Draft:Myriam Sidibe

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{{Short description|Malian public health expert and social entrepreneur}}

{{Infobox person

| name = Myriam Sidibe

| nationality = Malian

| occupation = Public health expert, author, social entrepreneur

| education = London School of Hygiene & Tropical Medicine

| known_for = Global Handwashing Day, purpose-driven marketing, public health advocacy

| website = {{URL|https://www.myriamsidibe.com}}

}}

Myriam Sidibe is a Malian public health expert, author, and social entrepreneur known for her pioneering work in hygiene promotion and public health marketing. She played a leading role in creating Global Handwashing Day,{{Cite web|title=Myriam Sidibe: Would Fewer Children Die of Disease If They Just Washed Their Hands? |url=https://www.npr.org/2017/11/17/564609356/myriam-sidibe-would-fewer-children-die-of-disease-if-they-just-washed-their-hand |website=NPR |date=2017-11-17 |access-date=2025-04-17}} and led Unilever’s hygiene campaigns targeting over one billion people.{{Cite web|title=Myriam Sidibe |url=https://businessfightspoverty.org/myriam-sidibe/ |website=Business Fights Poverty |access-date=2025-04-17}}

Career

Sidibe spent over a decade at Unilever as the Global Social Mission Director for the Lifebuoy brand, where she designed large-scale handwashing behavior change programs across Asia and Africa.{{Cite web|title=Brands On A Mission: Dr. Myriam Sidibe's New Book Challenges Companies To Take Action In Public Health |url=https://www.forbes.com/sites/afdhelaziz/2020/07/13/brands-on-a-mission-dr-myriam-sidibes-new-book-challenges-companies-to-take-action-in-public-health-as-the-foundation-for-social-justice/ |website=Forbes |access-date=2025-04-17}} She spearheaded the launch of Global Handwashing Day, which is now celebrated in over 100 countries.{{Cite web|title=Black Lives Matter Series: Views from the Business Fights Poverty Community – Dr Myriam Sidibe |url=https://businessfightspoverty.org/black-lives-matter-series-views-from-the-business-fights-poverty-community-dr-myriam-sidibe/ |website=Business Fights Poverty |date=8 June 2020 |access-date=2025-04-17}}

She is the founder of Brands on a Mission, a consultancy that helps businesses align social impact with business growth.{{Cite journal|title=Marketing Meets Mission|url=https://hbr.org/2020/05/marketing-meets-mission|journal=Harvard Business Review|date=2020-05-01|access-date=2025-04-17}} She has also led pandemic response efforts in Kenya through the National Business Compact on Coronavirus.{{Cite web|title=Myriam Sidibe |url=https://businessfightspoverty.org/myriam-sidibe/ |website=Business Fights Poverty |access-date=2025-04-17}}

Education

Sidibe holds a Doctorate in Public Health from the London School of Hygiene & Tropical Medicine.{{Cite web|title=Dr. Myriam Sidibe |url=https://www.sustainablebrands.com/is/dr-myriam-sidibe |website=Sustainable Brands |access-date=2025-04-17}} She is also a senior fellow at the Harvard Kennedy School's Mossavar-Rahmani Center for Business and Government.{{Cite web|title=Myriam Sidibe Student Page |url=https://www.hks.harvard.edu/centers/mrcbg/students/sg/sidibe.2018.fall |website=Harvard Kennedy School |access-date=2025-04-17}}

Publications and Media

Sidibe is the author of Brands on a Mission: How to Achieve Social Impact and Business Growth Through Purpose (Routledge, 2020).{{Cite book |last=Sidibe |first=Myriam |title=Brands on a Mission |publisher=Routledge |year=2020}} She has published articles in outlets such as the World Economic Forum{{Cite web|title=What washing your hands can teach you about global change|url=https://www.weforum.org/stories/2018/10/what-washing-your-hands-can-teach-you-about-global-progress/|website=World Economic Forum|date=2018-10-01|access-date=2025-04-17}}, Harvard Business Review{{Cite journal|title=Marketing Meets Mission |url=https://hbr.org/2020/05/marketing-meets-mission |journal=Harvard Business Review |date=May 2020 |access-date=2025-04-17}}, and The Voice Gambia.{{Cite web|title=Multi-faceted approach needed to strengthen Sexual and Reproductive Health Rights in Africa |url=https://www.voicegambia.com/2024/09/05/multi-faceted-approach-needed-to-strengthen-sexual-and-reproductive-health-rights-in-africa/ |website=The Voice Gambia |date=2024-09-05 |access-date=2025-04-17}}

Recognition

Sidibe has been profiled by NPR,{{Cite web|title=Would Fewer Children Die of Disease If They Just Washed Their Hands? |url=https://www.npr.org/2017/11/17/564609356/myriam-sidibe-would-fewer-children-die-of-disease-if-they-just-washed-their-hand |website=NPR |access-date=2025-04-17}} Forbes,{{Cite web|title=Brands On A Mission: Dr. Myriam Sidibe's New Book |url=https://www.forbes.com/sites/afdhelaziz/2020/07/13/brands-on-a-mission-dr-myriam-sidibes-new-book-challenges-companies-to-take-action-in-public-health-as-the-foundation-for-social-justice/ |website=Forbes |access-date=2025-04-17}} and the Stanford Graduate School of Business.{{Cite web|title=Voices: Myriam Sidibe |url=https://www.gsb.stanford.edu/seed/programs/transformation/voices/myriam-sidibe6 |website=Stanford GSB |access-date=2025-04-17}} She is considered one of the world's leading voices on leveraging brand influence for health behavior change.

External links

{{Official website|https://www.myriamsidibe.com}}
[https://www.ted.com/speakers/myriam_sidibe Myriam Sidibe on TED]
[https://www.weforum.org/people/myriam-sidibe Profile at World Economic Forum]