JD.com

The company was founded in 1998 as Jingdong.{{Cite web |title=企业(品牌)详情 |url=http://gp.chinadevelopment.com.cn/portal/enterprise/detail/id/33.html |access-date=10 October 2023 |website=gp.chinadevelopment.com.cn |archive-date=9 November 2023 |archive-url=https://web.archive.org/web/20231109205219/http://gp.chinadevelopment.com.cn/portal/enterprise/detail/id/33.html |url-status=live }}

In 2004, the company's B2C site went online as jdlaser.com.{{cite web|url=https://asiafundmanagers.com/jd-com-inc/|title=JD.com Inc, the ‘Amazon of China’|website=Asia Fund Managers|access-date=February 2, 2025}} The company began using the domain name 360buy.com, and the name was changed to Jingdong Mall in 2007.{{cite web|url=https://agfundernews.com/chinas-jd-leads-70m-round-in-online-fresh-produce-retailer-fruitday|title=China’s JD Leads $70M Round in Online Fresh Produce Retailer FruitDay|website=AFN|date=May 26, 2015|author=Lauren Manning|access-date=February 2, 2025}}

In 2007, JD.com established an in-house logistics department in order to provide more reliable and timely delivery service to consumers.{{cite web|url=https://www.investorinsights.asia/post/jd-logistics-part-1-introducing-jd-logistics|title=JD Logistics (Part 1): Introducing JD Logistics|website=Investor Insights Asia|date=March 7, 2022|access-date=March 4, 2025}}{{cite web|url=https://www.forbes.com/sites/joecornell/2021/04/05/jdcom-to-carve-out-its-logistics-business-via-ipo/|title=JD.com To Carve-Out Its Logistics Business Via IPO|website=Forbes|date=April 5, 2021|author=Joe Cornell|access-date=March 4, 2025}}

Since 2009, JD.com has set up a customer service center in Suqian, cumulatively investing over 30 billion RMB to build its self-operated customer service center. As a result, the company now operates the industry's largest customer service team.{{cite web|url=https://www.sec.gov/Archives/edgar/data/1549802/000110465917028187/a17-4445_120f.htm|title=JD.com, Inc.|website=SEC.gov|access-date=September 7, 2024}}{{cite web|url=https://baijiahao.baidu.com/s?id=1789772519778374813&wfr=spider&for=pc|title=Liu Qiangdong's "Human Touch"|website=Baijiahao|date=February 2, 2024|access-date=September 7, 2024}}{{cite web|url=https://finance.sina.com.cn/tech/digi/2024-11-20/doc-incwteuk5321219.shtml|title=JD.com: Over the past 15 years, it has invested more than 30 billion yuan in customer service and has gradually built the industry's largest and highest-quality self-operated customer service team.|website=Finance Sina|date=November 20, 2024|access-date=February 3, 2025}}

On 10 December 2010, JD's founder Liu Qiangdong announced through his Weibo account that every book sold on JD.com would be priced at 20 percent cheaper than its competitors.{{cite web|title=国美苏宁触网 低价合围京东|url=http://tech.ifeng.com/internet/detail_2010_12/13/3474340_0.shtml|url-status=dead|access-date=18 March 2018|archive-date=19 March 2018|archive-url=https://web.archive.org/web/20180319084731/http://tech.ifeng.com/internet/detail_2010_12/13/3474340_0.shtml}}{{cite web|title=京东被当当激怒 砸8000万促销图书|url=http://tech.ifeng.com/internet/special/360buypkdangdang/content-1/detail_2010_12/16/3543225_0.shtml|url-status=dead|access-date=18 March 2018|archive-date=19 March 2018|archive-url=https://web.archive.org/web/20180319004309/http://tech.ifeng.com/internet/special/360buypkdangdang/content-1/detail_2010_12/16/3543225_0.shtml}} On December 14, 2010, Dangdang also began to offer discounts to customers and stated that the company would invest 40 million Chinese yuan to give discounts to customers. As a result, JD.com launched the second promotion to sell books at a lower price than Dangdang{{cite web|title=京东当当图书大战告停 京东准备停止直接降价|url=http://business.sohu.com/20101216/n278333901.shtml|access-date=18 March 2018|archive-date=19 March 2018|archive-url=https://web.archive.org/web/20180319004211/http://business.sohu.com/20101216/n278333901.shtml|url-status=live}} and announced that it would give coupons instead of reducing prices to protect the benefits of publishers.{{cite web|title=京东商城当当网降价大战升级|url=http://finance.sina.com.cn/roll/20101216/02533551165.shtml|access-date=19 March 2018|archive-date=19 March 2018|archive-url=https://web.archive.org/web/20180319214515/http://finance.sina.com.cn/roll/20101216/02533551165.shtml|url-status=live}} In November 2011, JD.com provided its customers with a 10 percent discount on books, while Dangdang sent promotional messages to its users.{{cite web|title=价格大战，京东当当快疯了|url=http://finance.people.com.cn/GB/16208755.html|access-date=18 March 2018|archive-date=22 December 2011|archive-url=https://web.archive.org/web/20111222022823/http://finance.people.com.cn/GB/16208755.html|url-status=live}} The sudden increase of orders not only caused network errors but also postponed transits of books.{{cite web|title=京东当当展开价格大战 亏损严重仍"争当败家子"|url=http://news.sdchina.com/show/2104460.html|access-date=18 March 2018|archive-date=2 August 2020|archive-url=https://web.archive.org/web/20200802002959/http://news.sdchina.com/show/2104460.html|url-status=live}}

