Make America Great Again#Use by Donald Trump

{{multiple image|align=right|total_width=275|image1=Official Portrait of President Reagan 1981-cropped.jpg|image2=Let's Make America Great Again button.jpeg|caption1=Ronald Reagan, the 40th president (1981–1989)|caption2=A button from Ronald Reagan's 1980 presidential campaign}}

{{see also|Ronald Reagan 1980 presidential campaign}}

"Let's make America great again" was famously used in Ronald Reagan's 1980 presidential campaign. At the time the United States was suffering from a worsening economy at home marked by stagflation. Using the country's economic distress as a springboard for his campaign, Reagan used the slogan to stir a sense of patriotism among the electorate.{{cite news|last=Taibbi|first=Matt|title=Donald Trump Claims Authorship of Legendary Reagan Slogan; Has Never Heard of Google|url=https://www.rollingstone.com/politics/news/donald-trump-is-americas-stupidest-person-has-never-heard-of-google-20150325|magazine=Rolling Stone|date=March 25, 2015|access-date=January 27, 2016|archive-date=January 18, 2016|archive-url=https://web.archive.org/web/20160118192222/http://www.rollingstone.com/politics/news/donald-trump-is-americas-stupidest-person-has-never-heard-of-google-20150325|url-status=dead}}{{cite web|url=http://www.mhhe.com/socscience/comm/wilson5/politics_chapter/prez09.html|title=Presidential Politics, 20th Century Style: Reagan-Carter|publisher=MHHE.com|access-date=August 25, 2015|archive-url=https://web.archive.org/web/20150818034233/http://www.mhhe.com/socscience/comm/wilson5/politics_chapter/prez09.html|archive-date=August 18, 2015|url-status=dead}} During his acceptance speech at the 1980 Republican National Convention, Reagan said, "For those without job opportunities, we'll stimulate new opportunities, particularly in the inner cities where they live. For those who've abandoned hope, we'll restore hope and we'll welcome them into a great national crusade to make America great again."{{cite web|url = http://www.shoppbs.pbs.org/wgbh/amex/reagan/filmmore/reference/primary/acceptance.html|title = Acceptance of the Republican Nomination for President: July 17, 1980|author = American Experience|author-link = American Experience|publisher = PBS|date = February 24, 1998|access-date = February 4, 2020|archive-date = January 26, 2021|archive-url = https://web.archive.org/web/20210126105750/http://www.shoppbs.pbs.org/wgbh/amex/reagan/filmmore/reference/primary/acceptance.html|url-status = dead}}{{cite book |chapter-url=https://books.google.com/books?id=zJ-fDC_lj_sC&pg=PA22 |page=22|chapter=Speech Accepting the Republican Nomination for President |title = Tear Down this Wall: The Reagan Revolution – a National Review History |first=Ronald |last=Reagan |author-link=Ronald Reagan |publisher = A&C Black|year = 2004|isbn=9780826416957}}

{{see also|Bill Clinton 1992 presidential campaign}}

The phrase was also used in speeches by Bill Clinton during his 1992 presidential campaign.{{cite news|last1=Margolin|first1=Emma|title=Who really first came up with the phrase 'Make America Great Again'?|url=https://www.nbcnews.com/politics/2016-election/make-america-great-again-who-said-it-first-n645716|work=NBC News|date=September 9, 2016|access-date=September 10, 2016|archive-date=May 18, 2018|archive-url=https://web.archive.org/web/20180518182429/https://www.nbcnews.com/politics/2016-election/make-america-great-again-who-said-it-first-n645716|url-status=live}} President Clinton also used the phrase in a radio commercial aired for wife Hillary Clinton's 2008 presidential primary campaign.{{Citation needed|date=February 2025}}

During the 2016 electoral campaign, in which Hillary Clinton opposed Trump, President Clinton suggested that Trump's version, used as a campaign rallying cry, was a message to White Southerners that Trump was promising to "give you an economy you had 50 years ago, and{{spaces}}... move you back up on the social totem pole and other people down."{{cite news|title=Bill Clinton suggests Trump slogan racist – but he used the same one|url=https://www.foxnews.com/politics/bill-clinton-suggests-trump-slogan-racist-but-he-used-the-same-one|publisher=Fox News|date=September 9, 2016|access-date=January 22, 2018|archive-date=November 6, 2018|archive-url=https://web.archive.org/web/20181106210724/https://www.foxnews.com/politics/bill-clinton-suggests-trump-slogan-racist-but-he-used-the-same-one|url-status=live}}

{{Donald Trump series}}

{{Further|Donald Trump 2016 presidential campaign|Donald Trump 2020 presidential campaign|Donald Trump 2024 presidential campaign|Trumpism}}

In December 2011, following speculation that he would challenge sitting president Barack Obama in the 2012 United States presidential election, Trump released a statement in which he said he was unwilling to rule out running as a presidential candidate in the future, explaining "I must leave all of my options open because, above all else, we must make America great again."{{cite news|last=Kaczynski|first=Andrew|title=Trump was saying 'Make America Great Again' long before he claims he thought it up|url=http://www.cnn.com/2017/01/18/politics/kfile-trump-maga-origins/index.html|publisher=Turner Broadcasting System, Inc.|website=CNN|date=January 18, 2017|access-date=November 5, 2018|archive-date=September 30, 2018|archive-url=https://web.archive.org/web/20180930232801/https://www.cnn.com/2017/01/18/politics/kfile-trump-maga-origins/index.html|url-status=live}} In December 2011, he also published a book using as a subtitle the similar phrase "Making America #1 Again"{{snd}}which in a 2015 reissue was changed to "Make America Great Again!"{{cite news|last=Lozada|first=Carlos|title=Book Party: Donald Trump's 'Time to Get Tough' is out in paperback. You'll never guess the new subtitle.|url=https://www.washingtonpost.com/news/book-party/wp/2015/08/31/donald-trumps-time-to-get-tough-is-out-in-paperback-youll-never-guess-the-new-subtitle|newspaper=The Washington Post|date=August 31, 2015|access-date=June 17, 2017|archive-date=January 9, 2018|archive-url=https://web.archive.org/web/20180109063819/https://www.washingtonpost.com/news/book-party/wp/2015/08/31/donald-trumps-time-to-get-tough-is-out-in-paperback-youll-never-guess-the-new-subtitle/|url-status=live}}

On January 1, 2012, a group of Trump supporters filed paperwork with the Texas secretary of state's office to create the "Make America Great Again Party", which would have allowed Trump to be that party's nominee if he had decided to become a third-party candidate in the presidential election.{{cite web |last1=Batheja |first1=Aman |title=Report: Activists have filed paperwork in Texas for a Donald Trump third-party run for president – PoliTex |url=http://blogs.star-telegram.com/politex/2012/01/report-actvists-have-filed-paperwork-for-donald-trump-third-party-run-in-texas.html |website=blogs.star-telegram.com |publisher=Star-Telegram |access-date=August 4, 2020 |date=February 3, 2016|archive-url=https://web.archive.org/web/20160203140007/http://blogs.star-telegram.com/politex/2012/01/report-actvists-have-filed-paperwork-for-donald-trump-third-party-run-in-texas.html |archive-date=February 3, 2016 }}

Trump began using the slogan formally on November 7, 2012, the day after Barack Obama won his re-election against Mitt Romney. Trump used the slogan in an August 2013 interview with Jonathan Karl.{{Cite news |last=Karl |first=Jonathan |date=August 10, 2018 |title=Trump praised Washington Post, pitched 'Make America Great Again' 5 years ago: Reporter's Notebook |language=en |work=ABC News |url=https://abcnews.go.com/Politics/trump-praised-washington-post-pitched-make-america-great/story?id=57134136 |access-date=November 1, 2020 |archive-date=November 9, 2020 |archive-url=https://web.archive.org/web/20201109030711/https://abcnews.go.com/Politics/trump-praised-washington-post-pitched-make-america-great/story?id=57134136 |url-status=live }} By his own account, he first considered "We Will Make America Great", but did not feel like it had the right "ring" to it. "Make America Great" was his next slogan idea, but upon further reflection, he felt that it was a slight to America because it implied that America was never great. He eventually selected the phrase "Make America Great Again", later claiming that he was unaware of Reagan's use in 1980 until 2015, but noted that "he didn't trademark it." On November 12, he signed an application with the United States Patent and Trademark Office requesting exclusive rights to use the slogan for political purposes. It was registered as a service mark on July 14, 2015, after Trump formally began his 2016 presidential campaign and demonstrated that he was using the slogan for the purpose stated on the application.{{cite web|url=http://tsdr.uspto.gov/#caseNumber=85783371&caseType=SERIAL_NO&searchType=statusSearch|title=U.S. Service Mark 4,773,272|publisher=United States Patent and Trademark Office|access-date=November 18, 2016|archive-date=April 4, 2013|archive-url=https://web.archive.org/web/20130404082200/http://tsdr.uspto.gov/#caseNumber=85783371&caseType=SERIAL_NO&searchType=statusSearch|url-status=live}}{{cite news|last=Tumulty|first=Karen|author-link=Karen Tumulty|title=How Donald Trump came up with 'Make America Great Again'|url=https://www.washingtonpost.com/politics/how-donald-trump-came-up-with-make-america-great-again/2017/01/17/fb6acf5e-dbf7-11e6-ad42-f3375f271c9c_story.html|newspaper=The Washington Post|date=January 18, 2017|access-date=November 5, 2018|archive-date=August 5, 2019|archive-url=https://web.archive.org/web/20190805070000/https://www.washingtonpost.com/politics/how-donald-trump-came-up-with-make-america-great-again/2017/01/17/fb6acf5e-dbf7-11e6-ad42-f3375f271c9c_story.html|url-status=live}}{{cite web|url=http://tsdr.uspto.gov/documentviewer?caseId=sn85783371&docId=APP20121122072845#docIndex=28&page=1|title=USPTO TSDR Case Viewer|website=tsdr.uspto.gov|access-date=January 27, 2017|archive-date=January 26, 2017|archive-url=https://web.archive.org/web/20170126152334/http://tsdr.uspto.gov/documentviewer?caseId=sn85783371&docId=APP20121122072845#docIndex=28&page=1|url-status=live}}

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However, Trump did not trademark the phrase in commerce. On August 5, 2015, radio personality Bobby Bones took note of this and successfully filed a trademark for the phrase's use in commerce. Two days later Bones tweeted at Trump, offering the use of his slogan back in exchange for a $100,000 donation to the St. Jude Children's Hospital. On October 29, Bones followed up the tweet with an image of a check from the Trump Organization. The amount on the check was undisclosed and Bones said that Trump could "have [his] slogan back".{{Cite web |last=Morris |first=Chris |date=2015-10-30 |title=Donald Trump just got the rights to use slogan, 'Make America Great Again' |url=https://fortune.com/2015/10/30/donald-trump-make-america-great/ |url-status=live |archive-url=https://web.archive.org/web/20230913225418/https://fortune.com/2015/10/30/donald-trump-make-america-great/ |archive-date=2023-09-13 |access-date=2023-09-13 |website=Fortune|language=en}}

