Noah Kraft
{{Infobox person
| name = Noah Kraft
| image = Noah Kraft, Doppler Labs, CEO & Co-Founder.jpg
| image_size =
| caption = Kraft in 2017
| birth_name = Noah Alexander Kraft
| birth_date = {{birth based on age as of date |31|2019|02|10}}
| birth_place = Los Angeles, California, US
| alma mater = Brown University
| occupation = Businessman
| organization = Doppler Labs, Clown & Sunset Aesthetics
| spouse = Caroline Straty Kraft
| website =
| years_active =
}}
Noah Kraft (born 1987/1988) is an American businessman. He is the CEO and co-founder of Ginger Health Company (d.b.a. Wonderbelly), a digestive health medicine company. {{Cite magazine|url=https://wwd.com/beauty-industry-news/wellness/wonderbelly-target-launch-1235592828/|title=Meet Wonderbelly, the Clean Antacid Brand Headed to Target|last=Burns|first=Emily|date=2023-03-27|magazine=WWD|access-date=2023-10-24}}{{Cite magazine |url= https://www.fastcompany.com/90878136/wonderbelly-gut-health-tums-pepcid-heartburn|title=These gutsy brothers want to fix your gut health—and give Tums and Pepcid heartburn |last=Kelso| first=Stirling| date=2023-04-13 |magazine= Fast Company |access-date=2023-10-24}}{{Cite magazine |url= https://www.forbes.com/sites/eshachhabra/2022/06/14/two-brothers-take-on-the-multi-billion-dollar-antacid-market-with-their-new-startup/?sh=3e64950d285c| title=Two Brothers Take On The Multi-Billion Dollar Antacid Market With Their New Startup |last= Chhabra| first= Esha| date=2022-06-22| magazine= Forbes |access-date=2023-10-24}} He is the co-founder and former CEO of Doppler Labs, an audio-technology company best known for its Here One Wireless Smart Earbuds. Despite a promising start, their flagship product suffered from various issues and sold many fewer units than expected upon release. After an unsuccessful attempt to raise additional capital, Doppler Labs ceased operations in December 2017.{{Cite magazine |url=https://www.wired.com/story/inside-the-downfall-of-doppler-labs/ |title=Inside the Downfall of a Wildly Ambitious Hardware Startup| last=Pierce|first=David|date=2017-11-01|magazine= Wired |access-date=2019-01-29| issn= 1059-1028}}{{Citation |title=Noah Kraft on managing relationships with investors through adversity |url= https://www.youtube.com/watch?v=Tsqm_zfA0TA |via= YouTube| publisher= Product Focus |language=en| access-date=2019-08-23}}
Early life, family and education
Kraft was born in Los Angeles, California, the son of Beth and Robert Kraft, who was president of 20th Century Fox Music from 1994 to 2012.{{Cite news|url=https://www.nytimes.com/2014/10/12/fashion/weddings/a-college-romance-goes-the-distance.html|title=A College Romance Goes the Distance|last=Mallozzi|first=Vincent M.|date=2014-10-12|work=The New York Times|access-date=2019-02-10|language=en-US|issn=0362-4331}}
He attended Oakwood School in North Hollywood. He graduated from Brown University in 2009 with a bachelor's degree in international relations and history.{{cite web|title=Noah Kraft |url= https://www.forbes.com/profile/noah-kraft/|website=Forbes|accessdate=4 October 2017|language=en}}{{cite web| last1= Murphy |first1= Tim |title=Prick Up Your Ears|url=http://www.brownalumnimagazine.com/content/view/4304/32/|website=Brown Alumni Magazine|accessdate=4 October 2017}}{{Cite web| url= https://www.brownalumnimagazine.com/articles/2016-11-09/prick-up-your-ears |title=Prick Up Your Ears |first= Tim| last= Murphy| date= November 9, 2016 |website= Brown Alumni Magazine |language=en| access-date= 2025-05-07}}
Career
=Doppler Labs (2013–2017)=
Kraft co-founded the now-defunct Doppler Labs with Fritz Lanman in 2013 in New York City.{{CN|date=November 2023}} Doppler Labs later relocated to San Francisco and designed and manufactured in-ear computing technology, including earplugs and wireless earbuds. Kraft and Lanman initially promoted it as a breakthrough technology company, raising more than $50 million from venture capitalists and private investors. However, after planning to sell a few hundred thousand units of its main product, the Here One Wireless Smart Earbuds, Doppler only sold 25,000, leaving thousands of unsold units in warehouses. Electronics review sites, such as CNET, also raised questions about the viability of the Here One.{{Cite web|url=https://www.cnet.com/news/doppler-labs-is-dead/|title=Doppler Labs is dead|last=Carnoy|first=David|website=CNET|language=en|access-date=2019-02-04}} Ultimately, due to its inability to mass-produce and sell product, Doppler was unable to raise more capital to fund its continual losses,{{Cite web|url=https://www.businessinsider.com/why-doppler-labs-shut-down-2017-11|title=A startup that raised $50 million to make a smarter version of Apple's AirPods has failed and shut down|last=Weinberger|first=Matt|website=Business Insider|access-date=2019-02-04}} and ceased operations in 2017.