JD.com started the e-book selling business online on 20 February 2012, and provided customers with more than 80,000 electronic books.{{cite web|title=电子书之战打响：出版社不满价格低|url=http://book.sina.com.cn/news/v/2012-02-23/0957295472.shtml|url-status=dead|access-date=18 March 2018|archive-date=19 March 2018|archive-url=https://web.archive.org/web/20180319003930/http://book.sina.com.cn/news/v/2012-02-23/0957295472.shtml}} On 17 April 2013, most of the e-books on Dangdang's website were free for users to download.{{cite book|last1=Liu|first1=Zhenyou|title=互联网+ 助传统行业旁道超车|publisher=中国财政经济出版社}} Consequently, Dangdang launched its flagship store on JD.com in 2023.{{cite web|url=https://www.yicaiglobal.com/news/chinese-online-book-retailer-dangdang-to-open-store-on-jdcom|title=Chinese Online Bookseller Dangdang to Open Store on JD.Com|website=YiCai|date=January 10, 2023|author=Lu Hanzhi|access-date=February 2, 2025}}

In 2013, the company's domain name was changed to JD.com.

In 2014, JD.com’s Nasdaq IPO raised $18 billion USD, valuing the company at approximately $26 billion and making it the largest Chinese company to be listed only in the United States.{{cite web|url=https://www.ft.com/content/94339c88-e138-11e3-b59f-00144feabdc0|title=JD.com raises $1.8bn in Nasdaq IPO|website=Financial Times|date=May 21, 2014|author=Nicole Bullock|access-date=February 2, 2025}}

In 2015, JD.com launched its Russian site aimed to expand its business globally.{{Cite web |last=Khrennikov |first=Ilya |date=June 16, 2015 |title=JD.com to Start Russian Shopping Site in Expansion Beyond China |url=https://www.bloomberg.com/news/articles/2015-06-16/jd-com-starts-russian-e-commerce-website-to-expand-beyond-china |archive-url=http://web.archive.org/web/20160630225513/http://www.bloomberg.com:80/news/articles/2015-06-16/jd-com-starts-russian-e-commerce-website-to-expand-beyond-china |archive-date=2016-06-30 |access-date=2025-03-04 |website=Bloomberg}}

In November 2017, JD.com achieved a sales record of US$19.1 billion.{{cite news|title=JD.com Ensures Alibaba Doesn't Have Singles Day to Itself|url=http://fortune.com/2017/11/13/its-not-just-alibaba-jd-com-generated-19-billion-in-sales-at-its-rival-event/|work=Fortune|language=en|access-date=3 December 2017|archive-date=4 December 2017|archive-url=https://web.archive.org/web/20171204114511/http://fortune.com/2017/11/13/its-not-just-alibaba-jd-com-generated-19-billion-in-sales-at-its-rival-event/|url-status=live}} In February 2018, it released its spin-off JD Finance, raising $2.1 billion in a capital raise.{{cite news|url=https://www.bloomberg.com/news/articles/2017-03-02/jd-com-to-gain-2-1-billion-from-sale-and-spinoff-of-finance-arm|title=Alibaba-Rival JD to Get $2.1 Billion in Finance Arm Spinoff|website=Bloomberg News|date=2 March 2017|access-date=19 June 2018|archive-date=27 November 2020|archive-url=https://web.archive.org/web/20201127034120/https://www.bloomberg.com/news/articles/2017-03-02/jd-com-to-gain-2-1-billion-from-sale-and-spinoff-of-finance-arm|url-status=live}}

