Modà

In the early 2000s, Kekko Silvestre met musicians Tino Alberti and Enrico Palmosi.{{Cite web | url = http://www.spaghettitaliani.com/Musica/Biografie/Moda.htm | publisher = Spaghettiitaliani.com | language = Italian | accessdate = 12 July 2012 | title = Le biografie - Modà}} Later joined by Silvestre's childhood friend Paolo Bovi, they formed a band, Pop Doc, which performed in local clubs in Northern Italy.{{Cite web |url = http://www.ilgiorno.it/martesana/cronaca/2011/02/22/463466-sangue_kekko_scorre_musica.shtml | work = Il Giorno | language = Italian | accessdate = 12 July 2012 | date = 22 February 2011 | title = Kekko? Musica nel sangue. La storia dei Modà raccontata da un amico | author = Gabriele Gabbini | archivedate = 16 January 2014 |url-status = live | archiveurl = https://web.archive.org/web/20140116101659/http://www.ilgiorno.it/martesana/cronaca/2011/02/22/463466-sangue_kekko_scorre_musica.shtml}} Silvestre later decided to rename the band after a discothèque in Erba, Lombardy. In 2001, Modà recorded their first demos, but during the summer of the same year, Palmosi left the group, later becoming the arranger of most of Modà's songs.

The following year, Silvestre met Diego Arrigoni, who became the band's guitarist.{{Cite web | url = http://www.sorrisi.com/2012/05/07/kekko-silvestre-racconta-in-un-libro-la-storia-dei-moda/ | work = TV Sorrisi e Canzoni | language = Italian | date = 7 May 2012 | title = Kekko Silvestre racconta in un libro la storia dei Modà | author = Antonio Mustara | accessdate = 12 May 2012 | archive-url = https://web.archive.org/web/20141105201115/http://www.sorrisi.com/2012/05/07/kekko-silvestre-racconta-in-un-libro-la-storia-dei-moda/ | archive-date = 5 November 2014 | url-status = dead }} Shortly after, Stefano Forcella and Manuel Signoretto became Modà's bass guitarist and drummer, respectively.

In May 2003, Modà released their first self-produced EP, titled Via d'uscita.{{Cite web | url = http://www.raimusic.rai.it/dl/portali/site/news/ContentItem-f05cc118-e780-49a9-94c7-72b527c09179.html| publisher = RAI | language = Italian | accessdate = 12 July 2012 | title = Modà - Il video di Sono già solo | date = 6 September 2010 | archiveurl = https://web.archive.org/web/20160304093850/http://www.raimusic.rai.it/dl/portali/site/news/ContentItem-f05cc118-e780-49a9-94c7-72b527c09179.html | url-status = dead| archivedate = 4 March 2016}}{{Cite web | url = http://www.rockol.it/news-54258/Comunicato-Stampa--I-Mod%C3%A0-presentano-il-loro-primo-album,--Via-d-uscita- | publisher = Rockol.it | accessdate = 12 July 2012 | title = Comunicato Stampa: I Modà presentano il loro primo album, Via d'uscita | language = Italian | date = 26 May 2003}}

During one of their concerts, Modà were noted by Marco Sfratato, who was interested in their music and introduced the band to Pippo Landro, director of the independent record label New Music International. That way, Modà obtained their first recording contract. The band's debut album was released in October of the following year.{{Cite web |url = http://www.rockol.it/news-66499/Parlano-i-Mod%C3%A0---Preferiamo-rimanere-coi-piedi-per-terra- | publisher = Rockol.it | language = Italian | accessdate = 12 July 2012 | title = Parlano i Modà: Preferiamo rimanere coi piedi per terra | date = 31 October 2004}} Titled Ti amo veramente, the album was preceded by the single with the same title, which became a minor hit in Italy.{{Cite web | archiveurl = https://web.archive.org/web/20041015082429/http://www.fimi.it/classifiche.asp?idtipo_classifica=3 | url = http://www.fimi.it/classifiche.asp?idtipo_classifica=3 | publisher = Federation of the Italian Music Industry | accessdate = 12 July 2012 | title = Top of the Music ACNielsen - Classifica settimanale dal 01/10/2004 al 07/10/2004 (Negozi specializzati) | language = Italian | archivedate = 15 October 2004}} The album also spawned the singles "Dimmi che non hai paura", released on 10 September 2004, and "Nuvole di rock".{{Cite web | url = http://www.musicalnews.com/articolo.php?codice=5823&sz=3 | publisher = Musicalnews.com | accessdate = 12 July 2012 | language = Italian | date = 28 January 2005 | author = Antonio Ranalli | title = Modà: le nostre Nuvole di Rock | archive-url = https://web.archive.org/web/20160304003715/http://www.musicalnews.com/articolo.php?codice=5823&sz=3 | archive-date = 4 March 2016 | url-status = dead }}

In March 2005, the band participated in the Newcomers' Section of the 55th Sanremo Music Festival, performing their entry "Riesci a innamorarmi".{{Cite web | url = http://www.rockol.it/news-69620/Sanremo-2005--parlano-i-Mod%C3%A0 | publisher = Rockol.it | language = Italian | accessdate = 12 July 2012 | title = Sanremo 2005: parlano i Modà | date = 3 March 2005}}

Paolo Bovi later revealed that they initially submitted the song "Mia", but they had to change it at the last time because it was already known among Modà's friends and funs, while the rules of the competition require competing song to be completely unknown to the audience.