= Other projects =
Kraft worked for East Greenwich production studio Verdi Productions where he co-produced Inkubus, Infected, and Loosies.{{Cite web|url=https://www.vbprofiles.com/people/noah-kraft-55a2a350b40927dc550024d0|title=Noah Kraft, CEO and Co-Founder, Doppler Labs|website=www.vbprofiles.com|access-date=2019-02-07}} Kraft co-produced Bleed for This, a boxing biopic that debuted at the Toronto International Film Festival in September 2016.{{cite web|title=Entertainment News Alert: Verdi Productions Next Featured Film, 'BLEED FOR THIS' Heads into Pre-production - Filming to Begin in Rhode Island on November 10th|url=https://www.prnewswire.com/news-releases/entertainment-news-alert-verdi-productions-next-featured-film-bleed-for-this-heads-into-pre-production---filming-to-begin-in-rhode-island-on-november-10th-264023551.html|accessdate=20 June 2014|language=en}}{{Cite web|url=https://thefilmstage.com/reviews/tiff-review-bleed-for-this/|title=[TIFF Review] Bleed for This|date=2016-09-18|website=The Film Stage|access-date=2019-02-07}} In 2011, Kraft Co-Founded Clown & Sunset Aesthetics (CSA) with electronic musician Nicolas Jaar.{{cite web|title=Prism is Nicolas Jaar, Noah Kraft's block of sound|url=http://latimesblogs.latimes.com/music_blog/2012/03/prism-is-nicholas-jaar-noah-crafts-block-of-sound.html|website=LA Times Blogs - Pop & Hiss|accessdate=4 October 2017|date=26 March 2012}} Prior to founding Doppler Labs, Kraft was a strategic consultant for Google working for John Hanke on a mobile game called Ingress.{{Citation needed|reason=This claim needs a reliable source|date=February 2019}} Kraft also worked for Lyor Cohen during the founding of 300 Entertainment. Kraft worked for Google X for a brief stint from August 2019 to January 2020.
Industry honors and appearances
Kraft was the Forbes "30 Under 30" featured honoree in the consumer technology category in 2017.{{cite web|last1=Mac|first1=Ryan|title=Noah Kraft, 29 |url=https://www.forbes.com/sites/ryanmac/2017/01/03/meet-the-consumer-tech-30-under-30-class-of-2017/#2312f9e130a2|website=Forbes|accessdate=4 October 2017}} He was named one of Inc. magazine's "30 Under 30 Most Brilliant Young Entrepreneurs" in 2016,{{cite web |title= These Millennials Are Taking On Some of the World's Biggest Challenges|url=https://www.inc.com/magazine/201606/inc-staff/2016-30-under-30.html |website= Inc.com|accessdate=October 4, 2017|language=en}} and as one of Fast Company’s "Most Creative People in Business" in the Tech Category in 2017.{{cite web|last1=Pastore|first1=Rose|title=Be Inspired By These Creative Leaders Who Are Changing The World|url=https://www.fastcompany.com/3067011/be-inspired-by-these-creative-leaders-who-are-changing-the-world|website=Fast Company|accessdate=4 October 2017|date=24 January 2017}} He has appeared in The Wall Street Journal, The New York Times, Rolling Stone, and Wired and was profiled in Fast Company{{'}}s "Doppler Labs and the Quest to Build a Computer for the Ears".{{cite web|last1=McCracken|first1=Harry|title=Doppler Labs And The Quest To Build A Computer For Your Ears| url= https://www.fastcompany.com/3062996/doppler-labs-and-the-quest-to-build-a-computer-for-your-ears|website=Fast Company|accessdate=4 October 2017|date=21 September 2016}}
