Mother Goose Club

{{Short description|American children's educational TV program}}

{{Use mdy dates|date=March 2025}}

{{Infobox YouTube personality

| name = Mother Goose Club

| logo = Mother-goose-club-logo.png

| logo_caption =

| image =

| image_caption =

| origin = United States

| website = {{URL|https://mothergooseclub.com/}}

| channels = {{ubl|

  • [https://www.youtube.com/user/MotherGooseClub Mother Goose Club]
  • [https://www.youtube.com/user/SockeyeMedia MGC Playhouse]
  • [https://www.youtube.com/@MotherGooseClubDressUpTheater MGC Funhouse]
  • [https://www.youtube.com/@MGCToons Mother Goose Club Toons]
  • [https://www.youtube.com/@MGCSchoolhouse MGC Schoolhouse]

}}

| channel_display_name = Mother Goose Club

| years_active = 2009–present

| genre = {{flat list|

}}

| subscribers = 31.33 million {{small|(combined)}}

| subscriber_date = March 2024

| views = 32.15 billion {{small|(combined)}}

| view_date = March 2024

| network =

| associated_acts =

| silver_year =

2013,

2018,

2019,

2021

| gold_year =

2014,

2015,

2019,

2021,

| diamond_year =

2020

| silver_button = yes

| gold_button = yes

| diamond_button = yes

| stats_update =

}}

{{Infobox television

| image = Mother-goose-club-logo.png

| genre = {{flat list|

}}

| creator = {{flat list|

  • Harry Jho
  • Sona Jho

}}

| writer = {{flat list|

  • Christina Aprea
  • Livia Beasely
  • Ryan Dudenbostel
  • Sona Jho

}}

| director = John Hussey

| starring = {{flat list|

  • Blasina Rowe
  • Roman Engle
  • Rachel Ling Gordon
  • Robin August Fritsch
  • Jessica Diaz
  • Rachel Hockett
  • Joseph Lopez
  • Bailey Ramirez
  • Liam Remick
  • Ivy Rhodes
  • Arthur Wawrzyniak

}}

| country = United States

| language = English

| runtime = 1–30 minutes

| company = Sockeye Media LLC

| network = {{flat list|

}}

| first_aired = {{Start date|2009|07|17}}

| last_aired = present

}}

Mother Goose Club is an educational nursery school program that streams on its eponymous YouTube channel and is produced by Sockeye Media LLC. Its YouTube channel has acquired more than 8 billion views and 7 million subscribers since 2009. Episodes of the program have also aired on PBS stations and are available on streaming platforms like Netflix, Amazon Prime Video, and Tubi. The show is made up of a series of educational live-action and animated segments, with a cast of six main characters who introduce classic nursery rhymes and other songs to children through catchy tunes, play, and interactive lessons.

Content

Each episode of Mother Goose Club contains multiple segments and follows a cast of six main characters—Baa Baa Sheep, Eep the Mouse, Little Bo Peep, Jack B. Nimble, Mary Quite Contrary, and Teddy Bear—who sing and dance to a variety of nursery rhymes and original songs.{{Cite web|last=|first=|url=https://www.broadcastnow.co.uk/hot-picks-mother-goose-club/5110372.article|title=Hot Picks: Mother Goose Club|work=Broadcast|date=October 14, 2016|access-date=February 24, 2021}}{{Cite web|url=https://www.c21media.net/mother-goose-gets-cgi-treatment/|title=Mother Goose gets CGI treatment|publisher=C21 Media|access-date=February 24, 2021}} The live-action characters often perform in front of animated backdrops, although some sequences of the show feature fully-animated CGI versions of the cast.{{Cite web|last=Ashby|first=Emily|url=https://www.commonsensemedia.org/youtube-reviews/mother-goose-club|title=Mother Goose Club|work=Common Sense Media|date=January 28, 2019|access-date=February 24, 2021}} Episodes also often feature sketch-like segments that have narrative elements.{{Cite web|last=Cawley|first=Christian|url=https://www.muo.com/tag/best-youtube-channels-for-kids/|title=The 8 Best YouTube Channels for Kids to Watch|work=Muo|date=October 16, 2019|access-date=February 24, 2021}} The program's emphasis on words is designed to help young children learn early language skills, while rhymes and melodies encourage song participation and physical movement.{{Cite web|last=Jorgensen |first=Marin| url=https://www.gse.harvard.edu/news/ed/12/05/rhythm-and-rhyme-sona-chong-jho|title=Rhythm and Rhyme: Sona Chong Jho|work=Harvard Ed. Magazine|language=en|date=June 2012|access-date=February 24, 2021}} The show also focuses on other early learning concepts such as letters, colors, and shape recognition.