Following Trump's first election, the website of his presidential transition was established at greatagain.gov.{{cite news|last=Smith|first=Allan|title='Great again': Donald Trump's .gov website is now live|url=http://www.businessinsider.com/donald-trump-great-again-website-2016-11|website=Business Insider|date=November 10, 2016|access-date=November 12, 2016|archive-date=November 12, 2016|archive-url=https://web.archive.org/web/20161112060644/http://www.businessinsider.com/donald-trump-great-again-website-2016-11|url-status=live}} Trump said in 2017 and 2018 that the slogan of his 2020 reelection campaign would be "Keep America Great" and he sought to trademark it.{{r|Tumulty 2017}}{{cite web|url=https://www.nbcnews.com/politics/white-house/keep-america-great-after-year-office-trump-unveils-2020-campaign-n855506|work=NBC News|first=Alex|last=Seitz-Wald|title='Keep America Great': After year in office, Trump unveils 2020 campaign slogan|date=March 11, 2018|access-date=January 16, 2021|archive-date=November 24, 2020|archive-url=https://web.archive.org/web/20201124125722/https://www.nbcnews.com/politics/white-house/keep-america-great-after-year-office-trump-unveils-2020-campaign-n855506|url-status=live}} However, Trump's 2020 campaign continued to use the "Make America Great Again" slogan.{{cite web|url=https://www.politico.com/news/2020/05/20/trump-recession-2020-maga2-270622|title=Trump tries on MAGA 2.0 for a pandemic era|last=Kumar|first=Anita|work=Politico|date=May 20, 2020|access-date=November 23, 2020|archive-date=February 19, 2021|archive-url=https://web.archive.org/web/20210219153658/https://www.politico.com/news/2020/05/20/trump-recession-2020-maga2-270622|url-status=live}} Trump's vice president, Mike Pence, used the phrase "make America great again, again" in his 2020 Republican National Convention speech, garnering ridicule for implying that Trump's first term had failed.{{Cite web |last=Gillman|first=Todd J.|website=The Dallas Morning News|date=August 28, 2020 |title=Two weeks of finger-pointing and spectacle leave two Americas disunited, other convention takeaways |url=https://www.dallasnews.com/news/politics/2020/08/28/two-weeks-of-finger-pointing-and-spectacle-leave-two-americas-disunited-other-convention-takeaways/ |access-date=March 22, 2022 |archive-url=https://web.archive.org/web/20200828203952/https://www.dallasnews.com/news/politics/2020/08/28/two-weeks-of-finger-pointing-and-spectacle-leave-two-americas-disunited-other-convention-takeaways/ |archive-date=28 August 2020 |url-status=dead}}{{cite web|last=Hall|first=Louise|date=August 25, 2020|title=Mike Pence mocked for spin on Trump election slogan|url=https://www.independent.co.uk/news/world/americas/us-election/mike-pence-trump-maga-election-rnc-slogan-make-america-great-again-a9687881.html|access-date=December 31, 2021|website=The Independent|archive-date=February 1, 2021|archive-url=https://web.archive.org/web/20210201231933/https://www.independent.co.uk/news/world/americas/us-election/mike-pence-trump-maga-election-rnc-slogan-make-america-great-again-a9687881.html|url-status=live}} In late 2021, this phrase became the name of a pro-Trump Super-PAC, which was also mocked.{{Cite web|last=Bremner|first=Jade|date=October 5, 2021|title=Trump ridiculed for name of new PAC: Make America Great Again, Again|url=https://www.independent.co.uk/news/world/americas/us-politics/trump-pac-make-america-great-again-b1932906.html|access-date=January 1, 2022|website=The Independent|language=en|archive-date=January 1, 2022|archive-url=https://web.archive.org/web/20220101073700/https://www.independent.co.uk/news/world/americas/us-politics/trump-pac-make-america-great-again-b1932906.html|url-status=live}} A 2020 executive order, titled "Promoting Beautiful Federal Civic Architecture", was nicknamed "Make Federal Buildings Beautiful Again" by proponents and the press.{{cite web|url=https://www.theguardian.com/us-news/2020/feb/04/trump-federal-buildings-beautiful-classical-order|title=Trump wants to 'Make Federal Buildings Beautiful Again' with neoclassical order|website=The Guardian|last=Pengelly|first=Martin|date=4 February 2020|accessdate=14 May 2022|archive-date=April 24, 2022|archive-url=https://web.archive.org/web/20220424172704/https://www.theguardian.com/us-news/2020/feb/04/trump-federal-buildings-beautiful-classical-order|url-status=live}}{{cite web|url=https://www.theatlantic.com/ideas/archive/2020/02/the-case-for-making-federal-buildings-beautiful-again/606829/|title=Trump's Beautiful Proposal for Federal Architecture|website=The Atlantic|last=Ferguson|first=Andrew|date=20 February 2020|accessdate=14 May 2022|archive-date=January 9, 2022|archive-url=https://web.archive.org/web/20220109100219/https://www.theatlantic.com/ideas/archive/2020/02/the-case-for-making-federal-buildings-beautiful-again/606829/|url-status=live}}{{cite web|url=https://news.artnet.com/art-world/biden-revokes-trump-classical-architectural-mandate-1947351|title=Joe Biden Has Revoked Trump's Executive Order Mandating Classical-Only Architecture for Federal Buildings, Restoring 'Freedom of Design'|last=Dafoe|first=Taylor|website=Artnet|date=26 February 2021|accessdate=14 May 2022|archive-date=April 16, 2022|archive-url=https://web.archive.org/web/20220416215150/https://news.artnet.com/art-world/biden-revokes-trump-classical-architectural-mandate-1947351|url-status=live}}

Less than a week after Trump left office, he spoke to advisors about possibly establishing a third party, which he suggested might be named either the "Patriot Party" or "Make America Great Again Party". In his first few days out of office, he also supported Arizona state party chairwoman Kelli Ward, who likewise called for the creation of a "MAGA Party". In late January 2021, the former president viewed the proposed MAGA Party as leverage to prevent Republican senators from voting to convict him during the Senate impeachment trial, and to field challengers to Republicans who voted for his impeachment in the House.{{cite news |last1=Dawsey |first1=Josh |last2=Scherer |first2=Michael |title=Trump jumps into a divisive battle over the Republican Party – with a threat to start a 'MAGA Party' |url=https://www.washingtonpost.com/politics/trump-republican-split/2021/01/23/d7dc253e-5cbc-11eb-8bcf-3877871c819d_story.html |access-date=January 24, 2021 |newspaper=The Washington Post |date=January 23, 2021 |archive-url=https://web.archive.org/web/20210124202202/https://www.washingtonpost.com/politics/trump-republican-split/2021/01/23/d7dc253e-5cbc-11eb-8bcf-3877871c819d_story.html |archive-date=January 24, 2021 |url-status=dead }}{{cite news |last1=Buncombe |first1=Andrew |title=Trump wants to set up 'MAGA party' to challenge Republicans who voted to impeach him, says report |url=https://www.independent.co.uk/news/world/americas/us-politics/trump-impeachment-maga-patriot-party-primary-liz-cheney-arizona-kelli-ward-b1791938.html |access-date=January 24, 2021 |work=The Independent |date=January 24, 2021 |archive-url=https://web.archive.org/web/20210124185303/https://www.independent.co.uk/news/world/americas/us-politics/trump-impeachment-maga-patriot-party-primary-liz-cheney-arizona-kelli-ward-b1791938.html |archive-date=January 24, 2021}}

The phrase was used again as the official slogan of Trump's 2024 presidential campaign. On June 3, 2023, Trump called his supporters Magadonians, prompting mockery on social media.{{cite web |title=TRUMP MOCKED FOR TELLING FOLLOWERS, 'WE ARE MAGADONIANS, WE ARE VERY SMART' |first=Ivy |last=Griffith |work=Celeb |date=June 5, 2023 |url=https://celebmagazine.com/donald-trump-mocked-magadonia/|archive-url=https://web.archive.org/web/20230605160924/https://celebmagazine.com/donald-trump-mocked-magadonia/|url-status=dead|archive-date=June 5, 2023}}{{cite web |title=Trump Coins His Followers 'Magadonians' and Twitter Users Have a Field Day: 'Land of the F-king Morons' |first=Mason |last=Bissada |date=June 3, 2023 |url=https://www.thewrap.com/donald-trump-magadonians-reaction/ |work=The Wrap |access-date=June 23, 2023 |archive-date=June 17, 2023 |archive-url=https://web.archive.org/web/20230617202008/https://www.thewrap.com/donald-trump-magadonians-reaction/ |url-status=live }}

{{redirect-distinguish|Maga hat|Magahat language{{!}}Magahat}}

File:Donald Trump (25953705015).jpg

During the 2016 campaign, Trump often used the slogan, especially by wearing MAGA hats emblazoned with the phrase in white letters, which soon became popular among his supporters.{{cite news|last=Bump|first=Philip|title=Why Donald Trump has given up on the hat|url=https://www.washingtonpost.com/news/the-fix/wp/2016/01/25/why-donald-trump-has-given-up-on-the-hat/|newspaper=The Washington Post|date=January 25, 2016|access-date=November 5, 2018|archive-date=June 12, 2018|archive-url=https://web.archive.org/web/20180612140306/https://www.washingtonpost.com/news/the-fix/wp/2016/01/25/why-donald-trump-has-given-up-on-the-hat/|url-status=live}} The slogan was so important to the campaign that at one point it spent more on making the hats{{snd}}sold for $25 each on its website{{snd}}than on polling, consultants, or television commercials. Millions were sold, and Trump estimated that counterfeit versions outnumbered the real hat ten to one. "...{{spaces}}but it was a slogan, and every time somebody buys one, that's an advertisement."{{r|Tumulty 2017}} Trump described the great American era to refer to 1870 after the Civil War until 1913 before World War I as his ideal society; the age represented a "gilded age" which was heavy on tariff imposition.{{Cite web|last=Weissert|first=Will|title=Trump loves the Gilded Age and its tariffs. It was a great time for the rich but not for the many|url=https://apnews.com/article/trump-tariffs-gilded-age-mckinley-grover-cleveland-1592dab80ad7159266db51b5baa774b6|publisher=Associated Press|date=March 11, 2025}}

