Oggi (magazine)

{{Lang|it|Oggi}} was established in Milan{{cite web|title=The most important Italian magazines|work=Life in Italy|access-date=10 August 2014|url=http://www.lifeinitaly.com/culture/italian-magazines}} in June 1939.{{cite journal|author=Ignazio Weiss|title=The Illustrated Newsweeklies in Italy|journal=International Communication Gazette|date=May 1960|volume=6|issue=2|pages=169–179 |doi=10.1177/001654926000600207|s2cid=144855215}}{{cite journal|author1=Antonio Ciaglia|author2=Marco Mazzoni|title=Pop-politics in times of crisis: The Italian tabloid press during Mario Monti's government|journal=European Journal of Communication|year=2014|volume=29

|issue=4|pages=449–464|doi=10.1177/0267323114529535|s2cid=144183208}} The magazine was modelled on the American magazine Life.{{cite journal|author=Stephen Gundle|title= Hollywood Glamour and Mass Consumption in Postwar Italy|journal=Journal of Cold War Studies|date=Summer 2002|volume=4|issue=3|pages= 95–118|doi=10.1162/152039702320201085|s2cid= 57562417|issn=1520-3972|author-link=Stephen Gundle}} The early editors were Mario Pannunzio and Arigo Benedetti. It was closed down in 1942 due to pressure from Fascists.

The magazine was restarted in July 1945.{{cite web|title=Science News? Overview of Science Reporting in the EU|work=EU|access-date=5 October 2013|year=2007|url=http://ec.europa.eu/research/conferences/2007/bcn2007/overview_of_science_reporting_eu_en.pdf}}{{cite book|author1=David Forgacs|author2=Stephen Gundle|title=Mass Culture and Italian Society from Fascism to the Cold War|url=https://books.google.com/books?id=-rIZzodaZCYC&pg=PA111|year=2007|publisher=Indiana University Press|isbn=978-0-253-21948-0

|page=111}} From its restart in 1945 to 1956 the magazine was edited by Edilio Rusconi.{{cite web|title=Edilio Rusconi|url=http://www.brandmilano.org/en/edilio-rusconi-2/|work=Brand Milano|access-date=26 April 2015|archive-url=https://web.archive.org/web/20150219163149/http://www.brandmilano.org/en/edilio-rusconi-2/|archive-date=19 February 2015|url-status=dead}} Pino Belleri and Vittorio Buttafava are among the former editors-in-chief of the weekly.{{cite journal|author=J. H. Schacht|title=Italian Weekly Magazines Bloom Wildly but Need Pruning|journal=Journalism & Mass Communication Quarterly|date=March 1970

|volume=47|issue=1|pages=138–141|doi=10.1177/107769907004700119|s2cid=144061856 }}

{{Lang|it|Oggi}} is owned by the RCS media group{{cite journal|author1=Marco Mazzoni|author2=Antonio Ciaglia|title=How Italian politics goes popular: Evidence from an empirical analysis of gossip magazines and TV shows|journal=International Journal of Cultural Studies|year=2013|volume=17|issue=4|pages=381–398|doi=10.1177/1367877913496199|s2cid=153639453}} and is published weekly by RCS Periodici, a subsidiary of the group. The magazine is edited by Umberto Brindani.[http://www.rcsmediagroup.it/wps/portal/mg/!ut/p/c1/04_SB8K8xLLM9MSSzPy8xBz9CP0os3iXgBDLkGBLIwOD4DAjA6MAQy8XIzcfg1A3U6B8JJK8v5-hAVDexN_A1MkDqNyINN3-ni4GRpZhgZ7OXqaG7q5mBHT7eeTnpuoX5IZGlDsqKgIAoKmfQA!!/dl2/d1/L0lDUmlTUSEhL3dHa0FKRnNBL1lCUlp3QSEhL2Vu/?wai= RCS Media Group website]

At the beginning of the 1950s {{Lang|it|Oggi}} had a monarchist political stance{{cite journal|author=Mitchell V. Charnley

|title=The Rise of the Weekly Magazine in Italy|journal=Journalism Quarterly|date=September 1953|volume=30|issue=4|page=477|s2cid=191530801

|doi=10.1177/107769905303000405}} and targeted people from all social classes.{{cite journal|author=Jonathan Dunnage

|title=Sicilian Bandits and the Italian state: Narratives about Crime and (in)Security in the Post-War Italian Press, 1948 – 1950|journal=Cultural and Social History|year=2022|volume=19|issue=2|page=188|doi=10.1080/14780038.2021.2002500|s2cid=244294027}} The weekly is one of the Italian magazines which published Lady Diana's photographs in her final moments in September 1997.{{cite book|author=Andrew Whittaker|title=Italy: Be Fluent in Italian Life and Culture|url=https://books.google.com/books?id=VkI7VU2D-twC&pg=PT225|year=2010|page=225