"Riesci a innamorarmi" was eliminated during the first stage of the competition.{{Cite web | url = http://www.lastampa.it/Speciali/sanremo2005/articoli/050304b.asp | work = La Stampa | title = Una serata di fisicità a tempo di rap (e di Celentano) | author = Marinella Venegoni | date = 4 March 2005 | accessdate = 12 July 2012 | language = Italian}} Included in a new edition of Modà's debut album,{{Cite web | url = https://itunes.apple.com/us/album/ti-amo-veramente/id295643794 | archive-url = https://web.archive.org/web/20100523122503/http://itunes.apple.com/us/album/ti-amo-veramente/id295643794 | url-status = dead | archive-date = May 23, 2010 | publisher = iTunes Store (United States). Apple Inc. | accessdate = 12 July 2012 | title = Ti amo veramente by Modà}} the song peaked at number 41 on the Italian Singles Chart.{{Cite web | url = http://www.fimi.it/classifiche.asp?idtipo_classifica=3 | archiveurl = https://web.archive.org/web/20050322090053/http://www.fimi.it/classifiche.asp?idtipo_classifica=3 | publisher = Federation of the Italian Music Industry | language = Italian | archivedate = 22 March 2005 | title = Top of the Music ACNielsen - Classifica settimanale dal 04/03/2005 al 10/03/2005 (Negozi specializzati)}}

During the Sanremo Music Festival 2005, problems in the relationship with their recording label started to arise,{{Cite web | url = http://www.tgcom24.mediaset.it/spettacolo/articoli/articolo332583.shtml | work = TGCOM | publisher = Mediaset | language = Italian | accessdate = 13 July 2012 | title = Il successo dopo la depressione | author = Andrea Conti | date = 30 October 2006 | archive-url = https://web.archive.org/web/20150505074040/http://www.tgcom24.mediaset.it/spettacolo/articoli/articolo332583.shtml | archive-date = 5 May 2015 | url-status = dead }} later leading the band to leave New Music and to sign a new contract with the independent label Around the Music.{{Cite web | url = http://www.rockol.it/news-82016/I-Mod%C3%A0-presentano-il-nuovo-album---Il-nostro-sogno--Duettare-con-Pavarotti- | publisher = Rockol.it | accessdate = 12 July 2012 | title = I Modà presentano il nuovo album: Il nostro sogno? Duettare con Pavarotti | date = 12 October 2006 | language = Italian}}

In 2006, Paolo Bovi left the band. Shortly after, Modà released the single "Quello che non ti ho detto", a pop ballad which peaked at number 4 on the Italian Singles Chart, spending 16 non-consecutive weeks within the top 20.{{Cite web | url = http://italiancharts.com/showitem.asp?interpret=Mod%E0&titel=Quello+che+non+ti+ho+detto&cat=s | publisher = Italiancharts.com | accessdate = 13 July 2012 | title = Italian Charts - Modà - Quello che non ti ho detto (song)}}

The song is the lead single from the album with the same title, released on 29 September 2006.{{Cite web |url = https://www.amazon.it/Quello-Che-Non-Ti-Detto/dp/B000IZJ1RA | publisher = Amazon.it | language = Italian | accessdate = 13 July 2012 | title = Quello Che Non Ti Ho Detto - Modà}} After entering the Italian chart at number 14,{{Cite web | url = http://italiancharts.com/showitem.asp?interpret=Mod%E0&titel=Quello+che+non+ti+ho+detto&cat=a | publisher = Italiancharts.com | accessdate = 13 July 2012 | title = Italian Charts - Modà - Quello che non ti ho detto (album)}} the album also spawned the singles "Malinconico a metà" and "Grazie gente".{{Cite web | url = http://www.rockmoda.com/biografia.html | publisher = Rockmoda.com | language = Italian | accessdate = 13 July 2012 | title = Modà - Biografia | archiveurl = https://web.archive.org/web/20120623004531/http://www.rockmoda.com/biografia.html | archivedate = 23 June 2012 | url-status = dead }}

