Luke Booth

Booth studied Product Design at the Central Saint Martins (CSM) in London. He won a Starpack Gold star for the BevBax food and drink carrier that rips open into a tray.{{cite news|last=Gyekye|first=Liz|title=Berkshire-based design consultancy creates pint beer carrier for Carling|url=http://www.packagingnews.co.uk/news/pint-beer-carrier-for-carling/|accessdate=13 December 2012|newspaper=Packaging News|date=28 August 2012}}

In 2011 Booth set up P4CK with Eves.

Co-founders of P4CK, Booth and Eves appeared on BBC's Dragons' Den Episode 11 Series 10.{{cite web|last=Zoe|first=Thorman|title=Dragons' Den Series 10 Episode 11|url=http://www.bbc.co.uk/programmes/b01p51qs|work=BBC 2 Dragons' Den|publisher=BBC|accessdate=11 December 2012}}

The pair faced a grilling by the Dragons and originally pitched for £50,000 funding for 10% equity. Theo Paphitis liked the idea and said that he was willing to back the idea,{{cite news|last=Liz|first=Gyekye|title=P4CK gets backing from Dragons' Den star|url=http://www.packagingnews.co.uk/news/p4ck-dragons-den/|accessdate=11 December 2012|newspaper=Packaging News|date=26 November 2012}}{{cite journal|last=Rutherford |first=Melanie |author2=IOM3 |title=Box Clever |journal=Packaging Professional Magazine |date=September–October 2012 |volume=35 |issue=5 |pages=11, 12, 13 |url=http://www.iom3.org/feature/box-clever-p4ck-bevbax?c=2756 |accessdate=11 December 2012 }}{{dead link|date=May 2017 |bot=InternetArchiveBot |fix-attempted=yes }}{{cite web|last=Nye |first=Jason |title=P4CK - Our Story |url=http://p4ck.co.uk/whos-who/ |work=P4CK |publisher=P4CK Ltd |accessdate=11 December 2012 |url-status=dead |archiveurl=https://web.archive.org/web/20121204090925/http://p4ck.co.uk/whos-who/ |archivedate=4 December 2012 }} giving Booth and Eves £50,000 for 30% equity in their business.

Flexicarry- Food carrier, supplied flat. Internationally patented; uses 40% less raw material than a card carrier and balances with 1, 2, 3 or 4 pints. Health and safety accredited for stadia.{{cite web|last=Lin|first=Derrick|title=Flexicarry|url=http://www.packagingoftheworld.com/2012/08/flexicarry.html|work=Packaging Of The World|accessdate=11 December 2012}}

BevBax- Carry food and drink in one hand.

Bax- retail packaging employing cardboard sleeve and bag, reducing packaging weight, High visibility shelf presence, Can be used where foil wrap or vacuum pack are required.

File:IPA-Image.png

Carrybar- P4CK launched its new drinks carrier, the CarryBar, at the Twickenham stadium on Saturday 17 November, at the QBE Internationals; England v. Australia match. Can carry four pints of beer. Some 100,000 carriers were produced by Benson Group with Guinness and Greene King IPA branding. The Carrybar employs a central bar mechanism, and uses 33% less material than a comparable product.{{cite news|last=Europe|first=Packaging|title=CarryBar successful try for P4CK design team|url=http://www.packagingeurope.com/Packaging-Europe-News/50956/CarryBar-successful-try-for-P4CK-design-team.html|accessdate=11 December 2012|newspaper=Packaging Europe|date=27 November 2012|url-status=dead|archiveurl=https://web.archive.org/web/20121201142715/http://www.packagingeurope.com/Packaging-Europe-News/50956/CarryBar-successful-try-for-P4CK-design-team.html|archivedate=1 December 2012|df=dmy-all}}

File:3 WAY CRACKER.jpg

3-Sided Christmas cracker

{{reflist}}

• [http://www.sloughexpress.co.uk/Entertainment/Cinema/Film-News/Uncle-and-nephew-to-appear-on-Dragons-Den-this-weekend-23112012.htm]
• [http://www.bbc.co.uk/programmes/b01p51qs]
• [http://p4ck.co.uk/]
• [http://www.packagingnews.co.uk/news/p4ck-dragons-den/]
• [http://www.packagingoftheworld.com/2012/08/flexicarry.html]
• [https://web.archive.org/web/20121201142715/http://www.packagingeurope.com/Packaging-Europe-News/50956/CarryBar-successful-try-for-P4CK-design-team.html]

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Category:British designers

Category:Living people

Category:Year of birth missing (living people)