In April 2020, the company confidentially filed for a second listing in Hong Kong{{Cite web|title=Homecoming: E-commerce giant JD.com secretly files for Hong Kong second listing|url=https://www.independent.ie/business/world/homecoming-e-commerce-giant-jdcom-secretly-files-for-hong-kong-second-listing-39169005.html|website=independent|language=en|access-date=30 April 2020|archive-date=15 August 2022|archive-url=https://web.archive.org/web/20220815130952/https://www.independent.ie/business/world/homecoming-e-commerce-giant-jdcom-secretly-files-for-hong-kong-second-listing-39169005.html|url-status=live}} and began trading on the Hong Kong Stock Exchange for HK$239 in June 2020.{{cite web|url=https://today.line.me/hk/v2/article/X5B93l|title=JD.com starts trading in Hong Kong|website=XINHUA|access-date=February 3, 2025}} and began trading on the Hong Kong Stock Exchange for HK$239 in June 2020.{{cite web|url=https://today.line.me/hk/v2/article/X5B93l|title=JD.com starts trading in Hong Kong|website=Today Line|access-date=March 4, 2025}}

In 2020, JD.com announced that would be investing $830 million in its JD Health unit, provided by private equity firm Hillhouse Capital.{{cite news|url=https://www.ft.com/content/fe1d9bc7-bbf0-4e8d-a0e5-7857afa83d0c|title=China's JD.com reports rising profitability and sales growth|work=Financial Times|last=McMorrow|first=Ryan|date=17 August 2020|access-date=20 August 2020|archive-date=24 October 2020|archive-url=https://web.archive.org/web/20201024044415/https://www.ft.com/content/fe1d9bc7-bbf0-4e8d-a0e5-7857afa83d0c|url-status=live}} In December 2020, JD Health’s $3.5 billion IPO was Hong Kong’s largest initial public offering of the year.{{cite web|url=https://www.bloomberg.com/news/articles/2020-12-08/jd-health-s-debut-is-the-best-by-a-mega-hong-kong-ipo-ecm-watc|title=JD Health’s IPO is the Best by a Mega Hong Kong Debut|website=Bloomberg|date=December 8, 2020 |access-date=February 3, 2025}}

In 2021, JD Logistics, the supply chain management and logistics delivery arm of JD.com, raised HK$24.6 billion ($3.2 billion USD) for its initial public offering, which was the second-largest IPO in 2021. Shares rose by 18% on its first day of trading.{{cite web|url=https://www.bloomberg.com/news/articles/2021-05-28/jd-logistics-gains-on-debut-after-3-2-billion-hong-kong-ipo?embedded-checkout=true|title=JD Logistics Gains on Debut After $3.2 Billion Hong Kong IPO|website=Bloomberg|date=May 27, 2021|access-date=March 4, 2025}}

In October 2023, JD.com began a 4-hour delivery service in Hong Kong.{{cite web|url=https://www.scmp.com/tech/big-tech/article/3238265/chinese-online-shopping-giant-jdcom-launches-four-hour-delivery-hong-kong-battle-against-alibabas|title=Chinese online shopping giant JD.com launches 4-hour delivery in Hong Kong in battle against Alibaba’s Cainiao|website=SCMP|date=October 17, 2023|author=Ben Jiang|access-date=February 3, 2025}}

In September 2024, JD.com launched its global sales business in the United States, Japan, Singapore, and Malaysia.{{cite web|url=https://pandaily.com/jd-com-initiates-global-expansion-launches-global-sales-in-four-countries/|title=JD.com Initiates Global Expansion, Launches “Global Sales” in Four Countries|website=Pandaily|date=September 2, 2024|access-date=February 3, 2025}}

JD Retail, the company’s retail infrastructure provider, offers products and services in five major sectors: home appliances & furnishings, digital products, supermarket, life services, automotive products and services, fashion & luxury goods – along with independent divisions, such as local retailing and enterprise services.{{cite web|url=https://pandaily.com/jd-retail-initiates-major-organizational-transformation/|title=JD Retail Initiates Major Organizational Transformation|website=Pan Daily|date=April 11, 2023|access-date=March 4, 2025}}

JD Worldwide, its cross-border e-commerce platform, enables and supports international brands and merchants to sell directly to Chinese consumers without requiring an established presence in China.

JD.com opened its first chain of omnichannel supermarkets 7Fresh{{Cite web |title=京东新零售超市7FRESH：将推出4种业态，门店1000家 新官上任三把火5月30日， 京东 7FRESH业务负责人王敬首次对外宣布7FRESH超市业态升级MSSM（Meal So... - 雪球 |url=https://xueqiu.com/7883471364/127561548 |access-date=10 October 2023 |website=xueqiu.com |archive-date=9 November 2023 |archive-url=https://web.archive.org/web/20231109205218/https://xueqiu.com/7883471364/127561548 |url-status=live }} in January 2018.{{cite news|title=Online Retailer JD Follows Alibaba Into the Supermarket Game|url=https://www.bloomberg.com/news/articles/2018-01-04/online-retailer-jd-follows-alibaba-into-the-supermarket-game|work=Bloomberg|language=en|access-date=20 January 2018|archive-date=7 April 2022|archive-url=https://web.archive.org/web/20220407202659/https://www.bloomberg.com/news/articles/2018-01-04/online-retailer-jd-follows-alibaba-into-the-supermarket-game|url-status=live}}

