Gartner

Gartner is a research and advisory firm{{cite news |date=February 4, 2025 |title=Gartner beats quarterly profit estimates as contract value grows |url=https://www.yahoo.com/tech/gartner-forecasts-weak-2025-results-120808698.html |access-date=February 5, 2025 |work=Reuters |quote=Gartner on Tuesday beat estimates for fourth-quarter profit and reported revenue in line with expectations, as the research and advisory firm benefited from an increase in contract values.}}{{cite news |last=Feintzeig |first=Rachel |date=July 28, 2024 |title=Can You 'Unboss' Yourself Without Ruining Your Career? |url=https://www.wsj.com/lifestyle/workplace/unbossed-managers-career-advancement-48edf815 |access-date=January 22, 2025 |work=The Wall Street Journal |quote=Managers oversee nearly three times as many people today as they did in 2017, according to data from research and advisory firm Gartner.}}{{cite news |last=Serwer |first=Andy |date=June 23, 2023 |title=Gene Hall Is the Quiet Type, but His Success at Gartner Speaks Loudly |url=https://www.barrons.com/articles/gartner-ceo-gene-hall-success-1d9fb1e2 |access-date=January 22, 2025 |work=Barron's |quote=You probably don’t know the name Gene Hall, and you might be only barely familiar with Gartner, the business research firm.}} with three business segments: research, conferences, and consulting.{{Cite web |date=February 2025 |title=Form 10-Q |url=https://investor.gartner.com/static-files/ad01de5b-5787-4c1f-a359-8b5f6f072f03 |publisher=Securities and Exchange Commission |format=PDF}} As of December 2024, Gartner has over 21,000 employees globally and operates in 90 countries and territories. It is headquartered in Stamford, Connecticut.{{cite news |last=Schott |first=Paul |date=September 13, 2018 |title=Gartner to add several hundred Stamford jobs |url=https://www.stamfordadvocate.com/business/article/Gartner-to-add-several-hundred-Stamford-jobs-13226388.php |access-date=January 22, 2025 |work=Stamford Advocate}} Gene A. Hall is the chief executive officer.{{cite news |last=Serwer |first=Andy |date=June 23, 2023 |title=Gene Hall Is the Quiet Type, but His Success at Gartner Speaks Loudly |url=https://www.barrons.com/articles/gartner-ceo-gene-hall-success-1d9fb1e2 |access-date=January 22, 2025 |work=Barron's}}

Gartner is a publicly traded company listed on the S&P 500.{{Cite news |last=GmbH |first=finanzen.net |title=G {{!}} S&P 500 Stocks {{!}} S&P 500 Companies {{!}} S&P 500 Values |url=http://markets.businessinsider.com/index/components/s&p_500/g |access-date=2018-06-28 |work=Markets Insider}}

Gideon Gartner and David Stein founded Gartner, Inc. in 1979{{cite news |last=Johnson |first=Kirk |title=Co-Founder Will Share Gartner Head's Duties |url=https://www.nytimes.com/1983/08/11/business/business-people-co-founder-will-share-gartner-head-s-duties.html |work=The New York Times |date=August 11, 1983 |access-date=January 16, 2025 |quote=Mr. Stein, who is 46, founded the company with Mr. Gartner, 49, in 1979.}} to provide IT industry research and analysis to businesses buying and selling computer hardware.{{cite book |title=Gale Encyclopedia of E-commerce |last=Malonis |first=Jane A. |url=https://www.google.com/books/edition/Gale_Encyclopedia_of_E_commerce/xkYOAQAAMAAJ?hl=en&gbpv=1&bsq=gideon+gartner+and+david+stein+founded+gartner+inc&dq=gideon+gartner+and+david+stein+founded+gartner+inc&printsec=frontcover |publisher=Gale Group |year=2002 |page=484 |isbn=0787657492 |volume=2 |quote=Its original focus was providing research and analysis of the information technology (IT) industry to buyers and sellers of computers and related devices.}} Gideon Gartner had previously worked at IBM, and his new firm specialized in information about IBM and its products.{{Cite book |last1=Pollock |first1=Neil |last2=Williams |first2=Robin |date=December 31, 2015 |title=