The hat's white-on-red design saw great success as a symbol of unity among Trump supporters.{{Cite news |last=Lehmann |first=Chris |date=2024-03-11 |title=The MAGA Aesthetic Is Beginning to Rot |url=https://www.thenation.com/article/politics/maga-aesthetic-trump-style/ |access-date=2024-12-29 |language=en-US |issn=0027-8378}}{{Cite news |date=2022-08-19 |title=Donald Trump's MAGA hat, making his business 'great again' |url=https://www.lemonde.fr/en/summer-reads/article/2022/08/19/donald-trump-s-maga-hat-making-his-business-great-again_5994044_183.html |access-date=2024-12-29 |work=Le Monde |language=en}} Some critics have compared its use to other politically charged symbols, such as the Confederate flag, while supporters view it as an expression of patriotism and political identity..{{Cite news |date=2020-11-13 |title=What Does the MAGA Hat Mean Now? (Published 2020) |url=https://www.nytimes.com/2020/11/13/style/election-maga-hat.html |archive-url=http://web.archive.org/web/20221108004955/https://www.nytimes.com/2020/11/13/style/election-maga-hat.html |archive-date=2022-11-08 |access-date=2024-12-29 |language=en}}{{Cite web |date=January 27, 2019 |title=The Symbol Of The MAGA Hat |url=https://www.npr.org/2019/01/27/689191278/the-symbol-of-the-maga-hat |website=NPR}} Due to its association with Trump and his policies, the hat has been a source of controversy. Some individuals view it as a divisive or provocative symbol, while others see it as an exercise of their political beliefs.{{Cite web |last=Givhan |first=Robin |date=January 24, 2019 |title=The MAGA hat is not a statement of policy. It’s an inflammatory declaration of identity. |url=https://www.washingtonpost.com/lifestyle/style/the-maga-hat-is-not-a-statement-of-policy-its-an-inflammatory-declaration-of-identity/2019/01/23/9fe84bc0-1f39-11e9-8e21-59a09ff1e2a1_story.html |website=The Washington Post}}{{Cite web |date=2024-11-06 |title=Trump made MAGA hats a staple of his campaign. More than 2 million are on the streets |url=https://www.independent.co.uk/news/world/americas/us-politics/trump-campaign-maga-hats-cost-b2642233.html |access-date=2024-12-29 |website=The Independent |language=en}} In January 2019, it gained media attention during a highly-publicized standoff between a group of high schoolers wearing the hat and Omaha tribe leader Nathan Phillips. The incident was initially perceived by some as racially charged; however, subsequent video footage led to a reassessment of the situation by multiple media outlets.{{Cite web |last=Tong |first=Alfred |date=2019-02-05 |title=Trump’s MAGA Cap: "This Generation’s Ku Klux hood” or a brilliant piece of political branding? |url=https://www.gq-magazine.co.uk/article/what-is-a-maga-hat |access-date=2024-12-29 |website=British GQ |language=en-GB}}{{Cite web |last=Lowry |first=Rich |author-link=Rich Lowry|date=2019-01-24 |title=In Defense of the MAGA Hat |url=https://www.politico.com/magazine/story/2019/01/24/lowry-covington-maga-hats-224215/ |access-date=2024-12-29 |website=POLITICO Magazine |language=en}}

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On December 29, 2022, the 9th Circuit Court of Appeals in Vancouver, Washington, ruled that wearing a MAGA hat is considered protected speech under the First Amendment. A former teacher had worn a MAGA hat to class to school and described facing verbal harassment and retaliation from school employees.{{Cite web |date=2023-01-04 |title=Court: Teacher wearing MAGA hat fell under protected speech |url=https://apnews.com/article/teaching-education-donald-trump-vancouver-d5fef0a94a1601335afc3a55bd5cd53f |url-status=live |archive-url=https://web.archive.org/web/20230104021847/https://apnews.com/article/teaching-education-donald-trump-vancouver-d5fef0a94a1601335afc3a55bd5cd53f |archive-date=2023-01-04 |access-date=2025-02-22 |website=Associated Press |language=en}} The MAGA hat has at times been co-opted by non-supporters. At a 9/11 memorial event in September 2024, President Joe Biden momentarily wore the hat to underline the theme of unity on that day.{{Cite web |last=Hayes |first=Christal |date=2024-09-12 |title=Biden wears Trump hat as 9/11 unity gesture, says White House |url=https://www.bbc.com/news/articles/c4gdgw0v3dxo |url-status=live |archive-url=https://web.archive.org/web/20240912114239/https://www.bbc.com/news/articles/c4gdgw0v3dxo |archive-date=2024-09-12 |access-date=2024-12-29 |website=BBC News |language=en-GB}}

{{See also|Social media use by Donald Trump}}

Donald Trump took the campaign slogan to social media (primarily to Twitter), using the hashtags #makeamericagreatagain and its acronym #maga. In response to criticism regarding his frequent and untraditional usage of social media, Trump defended himself by tweeting "My use of social media is not Presidential{{snd}}it's MODERN DAY PRESIDENTIAL. Make America Great Again!" on July 1, 2017.{{cite news|last= Graham|first= Chris|title= 'Modern day presidential': Donald Trump defends use of social media in Twitter storm|url= https://www.telegraph.co.uk/news/2017/07/01/modern-day-presidential-donald-trump-defends-use-social-media/ |archive-url=https://ghostarchive.org/archive/20220112/https://www.telegraph.co.uk/news/2017/07/01/modern-day-presidential-donald-trump-defends-use-social-media/ |archive-date=January 12, 2022 |url-access=subscription |url-status=live|newspaper=The Daily Telegraph|date= July 2, 2017|access-date= November 3, 2017|language= en-GB|issn= 0307-1235}}{{cbignore}}

In the first half of 2017, Trump posted his slogan on Twitter 33 times. In an article for Bloomberg News, Mark Whitehouse noted: "A regression analysis suggests the phrase adds (very roughly) 51,000 to a post's retweet-and-favorite count, which is important given that the average Trump tweet attracts a total of 107,000."{{cite news|last= Whitehouse|first= Mark|title= 'Great Again' Is Trump's Magic Twitter Mantra|url= https://www.bloomberg.com/view/articles/2017-08-21/-make-america-great-again-is-trump-s-magic-twitter-mantra|work= Bloomberg News|date= August 21, 2017|access-date= November 3, 2017|archive-date= November 7, 2017|archive-url= https://web.archive.org/web/20171107002913/https://www.bloomberg.com/view/articles/2017-08-21/-make-america-great-again-is-trump-s-magic-twitter-mantra|url-status= live}}

Trump attributed his victory (in part) to social media when he said, "I won the 2016 election with interviews, speeches, and social media."{{cite news|last= Rosen|first= Christopher|title= Donald Trump Defends Twitter Use as 'Modern Day Presidential'|url= https://ew.com/tv/2017/07/01/donald-trump-modern-day-presidential/|magazine= Entertainment Weekly|date= July 2, 2017|access-date= November 8, 2017|language= en-US|archive-date= November 7, 2017|archive-url= https://web.archive.org/web/20171107030643/http://ew.com/tv/2017/07/01/donald-trump-modern-day-presidential/|url-status= live}} According to RiteTag, the estimated hourly statistics for #maga on Twitter alone include: 1,304 unique tweets, 5,820,000 hashtag exposure, and 3,424 retweets with 14% of #maga tweets including images, 55% including links, and 51% including mentions.{{cite web|url= https://ritetag.com/hashtag-stats/maga|title= #maga Hashtag Analytics|work= RiteTag|access-date= July 18, 2018|archive-date= July 17, 2018|archive-url= https://web.archive.org/web/20180717071316/https://ritetag.com/hashtag-stats/maga|url-status= live}}

{{See also|Racial views of Donald Trump}}

{{further|Racism in the United States|Historical racial and ethnic demographics of the United States}}

Regarding its use since 2015, the phrase "Make America Great Again" is considered a loaded phrase and "dog whistle". Marissa Melton, a Voice of America journalist, among others, explained how it is a loaded phrase because it "doesn't just appeal to people who hear it as racist coded language, but also to those who have felt a loss of status as other groups have become more empowered." As Sarah Churchwell explains, the slogan now resonates as America First did in the early 1940s, with the idea "that the true version of America is the America that looks like me, the American fantasy I imagine existed before it was diluted with other races and other people."{{Cite web|last=Illing|first=Sean|date=October 22, 2018|title=How 'America First' ruined the 'American dream'|url=https://www.vox.com/2018/10/22/17940964/america-first-trump-sarah-churchwell-american-dream|access-date=May 18, 2021|website=Vox|language=en|archive-date=March 18, 2021|archive-url=https://web.archive.org/web/20210318233036/http://www.vox.com/2018/10/22/17940964/america-first-trump-sarah-churchwell-american-dream|url-status=live}}

Writing opinion for the Los Angeles Times, Robin Abcarian wrote that "[w]earing a 'Make America Great Again' hat is not necessarily an overt expression of racism. But if you wear one, it's a pretty good indication that you share, admire or appreciate President Trump's racist views about Mexicans, Muslims and border walls." The Detroit Free Press and the Los Angeles Times reported how several of their readers rejected this characterization and did not believe the slogan or MAGA hats are evidence of racism, seeing them more in patriotic or American nationalist terms.{{Cite web|last=Shamus|first=Kristen Jordan|title=Readers speak out on the divide over MAGA hats|url=https://www.freep.com/story/news/local/michigan/2019/01/25/trump-maga-hats-racist-make-america-great-again/2677458002/|access-date=May 18, 2021|website=Detroit Free Press|language=en-US|archive-date=November 2, 2020|archive-url=https://web.archive.org/web/20201102093649/https://www.freep.com/story/news/local/michigan/2019/01/25/trump-maga-hats-racist-make-america-great-again/2677458002/|url-status=live}}{{Cite web|date=January 24, 2019|title=Readers React: Media disdain for MAGA hat-wearing Trump supporters has to stop|url=https://www.latimes.com/opinion/readersreact/la-ol-le-maga-covington-students-20190124-story.html|access-date=May 18, 2021|website=Los Angeles Times|language=en-US|archive-date=May 18, 2021|archive-url=https://web.archive.org/web/20210518002649/https://www.latimes.com/opinion/readersreact/la-ol-le-maga-covington-students-20190124-story.html|url-status=live}} Los Angeles Times columnist Nicholas Goldberg described MAGA as both one of the worst campaign slogans ever and "a fabulous campaign slogan", writing: "It was vague enough to appeal to optimists generally, while leaving plenty of room for bitter and resentful voters to conclude that we were finally going back to the days when they ran the world."{{Cite web|last=Goldberg|first=Nicholas|author-link=Nicholas Goldberg|title=Column: Trump has come up with the worst campaign slogan ever|url=https://www.latimes.com/opinion/story/2020-05-14/trump-transition-to-greatness-worst-slogan|date=May 14, 2020|access-date=November 23, 2020|work=Los Angeles Times|archive-date=October 23, 2020|archive-url=https://web.archive.org/web/20201023000338/https://www.latimes.com/opinion/story/2020-05-14/trump-transition-to-greatness-worst-slogan|url-status=live}}

A 2018 study that used text mining and semantic network analytics of Twitter text and hashtags networks found that the "#MakeAmericaGreatAgain" and "#MAGA" hashtags were commonly used by white supremacist and white nationalist users, and had been used as "an organizing discursive space" for far-right extremists globally.{{cite journal |last1=Eddington |first1=Sean M. |date=July 2018 |title=The Communicative Constitution of Hate Organizations Online: A Semantic Network Analysis of 'Make America Great Again' |journal=Social Media + Society |volume=4 |issue=3 |pages=205630511879076 |doi=10.1177/2056305118790763 |issn=2056-3051 |doi-access=free}}

"Make America Great Again" has been the subject of many parodies, jokes, instances of praise, references, and criticisms which base themselves on the four-word slogan.{{cite web|url=https://www.ft.com/content/1d20ed71-7484-43dd-8620-331aad03bd7e|website=ft.com|publisher=Financial Times|location=London|first=Henry|last=Mance|year=2025|quote=""MAGA: Make America Go Away""|title=Anti-Americanism is a mug’s game}} {{subscription required}}

"Keep America Great" has been the most popular derivative of "Make America Great Again", with Trump's 2020 presidential campaign adopting it as the official slogan, though often used alongside "Make America Great Again".{{Cite web |last=Choi |first=Matthew |title='Keep America Great' makes the crowd go wild |url=https://www.politico.com/story/2019/06/18/trump-campaign-florida-2020-1369875 |access-date=2022-11-18 |website=Politico|date=June 18, 2019 |language=en}}{{Cite web |last=Watkins |first=Eli |date=2018-03-11 |title=Trump: 2020 slogan will be 'Keep America Great!' {{!}} CNN Politics |url=https://www.cnn.com/2018/03/10/politics/trump-campaign-slogan/index.html |access-date=2022-11-18 |website=CNN |language=en |archive-date=November 18, 2022 |archive-url=https://web.archive.org/web/20221118002712/https://www.cnn.com/2018/03/10/politics/trump-campaign-slogan/index.html |url-status=live }}