In May 2024, JD NOW announced an on-demand rapid delivery time as fast as nine minutes for products from over 500,000 stores across 2,300 locations in China.{{cite web|url=https://retailasia.com/e-commerce/news/jdcom-launches-enhanced-jd-now-demand-retail-service|title=JD.com launches enhanced JD NOW on-demand retail service|website=Retail Asia|access-date=March 4, 2025}}

In August 2024, JD.com expanded its apparel branch, JD Fashion, with an investment of RMB 1 billion ($141 million USD).{{cite web|url=https://moodiedavittreport.com/jd-com-makes-rmb1-billion-us141-million-plunge-into-online-fashion-expansion/|title=JD.com makes RMB1 billion (US$141 million) plunge into online fashion expansion|website=Moodie Davitt Report|date=August 30, 2024|author=Martin Moodie|access-date=March 4, 2025}} JD Fashion has partnered with Louis Vuitton, Dior, Bulgari, and Givenchy.{{cite web|url=https://www.voguebusiness.com/consumers/jd-louis-vuitton-partnership|title=Louis Vuitton joins China’s JD.com amid online luxury battle|website=Vogue|date=April 14, 2021|author=Annachiara Biondi|access-date=April 28, 2025}}

In 2016, JD.com started testing autonomous delivery services and building drone delivery airports, as well as operating driverless delivery by unveiling its first autonomous truck in 2017.{{cite news |last1=Schiefelbein |first1=Luke |title=Is JD.com The Future Of Chinese E-Commerce? |url=https://www.forbes.com/sites/lukeschiefelbein/2018/07/25/is-jd-com-the-future-of-chinese-e-commerce/ |access-date=22 April 2019 |work=Forbes |date=25 July 2018 |language=en |archive-date=7 April 2022 |archive-url=https://web.archive.org/web/20220407130625/https://www.forbes.com/sites/lukeschiefelbein/2018/07/25/is-jd-com-the-future-of-chinese-e-commerce/ |url-status=live }}{{cite news|last1=Lee|first1=Cyrus|title=Chinese ecommerce giant JD eyes driverless deliveries|url=https://www.zdnet.com/article/chinese-ecommerce-giant-jd-eyes-driverless-deliveries/|work=ZDNet|language=en|access-date=4 October 2017|archive-date=20 October 2022|archive-url=https://web.archive.org/web/20221020074010/https://www.zdnet.com/article/chinese-ecommerce-giant-jd-eyes-driverless-deliveries/|url-status=live}}{{cite news|title=In China, an e-commerce giant builds the world's biggest delivery drone|url=http://www.popsci.com/jd-com-builds-worlds-biggest-delivery-drone|work=Popular Science|language=en|access-date=19 June 2017|archive-date=30 March 2023|archive-url=https://web.archive.org/web/20230330212954/https://www.popsci.com/jd-com-builds-worlds-biggest-delivery-drone/|url-status=live}}{{cite news|last1=Glaser|first1=April|title=One of China's largest online retailers is adding dozens of drone delivery routes to rural villages in 2017|url=https://www.recode.net/2017/1/27/14161628/jd-china-online-retailer-drone-package-delivery-shopping-rural-villages|work=Recode|date=27 January 2017|access-date=19 June 2017|archive-date=13 April 2019|archive-url=https://web.archive.org/web/20190413074607/https://www.recode.net/2017/1/27/14161628/jd-china-online-retailer-drone-package-delivery-shopping-rural-villages|url-status=live}}{{cite news|title=JD.com testing drones that can lift one ton loads|url=http://www.woodworkingnetwork.com/technology/jdcom-testings-drones-can-lift-one-ton-loads|work=Woodworking Network|date=25 May 2017|language=en|access-date=19 June 2017|archive-date=20 October 2022|archive-url=https://web.archive.org/web/20221020075518/https://www.woodworkingnetwork.com/technology/jdcom-testings-drones-can-lift-one-ton-loads|url-status=live}}{{cite news|last1=Huang|first1=Echo|title=In China, a robot has started delivering packages to people|url=https://qz.com/1009155/chinas-second-largest-ecommerce-company-jd-jd-just-used-a-robot-to-deliver-packages/|work=Quartz|access-date=19 June 2017|archive-date=28 March 2023|archive-url=https://web.archive.org/web/20230328224240/https://qz.com/1009155/chinas-second-largest-ecommerce-company-jd-jd-just-used-a-robot-to-deliver-packages|url-status=live}}{{cite news|title=JD.Com Launches Robot Delivery Services In Chinese Universities|url=https://www.chinamoneynetwork.com/2017/06/19/jd-com-launches-robot-delivery-services-in-chinese-universities|work=China Money Network|date=19 June 2017|access-date=19 June 2017|archive-date=22 October 2022|archive-url=https://web.archive.org/web/20221022105056/https://www.chinamoneynetwork.com/2017/06/19/jd-com-launches-robot-delivery-services-in-chinese-universities|url-status=live}}{{cite news|last1=Handley|first1=Lucy|title=This Chinese retailer is building 150 drone delivery launch centers|url=https://www.cnbc.com/2017/04/11/this-chinese-retailer-is-building-150-drone-delivery-launch-centers.html|date=11 April 2017|access-date=9 September 2017|archive-date=20 October 2022|archive-url=https://web.archive.org/web/20221020074012/https://www.cnbc.com/2017/04/11/this-chinese-retailer-is-building-150-drone-delivery-launch-centers.html|url-status=live}} In 2017, JD.com established JD Logistics (also known as JINGDONG Logistics) to provide smart supply chain and logistics services.{{cite web|url=https://www.chinadaily.com.cn/business/2017-04/26/content_29090311.htm|title=JD.com unveils new logistics services arm|website=China Daily|date=April 26, 2017|author=Fan Feifei |access-date=March 4, 2025}}