How Industry Analysts Shape the Digital Future |url=https://www.google.com/books/edition/How_Industry_Analysts_Shape_the_Digital/zJBPCwAAQBAJ?hl=en&gbpv=1&dq=Gideon+Gartner+had+previously+worked+at+IBM,+and+Gartner+specialized+in+information+about+IBM+and+its+products.&pg=PA268&printsec=frontcover

|access-date=January 16, 2025 |publisher=Oxford University Press |language=en |isbn=9780191014963 |page=268 |quote=A key historical element of the formation of Gartner was the dominance of IBM in the growing market for IT applications software. Gideon Gartner had initially been working for IBM. As well as holding insider knowledge of IBM products, he explained that his job gave him insights into how these products related to those of IBM's competitors[.]}}

Gartner's reports were often delivered as a one-pager containing only high-level insights.{{Cite book |editor-last1=Kornberger |editor-first1=Martin |editor-last2=Justesen |editor-first2=Lise |editor-last3=Koed Madsen |editor-first3=Anders |editor-last4=Mouritsen |editor-first4=Jan |title=Making Things Valuable |last1=Pollock |first1=Neil |last2=Campagnolo |first2=Gian |date=2015-08-13 |chapter=Subitizing Practices and Market Decisions: The Role of Simple Graphs In Business Valuations |url=https://www.pure.ed.ac.uk/ws/files/21127227/SubitizingFinal.pdf |access-date=2023-05-23 |publisher=Oxford University Press |language=en |isbn=9780198712282 |quote=When Gideon Gartner first entered the industry analysis business he found that all the existing analyst firms were producing and selling 'lengthy' research reports. These not only took, in his view, an inordinate amount of time for executives to read but also for the analysts to produce. His immediate reaction therefore, upon setting up Gartner, was to introduce an alternative format – the ‘one pager’. This not only shaped how his own firm went about communicating their findings but also the norm for reporting across the industry.}}{{cite news |last=Gagner |first=Ken |title=14 tech luminaries we lost in 2021

|url=https://www.computerworld.com/article/1616448/tech-luminaries-we-lost-in-2021.html |work=Computerworld |date=December 27, 2021 |access-date=January 16, 2025}} Gartner analysts developed the Magic Quadrant visual framework of placing companies within defined market quadrants{{cite journal |last1=Bresciani |first1=Sabrina |last2=Eppler |first2=Martin J. |date=2008 |title=Gartner's magic quadrant and hype cycle |journal= Institute of Marketing and Communication Management |issue=19 |pages=3–18 |access-date=January 23, 2025 |url=https://www.knowledge-communication.org/pdf/908-029-1.pdf |format=PDF}} during the early 1980s{{Cite book |last1=Pollock |first1=Neil |last2=Williams |first2=Robin |date=December 31, 2015 |title=

How Industry Analysts Shape the Digital Future |url=https://www.google.com/books/edition/How_Industry_Analysts_Shape_the_Digital/QZNPCwAAQBAJ?hl=en&gbpv=1&dq=when+did+gartner+introduce+the+Magic+Quadrant&pg=PA169&printsec=frontcover

|access-date=January 16, 2025 |publisher=Oxford University Press |language=en |isbn=9780191014963 |page=169 |quote=From our own discussions with Gideon Gartner and Gartner employees, we know it was first discussed within Gartner around the mid-1980s[.]}} and began to integrate the methodology into their presentations and later reports.{{Cite book |last1=Pollock |first1=Neil |last2=Williams |first2=Robin |date=December 31, 2015 |title=

How Industry Analysts Shape the Digital Future |url=https://www.google.com/books/edition/How_Industry_Analysts_Shape_the_Digital/QZNPCwAAQBAJ?hl=en&gbpv=1&dq=when+did+gartner+introduce+the+Magic+Quadrant&pg=PA169&printsec=frontcover

|access-date=January 16, 2025 |publisher=Oxford University Press |language=en |isbn=9780191014963 |page=169 |quote=We looked through our Scenario conference binders from 1985 to 1987—did not find any Magic Quadrants in the 1985 binder, one in 1986 and 1987. [...] Given our rigid discipline back in the 1980s of limiting Research Notes to two pages, we suspect that the Magic Quadrant appearance in presentations most likely predates their appearance in a Research Note[.]}}