Upon Trump announcing his candidacy for president in the 2024 election, commentators described his use of the tagline "Make America Great and Glorious Again" ("MAGAGA"). The term has come to be a humorous descriptor for Trump's re-election bid, and many outlets have commented on the humor that "MAGAGA" provides, usually on the word "gag" being part of the acronym.{{Cite news |date=2022-11-17 |title=Letters: Trump won't 'make America great and glorious again' but the hats will be a funny |url=https://www.sfchronicle.com/opinion/letterstotheeditor/article/trump-running-for-president-17590335.php |access-date=2022-11-17 |website=San Francisco Chronicle |language=en-US}}{{Cite web |date=2022-11-16 |title=MAGAGA? Trump's new slogan mocked as "baby babble" |url=https://www.newsweek.com/donald-trump-magaga-presidential-announcement-maga-mocked-1759941 |access-date=2022-11-17 |website=Newsweek |language=en |archive-date=November 17, 2022 |archive-url=https://web.archive.org/web/20221117183654/https://www.newsweek.com/donald-trump-magaga-presidential-announcement-maga-mocked-1759941 |url-status=live }}{{Cite web |title=Donald Trump Makes People Gag With Potential New Slogan For 2024 |url=https://news.yahoo.com/donald-trump-makes-people-gag-103919673.html |access-date=2022-11-17 |website=Yahoo! News |date=November 16, 2022 |language=en-US |archive-date=November 17, 2022 |archive-url=https://web.archive.org/web/20221117183658/https://news.yahoo.com/donald-trump-makes-people-gag-103919673.html |url-status=live }}

At the 2024 Republican National Convention, some people wore clothing with the slogan "Make American Great Again Again".{{citation needed|date=August 2024}}

In October 2024, Trump promised former third-party candidate Robert F. Kennedy Jr. control of public health using the phrase "Make America Healthy Again".{{Cite web |date=2024-10-30 |title=Trump promises RFK Jr control of public health to 'Make America Healthy Again' |url=https://thehill.com/video/trump-promises-rfk-jr-control-of-public-health-to-%E2%80%98make-america-healthy-again%E2%80%99/10175470/ |access-date=2024-10-31 |website=The Hill |language=en-US}}{{Cite web |last=Rose |first=Maxine |date=2024-10-25 |title=RFK Jr. and Dr. Phil host 'Make America Healthy Again' town hall |url=https://local21news.com/news/local/rfk-jr-and-dr-phil-host-make-america-healthy-again-town-hall |access-date=2024-10-31 |website=WHP |language=en |archive-date=December 8, 2024 |archive-url=https://web.archive.org/web/20241208023318/https://local21news.com/news/local/rfk-jr-and-dr-phil-host-make-america-healthy-again-town-hall |url-status=live }}

In November 2024, after Governor Gavin Newsom pledged to convene California lawmakers to secure California's progressive policies against the incoming Trump administration, Trump made "Make California Great Again" go viral on social media.{{Cite web |last=Gardiner |first=Dustin |date=2024-11-08 |title=Gavin Newsom's quest to 'Trump-proof' California enrages incoming president |url=https://www.politico.com/news/2024/11/08/trump-newsom-california-resistance-00188526 |website=Politico |access-date=November 9, 2024 |archive-date=November 9, 2024 |archive-url=https://web.archive.org/web/20241109100354/https://www.politico.com/news/2024/11/08/trump-newsom-california-resistance-00188526 |url-status=live }}{{Cite web |date=2024-11-08 |title=Trump reacts to Newsom's call for special session to 'Trump-proof' California |url=https://www.abc10.com/article/news/politics/trump-newsom/103-d484ce96-7a09-4f02-af4d-02a16bfd9bd3 |access-date=2024-11-09 |website=abc10.com |publisher=Associated Press |language=en-US}}

File:Womens-march-santa-cruz-2017--61.jpg" hats during the 2017 Women's March]]

The phrase has been parodied in political statements, such as "Make America Mexico Again", a critique of Trump's immigration policies regarding the US–Mexico border and a reference to Mexico's loss of 55% of its territory to the US with the Treaty of Guadalupe Hidalgo.{{Cite journal |last=Cadman |first=Dan |date=May 16, 2016 |title='Make America Mexico Again' |url=https://cis.org/Cadman/Make-America-Mexico-Again |access-date=February 21, 2021 |website=CIS.org |language=English |archive-date=November 15, 2020 |archive-url=https://web.archive.org/web/20201115110911/https://cis.org/Cadman/Make-America-Mexico-Again |url-status=live }}{{Cite web |last=Latimer |first=Brian |date=May 4, 2016 |title='Make America Mexico Again' Hat Maker: Satire Can Change Conversation |url=https://www.nbcnews.com/news/latino/make-america-mexico-again-hat-maker-satire-can-change-conversation-n567896 |access-date=February 21, 2021 |website=NBC News |language=en |archive-date=March 9, 2021 |archive-url=https://web.archive.org/web/20210309025935/https://www.nbcnews.com/news/latino/make-america-mexico-again-hat-maker-satire-can-change-conversation-n567896 |url-status=live }}

The derivative "MAGAt" ("MAGAts"), is a derogatory term used for operatives for and supporters of U.S. President Donald Trump, named for his borrowed use of the slogan "Make America Great Again" (MAGA); also appearing without the caps as "magat", "magats"; the term is a homophone of "maggot". Although maggot is not a term used in entomology,Comstock, John Henry, An Introduction to Entomology. Comstock publishing, 1930.{{cite book |author1=Richards, O. W. |author2=Davies, R. G. |title=Imms' General Textbook of Entomology: Volume 1: Structure, Physiology and Development Volume 2: Classification and Biology |publisher=Springer |location=Berlin |year=1977 |isbn=0-412-61390-5}} in many non-technical texts, the term is used for insect larvae in general, and specifically refers to fly larva that develop in and consume cadavers and garbage, and that may spread microbial infections.

Adult film star Stormy Daniels, who allegedly had an affair with President Trump, took part in a "Make America Horny Again" strip club tour. The tour followed Trump's initial 2016 campaign trail and part of the revenue was donated to Planned Parenthood.{{cite web |last=Bowerman |first=Mary |date=January 22, 2018 |title=Stormy Daniels, Trump's alleged former mistress, performs at South Carolina strip club |url=https://www.usatoday.com/story/news/politics/onpolitics/2018/01/22/stormy-daniels-trumps-alleged-former-mistress-performs-south-carolina-strip-club/1053087001/ |access-date=September 16, 2019 |work=USA Today |archive-date=August 4, 2019 |archive-url=https://web.archive.org/web/20190804040802/https://www.usatoday.com/story/news/politics/onpolitics/2018/01/22/stormy-daniels-trumps-alleged-former-mistress-performs-south-carolina-strip-club/1053087001/ |url-status=live }}

John Oliver spoofed the slogan on his show Last Week Tonight with John Oliver in a segment dedicated to Trump, urging viewers to "Make Donald Drumpf Again", in reference to the original ancestral name of the Trump family.{{cite news |last=Koblin |first=John |date=March 9, 2016 |title=John Oliver Sells Out of 'Make Donald Drumpf Again' Caps |newspaper=The New York Times |url=https://www.nytimes.com/2016/03/09/business/media/trump-segment-on-john-oliver-show-explodes-on-youtube.html |access-date=November 5, 2018 |archive-date=September 8, 2019 |archive-url=https://web.archive.org/web/20190908133539/https://www.nytimes.com/2016/03/09/business/media/trump-segment-on-john-oliver-show-explodes-on-youtube.html |url-status=live }}{{cite news |last=Zorthian |first=Julia |date=March 31, 2016 |title=John Oliver's 'Donald Drumpf' Segment Broke HBO Viewing Records |magazine=Time |url=https://time.com/4277790/john-oliver-donald-drumpf-records/ |access-date=November 5, 2018 |archive-date=January 14, 2019 |archive-url=https://web.archive.org/web/20190114044113/http://time.com/4277790/john-oliver-donald-drumpf-records/ |url-status=live }} The segment broke HBO viewership records, garnering 85 million views.

In 2017, after the certification of the election of Trump by Congress, then-Vice-president Joe Biden was heard saying "God Save the Queen", leading to History Today claiming it would get "Make America Great Britain Again".{{cite web | url=https://www.historytoday.com/make-america-great-britain-again | title=Make America Great (Britain) Again! | work=History Today | accessdate=2024-11-05 | archive-date=July 4, 2024 | archive-url=https://web.archive.org/web/20240704143430/https://www.historytoday.com/make-america-great-britain-again | url-status=live }} Later in the year, comedian Jimmy Kimmel repeated the phrase to suggest limiting presidential power.{{cite web | url=https://thehill.com/blogs/in-the-know/346747-jimmy-kimmel-lets-make-trump-a-king-so-he-has-no-power/ | title=Kimmel: Let's make Trump a king so he has no power | date=August 16, 2017 | work=The Hill | accessdate=2024-11-05 | archive-date=September 15, 2021 | archive-url=https://web.archive.org/web/20210915135856/https://thehill.com/blogs/in-the-know/346747-jimmy-kimmel-lets-make-trump-a-king-so-he-has-no-power | url-status=live }}

A 2018 essay about the Barack Obama birtherism conspiracy in the Journal of Hate Studies by two professors at Bates College was titled "Make America Hate Again: Donald Trump and the Birther Conspiracy".{{Cite web |date=2019-02-27 |title=Volume 14 - Issue 1 - 2018 |url=https://jhs.press.gonzaga.edu/1/volume/14/issue/1 |access-date=2024-08-13 |website=Journal of Hate Studies |language=en |archive-date=August 7, 2024 |archive-url=https://web.archive.org/web/20240807000638/https://jhs.press.gonzaga.edu/1/volume/14/issue/1 |url-status=live }}

File:Make the Earth Greta again, Berlin, 08.02.2019 (cropped).jpg]]The phrase has been adopted by some environmentalists. In June 2017, French President Emmanuel Macron rebuked Trump over withdrawing from the Paris Agreement. The last sentence of the speech he delivered was "make our planet great again."{{cite news |title=Macron: 'Make our planet great again' |work=BBC News |url=https://www.bbc.com/news/av/world-europe-40125579/paris-climate-deal-macron-pledges-to-make-planet-great-again |access-date=January 18, 2018 |archive-date=December 8, 2017 |archive-url=https://web.archive.org/web/20171208070745/http://www.bbc.com/news/av/world-europe-40125579/paris-climate-deal-macron-pledges-to-make-planet-great-again |url-status=live }} Members of the Fridays for Future Movement have also frequently used slogans like "Make Earth Greta Again", referring to environmental activist Greta Thunberg.{{cite web |date=April 19, 2019 |title=Greta Thunberg tells Rome: They have stolen our future |url=http://the-view-from-rome.blogautore.repubblica.it/2019/04/19/greta-thunberg-tells-rome-they-have-stolen-our-future/ |access-date=June 17, 2019 |work=la Repubblica |language=en |archive-date=June 17, 2019 |archive-url=https://web.archive.org/web/20190617111128/http://the-view-from-rome.blogautore.repubblica.it/2019/04/19/greta-thunberg-tells-rome-they-have-stolen-our-future/ |url-status=live }} In 2019, Grant Armour and Milene Larsson co-directed a documentary film named Make the World Greta Again.{{cite web |date=May 24, 2019 |title=Make the World Greta Again |url=https://www.imdb.com/title/tt10404884/ |access-date=June 17, 2019 |publisher=Internet Movie Database |language=en |archive-date=February 19, 2021 |archive-url=https://web.archive.org/web/20210219153653/https://www.imdb.com/title/tt10404884/ |url-status=live }}