JD Logistics plans to double its overseas warehouse space by 2025. It currently operates nearly 100 bonded, direct mail, and overseas warehouses spanning 10 million square feet.{{cite web|url=https://www.dcvelocity.com/jd-logistics-to-double-its-overseas-warehouse-space-by-2025|title=JD Logistics to double its overseas warehouse space by 2025|website=DC Velocity|date=October 17, 2024|author=Ben Ames|access-date=March 4, 2025}}

JD Health provides digital health services and resources. It is the healthcare unit of JD.com.

In May 2019, JD.com announced the establishment of JD Health as a subsidiary for independent operations in the healthcare business.{{cite web|url=https://baijiahao.baidu.com/s?id=1633144572261764249&wfr=spider&for=pc|title=JD.com announced that its health business will be operated independently and JD Health will be established as a subsidiary group|website=Baijiahao|date=May 10, 2019|access-date=March 4, 2025}}

In 2021, the company announced that it had sold JD Cloud, its cloud computing services, to its financial technology unit, JD Digits, for a combined valuation of 15.7 billion yuan ($2.4 billion USD).{{cite web|url=https://www.reuters.com/article/us-jd-com-divestiture/chinas-jd-spins-off-cloud-and-ai-businesses-to-fintech-unit-idUSKBN2BN1KM/|title=China's JD spins off cloud and AI businesses to fintech unit|website=Reuters|date=March 31, 2021|access-date=March 4, 2025}}

In July 2023, JD.com unveiled its ChatRhino (or Yanxi, 言犀 in Chinese) large language model (LLM), tailored to serve various industries. By combining 70% generalized data with 30% native intelligent supply chain data, it offers targeted solutions for real industry challenges across sectors such as retail, logistics, finance, health, and city.{{cite web|url=https://www.bloomberg.com/news/articles/2023-07-13/jd-com-joins-china-s-ai-race-with-a-model-for-enterprise-use?embedded-checkout=true|title=JD.com Joins China's AI Race With a Model for Enterprise Use|website=Bloomberg|date=July 12, 2023|author=Jane Zhang|access-date=June 27, 2024}}

In January 2022, JD.com launched its Europe-based omnichannel retail brand, Ochama in the Netherlands. It operates automated warehouses in the Netherlands, Poland, and France. Ochama allows shoppers to either collect online orders from any of its designated pick-up points or have them delivered directly to their homes. Its delivery service has expanded to 24 countries across the continent, and it has also introduced 1-hour express delivery in Amsterdam.{{cite web|url=https://www.cnbc.com/2022/01/10/chinas-jdcom-opens-first-robotic-shops-in-europe.html|title=Chinese e-commerce giant JD.com sets challenge to Amazon with first ‘robotic shops’ in Europe|website=CNBC|date=January 10, 2022|author=Arjun Kharpal|access-date=April 28, 2025}}{{cite web|url=https://www.parcelandpostaltechnologyinternational.com/news/logistics/ochama-opens-polish-warehouse-to-boost-operational-efficiency.html|title=Ochama opens Polish warehouse to boost operational efficiency|website=Parcel and Postage|date=November 1, 2024|author=Hazel King|access-date=April 28, 2025}}{{cite web|url=https://jingdaily.com/intels/2024-07/18/jd-com-s-ochama-launches-1-hour-delivery-in-amsterdam|title=JD.com’s Ochama launches 1-hour delivery in Amsterdam|website=Jing Daily|access-date=April 28, 2025}}

JINGDONG Industrials is an industrial supply chain technology and service provider under JD.com. The company initially filed for Hong Kong initial public offerings in March 2023 and refiled its second IPO application in October 2024 after a first attempt failed due to tepid market conditions.{{cite web|url=https://www.scmp.com/business/banking-finance/article/3280645/jd-industrials-refiles-hong-kong-ipo-plan-ride-china-stocks-wave|title=JD Industrials refiles Hong Kong IPO to ride the big wave of China’s stock market revival|website=SCMP|access-date=April 28, 2025}}

JINGDONG Property is the real estate development, leasing, management, and fund management subsidiary of JD.com.