Gartner initially operated in an office rented from its first client, the New York brokerage house Dillon, Read & Co.{{cite news |last=Johnson |first=Kirk |title=Co-Founder Will Share Gartner Head's Duties |url=https://www.nytimes.com/1983/08/11/business/business-people-co-founder-will-share-gartner-head-s-duties.html |work=The New York Times |date=August 11, 1983 |access-date=January 16, 2025 |quote=Gartner, a closely held company with 80 research analysts, estimates revenues this year at about $8 million. It was founded four years ago - with Mr. Gartner and Mr. Stein its only employees - in an office rented from Dillon, Read & Company Inc. the New York brokerage house.}} By 1983, the firm employed 80 research analysts and generated $8 million in revenue.

In 1985, Gartner's brokerage and investment division separated from the firm to become a wholly owned subsidiary called Gartner Securities.{{cite news |title=Gartner Founder Profits From I.B.M. Expertise |url=https://www.nytimes.com/1986/07/28/business/business-people-gartner-founder-profits-from-ibm-expertise.html |work=The New York Times |date=July 28, 1986 |access-date=January 16, 2025}} Two years later the name was changed to SoundView Financial Group,{{cite news |last=Sommar |first=Jessica |title=Morgan Stanley tech analyst joins Connecticut boutique |work=Investment Dealers' Digest |date=May 10, 1993 |via=Nexis |quote=SoundView Financial Group began in 1985 as Gartner Securities. The name was changed in 1987 to SoundView Financial Group. }} which eventually operated as SoundView Technology Group.{{cite news |title=SoundView Gets Sold: To Wit

|url=https://www.wired.com/1999/11/soundview-gets-sold-to-wit/ |work=Reuters |date=November 1, 1999 |access-date=January 16, 2025}}

In July 1986, Gartner rebranded as Gartner Group and became a publicly traded company.{{cite news |title=Saatchi & Saatchi to buy Gartner Group |work=Chicago Tribune |date=June 20, 1988 |url=https://www.chicagotribune.com/1988/06/20/saatchi-saatchi-to-buy-gartner-group/ |access-date=January 22, 2025 |quote=Gartner Group, which once was affiliated with a securities firm by that name, became a separate publicly traded company two years ago. Its computer industry reports and stock recommendations are known to have a strong impact in stock market trading and throughout the computer industry.}}{{cite news |last=Walters |first=Donna K.H. |title=Gartner Buys Infocorp, Boosts Position in High-Tech Data Field |work=Los Angeles Times |date=January 3, 1987 |via=Nexis |quote=Gartner Group, founded in 1979 by Gartner, also does market research, but with less focus on collecting and analyzing raw numbers than Infocorp. It became a publicly traded company last July after first spinning off its securities brokerage unit, Gartner Securities.}} In January 1987, Gartner Group acquired another technology research firm, the Cupertino-based Infocorp.{{cite news |last=Walters |first=Donna K.H. |title=Gartner Buys Infocorp, Boosts Position in High-Tech Data Field |work=Los Angeles Times |date=January 3, 1987 |via=Nexis |quote=Infocorp, a high-technology market research firm based in Cupertino, Calif., has been purchased by Gartner Group of Stamford, Conn. The combination, which gives the highly regarded Gartner firm greater access to the West Coast's wide base of information-industry companies, most likely spells intensified competition in the high-tech market research and consulting business.}} That same year Gartner reported $25 million in sales and $1.9 million in earnings.{{cite news |title=Saatchi & Saatchi to buy Gartner Group |work=Chicago Tribune |date=June 20, 1988 |url=https://www.chicagotribune.com/1988/06/20/saatchi-saatchi-to-buy-gartner-group/ |access-date=January 22, 2025}}

The U.K.-based Saatchi & Saatchi acquired Gartner Group in 1988.{{cite news |title=Saatchi Agrees to Buy Gartner for $90.3 Million |date=June 18, 1988 |url=https://www.nytimes.com/1988/06/18/business/saatchi-agrees-to-buy-gartner-for-90.3-million.html |access-date=January 22, 2025 |work=The New York Times}}