In late 2022, the political slogan "MAGA Communism" trended on Twitter after being tweeted out by former San Clemente city council candidate Jackson Hinkle. MAGA Communism adherents call on those who support the American working class to ally with members of the MAGA movement.{{cite web |last=Kim |first=Eddie |date=October 17, 2022 |title=What the Hell Is MAGACommunism? |url=https://www.vice.com/en/article/88qk4b/what-the-hell-is-magacommunism |access-date=November 15, 2023 |website=Vice News |archive-date=November 12, 2023 |archive-url=https://web.archive.org/web/20231112213603/https://www.vice.com/en/article/88qk4b/what-the-hell-is-magacommunism |url-status=live }}

The term "Blue MAGA" is used to criticize a cult-like dedication to Joe Biden as a person, the Democratic Party's use of conspiracy theories to explain opposition to Biden's 2024 presidential candidacy, and dismissals of information or polling that does not reflect well on Biden; the term seeks to suggest an equivalence between some supporters of Biden and Trump.{{cite web | last=McHugh | first=Calder | title=The Plot to Destroy Biden, According to His Biggest Fans | website=POLITICO | date=2024-07-17 | url=https://www.politico.com/news/magazine/2024/07/17/biden-progressive-conspiracy-theories-00167937 | access-date=2024-08-24 | archive-date=August 24, 2024 | archive-url=https://web.archive.org/web/20240824051342/https://www.politico.com/news/magazine/2024/07/17/biden-progressive-conspiracy-theories-00167937 | url-status=live }}{{cite news |last1=Crimmins |first1=Tricia |title=Biden's staunchest defenders dubbed 'Blue MAGA' |url=https://www.dailydot.com/debug/blue-maga/ |access-date=24 August 2024 |work=The Daily Dot |date=8 July 2024 |archive-date=August 24, 2024 |archive-url=https://web.archive.org/web/20240824051343/https://www.dailydot.com/debug/blue-maga/ |url-status=live }}{{cite news |last1=Affairs |first1=Current |title=Cenk Uygur: Biden Will Not Be The Nominee |url=https://www.currentaffairs.org/news/cenk-uygur-biden-will-not-be-the-nominee |access-date=24 August 2024 |work=Current Affairs |date=11 July 2024 |language=en}}

After Donald Trump popularized the use of the phrase, the phrase and modifications of it were widely used in reference both to his election campaign and to his politics. Trump's primary opponents, Ted Cruz and Scott Walker, began using "Make America Great Again" in speeches, inciting Trump to send cease-and-desist letters to them.{{r|Tumulty 2017}} Cruz later sold hats featuring "Make Trump Debate Again" in response to Trump's boycotting the Iowa January 28, 2016, debate.{{cite news |first=Bradford |last=Richardson |date=January 27, 2016 |title=Cruz sells 'Make Trump Debate Again' hats |website=The Hill |url=https://thehill.com/blogs/ballot-box/presidential-races/267227-cruz-selling-make-trump-debate-again-hats/ |access-date=January 27, 2016 |archive-date=January 28, 2016 |archive-url=https://web.archive.org/web/20160128190911/http://thehill.com/blogs/ballot-box/presidential-races/267227-cruz-selling-make-trump-debate-again-hats |url-status=live }}

New York governor Andrew Cuomo said America "was never that great" during a September 2018 bill signing.{{cite web|url=https://nypost.com/2018/08/15/cuomo-says-america-was-never-that-great/|title=Cuomo says America 'was never that great'|last1=Gonen|first1=Yoav|last2=Campanile|first2=Carl|date=August 15, 2018|website=New York Post|language=en|access-date=April 30, 2019|archive-date=March 29, 2019|archive-url=https://web.archive.org/web/20190329063026/https://nypost.com/2018/08/15/cuomo-says-america-was-never-that-great/|url-status=live}}{{Cite news|url=https://www.nytimes.com/2018/08/15/nyregion/cuomo-maga-trump-.html|title=Cuomo Says America 'Was Never That Great' in Jab at Trump Slogan|last=Goldmacher|first=Shane|date=August 15, 2018|work=The New York Times|access-date=April 30, 2019|language=en-US|issn=0362-4331|archive-date=April 1, 2019|archive-url=https://web.archive.org/web/20190401224032/https://www.nytimes.com/2018/08/15/nyregion/cuomo-maga-trump-.html|url-status=live}} Former United States attorney general Eric Holder questioned the slogan in a March 2019 interview on MSNBC, asking: "Exactly when did you think America was great?"{{cite news |title=Holder to Trump: 'Exactly when did you think America was great?' |url=https://www.msnbc.com/the-beat-with-ari/watch/holder-to-trump-exactly-when-did-you-think-america-was-great-1466354755913 |access-date=March 29, 2019 |publisher=MSNBC |date=March 28, 2019 |quote=Holder also discusses the Trump slogan of 'Make America Great Again', posing the question: 'when did you think America was great?' |archive-date=March 29, 2019 |archive-url=https://web.archive.org/web/20190329013513/https://www.msnbc.com/the-beat-with-ari/watch/holder-to-trump-exactly-when-did-you-think-america-was-great-1466354755913 |url-status=live }}{{cite web|url=https://www.foxnews.com/politics/eric-holder-when-did-you-think-america-was-great|title=Eric Holder goes on MAGA attack: 'Exactly when did you think America was great?'|last=Norman|first=Greg|date=March 28, 2019|website=Fox News|language=en-US|access-date=April 30, 2019|archive-date=January 26, 2021|archive-url=https://web.archive.org/web/20210126105744/https://www.foxnews.com/politics/eric-holder-when-did-you-think-america-was-great|url-status=live}} During John McCain's memorial service on September 1, 2018, his daughter Meghan stated: "The America of John McCain has no need to be made great again because America was always great."{{cite news|last1=Kane|first1=Paul|last2=Pogrund|first2=Gabriel|last3=Itkowitz|first3=Colby|title='America was always great': Meghan McCain rebukes Trump|url=https://www.washingtonpost.com/powerpost/america-was-always-great-meghan-mccain-rebukes-trump/2018/09/01/d39df262-adec-11e8-a8d7-0f63ab8b1370_story.html?noredirect=on|newspaper=The Washington Post|date=September 1, 2018|access-date=November 5, 2018|archive-date=September 17, 2018|archive-url=https://web.archive.org/web/20180917181626/https://www.washingtonpost.com/powerpost/america-was-always-great-meghan-mccain-rebukes-trump/2018/09/01/d39df262-adec-11e8-a8d7-0f63ab8b1370_story.html?noredirect=on|url-status=live}} Trump subsequently tweeted "MAKE AMERICA GREAT AGAIN!" later that day.{{cite tweet|first=Donald|last=Trump|user=realDonaldTrump|author-link=Donald Trump|number=1036024180087644160|title=MAKE AMERICA GREAT AGAIN!|date=September 2, 2018|access-date=September 2, 2018}}

During remarks at the White House on May 4, 2022, President Joe Biden referred to former president Trump's "Make America Great Again" movement, saying, "This MAGA crowd is really the most extreme political organization that's existed in American history, in recent American history."{{cite news |last=Forgey |first=Quint |url=https://www.politico.com/news/2022/05/04/biden-maga-extreme-political-organization-00029969 |title=Biden: MAGA is the 'most extreme political organization' in recent U.S. history |work=Politico |date=2022-05-04 |accessdate=2022-05-05 |archive-date=May 12, 2022 |archive-url=https://web.archive.org/web/20220512215434/https://www.politico.com/news/2022/05/04/biden-maga-extreme-political-organization-00029969 |url-status=live }} On September 1, 2022, he dedicated remarks at the White House "on the continued battle for the soul of the nation"{{Citation |title=Remarks by President Biden on the continued battle for the soul of a nation |date=2022-09-01 |url=https://bidenwhitehouse.archives.gov/briefing-room/speeches-remarks/2022/09/01/remarks-by-president-bidenon-the-continued-battle-for-the-soul-of-the-nation/ |website=The White House |access-date=September 3, 2022 |archive-date=September 5, 2022 |archive-url=https://web.archive.org/web/20220905013534/https://www.whitehouse.gov/briefing-room/speeches-remarks/2022/09/01/remarks-by-president-bidenon-the-continued-battle-for-the-soul-of-the-nation/ |url-status=live }} to attacks on "Donald Trump and the MAGA Republicans", saying that "Donald Trump and the MAGA Republicans represent an extremism that threatens the very foundations of our republic," and that "MAGA Republicans have made their choice. They embrace anger. They thrive on chaos. They live not in the light of truth but in the shadow of lies."{{Citation |title=Biden ramps up attacks on 'MAGA Republicans' in fiery campaign speech |last1=Mordoch |first1=Jeff |date=2022-09-01 |url=https://www.washingtontimes.com/news/2022/sep/1/joe-biden-ramps-up-attacks-on-maga-republicans-in-/ |last2=Clark |first2=Joseph |work=The Washington Times |access-date=September 3, 2022 |archive-date=September 3, 2022 |archive-url=https://web.archive.org/web/20220903203324/https://www.washingtontimes.com/news/2022/sep/1/joe-biden-ramps-up-attacks-on-maga-republicans-in-/ |url-status=live }}

After Florida governor Ron DeSantis announced his run for the 2024 Republican Party presidential primary, several new outlets said he promised to "Make America Florida".{{Cite web |title=Eyeing a run for president, Ron DeSantis wants to 'Make America Florida' |website=NPR |url=https://www.npr.org/2023/03/06/1160724251/florida-governor-ron-desantis-president |access-date=2024-08-13 |archive-date=August 6, 2024 |archive-url=https://web.archive.org/web/20240806234339/https://www.npr.org/2023/03/06/1160724251/florida-governor-ron-desantis-president |url-status=live }}{{Cite web |title=DeSantis' 2024 pitch: Make America Florida |date=May 19, 2023 |url=https://www.axios.com/2023/05/19/desantis-2024-trump-biden-florida |access-date=2024-08-13 |archive-date=July 18, 2024 |archive-url=https://web.archive.org/web/20240718072500/https://www.axios.com/2023/05/19/desantis-2024-trump-biden-florida |url-status=live }}{{Cite web |date=2023-05-22 |title=Ron DeSantis is learning that not every state wants to be Florida |url=https://www.nbcnews.com/politics/2024-election/ron-desantis-learning-not-every-state-wants-florida-rcna85138 |access-date=2024-08-13 |website=NBC News |language=en |archive-date=August 6, 2024 |archive-url=https://web.archive.org/web/20240806234339/https://www.nbcnews.com/politics/2024-election/ron-desantis-learning-not-every-state-wants-florida-rcna85138 |url-status=live }}{{Cite web |last=Narea |first=Nicole |date=2023-05-24 |title=Which Florida man will win in 2024? |url=https://www.vox.com/politics/23733398/ron-desantis-president-2024-election-trump-republican-primary |access-date=2024-08-13 |website=Vox |language=en-US |archive-date=August 6, 2024 |archive-url=https://web.archive.org/web/20240806234339/https://www.vox.com/politics/23733398/ron-desantis-president-2024-election-trump-republican-primary |url-status=live }}{{Cite web |last=Putterman |first=Louis Jacobson, Samantha |title=Florida Gov. Ron DeSantis aims to amend the US Constitution |url=https://www.politifact.com/article/2024/feb/01/explaining-ron-desantis-effort-to-call-a-conventio/ |access-date=2024-08-13 |website= |language=en-US |archive-date=August 6, 2024 |archive-url=https://web.archive.org/web/20240806234339/https://www.politifact.com/article/2024/feb/01/explaining-ron-desantis-effort-to-call-a-conventio/ |url-status=live }}