The key trends for JD.com are (as of the financial year ending 31 December):{{Cite web |title=Jingdong Mall (JD) - Revenue |url=https://companiesmarketcap.com/jingdong-mall/revenue/ |access-date=2025-05-08 |website=companiesmarketcap.com |language=en-US}}{{Cite web |title=Jingdong Mall (JD) - Earnings |url=https://companiesmarketcap.com/jingdong-mall/earnings/ |access-date=2025-05-08 |website=companiesmarketcap.com |language=en-US}}

File:Joy & Heron - Animated CGI Spot by Passion Pictures.webm

Tencent acquired a 15% stake in JD.com in 2014 by paying cash and handing over its e-commerce businesses Paipai & QQ Wanggou plus a stake in Yixun to JD.com, to build a stronger competitor to Alibaba Group Holding Ltd.[https://www.bloomberg.com/news/articles/2014-03-10/tencent-agrees-to-buy-15-stake-in-jd-com-for-214-7-million Tencent to Buy 15% Stake in JD.com to Boost E-Commerce] {{Webarchive|url=https://web.archive.org/web/20171114202009/https://www.bloomberg.com/news/articles/2014-03-10/tencent-agrees-to-buy-15-stake-in-jd-com-for-214-7-million |date=14 November 2017 }} // Bloomberg, 10 March 2014 In 2015, JD.com and Tencent announced the launch of the "Jingteng Plan"{{Cite web |title=解读京腾计划，核心就这三个字"大数据"-腾讯云开发者社区-腾讯云 |url=https://cloud.tencent.com/developer/article/1183929 |access-date=10 October 2023 |website=cloud.tencent.com |language=zh |archive-date=9 November 2023 |archive-url=https://web.archive.org/web/20231109205218/https://cloud.tencent.com/developer/article/1183929 |url-status=live }} ({{Lang-zh|s=京腾计划|t=|p=}}), a portmanteau of the two companies' names, which allows merchants to establish a brand and promote marketing effectiveness by linking JD.com consumption data with Tencent social data.{{cite web|title=京东是怎么玩数字营销的？|url=http://money.163.com/16/0817/17/BUMGAOIH002557RH.html|website=网易财经|date=17 August 2016 |publisher=黎冲森|access-date=15 March 2018|archive-date=16 March 2018|archive-url=https://web.archive.org/web/20180316214945/http://money.163.com/16/0817/17/BUMGAOIH002557RH.html|url-status=live}}{{cite web|title=腾讯京东发布京腾计划 强强资源打造"品商"平台|url=http://tech.qq.com/a/20151017/017157.htm|website=腾讯科技|publisher=Shanyun Liu|access-date=15 March 2018|archive-date=16 March 2018|archive-url=https://web.archive.org/web/20180316214517/http://tech.qq.com/a/20151017/017157.htm|url-status=live}}{{cite web|title=大数据助力京东开启数字营销3.0时代|url=http://www.sohu.com/a/76242333_117968|website=搜狐科技|access-date=15 March 2018|archive-date=16 March 2018|archive-url=https://web.archive.org/web/20180316214401/http://www.sohu.com/a/76242333_117968|url-status=live}}