In 1990, Gartner Group was taken private by Gideon Gartner and other executives{{cite news |last=Cook |first=Kevin |title=Bear of the Day: Gartner (IT) |url=https://finance.yahoo.com/news/bear-day-gartner-112000126.html |work=Zacks Equity Research |publisher=Yahoo Finance |date=February 13, 2024 |access-date=January 16, 2025}} in an acquisition deal backed by funding from Bain Capital and Dun & Bradstreet, then a Bain client.{{cite news |last=Schattle |first=Hans |title=Partnership will get Gartner for $ 70m |date=July 6, 1990 |work=The Boston Globe |via=Nexis |quote=Information Partners, a Boston investment fund, yesterday said it agreed to purchase Gartner Group Inc., a highly regarded stock research concern, for $ 70 million. [...] Information Partners was launched a year ago and has a cash hoard of $ 60 million from its partners and other sources such as Dun & Bradstreet Corp. and Bain Capital, a unit of Bain & Co., a management consulting firm here. Gartner, Information Partners' first acquisition, will be financed through a combination of its $60 million fund and bank loans. The Gartner deal is pending.}}{{cite news |last=Edelman |first=Larry |title=Steve Pagliuca retires from Bain Capital after 34 years |date=January 17, 2023 |work=The Boston Globe |access-date=January 22, 2025 |url=https://www.bostonglobe.com/2023/01/17/business/stephen-pagliuca-retires-bain-capital-after-34-years/ |quote=Pagliuca joined the firm from Bain & Co. in 1989. He started Information Partners, a tech investment joint venture with Dun & Bradstreet, then a Bain & Co. client, that did the Gartner takeover.}} Under Bain ownership, Gartner refocused on IT industry pricing data and expanded its profit margins from 10 percent to 30 percent.{{Cite book |last1=Zook |first1=Chris |last2=Allen |first2=James |date=February 1, 2001 |title=Profit From the Core |url=https://www.google.com/books/edition/Profit_from_the_Core/6G9Stwg7eP4C?hl=en&gbpv=1&bsq=Gartner |access-date=January 22, 2025 |publisher=Harvard Business Review Press |isbn=1578512301 |pages=8–9 |quote=Under the ownership of Bain Capital, Gartner refocused on becoming a consumer clearinghouse for customer responses and an honest broker of advice on hardware and software purchases. [...] Gartner built strong barriers to imitation through its subscriber base and its database of benchmarks that allowed it to expand its margins from about 10 percent to 30 percent.}} Dun & Bradstreet acquired a majority share in Gartner in 1993.{{cite news |title=Gartner sold again

|url=https://books.google.com/books?id=NgTBmzWZ5LkC&pg=PA109&dq=1993+The+Dun+%26+Bradstreet+Corporation+announced+Wednesday+that+it+has+acquired+a+majority+interest+in+Gartner+Group,+Inc.&hl=en&sa=X&ved=2ahUKEwiuvJSCqYqLAxXGJTQIHXOzMAcQ6AF6BAgFEAM#v=onepage&q=1993%20The%20Dun%20%26%20Bradstreet%20Corporation%20announced%20Wednesday%20that%20it%20has%20acquired%20a%20majority%20interest%20in%20Gartne |work=Computerworld |date=April 1, 1993 |access-date=January 16, 2025 |page=109}}

Gartner went public again in October 1993, with Dun & Bradstreet maintaining a 50 percent stake.{{cite news |title=Millionaries By The Dozen |url=https://www.nytimes.com/1995/10/01/business/millionaires-by-the-dozen.html |work=The New York Times |date=October 1, 1995 |access-date=January 16, 2025}} The New York Times noted that the firm had become "the key adviser to corporate America as it wrestles with the chaotic world of information technology."