The Mother Goose Club YouTube channel also contains a number of shorter, song-only videos that feature cast members and other performers singing nursery rhymes.{{Cite web|last=Jorgensen|first=Marin|url=https://www.gse.harvard.edu/hgse100/story/learning-mother-goose|title=Learning with Mother Goose|publisher=Harvard Graduate School of Education|date=2020|access-date=February 24, 2021}}{{Cite web|last=Wakabayashi|first=Daisuke|url=https://www.nytimes.com/2019/02/06/technology/personaltech/when-the-tools-of-the-trade-are-the-keyboard-and-mouse.html|title=When the Tools of the Trade Are the Keyboard and Mouse|work=The New York Times|date=February 6, 2019|access-date=February 24, 2021}} Additional content can be found on the Mother Goose Club mobile app in the form of songs, books, games, and videos and on Netflix in the form of a nursery rhyme compilation.{{Cite web|last=Spangler|first=Todd|url=https://variety.com/2016/digital/news/netflix-hooplakidz-nursery-rhymes-1201883782/|title=Netflix's Newest Virtual Babysitter: YouTube-Video Compilation of Nursery Rhymes|work=Variety|date=October 10, 2016|access-date=February 24, 2021}} Sockeye Media also operates and produces content for associated YouTube channels including Mother Goose Club Playhouse{{Cite news|last=Foster|first=Elizabeth|url=https://kidscreen.com/2017/09/08/wildbrain-inks-mother-goose-club-youtube-deal/|title=WildBrain inks Mother Goose Club YouTube deal|work=KidScreen|date=September 8, 2017|access-date=February 24, 2021}} and a Spanish-language version of the channel known as Mother Goose Club en Español.{{Cite web|last=Gidick|first=Kinsey|url=https://www.romper.com/p/30-educational-videos-on-youtube-for-toddlers-kids-22642975|title=30 Educational Videos On YouTube, Because Screen Time Is All The Time Now|work=Romper|date=March 23, 2020|access-date=February 24, 2021}} As of 2020, Spotify content can also be found on Prime Video,{{Cite web|last=Tucker|first=Jessica|url=https://www.babygaga.com/the-10-best-shows-for-toddlers-on-amazon-prime/|title=The 10 Best Shows For Toddlers On Amazon Prime|work=BabyGaga|date=November 8, 2020|access-date=February 24, 2021}} Kidoodle.TV,{{Cite web|last=Foster|first=Elizabeth|url=https://kidscreen.com/2019/12/04/kidoodle-tv-unwraps-new-childrens-content/|title=Kidoodle.TV unwraps new children's content|work=KidScreen|date=December 4, 2019|access-date=February 24, 2021}} Tubi, and HappyKidsTV (among other platforms).{{Cite web|last=Hepburn|first=Tmera|url=https://www.cordcuttersnews.com/heres-whats-new-on-happykids-tv-for-free-in-june/|title=Here's What's New on HappyKids.tv for Free in June|work=Cord Cutter News|date=June 5, 2020|access-date=February 24, 2021}}

History

The show was created by educators and parents of four, Harry Jho and Sona Jho of Sockeye Media. Mother Goose Club videos were initially uploaded to YouTube for the purpose of sharing content with industry professionals but developed an unexpectedly large following among the general population.{{Cite news|last=Dickson|first=Jeremy| url=https://kidscreen.com/2016/10/21/how-digital-data-is-shaping-creative-content/|title=How digital data is shaping creative content|work=KidScreen|date=October 21, 2016| access-date=February 24, 2021}}

By 2011, Mother Goose Club had inadvertently become one of the largest YouTube kids' channels in the world. Episodes also appeared on PBS stations nationwide and in DVD compilations. In 2015, the Mother Goose Club channel was among the first content creators to appear on the YouTube Kids mobile app.{{Cite web|last=Dredge|first=Stuart|url=https://www.theguardian.com/technology/2015/feb/23/youtube-kids-app-android-us-only|title=YouTube Kids app launches in the US for Android and iOS|work=The Guardian|date=February 23, 2015|access-date=February 24, 2021}}