One of the most widespread anti-Trump derivatives of "Make America Great Again" during the Trump presidency and the 2020 election was "Make America Think Again", often combined with 2020 Democratic primary candidate Andrew Yang's preferred version of "Make America Think Harder" ("MATH"). The slogan has been spotted at numerous anti-Trump events from Democratic political rallies to marches to social media, with Live Science noting "Think Again" as one of its top hashtags for 2017.{{Cite web |title=Democratic Presidential Candidate Andrew Yang Draws Hundreds in Cambridge Common Rally |work=The Harvard Crimson |url=https://www.thecrimson.com/article/2019/9/17/yang-rally-cambridge/ |access-date=2022-11-18 |archive-date=November 12, 2022 |archive-url=https://web.archive.org/web/20221112052645/https://www.thecrimson.com/article/2019/9/17/yang-rally-cambridge/ |url-status=live }}{{Cite web |first=Austen |last=Bundy |date=2019-02-25 |title=Mark Kelly launches Senate bid, 'mission for Arizona,' at Phoenix rally |url=https://www.azmirror.com/2019/02/25/mark-kelly-launches-senate-bid-mission-for-arizona-at-phoenix-rally/ |access-date=2022-11-18 |website=Arizona Mirror |language=en-US}}{{Cite news |last1=Hartocollis |first1=Anemona |last2=Alcindor |first2=Yamiche |date=2017-01-21 |title=Women's March Highlights as Huge Crowds Protest Trump: 'We're Not Going Away' |language=en-US |work=The New York Times |url=https://www.nytimes.com/2017/01/21/us/womens-march.html |access-date=2022-11-18 |issn=0362-4331 |archive-date=January 21, 2017 |archive-url=https://web.archive.org/web/20170121114906/https://www.nytimes.com/2017/01/21/us/womens-march.html |url-status=live }}{{Cite web |first=Stephanie |last=Pappas |date=2017-12-18 |title=The 10 Best Science Hashtags of 2017 |url=https://www.livescience.com/61150-best-science-hashtages-of-2017.html |access-date=2022-11-18 |website=livescience.com |language=en |archive-date=November 18, 2022 |archive-url=https://web.archive.org/web/20221118002712/https://www.livescience.com/61150-best-science-hashtages-of-2017.html |url-status=live }}

Since 2016, the phrase "Make America White Again" was used by hate groups and politicians who align themselves with Trump.{{Cite web |date=2016-06-23 |title=Trump Inspired Candidate Wants to 'Make America White Again' |url=https://www.nbcnews.com/news/us-news/outrage-trump-inspired-congressional-candidate-wants-make-america-white-again-n597916 |access-date=2024-06-12 |website=NBC News |language=en |archive-date=May 25, 2024 |archive-url=https://web.archive.org/web/20240525032049/https://www.nbcnews.com/news/us-news/outrage-trump-inspired-congressional-candidate-wants-make-america-white-again-n597916 |url-status=live }} Australian political commentator and former Liberal Party leader John Hewson also used the slogan in reference to his belief that recent global movements against traditional politics and politicians are based on racism and prejudice. He comments: "There should be little doubt about US President Donald Trump's views on race, despite his occasional 'denials', assertions of 'fake news', and/or his semantic distinctions. His election campaign theme was effectively a promise to 'Make America Great Again; America First and Only' and—nod, nod, wink, wink—to Make America White Again."{{cite news |last1=Hewson |first1=John |title=No place for the race card in the political pack, but Trump plays it anyway |newspaper=The Sydney Morning Herald |url=https://www.smh.com.au/opinion/no-place-for-the-race-card-in-the-political-pack--but-donald-trump-plays-it-anyway-20180118-h0k5wv.html |access-date=January 25, 2018 |archive-date=February 28, 2018 |archive-url=https://web.archive.org/web/20180228193404/https://www.smh.com.au/opinion/no-place-for-the-race-card-in-the-political-pack--but-donald-trump-plays-it-anyway-20180118-h0k5wv.html |url-status=live }}

Neo-Nazi James Mason expressed that the election of Trump gave him hope, commenting that "in order to Make America Great Again, you have to make it white again".{{cite news |url=https://www.baltimoresun.com/opinion/columnists/zurawik/bs-fe-zontv-frontline-nazis-hate-20181116-story.html |title=Frontline offers chilling portrait of rising neo-Nazi movement in U.S. |last=Zurawik |first=David |access-date=August 18, 2022 |date=November 16, 2018 |work=The Baltimore Sun |url-status=live |archive-url=https://web.archive.org/web/20191218080426/https://www.baltimoresun.com/opinion/columnists/zurawik/bs-fe-zontv-frontline-nazis-hate-20181116-story.html |archive-date=December 18, 2019 }}

"Make America Great Again" has frequently been parodied in advertising, the media, and other outlets of popular culture, with varying levels of comparison to Trump from none at all to a rebuke of the former president and his ideology.

The slogan was parodied by Dunk-a-roos as "Make America Dunk Again"{{cite news |last1=Krashinsky |first1=Susan |date=October 26, 2016 |title=General Mills hopes to hit sweet spot with new 'Smugglaroos' campaign |work=The Globe and Mail |url=https://www.theglobeandmail.com/report-on-business/industry-news/marketing/general-mills-hopes-to-hit-sweet-spot-with-new-smugglaroos-campaign/article32519356/ |access-date=November 6, 2016 |archive-date=November 7, 2016 |archive-url=https://web.archive.org/web/20161107155226/http://www.theglobeandmail.com/report-on-business/industry-news/marketing/general-mills-hopes-to-hit-sweet-spot-with-new-smugglaroos-campaign/article32519356/ |url-status=live }} and the film Sharknado 5: Global Swarming's tagline of "Make America Bait Again."{{cite web |last1=de Moraes |first1=Lisa |date=June 1, 2017 |title='Sharknado 5' Gets Topical Title, Adds Cast & Vows To "Make America Bait Again" |url=https://deadline.com/2017/06/sharknado-5-global-swarming-syfy-make-america-bait-again-august-6-1202105824/ |access-date=August 6, 2017 |website=Deadline Hollywood |archive-date=August 8, 2017 |archive-url=https://web.archive.org/web/20170808200151/http://deadline.com/2017/06/sharknado-5-global-swarming-syfy-make-america-bait-again-august-6-1202105824/ |url-status=live }}

Make Everything Great Again was a street art mural by artist Mindaugas Bonanu in Vilnius, Lithuania. Inspired by graffiti painting My God, Help Me to Survive This Deadly Love, it depicts Donald Trump giving a fraternal kiss to the Russian president Vladimir Putin.{{citation|url=http://indy100.independent.co.uk/article/this-artists-interpretation-of-putin-and-trump-kissing-cannot-be-unseen--WylAuVSO2Gb|title=This artist's interpretation of Putin and Trump kissing cannot be unseen|work=The Independent|first=Adam|last=Taylor|date=May 16, 2016|access-date=June 12, 2017|archive-date=August 20, 2016|archive-url=https://web.archive.org/web/20160820215843/http://indy100.independent.co.uk/article/this-artists-interpretation-of-putin-and-trump-kissing-cannot-be-unseen--WylAuVSO2Gb|url-status=dead}}{{Cite web|url=https://obzor.lt/news/n51505.html|title=Вместо граффити с Путиным и Трампом в Вильнюсе появился новый рисунок – новости политики, общество, новости культуры – газета "Обзор", новости Литвы|language=ru|work=obzor.lt|access-date=September 29, 2021|archive-date=June 6, 2020|archive-url=https://web.archive.org/web/20200606220208/https://www.obzor.lt/news/n51505.html|url-status=live}}

Fashion designer Andre Soriano used the "Make America Great Again" official presidential campaign flag to design a MAGA gown for celebrities in Hollywood to wear on red carpet, such as at the 2017 Grammy Awards.{{cite web|title=Designer of MAGA Dress that SHOCKED the Red Carpet Speaks Out|publisher=BlazeTV|via=YouTube|url=https://www.youtube.com/watch?v=Yu16Gqv3KKg|date=May 15, 2019|access-date=February 24, 2020|archive-date=December 11, 2020|archive-url=https://web.archive.org/web/20201211061243/https://www.youtube.com/watch?v=Yu16Gqv3KKg&feature=youtu.be|url-status=live}}

The tagline for the film The Purge: Election Year (2016) is "Keep America Great" (a phrase Trump would later use as his 2020 campaign slogan); one of the TV spots for the film featured Americans who explain why they support the Purge, with one stating he does so "to keep my country [America] great".{{cite news|last1=Chichizola|first1=Corey|title=The Purge: Election Year Wants You To Purge For America|url=https://www.cinemablend.com/new/Purge-Election-Year-Promo-Wants-You-Purge-America-114707.html|access-date=October 28, 2016|date=February 26, 2016|work=CinemaBlend|archive-date=October 29, 2016|archive-url=https://web.archive.org/web/20161029045118/http://www.cinemablend.com/new/Purge-Election-Year-Promo-Wants-You-Purge-America-114707.html|url-status=live}} The next film in the franchise, The First Purge, was subsequently advertised with a poster featuring its title stylized on a MAGA hat.{{cite web|url=https://mashable.com/2018/01/30/first-purge-poster-maga-hat/#1S8b.IgyUiqX|first=Adam|last=Rosenberg|title=The next 'Purge' movie is a prequel and its first poster is an obvious MAGA shout-out|website=Mashable|access-date=July 27, 2018|date=January 30, 2018|archive-date=July 27, 2018|archive-url=https://web.archive.org/web/20180727180932/https://mashable.com/2018/01/30/first-purge-poster-maga-hat/#1S8b.IgyUiqX|url-status=live}}

In The Boys Season 4, the political slogan "Make America Super Again" serves as the main rallying cry for Homelander, the primary antagonist, as he successfully executes his own version of January 6 coup in The Boys universe.{{Cite web |last=Patterson |first=Demetrius |date=2024-07-18 |title='The Boys' Star on How Finale Assassination Changes Everything for Season 5 |url=https://www.hollywoodreporter.com/tv/tv-features/the-boys-finale-season-4-assassination-neuman-death-1235952098/ |access-date=2024-08-18 |website=The Hollywood Reporter |language=en-US |archive-date=August 18, 2024 |archive-url=https://web.archive.org/web/20240818162602/https://www.hollywoodreporter.com/tv/tv-features/the-boys-finale-season-4-assassination-neuman-death-1235952098/ |url-status=live }}{{Cite AV media |url=https://www.youtube.com/watch?v=IHpjHSSX5Y8 |title=Make America Super Again {{!}} The Boys {{!}} Prime Video |date=2024-03-11 |last=Prime Video AU & NZ |access-date=2024-08-18 |via=YouTube |archive-date=August 18, 2024 |archive-url=https://web.archive.org/web/20240818162602/https://www.youtube.com/watch?v=IHpjHSSX5Y8 |url-status=live }}