In 2007, Matteo "Tino" Alberti and Manuel Signoretti left the band and were replaced by Enrico Zapparoli and Claudio Dirani, respectively.{{Cite web | url = http://www.allmusic.com/album/sala-dattesa-mw0001667750 | publisher = Allmusic | accessdate = 13 July 2012 | title = Modà - Sala d'attesa | author= Mariano Prunes}} With the new lineup, Modà started recording their third studio album, Sala d'attesa, which was released in 2008.{{Cite web | url = http://www.rockol.it/news-94547/Comunicato-Stampa--Al-via-il--Sala-d-attesa-tour--dei-Mod%C3%A0| publisher = Rockol.it | language = Italian | accessdate = 13 July 2012 | title = Comunicato Stampa: Al via il 'Sala d'attesa tour' dei Modà | date = 27 May 2008}}

In 2010, after signing with the record label Ultrasuoni, controlled by three of the most important Italian radio networks,{{Cite web | url = http://www.rockol.it/news-162192/Ultrasuoni,-l-etichetta-delle-radio---Non-facciamo-concorrenza-alle-major- | publisher = Rockol.it | language = Italian | accessdate = 13 July 2012 | title = Ultrasuoni, l'etichetta delle radio: Non facciamo concorrenza alle major | date = 30 September 2010}} the band released the single "Sono già solo", which became a sleeper hit,{{Cite web | url = http://www.sorrisi.com/2010/09/07/boom-dei-moda-primi-in-classifica-con-%C2%ABsono-gia-solo%C2%BB-a-tu-per-tu-con-francesco-%C2%ABkekko%C2%BB-silvestre/ | work = TV Sorrisi e Canzoni | language = Italian | author = Antonio Mustara | title = Boom dei Modà, primi in classifica con "Sono già solo": a tu per tu con Francesco "Kekko" Silvestre | date = 7 September 2010}} peaking at number two on the Italian Singles Chart during its 28th week{{Cite web | url = http://www.fimi.it/classifiche_result_digital.php?anno=2010&mese=10&id=265 | publisher = Federation of the Italian Music Industry | language = Italian | accessdate = 13 July 2012 | title = Top Digital Download - Classifica settimanale dal 04/10/2010 al 10/10/2010 | archiveurl = https://web.archive.org/web/20160305190700/http://www.fimi.it/classifiche_result_digital.php?anno=2010&mese=10&id=265 | archivedate = 5 March 2016 | url-status = dead }} and later being certified multi-platinum by the Federation of the Italian Music Industry.{{Cite certification|region=Italy|type=single}} In October of the same year, the following single "La notte" achieved a similar success in Italy.{{Cite web | url = http://italiancharts.com/showitem.asp?interpret=Mod%E0&titel=La+notte&cat=s | publisher = Italiancharts.com | accessdate = 13 July 2012 | title = Italian Charts - Modà - La notte (song)}}

In February 2011, the band participated in the 61st Sanremo Music Festival, placing second in the Big Artists Section with their entry "Arriverà", a duet with Italian singer Emma.{{Cite web | url = http://www.tgcom24.mediaset.it/televisione/articoli/articolo503680.shtml | work = TGCOM | publisher = Mediaset | language = Italian | accessdate = 13 July 2012 | title = Sanremo, vince Roberto Vecchioni | date = 20 February 2011 | author = Andrea Conti | archive-url = https://web.archive.org/web/20140201211247/http://www.tgcom24.mediaset.it/televisione/articoli/articolo503680.shtml | archive-date = 1 February 2014 | url-status = dead }} The song was included in Modà's fourth studio album, released during the same days. Titled Viva i romantici, it debuted at number one on the Italian Albums Chart, holding the top spot for a total amount of six consecutive weeks.{{Cite web | url = http://italiancharts.com/showitem.asp?interpret=Mod%E0&titel=Viva+i+romantici&cat=a | publisher = Italiancharts.com | accessdate = 13 July 2012 | title = Italian Charts - Modà - Viva i romantici (album)}} The album was later certified diamond by the Federation of the Italian Music Industry{{Cite web | archiveurl = https://web.archive.org/web/20121103164617/http://www.fimi.it/temp/cert_Gfk_week2312a.pdf | url = http://www.fimi.it/temp/cert_Gfk_week2312a.pdf | publisher = Federation of the Italian Music Industry | language = Italian | accessdate = 13 July 2012 | archivedate = 3 November 2012 | title = Certificazione album fisici e digitali dalla settimana 1 del 2009 alla settimana 23 del 2012 | url-status = dead }} and, as of May 2012, it had sold more than 400,000 copies in Italy.{{Cite web | url = http://www3.lastampa.it/musica/sezioni/news/articolo/lstp/453210/ | work = La Stampa | accessdate = 12 July 2012 | title = Kekko Silvestre Come un pittore, in un libro il suo amore per la musica | date = 7 May 2012 | language = Italian | archive-url = https://web.archive.org/web/20120616233143/http://www3.lastampa.it/musica/sezioni/news/articolo/lstp/453210/ | archive-date = 16 June 2012 | url-status = dead }}

On 16 November{{when|date=May 2015}} the single La Gelosia featuring Bianca Atzei was released.

