SleekFlow

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| name = SleekFlow

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| type = Private

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| industry = Software as a Service

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| foundation = 2019

| founder = Henson Tsai

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| hq_location_country = Singapore and Hong Kong

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| area_served = Asia

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| homepage = {{URL|https://sleekflow.io}}

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SleekFlow is an AI-powered omnichannel communication suite integrating real-time social communication tools.{{cite web |title=SleekFlow UAE Celebrates 5x Revenue Surge in H1 - Construction Business News Middle East |url=https://www.cbnme.com/news/sleekflow-uae-celebrates-5x-revenue-surge-in-h1/ |website=CBNME |date=2 October 2023}}{{cite web |title=S’poreans stick with traditional channels for brand access {{!}} Singapore Business Review |url=https://sbr.com.sg/retail/news/sporeans-stick-traditional-channels-brand-access |website=sbr.com.sg |language=en |date=30 May 2025}}{{cite web |title=Bridging the Messaging Gap |url=https://www.hoteliermiddleeast.com/hme/bridging-the-messaging-gap-sleekflows-enterprise-ready-ai-platform |publisher=Hotelier Middle East}} It is headquartered in Singapore and Hong Kong.{{cite web |title=Hong Kong Broadband Network on launching customer-friendly WhatsApp business channels with Sleekflow |url=https://marketech-apac.com/hong-kong-broadband-network-on-launching-customer-friendly-whatsapp-business-channels-with-sleekflow/ |website=MARKETECH APAC |date=6 January 2025}}{{cite web |title=Tech in Asia - Connecting Asia's startup ecosystem |url=https://www.techinasia.com/360degree-ais-impact |website=Techinasia.com}}{{cite web |last1=Baduria |first1=Fatima |title=Omnichannel reimagined: SleekFlow empowers brands with free ‘AI-volution: Spark, Engage, Convert’ workshop |url=https://marketech-apac.com/omnichannel-reimagined-sleekflow-empowers-brands-with-free-ai-volution-spark-engage-convert-workshop/ |website=MARKETECH APAC |date=11 June 2025}}

History

SleekFlow was launched in November 2019 by Henson Tsai.{{cite web |title=Henson Tsai, founder and CEO of SleekFlow, talks about finding success after failure in a fast-growing industry |url=https://www.robbreport.com.sg/henson-tsai-founder-and-ceo-of-sleekflow-talks-about-finding-success-after-failure-in-a-fast-growing-industry/ |website=Robb Report Singapore |language=en |date=16 September 2022}}{{cite web |last1=Chow |first1=Yoyo |title=Perseverance, not luck, is the key to business success, says SleekFlow’s CEO after raising US$15M |url=https://www.tatlerasia.com/gen-t/leadership/sleekflow-ceo-on-why-there-is-no-luck-in-business-success |website=TatlerAsia.com |publisher=Tatler Asia |language=en}}{{cite web |title=Henson Tsai |url=https://www.imperial.ac.uk/alumni/alumni-stories/henson-tsai/ |website=www.imperial.ac.uk |publisher=Imperial College London}}{{cite web |title=AI Coding Assistants Give Big-Tech Powers to Small Businesses |url=https://www.pymnts.com/artificial-intelligence-2/2025/ai-coding-assistants-give-tech-powers-to-small-businesses/ |website=PYMNTS.com |date=2 June 2025}}

In 2021, SleekFlow was backed by Chinese multinational company Alibaba.{{cite web |title=Alibaba-backed SaaS company SleekFlow was selected by 500 Startups for their Global Launch Program |url=https://www.media-outreach.com/news/singapore/2021/08/17/90314/alibaba-backed-saas-company-sleekflow-was-selected-by-500-startups-for-their-global-launch-program/ |website=Media Outreach}} The company secured a seven-figure HKD Pre-A round investment, led by Gobi Partners under the Alibaba Entrepreneurs Fund.{{cite web |title=SleekFlow, HK's social messaging platform, gets Gobi Partners backing |url=https://asiatechdaily.com/sleekflow-hks-social-messaging-platform-gets-gobi-partners-backing/ |website=AsiaTechDaily |date=6 May 2021}}

In June 2022, it raised USD$8 million in a Series A funding round led by Tiger Global Management, with additional participation from Transcend Capital and AEF Greater Bay Area Fund.{{cite web |title=Hong Kong start-up SleekFlow targets US$300mn valuation amid social commerce boom |url=https://www.scmp.com/tech/tech-trends/article/3187073/tiger-global-backed-hong-kong-start-sleekflow-targets-us300 |website=Scmp.com |publisher=South China Morning Post |language=en |date=31 July 2022}}

In the same year, a retail company based in Hong Kong named Bossini generated 18% membership with SleekFlow.{{cite web |title=How SleekFlow helps retailers scale their WhatsApp messaging strategy |url=https://insideretail.asia/2022/11/30/how-sleekflow-helps-retailers-scale-their-whatsapp-messaging-strategy/ |website=Inside Retail Asia |date=30 November 2022}}

In August 2024, it raised USD$7 million in a Series A+ funding round with Atinum Investment.{{cite web |last1=Park |first1=Kate |title=SleekFlow snaps up $7M to tap the conversational AI opportunity across Asia |url=https://techcrunch.com/2024/08/20/omnichannel-platform-sleekflow-gets-7m-to-propel-expansion-ai-capabilities/ |website=TechCrunch.com |publisher=TechCrunch |date=21 August 2024}}

The company has conducted research and reviews for many data driven companies.{{cite web |title=Southeast Asia’s AI divide: SleekFlow report warns of widening gap |url=https://e27.co/southeast-asias-ai-divide-sleekflow-report-warns-of-widening-gap-20250527/ |website=e27 |language=en}}{{cite web |title=SEA AI adoption based on SleekFlow whitepaper findings |url=https://www.contentgrip.com/ai-customer-service-sea-sleekflow-report/ |website=ContentGrip |language=en |date=2 June 2025}}{{cite web |title=SleekFlow whitepaper reveals 73 percent of Southeast Asian shoppers prefer AI to enhance, not replace human service |url=https://technode.global/2025/05/28/sleekflow-whitepaper-reveals-73-percent-of-southeast-asian-shoppers-prefer-ai-to-enhance-not-replace-human-service/ |website=TNGlobal |date=27 May 2025}}

SleekFlow Headquartered in Hong Kong and Singapore, it also has operations in regions like the United Arab Emirates, United Kingdom, Malaysia, Brazil, and Indonesia.{{cite web |title=Hong Kong Drives the International Expansion of an Omnichannel Customer Engagement Company {{!}} InvestHK |url=https://www.investhk.gov.hk/en/case-studies/hong-kong-drives-the-international-expansion-of-an-omnichannel-customer-engagement-company/ |website=investhk.gov.hk |language=en}}

References