Over the next eight years, Garter acquired or made substantial investments in 30 companies,{{cite news |last=Ferranti |first=Marc |title=Gartner, Align Thyself |date=November 15, 2001 |work=CIO |via=Nexis |quote=Since it went public in 1993, Gartner has acquired or made significant investments in 30 companies, including Inteco, the Internet research and advisory service formerly based in Norwalk, Conn., and San Jose, Calif.-based market research company Dataquest.}} including the market research firm Dataquest{{Cite web |last=Abate |first=Tom |date=November 26, 1995 |title=Dataquest acquired by Gartner Group |url=http://www.sfgate.com/business/article/dataquest-acquired-by-gartner-group-3307056.php |access-date=February 13, 2024 |website=SFGate}} and the online news outlet TechRepublic.{{cite news |title=Consulting firm to invest $300 million in Gartner Group |url=https://www.nytimes.com/2000/03/23/business/company-news-consulting-firm-to-invest-300-million-in-gartner-group.html |work=The New York Times |date=March 23, 2000 |access-date=January 16, 2025}} The deals were part of a diversification strategy that coincided with the dot-com bubble, and Gartner acknowledged that it struggled to integrate these new companies into its operations.{{cite news |last=Ferranti |first=Marc |title=Gartner, Align Thyself |date=November 15, 2001 |work=CIO |via=Nexis |quote=Integrating the numerous acquisitions that resulted from Gartner’s diversification strategy was a challenge. 'You want to integrate the offerings and drive efficiencies, integrate billing and sales, check security, integrate infrastructure, and ultimately as a research organization you want to take the knowledge you’ve acquired and plug it into the company’s intellectual capital,' Stanco says. When a company has existing alignment problems, though, that’s tough to do, he acknowledges.}} Gartner sold TechRepublic to CNET only a year after acquiring the company.{{cite news |last=Heim |first=Sarah J. |title=CNET Acquired TechRepublic |date=April 11, 2001 |work=AdWeek|url=https://www.adweek.com/brand-marketing/cnet-acquires-techrepublic-48104/|access-date=January 22, 2025}}

In 1995, Gartner introduced its hype cycle framework, which purported to show how emerging technology is applied and adopted over a typical life cycle.{{Cite book |last1=Pollock |first1=Neil |last2=Williams |first2=Robin |date=December 31, 2015 |title=

How Industry Analysts Shape the Digital Future |url=https://www.google.com/books/edition/How_Industry_Analysts_Shape_the_Digital/QZNPCwAAQBAJ?hl=en&gbpv=1&dq=Gartner+introduced+the+%22Hype+Cycle%22+in+1995&pg=PA45&printsec=frontcover

|access-date=January 16, 2025 |publisher=Oxford University Press |language=en |isbn=9780191014963 |page=45 |quote=To address these challenge, Gartner introduced in 1995 another instrument: the Hype-Cycle [.] This simplified 'signature graphic' offers a graphic representation of the dynamics of emerging technology fields. It shows characteristic changes over time in expectations about a promising technology[.]}}

In August 2004, Gene A. Hall became Gartner's new CEO,{{cite news |title=Gartner's Good Gene |url=https://www.forbes.com/2005/02/15/cz_cs_0215good_ls.html |work=Forbes |date=February 15, 2005 |access-date=January 22, 2025 |quote=In August, he left Automatic Data Processing , where he was head of a $2 billion payroll-services unit, to take the top job at Stamford, Conn.-based Gartner , a technology research and consulting company. And in December, Hall, 48, agreed to pay $162 million in cash for his Stamford neighbor and smaller rival, META Group .}} replacing Michael D. Fleisher.{{cite news |title=Gartner to Name Eugene Hall CEO |date=July 23, 2004 |work=Wall Street Journal |url=https://www.wsj.com/articles/SB109053861222271741 |access-date=January 22, 2025 |quote=Mr. Fleisher held the CEO post for five years. }} Hall previously worked with the consulting firm McKinsey & Company before managing a division at Automatic Data Processing.{{cite news |last=Soule |first=Alexander |title=Gartner beats own forecast

|date=August 11, 2008 |work=Fairfield County Business Journal |via=Nexis |quote=Before leading a large division at Automatic Data Processing Inc., Hall spent 16 years with the consulting firm McKinsey & Co., and Lafond said the McKinsey pedigree shows.}}