|publisher=Thorogood Publishing|isbn=978-1-85418-628-7}}

{{Lang|it|Oggi}} was one of the most read magazines in Italy with a circulation of 760,000 copies in the late 1940s.{{cite journal|author1=Luisa Cigognetti|author2=Lorenza Servetti|title='On her side': female images in Italian cinema and the popular press, 1945–1955|journal=Historical Journal of Film, Radio and Television|year=1996|volume=16|issue=4|page=556|doi=10.1080/01439689600260541}} The magazine sold 450,000–500,000 copies in the period 1952–1953. In the mid-1960s the circulation of the magazine was 699,000 copies.{{cite journal|author=Laura Ciglioni|title=Italian Public Opinion in the Atomic Age: Mass-market Magazines Facing Nuclear Issues (1963–1967)|year=2017

|journal=Cold War History|volume=17|issue=3|pages=205–221|doi=10.1080/14682745.2017.1291633|s2cid=157614168}} By 1968 the magazine sold 848,000 copies. Its circulation rose to 950,000 copies in 1970.{{cite magazine|title=The Press: Women, Not Girls|url=http://content.time.com/time/magazine/article/0,9171,942456,00.html|access-date=17 February 2015

|magazine=Time|date=18 January 1971}}

The weekly had a circulation of 550,740 copies in 1984.{{cite web|author=Maria Teresa Crisci|title=Relationships between numbers of readers per copy and the characteristics of magazines|url=http://www.pdrf.net/wp-content/uploads/2013/03/196.pdf|work=The Print and Digital Research Forum|access-date=14 April 2015}} It rose to 728,533 copies between September 1993 and August 1994.{{cite web|title=Top paid-circulation consumer magazines|url=http://adage.com/article/news/top-paid-circulation-consumer-magazines-chart/82843/|work=Ad Age|access-date=15 March 2015|date=17 April 1995}}

In 2001 {{Lang|it|Oggi}} had a circulation of 748,000 copies.{{cite web|title=Top 50 General Interest magazines worldwide (by circulation)

|work=Magazine.com|access-date=17 January 2015|url=http://www.magazine.org.tw/events/school/report/wmt/top50general.pdf}} From December 2002 to November 2003 the average circulation of the magazine was 708,940 copies.{{cite web|title=Rcs Mediagroup|work=Borsa Italiana

|url=http://www.borsaitaliana.it/bitApp/view.bit?lang=it&target=StudiDownloadFree&filename=pdf%2F22312.pdf|access-date=26 April 2015|date=12 March 2004}} Its circulation fell to 675,000 copies in 2004.{{cite web|title=European Publishing Monitor. Italy

|url=http://edz.bib.uni-mannheim.de/daten/edz-du/gda/07/med-ind-italy_en.pdf|work=Turku School of Economics and KEA|access-date=5 April 2015

|archive-url=https://web.archive.org/web/20150411085843/http://edz.bib.uni-mannheim.de/daten/edz-du/gda/07/med-ind-italy_en.pdf|archive-date=11 April 2015|url-status=dead}} The 2007 circulation of the magazine was 623,679 copies.{{cite web|author=Anne Austin|display-authors=etal|title=Western Europe Market and Media Fact|access-date=10 April 2015|year=2008

|url=http://conan.lib.muohio.edu/ebooks/Western_Europe_Market_MediaFact_2008/Western%20Europe%20Market%20&%20MediaFact%202008.pdf|work=Zenith Optimedia|archive-date=5 February 2015|url-status=dead|archive-url=https://web.archive.org/web/20150205131709/http://conan.lib.muohio.edu/ebooks/Western_Europe_Market_MediaFact_2008/Western%20Europe%20Market%20%26%20MediaFact%202008.pdf}}{{cite web|title=Dati ADS (tirature e vendite)|work=Fotografi|access-date=26 April 2015

|url=http://www.fotografi.org/periodici_tirature.htm#SETTIMANALI|language=it|url-status=dead|archive-date=24 April 2015|df=dmy-all|archive-url=https://web.archive.org/web/20150424142426/http://www.fotografi.org/periodici_tirature.htm#SETTIMANALI}} In 2010 the magazine had a circulation of 511,539 copies.{{cite web|title=World Magazine Trends 2010/2011|url=http://www.revistas-ari.com/attachments/209_WMT_2010_2011_Europe.pdf|work=FIPP|access-date=2 April 2015|url-status=dead|archive-url=https://web.archive.org/web/20150402165145/http://www.revistas-ari.com/attachments/209_WMT_2010_2011_Europe.pdf|archive-date=2 April 2015}} Its circulation during the first half of 2013 was 66,045 copies.{{cite web|title=List of represented titles. Magazines

|url=http://www.publicitas.com/fileadmin/uploads/common/Promotions/2013-11_Rep_List_MAGAZINES.pdf|work=Publicitas International AG|access-date=29 October 2014|url-status=dead|archive-date=30 October 2014|df=dmy-all|archive-url=https://web.archive.org/web/20141030071650/http://www.publicitas.com/fileadmin/uploads/common/Promotions/2013-11_Rep_List_MAGAZINES.pdf}}

• List of magazines in Italy

{{Reflist|33em}}

• {{Official website|http://www.oggi.it/}}
• {{Commons-inline}}

{{Authority control}}

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Category:1939 establishments in Italy

Category:Italian-language magazines

Category:Magazines established in 1939

Category:Magazines published in Milan

Category:News magazines published in Italy

Category:Weekly magazines published in Italy