In 2013, the band participated in the 63rd Sanremo Music Festival, placing third in the Big Artists Section with their entry "Se si potesse non morire". The song was included in Modà's fifth studio album. Titled "Gioia", it debuted at number one on the Italian Albums Chart, holding the top spot for a total amount of two consecutive weeks. The album was later certified quadruple platinum by the Federation of the Italian Music Industry. It had sold more than 250,000 copies in Italy.

In 2014, the Italian band presents its "Europe & US Tour". Modà played in Spain, Germany (Sold out), Switzerland (Sold out), France (Sold out), Belgium (Sold out), United Kingdom (Sold out) and in New York (Sold out).

The same year, the band played for the first time in the two largest stadiums in Italy: San Siro (Sold out) and Stadio Olimpico

In 2015, the band published its sixth studio album titled "Passione Maledetta". It debuted at number one on the Italian Album Chart and was certified quadruple platinum by the Federation of the Italian Music Industry. It had sold more than 200,000 copies in Italy.

In 2016 the band played again in San Siro two consecutive times

In 2019, after signing with Warner Chappell Music, Believe and Friends&Partners, the band published its seventh studio album titled "Testa o croce". It debuted at number two on the Italian album Chart and was certified gold. It had sold more than 25,000 copies in Italy

In 2020, Modà released Testa o Croce 2020 Edition, a new version of their previous album with new 4 songs

In 2021, the band published its eighth studio album titled Buona Fortuna – Parte Prima. It debuted at number seven on the Italian album Chart.

On 4 December 2022, their participation in the Sanremo Music Festival 2023 was announced;{{Cite web |last=Granger |first=Anthony |date=2022-12-04 |title=🇮🇹 Italy: Festival di Sanremo 2023 Participants Revealed |url=https://eurovoix.com/2022/12/04/%f0%9f%87%ae%f0%9f%87%b9-italy-festival-di-sanremo-2023-participants-revealed/ |access-date=2023-01-21 |website=Eurovoix |language=en-GB}} they competed with the entry "Lasciami".{{Cite web |last=Granger |first=Anthony |date=2022-12-17 |title=🇮🇹 Italy: Sanremo Giovani 2022 Qualifiers & Sanremo Song Titles Revealed |url=https://eurovoix.com/2022/12/17/sanremo-giovani-2022-qualifiers/ |access-date=2023-01-21 |website=Eurovoix |language=en-GB}} In December 2024, they were announced among the participants in the Sanremo Music Festival 2025.{{cite web|last=Laffranchi|first=Andrea|url=https://www.corriere.it/spettacoli/24_dicembre_01/sanremo-2025-cantanti-lista-big-082a891e-b434-456e-8abf-5ee5c698axlk.shtml|title=Sanremo 2025, i cantanti in gara: la lista dei big del Festival, da Giorgia ed Elodie a Fedez e Achille Lauro|trans-title=Sanremo 2025, the competing singers: the list of the Festival's "Bigs", from Giorgia and Elodie to Fedez and Achille Lauro|work=Corriere della Sera|language=it|date=2024-12-01|access-date=2024-12-01}} They placed 22nd with the song "Non ti dimentico".{{cite web|url=https://www.105.net/news/music-biz/1382182/olly-vince-festival-sanremo-2025-classifica-e-premi.html|title=Sanremo 2025: vince Olly! Classifica finale e premi assegnati|trans-title=Sanremo 2025: Olly wins! Final ranking and prizes awarded|language=it|publisher=Radio 105|date=2025-02-16|access-date=2025-02-16}}

Current members

• Francesco "Kekko" Silvestre – lead vocals (2002–present)
• Diego Arrigoni – electric guitar (2002–present)
• Enrico Zapparoli – guitar (2007–present)
• Stefano Forcella – bass guitar (2002–present)
• Claudio Dirani – drums (2007–present)

Former members

• Manuel Signoretto – drum (2002–2007)
• Matteo "Tino" Alberti – bass guitar (2002–2007)
• Paolo Bovi – keyboards (2002–2006)

{{reflist|30em}}

{{Modà}}

{{MTV EMA for Best Italian Act}}

{{Authority control}}

{{DEFAULTSORT:Moda}}

Category:Italian pop music groups

Category:Musical groups established in 2002

Category:2002 establishments in Italy

Category:Musical groups from Milan

Category:MTV Europe Music Award winners