In 2008, Gartner reached $1.3 billion in revenues and achieved 40 percent of the IT research market.{{Cite book |last1=Zook |first1=Chris |last2=Allen |first2=James |date=February 1, 2001 |title=Profit From the Core |url=https://www.google.com/books/edition/Profit_from_the_Core/6G9Stwg7eP4C?hl=en&gbpv=1&bsq=Gartner |access-date=January 22, 2025 |publisher=Harvard Business Review Press |isbn=1578512301 |pages=8–9 |quote=Ten years later, in 2008, Gartner continued its momentum, achieving 40 percent share of the IT research market (four times the size of its nearest competitor), $1.3 billion in revenues, and $213 million in earnings before interest and tax—growing at a healthy 12 percent through the period.}}

In 2009, Gartner acquired AMR Research, a Boston-based research and advisory firm focused on supply chain management.{{cite news |last=Savitz |first=Eric |title=Gartner To Buy AMR Research For $64 Million |date=December 1, 2009 |work=Barron's |url=https://www.barrons.com/articles/gartner-to-buy-amr-research-for-64-million-1386893615 |access-date=January 22, 2025}} The acquisition of AMR and direct competitors like META Group{{cite news |last=Weil |first=Nancy |title=IT researcher Gartner to acquire Meta Group |date=December 27, 2004 |work=Computerworld |url=https://www.computerworld.com/article/1713316/it-researcher-gartner-to-acquire-meta-group.html |access-date=January 22, 2025}} and the Burton Group{{cite news |last=Harvey |first=Tom |title=Utah-based research firm Burton Group bought by Gartner Inc. |date=January 7, 2010 |work=The Salt Lake Tribune |url=https://archive.sltrib.com/story.php?ref=/news/ci_14141787 |access-date=January 22, 2025}} allowed Gartner to expand its global operations{{cite journal |last1=Bernard |first1=Jean-Gregoire |last2=Gallupe |first2=R. Brent |date=2013 |title=IT industry analysts: a review and two research agendas |journal= Communications of the Association for Information Systems |volume=33 |issue=16 |pages=275–302 |access-date=January 23, 2025 |url=https://core.ac.uk/reader/301377360 |quote=Since then, Gartner has grown into a global firm with $1.47 billion in revenues through the acquisition of rivals like Dataquest, METAGroup, AMR Research, and the Burton Group}} and product and service offerings.{{cite news |title=Gartner Inc acquires Burton Group for USD56m |work=Telecomworldwire |date=January 6, 2010 |via=Nexis |quote=The acquisition, effective as of 30 December 2009, is expected to expand Gartner's product and service offerings and increase its IT research market opportunities.}}

In March 2014, Gartner announced that it had acquired the privately held company Software Advice for an undisclosed amount.{{Cite web|url=http://www.gartner.com/newsroom/id/2680018|title=Gartner Acquires Software Advice|date=2014-03-11|website=gartner.com|publisher=Gartner, Inc.|access-date=2017-01-06|url-status=dead|archive-url=https://web.archive.org/web/20150310071341/http://www.gartner.com/newsroom/id/2680018|archive-date=2015-03-10}} Also in 2014, Gartner coined the term "Digital BizOps" and further developed the early philosophy for digital business operations.{{Cite web|last=Brink|first=Michael|date=2020-06-15|title=BizOps: The alchemist for business and data|url=https://www.itweb.co.za/content/JBwEr7nBKGD76Db2|access-date=2021-03-22|website=ITWeb|language=en}} In July 2015, Gartner acquired Nubera, the business app discovery network that owns properties like GetApp (a peer review site), AppStorm, AppAppeal, and CloudWork. Terms of the deal were not disclosed.{{cite web|first= Jaimе|last= Novoa|date= 2015-07-01|title= Gartner acquires Barcelona-based Nubera (GetApp)|url = http://novobrief.com/nubera-getapp-acquisition-gartner/|publisher = Novobrief|access-date = 2015-12-30|url-status = live|archive-url = https://web.archive.org/web/20160304035737/http://novobrief.com/nubera-getapp-acquisition-gartner/|archive-date = 2016-03-04}} In September 2015, it acquired the privately held peer review site (PRS){{Cite web|url=http://analystrelations.org/2015/07/15/can-it-research-be-crowdsourced/|title=Will research crowdsourcing finally move analyst firms to an experience business model?|last=Leforestier|first=Ludovic|date=2015-07-15|website=Institute of Industry Analyst Relations (IIAR)|language=en-GB|access-date=2019-06-04}} Capterra.