By 2016, a compilation of Mother Goose Club episodes had been licensed to Netflix. Beginning that year, Sockeye Media started presenting the Mother Goose Club series at both MIPCOM and MIPJunior, international conferences that bring together entertainment content players worldwide. It also announced a partnership with Foothill Entertainment on a new 52-episode, CGI-animated Mother Goose Club series. Each episode would be 11 minutes long and feature a story-driven narrative.{{Cite web|last=Foster|first=Elizabeth|url=https://kidscreen.com/2016/09/30/youtube-hit-mother-goose-club-to-get-cgi-series/|title=YouTube hit Mother Goose Club to get CGI series|work=KidScreen|date=September 30, 2016|access-date=February 24, 2021}} The series went into development in 2018.{{Cite web|last=|first=|url=https://www.licenseglobal.com/entertainment/foothill-distribute-mother-goose-club|title=Foothill to Distribute 'Mother Goose Club'|work=License Global|date=April 6, 2018|access-date=February 24, 2021}}

In 2017, Sockeye Media, together with developer Story Toys Entertainment (now Touch Press Inc.), created an app that brought Mother Goose Club books, videos, and games to iOS mobile devices.{{Cite news|url=https://appadvice.com/post/mother-goose-club-app/745063|title=Mother Goose Club App Out Now on iOS to Bring Preschool to the World|last=Calimlim|first=Aldrin|date=April 11, 2017|work=AppAdvice|access-date=February 24, 2021|language=en-US}} In June of that year, Sockeye Media announced its partnership with DHX Media's online kids' network WildBrain for managing Mother Goose Club{{'}}s YouTube channels and handling paid media campaigns. The deal aims to increase audiences and ad revenue by providing rights management and access to technical support.{{Cite news|last=Burke|first=Jade| url=https://www.licensing.biz/news/read/wildbrain-secures-youtube-rights-to-mother-goose-club/046507|title=Wildbrain secures YouTube rights to Mother Goose Club|work=Licensing Biz|date=September 7, 2017|archive-url=https://web.archive.org/web/20170909111248/https://www.licensing.biz/news/read/wildbrain-secures-youtube-rights-to-mother-goose-club/046507|archive-date=September 9, 2017|url-status=dead|access-date=February 24, 2021}}

In December 2019, Mother Goose Club episodes were added to the library of AVOD provider, Kidoodle.TV. In November 2020, it was announced that Mother Goose Club content would be available on the upcoming interactive children's app and streaming service, Hellosaurus. The app would allow children to interact directly with "gamified" episodes of the show.{{Cite web|last=Tuchow|first=Ryan|url=https://kidscreen.com/2020/11/26/hellosaurus-snags-us3-5-million-investment/|title=Hellosaurus snags US$3.5-million investment|work=KidScreen|date=November 26, 2020|access-date=February 24, 2021}} Mother Goose Club was also announced as a content producer for the upcoming kid-focused streaming app, Sensical, developed by Common Sense Media.{{Cite web|last=Spangler|first=Todd|url=https://variety.com/2020/digital/news/common-sense-sensical-free-kids-streaming-launch-1234853869/|title=Common Sense Media's Sensical Free Kids Streaming Service Sets 2021 Launch|work=Variety|date=December 15, 2020|access-date=February 24, 2021}}

Reception and awards

Across multiple channels on YouTube, Mother Goose Club has accumulated over 22 million subscribers and 21 billion views.{{Cite web|last=|first=|url=https://www.youtube.com/user/MotherGooseClub|title=Mother Goose Club|publisher=YouTube|date=|access-date=February 24, 2021}}{{Cite web|last=|first=|url=https://www.youtube.com/user/SockeyeMedia|title=Mother Goose Club Playhouse|publisher=YouTube|date=|access-date=February 24, 2021}} Individual videos on its channels have also attained hundreds of millions of views. The show and its producer, Sockeye Media, have won or been nominated for numerous awards, including the following:

class="wikitable"
Year

! Award

! Category

! Nominee

! Result

! {{Abbr|Ref.|References}}

rowspan="3"| 2012

| rowspan="3"| 26th Midsouth Emmy Awards

| Best Set Design

| Mother Goose Club

| {{won}}

! align=center|{{Cite web|last=|first=|url=http://nashville.emmyonline.org/|title=EMMY WINNERS 26TH - MIDSOUTH - MARCH 17, 2012|publisher=Midsouth Emmy Awards|date=March 17, 2012|archive-url=https://web.archive.org/web/20120713045932/http://nashville.emmyonline.org/|archive-date=July 13, 2012|url-status=dead|access-date=February 24, 2021}}

