QMobile

{{Short description|Pakistani electronics company}}

{{Infobox company

| name = QMobile
کیو موبائل

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| logo = Qmobile.PNG

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| type = Private Company

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| area_served = Pakistan

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| industry = Telecommunications, Audio, Consumer Electronics

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| products = Bar Phone, Smartphone, Tablets

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| revenue = {{increase}}PKR 20 billion (2017){{cite web |url=http://tribune.com.pk/story/532133/qmobile-conquering-the-pakistani-market-one-phone-at-a-time/ |title=QMobile: Conquering the Pakistani market, one phone at a time – The Express Tribune |work=tribune.com.pk |date=7 April 2013 |access-date=11 April 2014 |first1=Farooq |last1=Baloch |archive-url=https://web.archive.org/web/20140411201958/http://tribune.com.pk/story/532133/qmobile-conquering-the-pakistani-market-one-phone-at-a-time/ |archive-date=11 April 2014 |url-status=live }}{{Failed verification|date=May 2019|reason=Article is dated 2013 (4 years earlier) and obviously couldn't be a source for 2017 revenues}}

| subsid = QBeats Music ({{URL|http://qbeats.com.pk}})

| homepage = {{URL|http://www.qmobile.com.pk/}}

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| foundation = {{Start date and age|2009}}

| location_city = Karachi

| location_country = Pakistan

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}}

QMobile (Urdu: {{Nastaliq|کیو موبائل}}) is a Pakistani consumer electronics marketing company which marketed Gionee smartphones in Pakistan.{{Cite web|url=https://profit.pakistantoday.com.pk/2017/07/17/is-qmobiles-iron-grip-beginning-to-slip-away/|title=Is Qmobile’s iron grip beginning to slip away?|first=Farooq|last=Baloch|date=July 17, 2017|website=Profit by Pakistan Today}}{{cite news |url=http://tribune.com.pk/story/598082/rising-stars-the-man-behind-q-mobiles-success/ | title=Rising stars: The man behind Q Mobile's success – The Express Tribune | work=tribune.com.pk | date=1 September 2013 | access-date=19 March 2014 | author= | publisher=The Express Tribune | archive-url=https://web.archive.org/web/20140319194909/http://tribune.com.pk/story/598082/rising-stars-the-man-behind-q-mobiles-success/ | archive-date=19 March 2014 | url-status=live}} At its peak, it is one of the largest smartphone marketing brand in Pakistan with an estimate of one million mobile phones sold monthly.{{Cite web|url=http://propakistani.pk/2014/03/24/qmobile-leads-handset-shipments-in-pakistan-with-1-million-imports-every-month/|title=QMobile Leads Handset Shipments in Pakistan with 1 Million Imports Every Month|date=2014-03-24|access-date=2016-06-17}}{{Cite web|url=http://www.thenews.com.pk/latest/128591-Q-Mobile-reveals-its-New-Refreshed-Look|title=Q Mobile reveals its New & Refreshed Look|website=www.thenews.com.pk|access-date=2016-06-17}} QMobile Phone's are assembled in Pakistan with basic parts imported from vendors in China and sold under its own brand.{{Cite news|url=https://tribune.com.pk/story/532133/qmobile-conquering-the-pakistani-market-one-phone-at-a-time/|title=QMobile: Conquering the Pakistani market, one phone at a time - The Express Tribune|date=2013-04-07|work=The Express Tribune|access-date=2017-06-23|language=en-US}}

History

QMobile was launched in 2009. Its mobile phones were known for their low- and mid-ranged price range and were assembled with imported parts from China.{{cite web | url=https://profit.pakistantoday.com.pk/2022/06/20/squabbles-regulation-and-bans-the-state-of-pakistans-mobile-manufacturing-industry/ | title=Squabbles, regulation and bans – the state of Pakistan's mobile manufacturing industry | date=19 June 2022}}{{cite news | title = QMobile: Conquering the Pakistani market, one phone at a time - The Express Tribune | work=tribune.com.pk | date=7 April 2013 | access-date=7 April 2014 | author= | publisher=The Express Tribune |url=http://tribune.com.pk/story/532133/qmobile-conquering-the-pakistani-market-one-phone-at-a-time/}}{{Cite web|url=http://tribune.com.pk/story/598082/rising-stars-the-man-behind-q-mobiles-success/|title=Rising stars: The man behind Q Mobile's success - The Express Tribune|date=2013-08-31|website=The Express Tribune|language=en-US|access-date=2016-06-17}}

QMobile’s range of devices includes, some tablets and dozens of phones including touchscreen, QWERTY, and WiFi, all running Android OS. A windows phone named QMobile W1 was also launched in 2015. QMobile launched the first Android One smartphone in Pakistan.

With the passage of time, Qmobile has lost its popularity and eventually its market share to other brands. But in August 2020, it made a return with View Max series, which gained significant popularity in Pakistan.

{{cite web|url=http://smartphonetechie.com/qmobile-a1-all-new-google-android-one-smartphone/ | title=QMobile A1 - All New Google Android One Smartphone | access-date=July 7, 2015 | url-status=dead | archive-url=https://web.archive.org/web/20150707222611/http://smartphonetechie.com/qmobile-a1-all-new-google-android-one-smartphone/ | archive-date=July 7, 2015}}{{cite web | url=http://www.qmobile.com.pk/cat-bar-phones.html | title=Bar Phones - QMobile Pakistan | work=qmobile.com.pk | date=19 March 2014 | access-date=19 March 2014 | author = |archive-url=https://web.archive.org/web/20140319200223/http://www.qmobile.com.pk/cat-bar-phones.html |archive-date=19 March 2014 |url-status=live }}{{cite web | url=http://www.qmobile.com.pk/cat-tablets.html | title=Tablets - QMobile Pakistan | work=qmobile.com.pk | date=19 March 2014 |access-date=19 March 2014 |author= | archive-url=https://web.archive.org/web/20140319200405/http://www.qmobile.com.pk/cat-tablets.html | archive-date=19 March 2014 | url-status=live}}{{Cite web|title=Qmobile Prices In Pakistan|url=https://www.qeemat.com.pk/smartphones/qmobile|access-date=2023-04-03 | website=Qeemat.com.pk}}

Branding

QMobile appointed Ertugrul Ghazi famed Esra Bilgic as its Brand Ambassador for their View Max series.{{Cite web|date=2020-07-13|title=Esra Bilgic Joins QMobile as Brand Ambassador|url=https://propakistani.pk/lens/esra-bilgic-joins-qmobile-as-brand-ambassador/|access-date=2020-07-13|website=Lens|language=en-US}}{{Cite web|date=2020-07-31|title=Esra Bilgic is now brand ambassador for Jazz 4G|url=https://www.incpak.com/tech/qchor-qmobile-tricks-custom-smuggled-mobile-phones-caught-karachi|website=INCPak|language=en-US}}

Smartphones

  • Noir (A, I, E, J, X, M, W, Z, LT & S) series
  • Bolt (A & T Series)

References

{{Reflist|30em}}