-collab-officially-announced/ |url-status=live }}{{Cite web |title=UNIQLO UT 'Sailor Moon Eternal' Collection |url=https://hypebeast.com/drops/uniqlo-ut-sailor-moon-eternal-collection |access-date=2022-02-27 |website=HYPEBEAST |archive-date=February 26, 2022 |archive-url=https://web.archive.org/web/20220226231509/https://hypebeast.com/drops/uniqlo-ut-sailor-moon-eternal-collection |url-status=live }}{{Cite web |title=【Maison de FLEUR】セーラー戦士たちをイメージしたリボンがポイントのアイテム全30種・劇場版「美少女戦士セーラームーンEternal」とのコラボ！ |url=https://prtimes.jp/main/html/rd/p/000000508.000036659.html |access-date=2022-02-27 |website=プレスリリース・ニュースリリース配信シェアNo. 1{{pipe}}PR TIMES |date=February 16, 2022 |archive-date=February 26, 2022 |archive-url=https://web.archive.org/web/20220226231510/https://prtimes.jp/main/html/rd/p/000000508.000036659.html |url-status=live }}

{{Reflist}}

{{Commons category}}

{{Wikiquote}}

• [http://sailormoon-official.com/ Official Pretty Guardian Sailor Moon 30th anniversary project website] {{in lang|ja}}
• [https://web.archive.org/web/19971008031242/http://www.usanetwork.com/content/bungalows/sm/sm.html USA Network site (via the Internet Archive)]
• {{Anime News Network|manga|1578}}

• {{IMDb title|qid=Q704353|id=tt0103369|title=Bishōjo Senshi Sailor Moon}}
• [http://toonopedia.com/sailormn.htm Sailor Moon] at Don Markstein's Toonopedia. [https://archive.today/20231120130549/http://toonopedia.com/sailormn.htm Archived] from the original on February 10, 2017.

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