Best Informational/Instructional Program

| Mother Goose Club episode "One, Two, Buckle My Shoe"

| {{won}}

! align=center|

Best Director/Program

| John Hussey for Mother Goose Club

| {{nom}}

! align=center|

2014

| 28th Midsouth Emmy Awards

| Best Interstitials

| Mother Goose Club episode "The Bunny Hop"

| {{won}}

! align=center| {{Cite web|last=|first=|url=http://nashville.emmyonline.org/|title=CONGRATULATIONS TO THE 28TH EMMY AWARD WINNERS|publisher=Midsouth Emmy Awards|date=March 2014|archive-url=https://web.archive.org/web/20140523014842/http://emmynashville.org/awards/|archive-date=May 23, 2014|url-status=dead|access-date=February 24, 2021}}

2016

| 30th Midsouth Emmy Awards

| Best Children's Program

| Mother Goose Club

| {{won}}

! align=center| {{Cite web|last=|first=|url=http://nashville.emmyonline.org/|title=30TH MIDSOUTH EMMY® AWARD RECIPIENTS|publisher=Midsouth Emmy Awards|date=February 27, 2016|archive-url=https://web.archive.org/web/20160312064602/https://emmynashville.org/awards|archive-date=March 12, 2016|url-status=dead|access-date=February 24, 2021}}

2018

| 32nd Midsouth Emmy Awards

| Best Director/Short Form

| John Hussey for Mother Goose Club episode "A Day At The Beach"

| {{nom}}

! align=center|{{Cite web|last=|first=|url=http://nashville.emmyonline.org/|title=33rd MIDSOUTH REGIONAL EMMY® AWARD NOMINATIONS|publisher=Midsouth Emmy Awards|date=|archive-url=https://web.archive.org/web/20190218022929/https://emmynashville.org/awards/|archive-date=February 18, 2019|url-status=dead|access-date=February 24, 2021}}

rowspan="4"|2019

| rowspan="2"| 33rd Midsouth Emmy Awards

| Best Informational/Instructional Series

| Mother Goose Club

| {{nom}}

! align=center|

Best Interstitials

| Mother Goose Club

| {{nom}}

! align=center|

rowspan="2"|2019 Telly Awards

| Online General-Education (Silver Winner)

| Mother Goose Club episode "The Alphabet Hip-Hop"

| {{won}}

! align=center|{{Cite web|last=|first=|url=https://www.tellyawards.com/winners/2019/online/general-education|title=Online General Education - Silver Winners|publisher=Telly Awards|date=2019|access-date=February 24, 2021}}

Online Craft-Use of Animation (Silver Winner)

| Mother Goose Club episode "ABC Dance With Me"

| {{won}}

! align=center|{{Cite web|last=|first=|url=https://www.tellyawards.com/winners/2019/online/craft-use-of-animation|title=Online Craft Use of Animation - Silver Winners|publisher=Telly Awards|date=2019|access-date=February 24, 2021}}

YouTube channels

class="wikitable"
Channel name

!Topic

!Release date

!Subscribers

!Number of videos

Mother Goose Club

|Nursery rhyme music videos and skits performed by the six live-action characters of the MGC world

|July 19, 2009

|9.3 million

|1500

MGC Playhouse

|Nursery rhyme music videos and skits performed by a cast of real kids

|June 29, 2009

|17.8 million

|1500

Mother Goose Club Toons

|2D and 3D animated nursery rhymes music videos featuring the animated characters of the MGC world

|January 2, 2018

|934 thousand

|864

MGC Let's Play

|Let's Play-style video game content played by the Mother Goose Club characters

|December 12, 2016

|339 thousand

|1000

MGC Schoolhouse

|Education-forward live-action and animated music videos and teaching videos for early learners

|August 29, 2017

|466 thousand

|689

Mother Goose Club Lullaby

|Sleepy time lullaby music in a wide variety of musical styles

|March 30, 2020

|361 thousand

|412

MGC Funhouse

|Skits, stories and playtime videos performed by a cast of real kids

|March 6, 2018

|1.63 million

|834

Mother Goose Club Finger Family

|Finger Family nursery rhyme songs featuring 2D animated character families

|February 14, 2018

|450 thousand

|474

Show Me How

|Tips and tricks for caregivers and parents to engage in educational and creative play at home

|December 14, 2014

|16.3 thousand

|361

Mother Goose Club en Español

|Mother Goose Club videos localized in Spanish

|March 2, 2017

|2.51 million

|761

小伊普童謠 | 兒歌童謠・卡通動畫

|Mother Goose Club videos localized in Mandarin

|July 29. 2022

|5.25 thousand

|141

References