Kraft has been recognized for product innovation by Inc. magazine’s Game Changing Inventions of 2015,{{Cite news| url= https://www.inc.com/kevin-j-ryan/best-of-inc-2015-9-game-changing-inventions.html|title=9 Game-Changing Inventions You Missed in 2015|date=2016-01-13| work= Inc.com|access-date= 2017-08-18 |language=en|archive-date=2016-05-05|archive-url=https://web.archive.org/web/20160505231227/http://www.inc.com/kevin-j-ryan/best-of-inc-2015-9-game-changing-inventions.html|url-status=dead}} Time magazine's best inventions of 2015,{{Cite magazine| url= https://time.com/4115398/best-inventions-2015/|title=The 25 Best Inventions of 2015|last=Staff|first=|magazine=Time|access-date=2017-08-18}} SXSW’s "Best of Show" and "Music and Audio Innovations" awards in 2016,{{Cite news |url= https://www.forbes.com/sites/brianhernandez1/2016/03/24/what-is-sxsw-music-tech-film-brands/#3410345d2bf0|title=What Has SXSW Become? Lil Wayne, Emerging Artists And Big Brands Describe The Festival's Puzzling State|last=Hernandez|first=Brian Anthony|work=Forbes|access-date=2017-08-18|language=en}} the Cannes Lions International Festival of Creativity Gold for Product Design in 2016{{Cite news|url=http://www.adweek.com/brand-marketing/google-scores-product-design-grand-prix-cannes-jacquard-connected-jacket-172126/| title=Google Scores Product Design Grand Prix at Cannes for Jacquard 'Connected' Jacket | work= AdWeek| publisher= | date= |language=en-US |access-date=2017-08-18}} and through Here One's induction into the Smithsonian Institution's Cooper Hewitt Museum in New York City in 2018.
Kraft has spoken at TechCrunch Disrupt,{{citation|title=Doppler Labs: Remixing Reality|url=https://www.youtube.com/watch?v=xNP76EK0Jy4| date=21 September 2015 |via= YouTube |accessdate=8 January 2018}} Outside Valley, the CNET and TechCrunch stages at Consumer Electronics Show (CES) 2017,{{cite web|title=The Here One wireless ear buds are ridiculous - Video|url=https://www.cnet.com/videos/the-here-one-wireless-ear-buds-are-ridiculous/| website=CNET |accessdate=8 January 2018|language=en}}{{cite web|last1=Crook|first1=Jordan|title=Mixed reality through audio with Noah Kraft of Doppler Labs|url=https://techcrunch.com/video/mixed-reality-througha-with-noah-kraft-of-doppler-labs/5870295e1c689938f941e5ce/ |website= TechCrunch|accessdate=8 January 2018|language=en}} and Collision 2017.{{cite web|title=Collision 2017 | date= | url= https://www.youtube.com/playlist?list=PL-TirJUvfgDGz_AIQNl9Jvn44CVn5OUGH|via=YouTube |language=en |accessdate=8 January 2018}} He has appeared on Bloomberg West,{{cite web|title=Doppler Labs Makes Bet on the Ears With Here One|url=https://www.bloomberg.com/news/videos/2017-02-27/doppler-labs-makes-bet-on-the-ears-with-here-one|website=Bloomberg|accessdate=8 January 2018}} CNN Money,{{cite web|title=Doppler earbuds want to personalize audio|url=https://money.cnn.com/video/technology/2016/04/25/doppler-earbuds-coachella.cnnmoney/index.html|website=CNNMoney|accessdate=8 January 2018}} CNBC,{{cite web|title=No headphone jack: sea change or stupidity?|url=https://www.cnbc.com/video/2016/09/16/no-headphone-jack-sea-change-or-stupidity.html|website=| publisher= CNBC|accessdate=8 January 2018}} Fox Business,{{cite web|title=Controlling your ears with new tech|url=https://video.foxbusiness.com/v/4385356801001/?#sp=show-clips/|website= | publisher= Fox Business|accessdate=29 July 2015|language=en}} and CBS This Morning.{{cite web| title=Startup hopes to market earbuds as hearing aid alternatives|url=https://www.cbsnews.com/videos/startup-hopes-to-market-earbuds-as-hearing-aid-alternatives/|website= | publisher= CBS News |accessdate=8 January 2018|language=en}}
Personal life
Kraft married Caroline Straty Kraft in 2014. They met in 2006 while both studying at Brown University.
References
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Category:Brown University alumni