Author Octavia E. Butler used "Make America Great Again" as the presidential campaign slogan for the dictator Andrew Steele Jarret in her 1998 dystopian novel, Parable of the Talents.{{cite magazine|url=https://www.newyorker.com/books/second-read/octavia-butlers-prescient-vision-of-a-zealot-elected-to-make-america-great-again|title=Octavia Butler's Prescient Vision of a Zealot Elected to 'Make America Great Again'|first=Abby|last=Aguirre|magazine=The New Yorker|date=July 26, 2017|access-date=December 28, 2019|archive-date=March 12, 2021|archive-url=https://web.archive.org/web/20210312142939/https://www.newyorker.com/books/second-read/octavia-butlers-prescient-vision-of-a-zealot-elected-to-make-america-great-again|url-status=live}}

In 2011, Republican former United States Senate candidate Christine O'Donnell published a book about her campaign in the 2010 Delaware special election titled Troublemaker: Let's Do What It Takes to Make America Great Again.{{cite news|url=http://www.politico.com/story/2011/06/christine-odonnell-promotes-memoir-057435|title=Christine O'Donnell promotes memoir|work=Politico|date=June 21, 2011|access-date=September 24, 2017|archive-date=July 29, 2017|archive-url=https://web.archive.org/web/20170729020539/http://www.politico.com/story/2011/06/christine-odonnell-promotes-memoir-057435|url-status=live}}

Political advisor Dan Pfeiffer's second book is called Un-Trumping America: A Plan to Make America a Democracy Again.

Political commentator and author Peter Beinart published a 2006 book titled The Good Fight: Why Liberals{{snd}}and Only Liberals{{snd}}Can Win the War on Terror and Make America Great Again{{cite book |title=The good fight : why liberals – and only liberals – can win the War on Terror and make America great again |publisher=HarperCollins Publishers |isbn=9780060841614 |edition=1st |url=https://archive.org/details/goodfightwhylibe00bein |date=May 30, 2006 |url-access=registration }} drawing on the philosophy of theologian Reinhold Niebuhr after the 2003 invasion of Iraq and during the early years of the War on Terror.

Snoop Dogg's second EP is called Make America Crip Again with the second single titled "M.A.C.A." Dogg was quoted in Rolling Stone magazine as saying that 'Make America Great Again' refers to a time in the past that "always takes me back to separation and segregation so I'd rather Make America Crip Again" and referred to a time "when young black men in impoverished areas organized to help their communities and to take care of their own because society basically left them for dead."{{cite magazine |last=Legaspi |first=Althea |date=October 19, 2017 |title=Snoop Dogg Previews New EP With 'Make America Crip Again' Song |url=https://www.rollingstone.com/music/news/snoop-dogg-previews-new-ep-with-make-america-crip-again-song-w509576 |magazine=Rolling Stone |access-date=November 13, 2017 |archive-date=November 20, 2017 |archive-url=https://web.archive.org/web/20171120050540/http://www.rollingstone.com/music/news/snoop-dogg-previews-new-ep-with-make-america-crip-again-song-w509576 |url-status=dead }}

Singer Joy Villa produced a single "Make America Great Again" a few months after appearing at the 2017 Grammy Awards in a 'MAGA' dress.{{cite news|title=Joy Villa wears a 'Make America Great Again' dress to Grammys|last1=Izadi|first1=Elahe|access-date=October 10, 2017|date=February 13, 2017|url=https://www.washingtonpost.com/lifestyle/2017/live-updates/arts-entertainment-news/grammys-2017-complete-coverage/joy-villa-wears-a-make-america-great-again-dress-to-grammys/?tid=ss_mail|newspaper=Washington Post|archive-date=February 19, 2021|archive-url=https://web.archive.org/web/20210219174422/https://www.washingtonpost.com/lifestyle/2017/live-updates/arts-entertainment-news/grammys-2017-complete-coverage/joy-villa-wears-a-make-america-great-again-dress-to-grammys/?tid=ss_mail|url-status=live}}

Australian heavy metal band Thy Art Is Murder recorded a song called "Make America Hate Again" on their album Human Target.{{Cite magazine |last=Graff |first=Gary |date=2019-07-24 |title=Thy Art Is Murder's Andy Marsh Explains Thinking Behind 'Inflammatory' Song 'Make America Hate Again' |url=https://www.billboard.com/music/rock/thy-art-is-murder-andy-marsh-interview-make-america-hate-again-8523619/ |access-date=2024-08-13 |magazine=Billboard |language=en-US |archive-date=August 7, 2024 |archive-url=https://web.archive.org/web/20240807034215/https://www.billboard.com/music/rock/thy-art-is-murder-andy-marsh-interview-make-america-hate-again-8523619/ |url-status=live }}

The Star Trek: Discovery episode "What's Past Is Prologue" has Gabriel Lorca vowing in one scene to "Make the Empire glorious again."{{Cite web |title=Make The Empire Glorious Again |work=TrekToday |date=March 7, 2018 |url=https://www.trektoday.com/content/2018/03/make-the-empire-glorious-again/ |access-date=April 19, 2020 |archive-date=August 3, 2020 |archive-url=https://web.archive.org/web/20200803193748/https://www.trektoday.com/content/2018/03/make-the-empire-glorious-again/ |url-status=live }}{{Cite web |title='Star Trek: Discovery' Official 'Make the Empire Glorious Again' Hat is Now Available |url=https://comicbook.com/startrek/2018/03/10/star-trek-discovery-make-the-empire-glorious-again/ |website=comicbook.com |date=March 10, 2018 |access-date=April 19, 2020 |archive-date=July 19, 2018 |archive-url=https://web.archive.org/web/20180719071828/http://comicbook.com/startrek/2018/03/10/star-trek-discovery-make-the-empire-glorious-again |url-status=live }}{{Cite web |date=August 15, 2019 |title=Jason Isaacs really wants to return to his Star Trek role |url=https://winteriscoming.net/2019/08/15/jason-isaacs-really-wants-return-star-trek/ |website=winteriscoming.net |access-date=April 19, 2020 |archive-date=February 8, 2021 |archive-url=https://web.archive.org/web/20210208030616/https://winteriscoming.net/2019/08/15/jason-isaacs-really-wants-return-star-trek/ |url-status=live }}{{Cite web |last=Brown |first=Eric Renner |date=January 29, 2018 |title='Star Trek: Discovery' recap: The Terran story line comes to a head |url=https://ew.com/recap/star-trek-discovery-season-1-episode-13/ |archive-url=https://web.archive.org/web/20180317215901/https://ew.com/recap/star-trek-discovery-season-1-episode-13/ |archive-date=March 17, 2018 |website=EW.com}}

In the South Park episode "Where My Country Gone?" (2015), supporters of Mr. Garrison, who runs a campaign that is a parody of Trump's, are seen holding signs bearing the slogan.{{cite news|last=Stern|first=Marlow|title='South Park' Depicts the Brutal Rape of Donald Trump|url=http://www.thedailybeast.com/articles/2015/09/24/south-park-depicts-the-brutal-rape-of-donald-trump.html|website=The Daily Beast|date=September 25, 2015|access-date=November 5, 2018|archive-date=January 16, 2016|archive-url=https://web.archive.org/web/20160116181430/http://www.thedailybeast.com/articles/2015/09/24/south-park-depicts-the-brutal-rape-of-donald-trump.html|url-status=live}}

Senator Armstrong, the antagonist of the 2013 video game Metal Gear Rising: Revengeance uses the phrase "make America great again".{{Cite web |last=Bae |first=Corin MJ |date=2022-05-09 |title=How Metal Gear Rising: Revengeance Predicted The Future |url=https://www.svg.com/856738/how-metal-gear-rising-revengeance-predicted-the-future/ |access-date=2023-04-01 |website=SVG |language=en-US |archive-date=April 2, 2023 |archive-url=https://web.archive.org/web/20230402082923/https://www.svg.com/856738/how-metal-gear-rising-revengeance-predicted-the-future/ |url-status=live }}

Wolfenstein II: The New Colossus, a first-person shooter video game with Nazis as the enemy, was given the advertising tagline "Make America Nazi-Free Again", which some people objected to as anti-Trump, though a company executive said the game was not a "social critique on 2017 America." Peters Hines, the studio's vice president of marketing and public relations, was quoted on GamesIndustry.biz as saying, "Wolfenstein has been a decidedly anti-Nazi series since the first release more than 20 years ago. We aren't going to shy away from what the game is about. We don't feel it's a reach for us to say Nazis are bad and un-American, and we're not worried about being on the right side of history here."{{cite web |last1=Wootson |first1=Cleve R. Jr. |date=October 7, 2017 |title=Even a video game's 'Make America Nazi-free Again' slogan ticked some people off |url=https://www.washingtonpost.com/news/arts-and-entertainment/wp/2017/10/07/even-a-video-games-make-america-nazi-free-again-slogan-ticked-some-people-off/ |archive-url=https://web.archive.org/web/20180217155800/https://www.washingtonpost.com/news/arts-and-entertainment/wp/2017/10/07/even-a-video-games-make-america-nazi-free-again-slogan-ticked-some-people-off/ |archive-date=February 17, 2018 |access-date=January 18, 2018 |format=Blog |issn=0190-8286 |oclc=2269358 |id={{ProQuest|1948039823}} |department=Style |newspaper=The Washington Post |url-status=live }}

During his campaign for the 2019 Indonesian presidential election in October 2018, former opposition leader Prabowo Subianto used the phrase "make Indonesia great again", though he denied having copied Trump.{{cite news |last1=Massola |first1=James |title=Prabowo wants to 'make Indonesia great again' |url=https://www.smh.com.au/world/asia/prabowo-wants-to-make-indonesia-great-again-20181020-p50awr.html |access-date=October 20, 2018 |work=The Sydney Morning Herald |date=October 20, 2018 |language=en |archive-date=October 20, 2018 |archive-url=https://web.archive.org/web/20181020050903/https://www.smh.com.au/world/asia/prabowo-wants-to-make-indonesia-great-again-20181020-p50awr.html |url-status=live }}

During the Swedish European Parliament election in May 2019, the Swedish Christian Democratic Party used the slogan "Make EU Lagom Again".{{cite news |date=May 3, 2019 |title=KD: Gör EU lagom igen |trans-title=KD: Make EU lagom again |url=https://www.aftonbladet.se/nyheter/a/wPd5y1/kd-gor-eu-lagom-igen |access-date=June 17, 2019 |work=Aftonbladet |language=sv |agency=TT |archive-date=June 17, 2019 |archive-url=https://web.archive.org/web/20190617111130/https://www.aftonbladet.se/nyheter/a/wPd5y1/kd-gor-eu-lagom-igen |url-status=live }}{{cite web |last=Skyttedal |first=Sara |author-link=Sara Skyttedal |date=April 5, 2019 |title=Svenskarnas starka stöd för EU kan inte tas för givet |trans-title=The Swedes' strong support for the EU can't be taken for granted |url=https://wp.kristdemokraterna.se/saraskyttedal/ |url-status=dead |archive-url=https://web.archive.org/web/20210308011421/https://wp.kristdemokraterna.se/saraskyttedal/ |archive-date=March 8, 2021 |access-date=June 17, 2019 |publisher=Swedish Christian Democratic Party |language=sv}}