Walmart sold its Chinese e-Commerce business Yihaodian to JD.com in 2016 in exchange for a 5.9% equity stake valued at $1.5 billion.{{cite web|url=https://www.wsj.com/articles/wal-mart-in-talks-to-sell-chinese-e-commerce-business-to-jd-com-1466423930|title=Wal-Mart to Sell Chinese E-Commerce Business to JD.com|first1=Rick|last1=Carew|first2=Alyssa|last2=Abkowitz|first3=Sarah|last3=Nassauer|date=20 June 2016|access-date=19 June 2018|via=www.wsj.com|archive-date=19 June 2018|archive-url=https://web.archive.org/web/20180619113142/https://www.wsj.com/articles/wal-mart-in-talks-to-sell-chinese-e-commerce-business-to-jd-com-1466423930|url-status=live}} In October, Walmart filed 13G, revealing it nearly doubled its stake in JD.com to 10.9%{{cite web|url=https://fintel.io/doc/sec-jd-jd-com-sc-13ga-2016-october-05-17946|title=Wal-Mart 13G Filing|website=fintel.io|access-date=6 March 2019|archive-date=7 March 2019|archive-url=https://web.archive.org/web/20190307173901/https://fintel.io/doc/sec-jd-jd-com-sc-13ga-2016-october-05-17946|url-status=live}} In February 2017, Walmart increased investment in JD.com to 289.1 million shares, or 12.1%.{{cite web|url=https://www.forbes.com/sites/jaysomaney/2017/02/05/why-does-walmart-keep-upping-its-stake-in-chinese-e-commerce-player-jd-com|title=Why Does Walmart Keep Upping Its Stake In Chinese E-Commerce Player JD.Com?|website=forbes.com|access-date=6 March 2019|archive-date=7 March 2019|archive-url=https://web.archive.org/web/20190307054326/https://www.forbes.com/sites/jaysomaney/2017/02/05/why-does-walmart-keep-upping-its-stake-in-chinese-e-commerce-player-jd-com|url-status=live}} In April, JD.com participated in the Salone del Mobile, featuring the installation Matrix, at the Università Statale of Milan.{{cite web|url=https://www.internimagazine.com/agenda/made-in-italy-per-jd-com/|title=Wal-Mart 13G Filing|website=fintel.io|access-date=6 March 2019|archive-date=14 April 2021|archive-url=https://web.archive.org/web/20210414034244/https://www.internimagazine.com/agenda/made-in-italy-per-jd-com/|url-status=live}} JD.com and Walmart launched the first annual JD-Walmart 8 August shopping festival in July.{{Cite news|url=http://www.nasdaq.com/press-release/walmart-and-jdcom-expand-strategic-cooperation-20170725-00126|title=Walmart and JD.com Expand Strategic Cooperation - NASDAQ.com|work=NASDAQ.com|access-date=25 July 2017|language=en-us|archive-date=28 July 2017|archive-url=https://web.archive.org/web/20170728155038/http://www.nasdaq.com/press-release/walmart-and-jdcom-expand-strategic-cooperation-20170725-00126|url-status=live}} Walmart sold its approximate $3.7 billion stake in JD.com in August 2024; the companies have noted that they will continue commercial cooperation.{{cite web|url=https://www.reuters.com/business/retail-consumer/walmart-seeks-raise-374-bln-sale-jdcom-stake-bloomberg-news-reports-2024-08-20/|title=Walmart unwinds JD.com investment, to focus on own China ops|website=Reuters|date=August 21, 2024|author=Kane Wu|access-date=March 4, 2025}}

In January 2018, JD.com invested in Vietnam's online retail service tiki.vn for $50 million.{{cite news|title=JD.com leads investment in Vietnam-based e-commerce service Tiki|url=https://techcrunch.com/2018/01/18/jd-com-tiki-indonesia/|work=Tech Crunch|language=en|access-date=20 January 2018|archive-date=20 January 2018|archive-url=https://web.archive.org/web/20180120124600/https://techcrunch.com/2018/01/18/jd-com-tiki-indonesia/|url-status=live}} In February, JD.com invested in France & the UK.{{cite news|title=JD.com launches in Europe|url=https://ecommercenews.eu/jd-com-launches-europe/|work=Ecommerce News Europe, February 5, 2018|language=en|access-date=7 February 2018|archive-date=8 February 2018|archive-url=https://web.archive.org/web/20180208123514/https://ecommercenews.eu/jd-com-launches-europe/|url-status=live}} Metcash partnered with JD.Com in May 2018 to sell groceries in China.{{Cite news|url=https://which-50.com/metcash-partners-with-jd-com-to-sell-groceries-in-china/|title=Metcash Partners with JD.Com to Sell Groceries in China - Which-50|date=21 May 2018|work=Which-50|access-date=28 May 2018|language=en-US|archive-date=27 May 2018|archive-url=https://web.archive.org/web/20180527073112/https://which-50.com/metcash-partners-with-jd-com-to-sell-groceries-in-china/|url-status=live}}

On 4 September 2018, JD.com signed a strategic agreement with Ruyi.{{Cite news|url=http://jdcorporateblog.com/jd-com-partners-with-fashion-giant-ruyi-to-make-luxury-fashion-high-tech/|title=JD.com Partners with Fashion Giant Ruyi to Make Luxury Fashion High Tech - JD Corporate Blog|date=4 September 2018|work=JD Corporate Blog|access-date=12 September 2018|language=en-GB|archive-date=12 September 2018|archive-url=https://web.archive.org/web/20180912130956/http://jdcorporateblog.com/jd-com-partners-with-fashion-giant-ruyi-to-make-luxury-fashion-high-tech/|url-status=live}}{{Cite news|url=https://fashionunited.uk/news/business/jd-com-signs-boundaryless-retail-tech-deal-with-rudi/2018091038766|title=JD.com signs "boundaryless retail" tech deal with Ruyi|last=Wightman-Stone|first=Danielle|access-date=12 September 2018|language=en-gb|archive-date=12 September 2018|archive-url=https://web.archive.org/web/20180912092538/https://fashionunited.uk/news/business/jd-com-signs-boundaryless-retail-tech-deal-with-rudi/2018091038766|url-status=live}} Based on this partnership, JD and Ruyi will jointly establish fashion and lifestyle concept stores in core cities, such as Shanghai and Beijing.

