Localeze
{{short description|Internet company}}
Localeze is a content manager for local search engines. The company, a service of Neustar, provides businesses with tools to verify and manage the identity of their local listings across the Web. The company works with local search platform partners and location-based {{cite web|last=Diana |first=Alison |url=http://www.informationweek.com/news/software/soa_webservices/showArticle.jhtml?articleID=228800018&cid=RSSfeed_IWK_News |title=Twitter Expands Places Dataset |publisher=InformationWeek |date=2010-12-09 |accessdate=2013-09-14 |archive-url=https://web.archive.org/web/20160130190254/http://www.informationweek.com/twitter-expands-places-dataset/d/d-id/1094751?cid=rssfeed_iwk_newshttps://web.archive.org/web/20160130190254/http://www.informationweek.com/twitter-expands-places-dataset/d/d-id/1094751?cid=rssfeed_iwk_news |archive-date=2016-01-30}} service partners, national brands and local business clients.{{cite news|url=http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=121441|title=Microsoft's Bing Anchors On Localeze Business Data|last=Sullivan|first=Laurie|date=2010-01-28|publisher=MediaPost News|accessdate=23 March 2010|archive-url=https://web.archive.org/web/20100405090944/http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=121441|archive-date=5 April 2010|url-status=dead}}{{webarchive |title=MoneyTree finds all Search is Local|url=https://web.archive.org/web/20101121093756/http://directmag.com/sem/news/moneytree-localeze-search-local-1103/ |date=November 21, 2010 }}{{cite web|last=Rao |first=Leena |url=https://techcrunch.com/2010/09/28/tello-gives-businesses-consumer-feedback-on-the-fly/ |title=Tello Gives Businesses Consumer Feedback On The Fly |publisher=TechCrunch |date=2010-09-28 |accessdate=2013-09-14}}
History
Localeze was created in 2005 to help businesses ensure that they have accurate name, address and phone number data available on search engines, Internet Yellow Pages and vertical directories.
In 2010, business listings were also included in personal navigation devices,{{cite news| url=https://www.pcmag.com/article2/0,2817,2367330,00.asp | work=PC Magazine | first=Mark | last=Hachman | title=TomTom Adds Business POIs via Localeze Deal | date=3 August 2010 |archive-url=https://web.archive.org/web/20231021125104/https://www.pcmag.com/archive/tomtom-adds-business-pois-via-localeze-deal-253324 |archive-date=2023-10-21}} mobile apps and on social networking services.{{cite web|last=Eldon |first=Eric |url=http://www.insidefacebook.com/2010/08/20/how-marketers-and-businesses-can-start-using-facebook-places/ |title=How Marketers and Businesses Can Start Using Facebook Places |publisher=Inside Facebook |date=2010-08-20 |accessdate=2013-09-14 |archive-url=https://web.archive.org/web/20140403101742/http://www.insidefacebook.com/2010/08/20/how-marketers-and-businesses-can-start-using-facebook-places/ |archive-date=2014-04-03}}
Product description
As a local search business listings provider, Localeze collects and distributes business listings that can be verified by businesses themselves. Its business listings are used by search, social and mobile companies{{cite web|last=Rao |first=Leena |url=https://techcrunch.com/2010/02/24/chacha-gets-into-the-local-business-listings-game/ |title=ChaCha Gets Into The Local Business Listings Game |publisher=TechCrunch |date=2010-02-24 |accessdate=2013-09-14 |archive-url=https://web.archive.org/web/20160304001505/https://techcrunch.com/2010/02/24/chacha-gets-into-the-local-business-listings-game/ |archive-date=2016-03-04}} in the domain of Local Search and location-based services. Such partners include Yahoo!,{{cite web|url=http://www.neustar.biz/infoservices/solutions/localeze/businesses/our-distribution-network |archive-url=https://web.archive.org/web/20121118074515/http://www.neustar.biz/infoservices/solutions/localeze/businesses/our-distribution-network |url-status=dead |archive-date=November 18, 2012 |title=Our Distribution Network |publisher=Neustar |accessdate=2013-09-14}} Bing, Yellow Pages, TomTom, Siri (acquired by Apple), Twitter, and Facebook.{{cite news|url=http://searchengineland.com/making-sense-of-facebook-places-48987|title=Making Sense of Facebook Places|date=2010-08-19|publisher=Search Engine Land|accessdate=20 August 2010 |archive-url=https://web.archive.org/web/20230201183603/https://searchengineland.com/making-sense-of-facebook-places-48987 |archive-date=2023-02-01}}
External links
- {{Official website|https://www.neustarlocaleze.biz/}}