The Spanish far-right party VOX used as slogan "Hacer a España grande otra vez", or "Make Spain Great Again".{{Cite web |last=Applebaum |first=Anne |date=2019-05-04 |title=¿Qué hay detrás del auge de Vox? Polarización, tecnología y una red global |url=https://www.almendron.com/tribuna/que-hay-detras-del-auge-de-vox-polarizacion-tecnologia-y-una-red-global/ |access-date=2022-04-15 |website=Revista de Prensa |language=es |archive-date=February 2, 2022 |archive-url=https://web.archive.org/web/20220202191320/https://www.almendron.com/tribuna/que-hay-detras-del-auge-de-vox-polarizacion-tecnologia-y-una-red-global/ |url-status=live }}{{cite journal |last1=Casals i Meseguer |first1=Xavier |date=15 June 2020 |title=De Fuerza Nueva a Vox: de la vieja a la nueva ultraderecha española (1975-2019) |journal=Ayer |volume=118 |issue=2 |pages=365–380 |doi=10.55509/ayer/118-2020-14 |issn=1134-2277 |s2cid=250156987 |doi-access=free}}

During the 2020 Trinidad and Tobago general election campaign, the Leader of the Opposition United National Congress Kamla Persad-Bissessar, who has been accused as attempting to be a "wannabe Trinidad and Tobago Trump,"{{Cite web |last=Newsday |date=2024-11-27 |title=Kamla, the wannabe Trinidad and Tobago Trump |url=https://newsday.co.tt/2024/11/27/kamla-the-wannabe-trinidad-and-tobago-trump/ |access-date=2024-12-31 |website=Trinidad and Tobago Newsday |language=en-US}} used the phrase "Make T&T (Trinidad and Tobago) great again!"{{Cite web |date=2020-07-24 |title=Kamla: Make T&T Great Again |url=https://www.tv6tnt.com/news/7pmnews/kamla-make-t-t-great-again/article_196da802-ce0f-11ea-af4d-777952892d73.html |access-date=2024-12-31 |website=Caribbean Communications Network |language=en}} Following Donald Trump's victory in the 2024 United States presidential election, she described his win as an effort to "restore conservative American values and ideals, which have been under attack by promoters of extreme far-left ideology."{{Cite web |date=2024-11-06 |title=Opposition Leader congratulates Trump for his ‘inspiring resilience’ - CNC3 |url=https://www.cnc3.co.tt/opposition-leader-congratulates-trump-for-his-inspiring-resilience/ |access-date=2024-12-31 |language=en-US}}

In Singapore, the slogan "Make Yishun Great Again" was used by content creators as a running joke where the town itself has a stereotype for being dangerous. There were hats sold with the phrase.{{Cite news|url=https://coconuts.co/singapore/news/this-odd-photoshoot-yishun-stars-models-pearls-make-yishun-great-hats/|title=Yishun stars models, pearl beads, and 'Make Yishun Great Again' hats|date=20 June 2018|website=coconuts.co|archive-date=July 11, 2024|access-date=July 11, 2024|archive-url=https://web.archive.org/web/20240711163905/https://coconuts.co/singapore/news/this-odd-photoshoot-yishun-stars-models-pearls-make-yishun-great-hats/|url-status=live}} Similarly, People's Power Party, a political party in Singapore, used a variant of the slogan, "Make Singapore Home Again" for their party's manifesto and campaign during the 2025 Singaporean general election.{{Cite web |title=GE2025: People's Power Party launches manifesto, with focus on population and governance |url=https://www.channelnewsasia.com/singapore/ge2025-peoples-power-party-manifesto-5044471 |access-date=2025-04-04 |website=CNA |language=en}}

The right-wing populist United Australia Party used the slogans "Make Australia Great" and "Make Australia Great Again" during the 2019 and 2022 Australian federal elections.{{Cite news |last=Wanna |first=John |date=2019-05-02 |title=Now for the $55 million question: what does Clive Palmer actually want? |language=en-AU |work=ABC News |url=https://www.abc.net.au/news/2019-05-02/federal-election-what-does-clive-palmer-actually-want/11074364 |access-date=2023-08-20 |archive-date=August 20, 2023 |archive-url=https://web.archive.org/web/20230820023657/https://www.abc.net.au/news/2019-05-02/federal-election-what-does-clive-palmer-actually-want/11074364 |url-status=live }}{{Cite web |last=Bryant |first=Nick |date=2022-05-16 |title=The American Variant of Democracy Is Contaminating My Home |url=https://www.theatlantic.com/ideas/archive/2022/05/australia-election-donald-trump/629798/ |access-date=2023-08-20 |website=The Atlantic |language=en |archive-date=August 20, 2023 |archive-url=https://web.archive.org/web/20230820023657/https://www.theatlantic.com/ideas/archive/2022/05/australia-election-donald-trump/629798/ |url-status=live }}

In Israel, the Israeli far-right has used the similar expression "Make Israel Great Again" along with the acronym MIGA.{{cite news|url=https://thehill.com/opinion/international/4449344-the-make-israel-great-again-movement-will-likely-do-the-opposite/|title=The 'Make Israel Great Again' movement will likely do the opposite|first=Amy|last=Neustein|date=February 6, 2024|work=The Hill|archive-date=March 13, 2024|access-date=March 13, 2024|archive-url=https://web.archive.org/web/20240313053543/https://thehill.com/opinion/international/4449344-the-make-israel-great-again-movement-will-likely-do-the-opposite/|url-status=live}}

In Mongolia, President of Mongolia Khaltmaagiin Battulga used as his 2017 election campaign slogan "Монгол Ялна" (Mongol Yalna, "Mongolia Will Win"), with it abbreviation "Мояа" (Moya) being a derivative term.{{Cite web |last=Adiya |first=Amar |date=2024-04-05 |title=The Moya (Mongolian MAGA) Movement: A Political Wild Card? |url=https://www.mongoliaweekly.org/post/the-mongolian-maga-movement-a-political-wild-card |access-date=2024-05-17 |website=Mongolia Weekly |language=en |archive-date=May 17, 2024 |archive-url=https://web.archive.org/web/20240517184342/https://www.mongoliaweekly.org/post/the-mongolian-maga-movement-a-political-wild-card |url-status=live }}

The 2024 Hungarian Presidency of the Council of the European Union used the motto "Make Europe Great Again."{{cite news | url=https://www.theguardian.com/world/article/2024/jun/30/make-europe-great-again-hungary-sets-scene-eu-presidency | title='Make Europe Great Again': Hungary sets scene for its EU presidency | newspaper=The Guardian | date=June 30, 2024 | last1=Rankin | first1=Jennifer }}{{Cite web|url=https://hungarian-presidency.consilium.europa.eu/en/news/make-europe-great-again-the-official-priorities-social-media-pages-and-visuals-of-the-hungarian-presidency-unveiled/|title=Make Europe Great Again: the official priorities, social media pages and visuals of the Hungarian presidency unveiled|date=June 19, 2024|access-date=July 29, 2024|archive-date=July 21, 2024|archive-url=https://web.archive.org/web/20240721141016/https://hungarian-presidency.consilium.europa.eu/en/news/make-europe-great-again-the-official-priorities-social-media-pages-and-visuals-of-the-hungarian-presidency-unveiled/|url-status=live}}{{cite web | url=https://www.cnn.com/2024/06/18/europe/hungary-make-europe-great-again-motto-intl-latam/index.html | title='Make Europe Great Again': Hungary's new motto for EU presidency has a familiar ring to it | website=CNN | date=June 18, 2024 | access-date=July 29, 2024 | archive-date=July 29, 2024 | archive-url=https://web.archive.org/web/20240729073302/https://www.cnn.com/2024/06/18/europe/hungary-make-europe-great-again-motto-intl-latam/index.html | url-status=live }}

In the Philippines, Isko Moreno used the slogan "Make Manila Great Again" for his campaign during the 2025 Manila local elections.

In January 2025, during a campaign rally of Alternative für Deutschland for the 2025 German federal election, Elon Musk spoke at the event through a video call, reiterating his previous endorsement of the party. Following his short speech, Alice Weidel, the leading candidate of the party for the upcoming elections, thanked Musk and used the derived expression "Make Germany great again".{{Cite web |last=Ewing |first=Giselle Ruhiyyih |date=2025-01-25 |title=Musk tells Germans to get over 'past guilt' in speech to far-right AfD rally |url=https://www.politico.com/news/2025/01/25/musk-german-afd-rally-weidel-00200620 |access-date=2025-02-01 |website=POLITICO |language=en}}

In April 2025, the cover story of The Economist is titled with ""How America could end up making China great again"", which introduced the impact of the second Trump administration tariffs in China.{{cite news |title=How America could end up making China great again |url=https://www.economist.com/leaders/2025/04/03/how-america-could-end-up-making-china-great-again |access-date=7 April 2025 |work=The Economist}}{{Subscription required}}

• America is Back
• Make America Healthy Again

{{Reflist}}

{{Commons}}

{{Wikiquote}}

• {{cite journal |last1=Gökarıksel |first1=Banu |last2=Smith |first2=Sara |title='Making America great again'?: The fascist body politics of Donald Trump |journal=Political Geography |date=September 2016 |volume=54 |pages=79–81 |doi=10.1016/j.polgeo.2016.07.004 |issn=0962-6298}}
• {{cite journal |last1=Jackson |first1=Paul Nicholas |title=Debate: Donald Trump and Fascism Studies |journal=Fascism |date=24 June 2021 |volume=10 |issue=1 |pages=1–15 |doi=10.1163/22116257-10010009 |issn=2211-6249 |s2cid=237872244 |doi-access=free}}
• {{cite journal |last1=Mukherjee |first1=S. Romi |title=Make America Great Again as White Political Theology |journal=Revue LISA / LISA e-journal |date=10 September 2018 |volume=16 |issue=2 |doi=10.4000/lisa.9887 |issn=1762-6153 |eissn= |s2cid=70301111 |doi-access=free}}
• {{cite journal |last1=Huber |first1=Lindsay Perez |title=Make America Great again: Donald Trump, Racist Nativism and the Virulent Adherence to White Supremecy Amid U.S. Demographic Change |journal=Charleston Law Review |volume=10 |issue=2 |date=Fall 2016 |pages=215–250 |issn=1934-4473 |url=https://heinonline.org/HOL/P?h=hein.journals/charlwrev10&i=227}}
• {{cite book |doi=10.4324/9781003198390 |title=Rising Fascism in America |year=2021 |last1=DiMaggio |first1=Anthony R. |isbn=978-1-00-319839-0 |s2cid=244785516}}
• {{cite book |doi=10.4324/9781003152729-17 |editor-last2=Drybread |editor-first2=Kristen |chapter=Slogans of White Supremacy |title=Corruption and Illiberal Politics in the Trump Era |year=2022 |last1=Ward |first1=Richard |last2=Hristova |first2=Stefka |pages=219–234 |isbn=978-1-00-315272-9 |editor-last=Goldstein |editor-first=Donna M.}}
• [http://www.c-span.org/video/?c4541862/reagan-1980-convention-make-america-great Reagan at the 1980 GOP convention], C-SPAN
• [https://www.storifynews.com/make-america-great-again-an-examination-of-trumps-slogan/ Make America Great Again? An Examination of Trump's Slogan], storifynews.com

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