In January 2022, JD.com partnered with Shopify to begin selling Shopify's brands via its cross-border e-commerce site in China.{{cite web|url=https://www.cnbc.com/2022/01/18/shopify-and-jd-tie-up-to-let-us-merchants-sell-in-china.html|title=Shopify steps up China expansion through tie-up with e-commerce giant JD.com|website=CNBC|date=18 January 2022|author=Arjun Kharpal|access-date=21 January 2022|archive-date=20 January 2022|archive-url=https://web.archive.org/web/20220120183355/https://www.cnbc.com/2022/01/18/shopify-and-jd-tie-up-to-let-us-merchants-sell-in-china.html|url-status=live}}

In March 2024, JD.com partnered with Geopost to develop “comprehensive shipping solutions” between China and Europe. Additionally, its partnership with Evri allows European businesses to access JD.com’s marketplace, connecting them with Chinese consumers.{{cite web|url=https://www.parcelandpostaltechnologyinternational.com/news/logistics/jd-logistics-expands-international-express-delivery-service.html|title=JD Logistics expands international express delivery service|website=Parcel and Postal Technology International|date=March 19, 2024|author=Hazel King|access-date=March 4, 2025}}

In 2017, JD.com established an anti-corruption coalition with other Chinese internet companies which aims to blacklist individuals engaged in illicit behavior from seeking employment elsewhere in the internet sector.{{Cite book |last=Jin |first=Keyu |title=The New China Playbook: Beyond Socialism and Capitalism |date=2023 |publisher=Viking |isbn=978-1-9848-7828-1 |location=New York |pages=114 |author-link=Keyu Jin}}

In 2017, JD Logistics launched the "Green Stream Initiative," which aims at exploring carbon reduction in its supply chain. In 2020, the initiative partnered with over 200,000 merchants. It has reduced plastic waste by 50,000 tons and paper waste by 1.3 million tons.{{cite web|url=https://daoinsights.com/works/jd-logistics-drive-for-sustainable-deliveries/|title=JD Logistics’ drive for sustainable deliveries|website=Dao|date=July 23, 2020|access-date=April 30, 2025}}

In September 2017, JD.com committed to further develop China's parcel delivery efficiency, investing US$101 million to subsidize merchants on JD.com for warehousing and distribution costs, for the upcoming 2017 Singles' Day.{{cite news|title=Alibaba, JD.com commit nearly US$330m to beef up parcel delivery efficiency|url=http://www.scmp.com/business/china-business/article/2112072/alibaba-and-jdcom-commit-nearly-us330m-beefing-parcel|work=South China Morning Post|language=en|access-date=21 September 2017|archive-date=21 September 2017|archive-url=https://web.archive.org/web/20170921195709/http://www.scmp.com/business/china-business/article/2112072/alibaba-and-jdcom-commit-nearly-us330m-beefing-parcel|url-status=live}}

In 2022, JD Logistics launched the “Delivered with Original Package” (DWOP) certification, the industry’s first standard for original direct packaging on the same day. JD Logistics partnered with brands to ensure that over 80% of packages sold via e-commerce channels are DWOP compliant by 2030.{{cite web|url=https://finance.sina.com.cn/tech/2022-06-06/doc-imizirau6821792.shtml|title=Release of the Industry's First Original Packaging Certification Standard|website=Sina|date=Jun 6, 2022|access-date=April 30, 2025}}

JD.com launched its Green Impact Initiative in May 2022, a program which labels eco-friendly products and allows customers to collect “green credits” to use for redeeming products on JD’s app.{{cite web|url=https://baijiahao.baidu.com/s?id=1733457551993289778&wfr=spider&for=pc|title=JD.com launches the "Green Plan" during the 618 shopping festival, labeling nearly one million products as "green"|website=Baijiahao|date=May 22, 2022|access-date=April 30, 2025}}

In late 2022, JD upgraded its “Housing Guarantee Fund” for employees with an investment of RMB 10 billion. Since 2023, 77% of the fund’s applicants have been frontline workers; JD.com provides support to frontline employees, including social insurance, education, and housing funds.{{cite web|url=https://markets.businessinsider.com/news/stocks/jd-com-announces-salary-increase-for-over-20-000-customer-service-employees-1033039924|title=JD.com Announces Salary Increase for Over 20,000 Customer Service Employees|website=Business Insider|date=February 7, 2024|access-date=September 7, 2024}}

• JD Gaming, JD.com's esports division
• JD Health
• JD Logistics

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• {{Official website|https://www.jd.com}}

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