In June 2016, Gartner announced that it had acquired the privately held company SCM World, headquartered in London.{{Cite web|url=https://www.gartner.com/en/about/acquisitions/history/scm-world-acquisition|title=Gartner acquires SCM World|publisher=Gartner}} In 2017, Gartner acquired CEB, an Arlington-based talent management and operations consulting firm, for $2.6 billion.{{cite news |last=Gregg |first=Aaron |title=Gartner buys Arlington-based CEB for $2.6 billion |date=January 5, 2017 |work=The Washington Post |url=https://www.washingtonpost.com/news/capital-business/wp/2017/01/05/gartner-buys-arlington-based-ceb-for-2-6-billion/ |access-date=January 22, 2025}} The deal included $700 million in CEB debt.{{cite news |last=Dignan |first=Larry |title=Gartner acquires CEB for $2.6 billion, eyes business decision maker expansion |date=January 5, 2017 |work=ZDNet |url=https://www.zdnet.com/article/gartner-acquires-ceb-for-2-6-billion-eyes-business-decision-maker-expansion/ |access-date=January 22, 2025}} ZDNET noted that "Gartner is paying up because it aims to expand its research and advisory services into more enterprise functions." Two months later, Gartner further expanded its marketing offerings{{Cite web|url=http://analystrelations.org/2017/03/06/breaking-gartner-gobbles-brand-benchmarking-agency/|title=Gartner gobbles brand benchmarking agency L2|last=Leforestier|first=Ludovic|date=March 6, 2017 |website=Institute of Industry Analyst Relations (IIAR)|language=en-GB|access-date=February 10, 2025 |quote=[A]fter expanding to other functions with the CEB purchase, Gartner [...] announced it bought L2, a brand benchmarking agency cum research company founded by Scott Galloway. This further reinforces its capabilities in marketing and digital, a segment coveted by rival Forrester.}} with the acquisition of Scott Galloway's digital benchmarking firm L2.{{cite news |last=Soule |first=Alexander |date=March 7, 2017 |title=TK |work=Stamford Advocate |url=https://www.stamfordadvocate.com/business/article/Digital-benchmark-firm-acquired-by-Stamford-s-10982411.php |access-date=January 22, 2025 |quote=Gartner is acquiring L2, which publishes indexes that benchmark the digital marketing and social media effectiveness of big consumer brands like Nike, Red Bull and Tiffany.}}

On May 26, 2023 the Securities and Exchange Commission (SEC) settled charges against Gartner for violating the Foreign Corrupt Practices Act (FCPA). The SEC asserted that from approximately December 2014 through August 2015 Gartner had a corrupt relationship with a South African company with close ties to the South African government which Gartner knew would result in official bribery.{{cite web|url=https://www.sec.gov/enforcement-litigation/administrative-proceedings/34-97609-s|title=SEC Charges Gartner, Inc. with FCPA Violations in South Africa|date=May 26, 2023|publisher=Securities and Exchange Commission}} In the settlement the SEC ordered Gartner to stop violating the FCPA and Gartner agreed to pay $2,456,764. The SEC made note that Gartner was open and cooperative.{{cite web|url=https://fcpa.stanford.edu/enforcement-action.html?id=895|title=Case Information:In the Matter of Gartner, Inc.|publisher=Stanford School of Law}}

{{Portal|Connecticut|Companies}}

• Gartner hype cycle, a graphical presentation developed by Gartner
• Magic Quadrant, a market research report type published by Gartner
• SoundView Technology Group, founded as a financial service for Gartner

{{Reflist}}

• {{Official website|https://www.gartner.com/}}

{{Finance links

| name = Gartner, Inc.

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| sec_cik = 749251

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Category:1993 initial public offerings

Category:Companies based in Stamford, Connecticut

Category:Companies listed on the New York Stock Exchange

Category:Consulting firms established in 1979

Category:Futures studies organizations

Category:International information technology consulting firms

Category:Research and analysis firms of the United States

Category:Bain Capital companies