Robert Ferber

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{{Infobox academic

|name = Robert Ferber

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|birth_date = February 1922

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|death_date = September 8, 1981 (aged 59)

|death_place = Urbana, Illinois

|nationality =American

|discipline =Marketing

|title =Professor of Marketing

|workplaces =University of Illinois

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|education = City College of New York
University of Chicago
Columbia University

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Robert Ferber was an American marketing theorist, statistician, economist, and psychologist.{{Cite web|url=https://economics.illinois.edu/spotlight/historical-faculty/ferber-robert|title=Ferber, Robert A. | Economics at Illinois|website=University of Illinois}}

Ferber was a Professor of Business at the University of Illinois, the founding editor-in-chief of Journal of Marketing Research, and the second editor of Journal of Consumer Research. He is a former president of the American Marketing Association.{{Cite journal|url=http://acrwebsite.org/volumes/5888/volumes/v09/NA-09|title=In Memoriam|first=Robert|last=Ferber|date=November 21, 1982|journal=ACR North American Advances|volume=NA-09|via=www.acrwebsite.org}}{{Cite journal|title=In Memoriam: Robert Ferber 1922–1981|first1=Robert|last1=Pearl|first2=Seymour|last2=Sudman|date=November 1, 1982|journal=The American Statistician|volume=36|issue=4|pages=355|doi=10.1080/00031305.1982.10483046}} The Ferber Award given to the best dissertation-based article published in the Journal of Consumer Research is named after him.{{Cite web|url=http://www.ejcr.org/ferberaward.htm|title=Ferber Award -- Journal of Consumer Research|website=www.ejcr.org}} He founded the Survey Research Laboratory (SRL) at University of Illinois.{{Cite web|url=http://www.srl.uic.edu/ferbersudman.htm|title=SRL | Ferber/Sudman Dissertation Awards|website=www.srl.uic.edu}} He was married to Marianne Ferber.